Cetara Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Campania, Italy

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Cetara in 2025? Explore comprehensive Airbnb analytics for Cetara, Campania, Italy to uncover income potential. This 2025 STR market report for Cetara, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 46 active listings.

Whether you're considering an Airbnb investment in Cetara, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Cetara Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Cetara Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$193
The average rental revenue earned for an occupied room per day in Cetara.
Occupancy Rate(?)
37.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$21,042
Typical annual income for an Airbnb listing in Cetara. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
6.5%
Positive growth (6.5%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Cetara.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Cetara.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
46
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Cetara (2025)

Understanding the monthly revenue variations for Airbnb listings in Cetara is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Cetara is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Cetara across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,575+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,211 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,412 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $774, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Cetara

Cetara Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Cetara STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Cetara:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Cetara

Average Daily Rate (ADR) Airbnb Trends in Cetara (2025)

Effective short term rental pricing strategy in Cetara involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Cetara typically peaks in June and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $316+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $161 or more.
  • Typical properties (Median) charge around $120 per night.
  • Entry-level properties (Bottom 25%) earn around $98 per night.

Average Daily Rate (ADR) Trend by Month in Cetara

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Airbnb Seasonality Analysis & Trends in Cetara (2025)

Peak Season (August, July, June)
  • Revenue averages $4,201 per month
  • Occupancy rates average 49.1%
  • Daily rates average $208
Shoulder Season
  • Revenue averages $2,503 per month
  • Occupancy maintains around 37.3%
  • Daily rates hold near $177
Low Season (January, November, December)
  • Revenue drops to average $1,605 per month
  • Occupancy decreases to average 29.3%
  • Daily rates adjust to average $147

Seasonality Insights for Cetara

  • The Airbnb seasonality in Cetara shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Cetara's highest earning potential, with monthly revenues capable of climbing to $5,085, occupancy reaching a high of 54.2%, and ADRs peaking at $222.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,432, occupancy could drop to 23.7%, and ADRs may adjust down to $144.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Cetara.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Cetara seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Cetara (2025)

Exploring the top neighborhoods for short-term rentals in Cetara? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Cetara Old Town
Charming coastal village with picturesque views and authentic Italian architecture. Ideal for travelers seeking a peaceful escape with access to local culture and cuisine.
Church of San Pietro, Cetara Harbour, Local seafood restaurants, Mediterranean beaches, Scenic hiking trails
La Praia Beach
Renowned for its beautiful beach, La Praia offers relaxing sunbathing and water activities. A great spot for tourists looking for a beach vacation within a small community.
La Praia Beach, Beachfront restaurants, Water sports, Relaxation spots, Scenic cliff views
Torregaveta
A nearby historical attraction featuring ancient ruins and stunning coastal vistas. Attracts history lovers and those interested in cultural tourism.
Ruins of Torregaveta, Scenic viewpoints, Hiking paths, Historical landmarks
Salerno
A larger nearby city offering more urban amenities and cultural attractions. Great for tourists looking for a mix of city life and coastal relaxation.
Salerno Cathedral, Villa Comunale, Historic old town, Salerno's waterfront, Shopping districts
Positano
Famous for its colorful cliffside village and upscale tourism. Attracts high-end travelers looking for luxury and stunning views.
Positano beach, Local boutiques, Hiking from Positano to Nocelle, Restaurant terraces with sea views
Amalfi
Well-known for its historic cathedral and beautiful coastal scenery. A major destination for those interested in history and scenic beauty.
Amalfi Cathedral, Amalfi Coast hiking trails, Historic paper mills, Beachfront promenades
Maiori
Offers a long sandy beach and lively seaside atmosphere. Suitable for families and tourists looking for beach activities and local dining.
Maiori beach, Seaside restaurants, Maiori promenade, Local shops, Boat tours
Atrani
A lesser-known gem with a beautiful historic center. Great for tourists desiring an authentic Italian experience away from the crowds.
Atrani beach, Narrow streets of the old town, Local artisanal shops, Scenic coastal views

Understanding Airbnb License Requirements & STR Laws in Cetara (2025)

While Cetara, Campania, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Cetara to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Cetara (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Cetarabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Venere - Amalfi Coast

Villa Venere - Amalfi Coast

Entire Place • 3 bedrooms

$248,016
Revenue
53.9%
Occupancy
$1140.70
Daily Rate
Villa Levante - Amalfi Coast

Villa Levante - Amalfi Coast

Entire Place • 2 bedrooms

$157,109
Revenue
60.6%
Occupancy
$683.18
Daily Rate
Villa San Michele by Elite Villas

