Vietri sul Mare Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Campania, Italy

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in Vietri sul Mare in 2025? Explore comprehensive Airbnb analytics for Vietri sul Mare, Campania, Italy to uncover income potential. This 2025 STR market report for Vietri sul Mare, based on AirROI data from September 2024 to August 2025, reveals key trends in the market of 243 active listings.

Whether you're considering an Airbnb investment in Vietri sul Mare, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vietri sul Mare Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Vietri sul Mare Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$189
The average rental revenue earned for an occupied room per day in Vietri sul Mare.
Occupancy Rate(?)
35.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$18,651
Typical annual income for an Airbnb listing in Vietri sul Mare. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
11.1%
Strong growth (11.1%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Vietri sul Mare.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Vietri sul Mare.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
243
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Vietri sul Mare (2025)

Understanding the monthly revenue variations for Airbnb listings in Vietri sul Mare is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vietri sul Mare is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vietri sul Mare across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,948+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,734 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,448 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $594, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Vietri sul Mare

Vietri sul Mare Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Vietri sul Mare STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vietri sul Mare:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Vietri sul Mare

Average Daily Rate (ADR) Airbnb Trends in Vietri sul Mare (2025)

Effective short term rental pricing strategy in Vietri sul Mare involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vietri sul Mare typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $308+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $199 or more.
  • Typical properties (Median) charge around $136 per night.
  • Entry-level properties (Bottom 25%) earn around $104 per night.

Average Daily Rate (ADR) Trend by Month in Vietri sul Mare

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Airbnb Seasonality Analysis & Trends in Vietri sul Mare (2025)

Peak Season (July, August, June)
  • Revenue averages $3,455 per month
  • Occupancy rates average 43.9%
  • Daily rates average $220
Shoulder Season
  • Revenue averages $2,195 per month
  • Occupancy maintains around 37.7%
  • Daily rates hold near $170
Low Season (January, November, December)
  • Revenue drops to average $1,173 per month
  • Occupancy decreases to average 21.0%
  • Daily rates adjust to average $165

Seasonality Insights for Vietri sul Mare

  • The Airbnb seasonality in Vietri sul Mare shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Vietri sul Mare's highest earning potential, with monthly revenues capable of climbing to $3,628, occupancy reaching a high of 51.2%, and ADRs peaking at $229.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $947, occupancy could drop to 18.8%, and ADRs may adjust down to $157.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vietri sul Mare.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Vietri sul Mare seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Vietri sul Mare (2025)

Exploring the top neighborhoods for short-term rentals in Vietri sul Mare? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Vietri sul Mare Centro
The historical center of Vietri sul Mare, known for its charming streets, local shops, and traditional ceramic art. A popular spot for tourists due to its authentic Italian atmosphere and proximity to the beach.
Ceramic shops, Chiesa di San Giovanni Battista, Vietri sul Mare beach, Local eateries, Art galleries
Marina di Vietri
The marina area offers beautiful coastal views and is a favorite among those looking for beach activities. It’s perfect for attracting tourists who enjoy sunbathing and water sports.
Marina beaches, Water sports rentals, Seaside promenade, Coastal restaurants, Sunset views
Via Capriglia
This area offers stunning views of the Amalfi Coast and great walking trails. Known for its natural beauty, it appeals to nature lovers and those looking for a tranquil getaway.
Panoramic viewpoints, Walking trails, Local vineyards, Nature parks, Photography spots
Collina di Vietri
A hilly area providing scenic views of the coastline and a peaceful atmosphere. Ideal for travelers seeking a retreat away from the hustle and bustle.
Hiking trails, Stargazing spots, Quiet villas, Mediterranean gardens, Nature reserves
San Giovanni a Mare
Known for its beautiful beaches and friendly ambiance, this area attracts family travelers and beach lovers looking for relaxation and leisure activities.
Sandy beaches, Family-friendly resorts, Seaside restaurants, Beach clubs, Water activities
Ravello
While slightly outside of Vietri sul Mare, Ravello is a renowned nearby town famous for its music festivals and stunning villas. It attracts visitors looking to explore the rich cultural heritage of the region.
Villa Rufolo, Ravello Festival, Belvedere di Infinity, Local art scenes, Historical architecture
Salerno Coast Road
The scenic coastal road that connects Vietri sul Mare to Salerno offers breathtaking views and access to various attractions along the coast. It is particularly appealing to those driving through the Amalfi region.
Scenic drives, Beaches along the route, Local seafood restaurants, Coastal parks, Photography spots
Albori
A small village close to Vietri, known for its narrow streets and traditional architecture. It provides a unique, cultural experience and is less touristy, appealing to visitors looking for authenticity.
Historical buildings, Traditional cuisine, Local festivals, Artisan shops, Cultural experiences

Understanding Airbnb License Requirements & STR Laws in Vietri sul Mare (2025)

While Vietri sul Mare, Campania, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vietri sul Mare to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 2% licensed listings)

Top Performing Airbnb Properties in Vietri sul Mare (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Vietri sul Marebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Laguna Blu - Villa overlooking the sea in Amalfi

Laguna Blu - Villa overlooking the sea in Amalfi

Entire Place • 2 bedrooms

$233,884
Revenue
83.1%
Occupancy
$766.26
Daily Rate
Villa il Poggio swimming pool seaview Amalficoast

Villa il Poggio swimming pool seaview Amalficoast

Entire Place • 4 bedrooms

$155,795
Revenue
53.1%
Occupancy
$1122.64
Daily Rate
Villa Fuenti Bay Amalfi Coast Jacuzzi Chef Tour

