Scafati Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Campania, Italy
Is Airbnb profitable in Scafati in 2025? Explore comprehensive Airbnb analytics for Scafati, Campania, Italy to uncover income potential. This 2025 STR market report for Scafati, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 68 active listings.
Whether you're considering an Airbnb investment in Scafati, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Scafati Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Scafati Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Scafati (2025)
Understanding the monthly revenue variations for Airbnb listings in Scafati is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Scafati is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Scafati across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,855+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,371 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $830 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $448, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Scafati
Scafati Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Scafati STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Scafati:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Scafati
Average Daily Rate (ADR) Airbnb Trends in Scafati (2025)
Effective short term rental pricing strategy in Scafati involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Scafati typically peaks in July and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $213+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $108 or more.
- Typical properties (Median) charge around $72 per night.
- Entry-level properties (Bottom 25%) earn around $58 per night.
Average Daily Rate (ADR) Trend by Month in Scafati
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Airbnb Seasonality Analysis & Trends in Scafati (2025)
Peak Season (August, May, April)
- Revenue averages $1,630 per month
- Occupancy rates average 43.8%
- Daily rates average $154
Shoulder Season
- Revenue averages $1,095 per month
- Occupancy maintains around 34.8%
- Daily rates hold near $148
Low Season (January, February, November)
- Revenue drops to average $542 per month
- Occupancy decreases to average 24.7%
- Daily rates adjust to average $143
Seasonality Insights for Scafati
- The Airbnb seasonality in Scafati shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Scafati's highest earning potential, with monthly revenues capable of climbing to $1,700, occupancy reaching a high of 50.6%, and ADRs peaking at $158.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $457, occupancy could drop to 22.1%, and ADRs may adjust down to $137.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Scafati.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Scafati seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Scafati (2025)
Exploring the top neighborhoods for short-term rentals in Scafati? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Center of Scafati | The heart of Scafati features charming streets, local shops, and a rich history. It is well-suited for tourists wanting to explore the local culture and heritage. | Church of St. Anthony of Padua, Archaeological Park of Pompeii, Local eateries and markets, Piazza Giovanni XXIII |
| Transfer to Pompeii | Being a gateway to the famous archaeological site, this area is ideal for tourists visiting Pompeii. Accessibility is a major draw. | Pompeii Archaeological Site, Villa of the Mysteries, Pompeii Museum, Nearby public transport links |
| Mount Vesuvius | Attracts nature and adventure enthusiasts looking to hike the volcano and explore its surroundings. Offers a unique experience in the region. | Hiking trails, Vesuvius National Park, Wine tasting at local vineyards, Breathtaking views of the Bay of Naples |
| Scafati Train Station | Convenient transport hub for travelers, making it easy to visit surrounding areas such as Naples, Sorrento, and the Amalfi Coast. Strong appeal for tourists needing mobility. | Easy access to local and regional trains, Nearby cafes and restaurants, Shopping opportunities |
| Lago del Sarno | A tranquil natural area for those seeking relaxation and outdoor activities. Great for families and nature lovers. | Lago del Sarno, Biking paths, Picnic areas, Birdwatching opportunities |
| Local Vineyards | Scafati is known for its wine production, attracting wine enthusiasts and those interested in agritourism. Perfect for immersive experiences. | Wine tasting tours, Local wineries, Agricultural festivals, Beautiful vineyard views |
| Amalfi Coast Access | Proximity to the famous Amalfi Coast makes Scafati a strategic location for tourists wishing to explore this stunning region while avoiding higher prices in coastal towns. | Drive to Amalfi, Visit Positano, Vibrant coastal towns, Scenic views |
| Shopping District | Scafati has popular shopping areas that attract both locals and visitors. This is a good spot for guests who enjoy shopping and dining. | Shopping malls and outlets, Local markets, Restaurants and cafes, Walking areas |
Understanding Airbnb License Requirements & STR Laws in Scafati (2025)
Yes, Scafati, Campania, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Scafati to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 38% licensed listings)
Top Performing Airbnb Properties in Scafati (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Scafatibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Salvius - swimming pool
Entire Place • 4 bedrooms
Pompei Garden House
Entire Place • 8 bedrooms
Sofì House-Apartment in Villa with Pool
Entire Place • 1 bedroom
![[Pompei Excavations] - Luxury apartment max 6 pax](https://a0.muscache.com/im/pictures/miso/Hosting-810939201165934758/original/4536978a-46da-4e3a-8889-5aa8a593a6f3.jpeg?im_w=480&im_format=avif)
[Pompei Excavations] - Luxury apartment max 6 pax
Entire Place • 2 bedrooms
Holiday home Parque dei Fiori
Entire Place • 2 bedrooms
Studio Real Valle Blue
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Scafati (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Scafati based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Salvatore | 1 | $64,856 | 39 | 4.87/5.0 |
| Carmela | 4 | $56,897 | 242 | 4.88/5.0 |
| Guglielmo | 1 | $53,885 | 41 | 4.71/5.0 |
| Alfonso | 3 | $31,613 | 40 | 4.30/5.0 |
| Antonio | 4 | $28,260 | 65 | 4.58/5.0 |
| Carmen | 1 | $24,794 | 65 | 4.89/5.0 |
| Salvatore | 2 | $24,370 | 48 | 4.76/5.0 |
| Mario | 4 | $23,023 | 29 | 3.63/5.0 |
| Nunzio | 1 | $20,697 | 45 | 4.93/5.0 |
| Antonio | 1 | $18,906 | 26 | 4.85/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Scafati.