Villa San Michele by Elite Villas

Entire Place • 3 bedrooms

$61,579
Revenue
42.5%
Occupancy
$665.92
Daily Rate
Seaview FREE PARKING/GARDEN terraceAmalfiCoast

Seaview FREE PARKING/GARDEN terraceAmalfiCoast

Entire Place • 2 bedrooms

$54,653
Revenue
53.6%
Occupancy
$276.72
Daily Rate
Panoramic house with terrace

Panoramic house with terrace

Entire Place • 2 bedrooms

$28,732
Revenue
61.9%
Occupancy
$130.29
Daily Rate
O' Sole Mio Apartment Cetara - Amalfi Coast

O' Sole Mio Apartment Cetara - Amalfi Coast

Entire Place • 1 bedroom

$27,923
Revenue
55.1%
Occupancy
$136.12
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Cetara (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Cetara based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Luigi1$248,016995.00/5.0
Maria1$157,1091114.93/5.0
Lucia5$85,6481344.37/5.0
Giada1$61,57944.50/5.0
Gennaro E Palma1$54,6531304.85/5.0
Francesco2$32,570704.87/5.0
Gabriella1$27,9231424.83/5.0
Porzio1$22,6341244.87/5.0
⁨Maria R.⁩1$20,103474.89/5.0
Rita1$19,3251504.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Cetara.

Dive Deeper: Advanced Cetara STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Cetara. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Cetara Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Cetara

  • The Cetara Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 76.1% of the 46 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Cetara, House properties are the most common (45.7%), reflecting the local real estate landscape.
  • Houses represent a significant 45.7% portion, catering likely to families or larger groups.
  • The presence of 19.6% Hotel/Boutique listings indicates integration with traditional hospitality.

Cetara Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Cetara

  • The dominant room capacity in Cetara is 1 bedroom listings, making up 43.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 69.6% of the active Airbnb listings in Cetara, indicating a high concentration in these sizes.

Cetara Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Cetara

  • The most common guest capacity trend in Cetara vacation rentals is listings accommodating 4 guests (26.1%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Cetara STR market, accounting for 41.3% of listings.
  • 13.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Cetara.
  • On average, properties in Cetara are equipped to host 3.4 guests.

Cetara Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Cetara

  • The most common availability pattern in Cetara falls within the 271-366 days range, representing 60.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Cetara (34.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Cetara Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (18.2%)

1 Night

6 listings

18.2% of total

2 Nights (18.2%)

2 Nights

6 listings

18.2% of total

3 Nights (9.1%)

3 Nights

3 listings

9.1% of total

4-6 Nights (6.1%)

4-6 Nights

2 listings

6.1% of total

7-29 Nights (12.1%)

7-29 Nights

4 listings

12.1% of total

30+ Nights (36.4%)

30+ Nights

12 listings

36.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Cetara is 30+ Nights, adopted by 36.4% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (36.4%) caters to monthly stays (30+ nights) in Cetara, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 36.4% of Cetara hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 36.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Cetara.

Cetara Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (6.7%)

Super Strict 30 Days

3 listings

6.7% of total

Flexible (22.2%)

Flexible

10 listings

22.2% of total

Moderate (44.4%)

Moderate

20 listings

44.4% of total

Strict (26.7%)

Strict

12 listings

26.7% of total

Cancellation Policy Insights for Cetara

  • The prevailing Airbnb cancellation policy trend in Cetara is Moderate, used by 44.4% of listings.
  • There's a relatively balanced mix between guest-friendly (66.6%) and stricter (26.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 44.4% market standard in Cetara.
  • Regularly review your cancellation policy against competitors and market demand shifts in Cetara.

Cetara STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Cetara

  • The overall average booking lead time for vacation rentals in Cetara is 56 days.
  • Guests book furthest in advance for stays during August (average 77 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 26 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (68 days avg.) sees the longest lead times, while Spring (42 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Cetara.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 77 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 68 days) to capture early planners.
  • Monitor your own booking lead times against these Cetara averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Cetara (2025)

Amenity data is currently unavailable for Cetara.

Cetara Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Cetara

  • The typical guest profile for Airbnb in Cetara consists of predominantly international visitors (94%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 5.7% of guests.
  • Key international markets include United States (28%) and Germany (8.9%).
  • Top languages spoken are English (46.7%) followed by Spanish (11.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Cetara Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Positano713$6,567$638.9451%
Praiano346$4,255$449.8651%
Conca dei Marini123$3,863$397.1147%
Capri422$3,639$559.5539%
Sorrento1,558$3,573$331.9748%
Massa Lubrense821$3,266$391.8843%
Amalfi494$2,944$304.6545%
Ravello274$2,871$317.9243%
Furore156$2,836$320.1249%
Atrani127$2,674$225.6851%

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