Bajardo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Liguria, Italy

Source: AirROI
Last updated: 2025-10-01

Is Airbnb profitable in Bajardo in 2025? Explore comprehensive Airbnb analytics for Bajardo, Liguria, Italy to uncover income potential. This 2025 STR market report for Bajardo, based on AirROI data from October 2024 to September 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Bajardo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bajardo Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Bajardo Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$121
The average rental revenue earned for an occupied room per day in Bajardo.
Occupancy Rate(?)
21.8%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$5,842
Typical annual income for an Airbnb listing in Bajardo. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-18.9%
Significant decrease (-18.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Bajardo.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Bajardo.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Bajardo (2025)

Understanding the monthly revenue variations for Airbnb listings in Bajardo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bajardo is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bajardo across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,216+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,178 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $558 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $359, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bajardo

Bajardo Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Bajardo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bajardo:

  • Best-in-class properties (Top 10%) achieve 42%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 27% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 17%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bajardo

Average Daily Rate (ADR) Airbnb Trends in Bajardo (2025)

Effective short term rental pricing strategy in Bajardo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bajardo typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $182+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $156 or more.
  • Typical properties (Median) charge around $113 per night.
  • Entry-level properties (Bottom 25%) earn around $86 per night.

Average Daily Rate (ADR) Trend by Month in Bajardo

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Airbnb Seasonality Analysis & Trends in Bajardo (2025)

Peak Season (August, July, September)
  • Revenue averages $1,680 per month
  • Occupancy rates average 31.4%
  • Daily rates average $157
Shoulder Season
  • Revenue averages $764 per month
  • Occupancy maintains around 19.3%
  • Daily rates hold near $113
Low Season (January, March, November)
  • Revenue drops to average $360 per month
  • Occupancy decreases to average 15.2%
  • Daily rates adjust to average $104

Seasonality Insights for Bajardo

  • The Airbnb seasonality in Bajardo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Bajardo's highest earning potential, with monthly revenues capable of climbing to $2,484, occupancy reaching a high of 45.4%, and ADRs peaking at $162.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $208, occupancy could drop to 4.9%, and ADRs may adjust down to $98.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bajardo.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Bajardo seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Bajardo (2025)

Exploring the top neighborhoods for short-term rentals in Bajardo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Bajardo Village
Charming village known for its picturesque streets and rich history. Ideal for travelers looking to experience authentic Italian culture with stunning views of the surrounding mountains.
Bajardo Church, Ancient Ruins, Local Cuisine, Quezzi's Garden, Bajardo viewpoint
Gulf of Tigullio
Beautiful coastal area with stunning beaches and resort towns, popular for summer vacations and water activities. Attracts a wide range of tourists including families and couples.
Santa Margherita Ligure, Portofino National Park, Rapallo Castle, Beaches of Sestri Levante, Water Sports
Bordighera
A historical seaside town with beautiful gardens and Mediterranean charm. Known for its mild climate, it attracts tourists year-round, especially in spring.
Bordighera Beach, Hanbury Botanical Gardens, Museo Bicknell, Church of Saint Mary Magdalen, Lungomare Argentina
San Remo
Famous for its Casino and as a host of the San Remo Music Festival. Offers a vibrant nightlife and cultural scene, appealing to both tourists and investment opportunities.
San Remo Casino, Ariston Theatre, Russian Orthodox Church, Pista Ciclabile, La Pigna
Dolcedo
A quaint village that offers a slower pace of life with beautiful river views. It's ideal for tourists looking for tranquility and nature.
The River Imperia, Local Olive Oil Tours, Dolcedo's historic center, Hiking Trails, Traditional Dishes
Ventimiglia
This coastal town is well-known for its Friday market and beautiful beaches. It's a great spot for those interested in culture and community events.
Ventimiglia Market, Ancient Roman Ruins, Beaches, Old Town, Villa Hanbury
Apricale
A stunning medieval village that captivates visitors with its narrow streets and stunning vistas. Ideal for those looking for a culturally rich experience.
Apricale Castle, Local Artisans, Hiking Paths, Cultural Festivals, Scenic Views
Taggia
Known for its historic center and olive groves, Taggia offers a unique blend of culture and nature, making it attractive for travelers seeking authenticity.
Taggia Abbey, Olive Oil Tour, Old Town, Hiking Trails, Local Markets

Understanding Airbnb License Requirements & STR Laws in Bajardo (2025)

Yes, Bajardo, Liguria, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bajardo to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 44% licensed listings)

Top Performing Airbnb Properties in Bajardo (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bajardobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa with view and large garden in Bajardo

Villa with view and large garden in Bajardo

Entire Place • 4 bedrooms

$21,604
Revenue
37.3%
Occupancy
$161.25
Daily Rate
Villa Perla del Sole

Villa Perla del Sole

Entire Place • 3 bedrooms

$19,095
Revenue
46.0%
Occupancy
$179.57
Daily Rate
Lovers' Nest by Holiday World

Lovers' Nest by Holiday World

Entire Place • 1 bedroom

$8,930
Revenue
18.0%
Occupancy
$170.67
Daily Rate
ILA4721 Retreat With A View by Holiday World