Dive Deeper: Advanced Scafati STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Scafati. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsScafati Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Scafati
- The Scafati Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.5% of the 68 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Scafati, Apartment/Condo properties are the most common (48.5%), reflecting the local real estate landscape.
- Houses represent a significant 33.8% portion, catering likely to families or larger groups.
- The presence of 16.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.5%) offer potential for unique stay experiences.
Scafati Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Scafati
- The dominant room capacity in Scafati is 1 bedroom listings, making up 45.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 82.4% of the active Airbnb listings in Scafati, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (8.9%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Scafati.
Scafati Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Scafati
- The most common guest capacity trend in Scafati vacation rentals is listings accommodating 4 guests (30.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Scafati STR market, accounting for 44.1% of listings.
- 19.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Scafati.
- On average, properties in Scafati are equipped to host 3.8 guests.
Scafati Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Scafati
- The most common availability pattern in Scafati falls within the 271-366 days range, representing 54.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Scafati (38.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Scafati Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
18% of total
2 Nights
27 listings
44.3% of total
3 Nights
6 listings
9.8% of total
4-6 Nights
1 listings
1.6% of total
7-29 Nights
15 listings
24.6% of total
30+ Nights
1 listings
1.6% of total
Key Insights
- The most prevalent minimum stay requirement in Scafati is 2 Nights, adopted by 44.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (62.3%) of the Scafati Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (1.6%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 44.3% of Scafati hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18% currently do.
- A 2-night minimum appears standard (44.3%). Consider this for weekends or peak periods.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Scafati.
Scafati Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
19 listings
35.8% of total
Moderate
26 listings
49.1% of total
Strict
8 listings
15.1% of total
Cancellation Policy Insights for Scafati
- The prevailing Airbnb cancellation policy trend in Scafati is Moderate, used by 49.1% of listings.
- The market strongly favors guest-friendly terms, with 84.9% of listings offering Flexible or Moderate policies. This suggests guests in Scafati may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 49.1% market standard in Scafati.
- Regularly review your cancellation policy against competitors and market demand shifts in Scafati.
Scafati STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Scafati
- The overall average booking lead time for vacation rentals in Scafati is 40 days.
- Guests book furthest in advance for stays during April (average 59 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (55 days avg.) sees the longest lead times, while Winter (41 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Scafati.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 59 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 55 days) to capture early planners.
- Monitor your own booking lead times against these Scafati averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Scafati (2025)
Amenity Prevalence
Amenity Insights for Scafati
- Essential amenities in Scafati that guests expect include: Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Scafati: Wifi, TV.
- Prioritize adding missing essentials: TV.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Scafati to stay competitive.
Scafati Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Scafati
- The typical guest profile for Airbnb in Scafati consists of predominantly international visitors (83%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 17.4% of guests.
- Key international markets include France (19.7%) and Italy (17.4%).
- Top languages spoken are English (39.4%) followed by French (13.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Italy.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Scafati Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Praiano | 331 | $4,415 | $403.56 | 55% |
| Conca dei Marini | 112 | $4,308 | $395.84 | 53% |
| Capri | 423 | $3,942 | $586.54 | 41% |
| Sorrento | 1,475 | $3,702 | $325.69 | 50% |
| Amalfi | 463 | $3,284 | $317.75 | 48% |
| Massa Lubrense | 832 | $3,255 | $413.33 | 45% |
| Ravello | 261 | $3,201 | $317.16 | 47% |
| Furore | 141 | $3,098 | $340.51 | 51% |
| Atrani | 129 | $2,687 | $212.49 | 54% |
| Positano | 683 | $6,671 | $624.23 | 53% |