Villa Fuenti Bay Amalfi Coast Jacuzzi Chef Tour

Entire Place • 4 bedrooms

$117,069
Revenue
57.9%
Occupancy
$1103.97
Daily Rate
Amalfi Coast - Villa Sorvillo with Pool & Views

Amalfi Coast - Villa Sorvillo with Pool & Views

Entire Place • 3 bedrooms

$97,915
Revenue
55.0%
Occupancy
$511.56
Daily Rate
Residence Mareluna - Amalfi Coast

Residence Mareluna - Amalfi Coast

Entire Place • 3 bedrooms

$85,780
Revenue
83.3%
Occupancy
$274.11
Daily Rate
Suite with private heated pool

Suite with private heated pool

Private Room • N/A

$79,688
Revenue
37.3%
Occupancy
$583.76
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Vietri sul Mare (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Vietri sul Mare based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Antonio1$233,884404.98/5.0
Barbara1$155,795224.86/5.0
Mario4$124,0583824.81/5.0
Jason1$117,0691684.86/5.0
Laura5$98,2974774.83/5.0
Luigi1$97,9151114.89/5.0
Dorotea3$97,6201144.66/5.0
Maria1$85,7803224.85/5.0
Amalfi Coast Mar-Isa2$80,844155.00/5.0
Francesco1$79,6881Not Rated

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vietri sul Mare.

Dive Deeper: Advanced Vietri sul Mare STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vietri sul Mare. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Vietri sul Mare Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Vietri sul Mare

  • The Vietri sul Mare Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.8% of the 243 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Vietri sul Mare, Apartment/Condo properties are the most common (48.6%), reflecting the local real estate landscape.
  • Houses represent a significant 40.3% portion, catering likely to families or larger groups.
  • The presence of 8.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique (combined 2.9%) offer potential for unique stay experiences.

Vietri sul Mare Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Vietri sul Mare

  • The dominant room capacity in Vietri sul Mare is 1 bedroom listings, making up 40.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 79.0% of the active Airbnb listings in Vietri sul Mare, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (9.9%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Vietri sul Mare.

Vietri sul Mare Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Vietri sul Mare

  • The most common guest capacity trend in Vietri sul Mare vacation rentals is listings accommodating 4 guests (24.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Vietri sul Mare STR market, accounting for 41.6% of listings.
  • 26.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vietri sul Mare.
  • On average, properties in Vietri sul Mare are equipped to host 4.0 guests.

Vietri sul Mare Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Vietri sul Mare

  • The most common availability pattern in Vietri sul Mare falls within the 271-366 days range, representing 62.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 89.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Vietri sul Mare (38.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Vietri sul Mare Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (15.6%)

1 Night

38 listings

15.6% of total

2 Nights (19.8%)

2 Nights

48 listings

19.8% of total

3 Nights (10.3%)

3 Nights

25 listings

10.3% of total

4-6 Nights (7.4%)

4-6 Nights

18 listings

7.4% of total

7-29 Nights (5.3%)

7-29 Nights

13 listings

5.3% of total

30+ Nights (41.6%)

30+ Nights

101 listings

41.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Vietri sul Mare is 30+ Nights, adopted by 41.6% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (41.6%) caters to monthly stays (30+ nights) in Vietri sul Mare, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 41.6% of Vietri sul Mare hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 41.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vietri sul Mare.

Vietri sul Mare Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

0.4% of total

Super Strict 30 Days

6 listings

2.5% of total

Flexible (21.3%)

Flexible

51 listings

21.3% of total

Moderate (48.8%)

Moderate

117 listings

48.8% of total

Strict (27.1%)

Strict

65 listings

27.1% of total

Cancellation Policy Insights for Vietri sul Mare

  • The prevailing Airbnb cancellation policy trend in Vietri sul Mare is Moderate, used by 48.8% of listings.
  • The market strongly favors guest-friendly terms, with 70.1% of listings offering Flexible or Moderate policies. This suggests guests in Vietri sul Mare may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 48.8% market standard in Vietri sul Mare.
  • Regularly review your cancellation policy against competitors and market demand shifts in Vietri sul Mare.

Vietri sul Mare STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Vietri sul Mare

  • The overall average booking lead time for vacation rentals in Vietri sul Mare is 51 days.
  • Guests book furthest in advance for stays during August (average 78 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 23 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (67 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Vietri sul Mare.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 67 days) to capture early planners.
  • Monitor your own booking lead times against these Vietri sul Mare averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Vietri sul Mare (2025)

Amenity Prevalence

Amenity Insights for Vietri sul Mare

  • Popular amenities like Hair dryer, Wifi, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Hair dryer or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Vietri sul Mare to stay competitive.

Vietri sul Mare Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Vietri sul Mare

  • The typical guest profile for Airbnb in Vietri sul Mare consists of predominantly international visitors (92%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 7.6% of guests.
  • Key international markets include United States (28.6%) and United Kingdom (11.8%).
  • Top languages spoken are English (46.7%) followed by Spanish (11%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Vietri sul Mare Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Positano730$6,505$634.5750%
Praiano352$4,280$444.9850%
Conca dei Marini127$3,694$394.0146%
Sorrento1,565$3,600$338.6348%
Capri420$3,597$577.1136%
Massa Lubrense821$3,198$397.8841%
Amalfi488$3,009$308.3944%
Furore156$2,800$324.7550%
Ravello272$2,798$322.3542%
Atrani124$2,686$225.8650%

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