ILA4721 Retreat With A View by Holiday World

Entire Place • 1 bedroom

$7,782
Revenue
31.0%
Occupancy
$146.43
Daily Rate
Couples' Delight by Holiday World

Couples' Delight by Holiday World

Entire Place • 1 bedroom

$7,312
Revenue
18.0%
Occupancy
$164.05
Daily Rate
A Panoramic Retreat

A Panoramic Retreat

Entire Place • 2 bedrooms

$7,207
Revenue
24.4%
Occupancy
$117.91
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Bajardo (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Bajardo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Holiday5$34,6325Not Rated
Francesca1$21,604204.90/5.0
Dimitri1$19,09575.00/5.0
Shirley3$12,008414.82/5.0
Jürgen1$6,086764.96/5.0
Nadege3$4,301474.82/5.0
Fiamma1$3,87835.00/5.0
Lewis1$1,578164.56/5.0
Itala1$1,2352Not Rated
Simona1$7301Not Rated

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bajardo.

Dive Deeper: Advanced Bajardo STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bajardo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bajardo Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bajardo

  • The Bajardo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Bajardo, House properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 50% portion, catering likely to families or larger groups.
  • The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.

Bajardo Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bajardo

  • The dominant room capacity in Bajardo is 1 bedroom listings, making up 66.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 83.4% of the active Airbnb listings in Bajardo, indicating a high concentration in these sizes.
  • With over half the market (66.7%) consisting of studios or 1-bedroom units, Bajardo is particularly well-suited for individuals or couples.

Bajardo Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bajardo

  • The most common guest capacity trend in Bajardo vacation rentals is listings accommodating 2 guests (44.4%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Bajardo STR market, accounting for 66.6% of listings.
  • A significant 44.4% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Bajardo.
  • 22.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bajardo.
  • On average, properties in Bajardo are equipped to host 3.7 guests.

Bajardo Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bajardo

  • The most common availability pattern in Bajardo falls within the 271-366 days range, representing 83.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Bajardo (55.6%), reflecting common guest stay durations or potential owner blocking patterns.

Bajardo Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (5.6%)

1 Night

1 listings

5.6% of total

2 Nights (50%)

2 Nights

9 listings

50% of total

3 Nights (5.6%)

3 Nights

1 listings

5.6% of total

7-29 Nights (22.2%)

7-29 Nights

4 listings

22.2% of total

30+ Nights (16.7%)

30+ Nights

3 listings

16.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Bajardo is 2 Nights, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (16.7%) caters to monthly stays (30+ nights) in Bajardo, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 50% of Bajardo hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.6% currently do.
  • A 2-night minimum appears standard (50%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 16.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bajardo.

Bajardo Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (27.8%)

Super Strict 30 Days

5 listings

27.8% of total

Flexible (27.8%)

Flexible

5 listings

27.8% of total

Moderate (38.9%)

Moderate

7 listings

38.9% of total

Firm (5.6%)

Firm

1 listings

5.6% of total

Cancellation Policy Insights for Bajardo

  • The prevailing Airbnb cancellation policy trend in Bajardo is Moderate, used by 38.9% of listings.
  • There's a relatively balanced mix between guest-friendly (66.7%) and stricter (5.6%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 38.9% market standard in Bajardo.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bajardo.

Bajardo STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Bajardo

  • The overall average booking lead time for vacation rentals in Bajardo is 49 days.
  • Guests book furthest in advance for stays during July (average 87 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 2 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (62 days avg.) sees the longest lead times, while Spring (24 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Bajardo.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 87 days out to capitalize on advance planning.
  • During March, focus on last-minute booking availability and promotions, as guests book with very short notice (2 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 62 days) to capture early planners.
  • Monitor your own booking lead times against these Bajardo averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Bajardo (2025)

Amenity Prevalence

Amenity Insights for Bajardo

  • Popular amenities like Hot water, Hair dryer, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Consider adding popular differentiators like Hot water or Hair dryer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Bajardo to stay competitive.

Bajardo Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bajardo

  • The typical guest profile for Airbnb in Bajardo consists of predominantly international visitors (100%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 0.0% of guests.
  • Key international markets include France (40.7%) and Germany (37%).
  • Top languages spoken are English (29.8%) followed by French (19.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Bajardo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Monteu Roero12$5,346$407.5742%
Cossano Belbo10$4,814$355.2636%
Saint-Jean-Cap-Ferrat108$4,065$455.3044%
Ramatuelle224$3,560$641.5136%
Cassinasco19$3,453$610.9536%
Saint-Tropez753$3,424$495.8837%
La Môle16$3,406$469.6834%
Falicon12$3,024$444.2835%
Monaco175$2,987$441.3535%
Villefranche-sur-Mer474$2,940$278.0049%

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