Top 30 Best Places in Campania, Italy to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-07-01

Unlock high-ROI opportunities in Campania, Italy‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Campania, Italy. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Campania, Italy for 2025.

Top Short-Term Rental Markets in Campania, Italy

Rank:#1Market:NaplesCountry:ItalyProperties:7,201Monthly Revenue:$1192.14Daily Rate (ADR):$132.43Occupancy:39.50%Regulation:Low
Rank:#2Market:SorrentoCountry:ItalyProperties:1,558Monthly Revenue:$3572.85Daily Rate (ADR):$331.97Occupancy:48.19%Regulation:Low
Rank:#3Market:SalernoCountry:ItalyProperties:949Monthly Revenue:$1159.69Daily Rate (ADR):$127.58Occupancy:40.49%Regulation:Low
Rank:#4Market:Massa LubrenseCountry:ItalyProperties:821Monthly Revenue:$3266.24Daily Rate (ADR):$391.88Occupancy:42.77%Regulation:Low
Rank:#5Market:PositanoCountry:ItalyProperties:713Monthly Revenue:$6566.60Daily Rate (ADR):$638.94Occupancy:50.89%Regulation:Low
Rank:#6Market:ForioCountry:ItalyProperties:600Monthly Revenue:$1123.54Daily Rate (ADR):$166.01Occupancy:39.82%Regulation:Low
Rank:#7Market:AmalfiCountry:ItalyProperties:494Monthly Revenue:$2943.73Daily Rate (ADR):$304.65Occupancy:44.98%Regulation:Low
Rank:#8Market:PompeiCountry:ItalyProperties:470Monthly Revenue:$756.10Daily Rate (ADR):$101.63Occupancy:33.20%Regulation:Low
Rank:#9Market:CapriCountry:ItalyProperties:422Monthly Revenue:$3638.95Daily Rate (ADR):$559.55Occupancy:38.75%Regulation:Low
Rank:#10Market:IschiaCountry:ItalyProperties:402Monthly Revenue:$1167.98Daily Rate (ADR):$198.53Occupancy:39.14%Regulation:Low
Rank:#11Market:Vico EquenseCountry:ItalyProperties:379Monthly Revenue:$2022.27Daily Rate (ADR):$220.96Occupancy:42.15%Regulation:Low
Rank:#12Market:AgerolaCountry:ItalyProperties:369Monthly Revenue:$778.19Daily Rate (ADR):$109.83Occupancy:39.11%Regulation:Low
Rank:#13Market:PraianoCountry:ItalyProperties:346Monthly Revenue:$4255.46Daily Rate (ADR):$449.86Occupancy:50.82%Regulation:Low
Rank:#14Market:Castellammare di StabiaCountry:ItalyProperties:329Monthly Revenue:$886.28Daily Rate (ADR):$121.71Occupancy:35.58%Regulation:Low
Rank:#15Market:MaioriCountry:ItalyProperties:322Monthly Revenue:$1934.32Daily Rate (ADR):$226.22Occupancy:39.89%Regulation:Low
Rank:#16Market:Sant'AgnelloCountry:ItalyProperties:296Monthly Revenue:$2385.01Daily Rate (ADR):$290.48Occupancy:44.84%Regulation:Low
Rank:#17Market:ProcidaCountry:ItalyProperties:287Monthly Revenue:$944.52Daily Rate (ADR):$148.15Occupancy:37.14%Regulation:Low
Rank:#18Market:RavelloCountry:ItalyProperties:274Monthly Revenue:$2870.93Daily Rate (ADR):$317.92Occupancy:43.46%Regulation:Low
Rank:#19Market:Vietri sul MareCountry:ItalyProperties:258Monthly Revenue:$1448.17Daily Rate (ADR):$178.10Occupancy:36.37%Regulation:Low
Rank:#20Market:AgropoliCountry:ItalyProperties:250Monthly Revenue:$571.44Daily Rate (ADR):$116.06Occupancy:32.27%Regulation:Low
Rank:#21Market:Piano di SorrentoCountry:ItalyProperties:239Monthly Revenue:$2024.24Daily Rate (ADR):$208.78Occupancy:47.68%Regulation:Low
Rank:#22Market:AnacapriCountry:ItalyProperties:214Monthly Revenue:$1957.19Daily Rate (ADR):$328.77Occupancy:36.97%Regulation:Low
Rank:#23Market:MetaCountry:ItalyProperties:192Monthly Revenue:$1485.13Daily Rate (ADR):$162.13Occupancy:43.47%Regulation:Low
Rank:#24Market:ErcolanoCountry:ItalyProperties:190Monthly Revenue:$597.12Daily Rate (ADR):$91.37Occupancy:31.01%Regulation:Low
Rank:#25Market:CasertaCountry:ItalyProperties:171Monthly Revenue:$454.25Daily Rate (ADR):$84.07Occupancy:28.32%Regulation:Low
Rank:#26Market:MinoriCountry:ItalyProperties:161Monthly Revenue:$1918.14Daily Rate (ADR):$200.66Occupancy:45.70%Regulation:Low
Rank:#27Market:FuroreCountry:ItalyProperties:156Monthly Revenue:$2836.47Daily Rate (ADR):$320.12Occupancy:49.09%Regulation:Low
Rank:#28Market:PozzuoliCountry:ItalyProperties:156Monthly Revenue:$749.94Daily Rate (ADR):$116.54Occupancy:32.23%Regulation:Low
Rank:#29Market:CentolaCountry:ItalyProperties:148Monthly Revenue:$452.01Daily Rate (ADR):$117.58Occupancy:35.46%Regulation:Low
Rank:#30Market:Capaccio PaestumCountry:ItalyProperties:143Monthly Revenue:$578.40Daily Rate (ADR):$117.25Occupancy:30.59%Regulation:Low

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

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