Ceriana Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Liguria, Italy

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Ceriana in 2025? Explore comprehensive Airbnb analytics for Ceriana, Liguria, Italy to uncover income potential. This 2025 STR market report for Ceriana, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Ceriana, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ceriana Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ceriana Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$134
The average rental revenue earned for an occupied room per day in Ceriana.
Occupancy Rate(?)
30.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$6,736
Typical annual income for an Airbnb listing in Ceriana. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-7.9%
Slight decrease (-7.9%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Ceriana.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Ceriana.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ceriana (2025)

Understanding the monthly revenue variations for Airbnb listings in Ceriana is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ceriana is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ceriana across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,343+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,698 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $902 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $474, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ceriana

Ceriana Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ceriana STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ceriana:

  • Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 27%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ceriana

Average Daily Rate (ADR) Airbnb Trends in Ceriana (2025)

Effective short term rental pricing strategy in Ceriana involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ceriana typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $153+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $110 or more.
  • Typical properties (Median) charge around $86 per night.
  • Entry-level properties (Bottom 25%) earn around $65 per night.

Average Daily Rate (ADR) Trend by Month in Ceriana

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Airbnb Seasonality Analysis & Trends in Ceriana (2025)

Peak Season (July, August, June)
  • Revenue averages $1,620 per month
  • Occupancy rates average 40.8%
  • Daily rates average $119
Shoulder Season
  • Revenue averages $1,155 per month
  • Occupancy maintains around 28.7%
  • Daily rates hold near $118
Low Season (January, November, December)
  • Revenue drops to average $823 per month
  • Occupancy decreases to average 27.6%
  • Daily rates adjust to average $109

Seasonality Insights for Ceriana

  • The Airbnb seasonality in Ceriana shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ceriana's highest earning potential, with monthly revenues capable of climbing to $1,730, occupancy reaching a high of 46.8%, and ADRs peaking at $136.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $642, occupancy could drop to 16.9%, and ADRs may adjust down to $106.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ceriana.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ceriana seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ceriana (2025)

Exploring the top neighborhoods for short-term rentals in Ceriana? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Ceriana Village
Charming medieval village with traditional Ligurian architecture and stunning views. Attracts visitors looking for a peaceful retreat in the Italian countryside, yet close to coastal attractions.
Historic Church of San Giovanni Battista, Picturesque alleys, Lush olive groves, Local food festivals, Natural hiking trails
San Lorenzo al Mare
Lovely coastal town known for its beautiful beaches and promenade. Perfect for tourists looking for sun, sand, and seaside activities, with easy access to cycling paths along the coastline.
Beaches, Cycling routes, Dining along the promenade, Water sports, Local markets
Taggia
Historic town with a rich history and vibrant local culture. Attracts history enthusiasts and those wanting to explore the local cuisine and artisanal products.
Medieval architecture, Santa Maria Assunta Church, Taggia's olive oil, Local craft shops, Cultural festivals
Dolcedo
Idyllic village known for its picturesque landscape and the river that flows through it. Great for tourists interested in nature walks and traditional Italian village life.
Historical center, River walks, Local art galleries, Natural beauty spots, Culinary experiences
Imperia
Coastal city offering a mix of beach life and cultural activities. A good base for tourists wanting to explore the Riviera while enjoying urban amenities and nightlife.
Beaches, Museum of Campo Ligure, Shopping district, Historic Palmaria, Cultural events
Borghetto Santo Spirito
Small beach town with gorgeous coastlines and relaxed atmosphere. Perfect for families and beach lovers looking for a quieter getaway.
Pristine beaches, Seaside promenades, Local seafood restaurants, Family-friendly activities, Annual festivals
Arma di Taggia
Lively coastal resort area that attracts tourists for its beaches and vibrant nightlife. A popular spot for those looking for both relaxation and entertainment.
Beaches, Nightclubs, Shopping areas, Restaurants, Music events
San Remo
Famous for its casinos, music festivals, and the annual San Remo Music Festival, this city offers a bustling social scene and is a popular tourist destination year-round.
Casino di San Remo, Teatro Ariston, San Remo Music Festival, Flower Festival, Beachside activities

Understanding Airbnb License Requirements & STR Laws in Ceriana (2025)

While Ceriana, Liguria, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ceriana to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Ceriana (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Cerianabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Renovated Olive Mill next to River

Renovated Olive Mill next to River

Entire Place • 3 bedrooms

$22,417
Revenue
56.3%
Occupancy
$101.75
Daily Rate
750yr old Olive Mill Near Everything

750yr old Olive Mill Near Everything

Entire Place • 3 bedrooms

$15,294
Revenue
43.1%
Occupancy
$164.27
Daily Rate
Townhouse with lovely terrace in Ceriana, Liguria

Townhouse with lovely terrace in Ceriana, Liguria

Entire Place • 2 bedrooms

$14,266
Revenue
33.5%
Occupancy
$197.02
Daily Rate
Bright & cosy apartment, beautiful view & balcony

Bright & cosy apartment, beautiful view & balcony

Entire Place • 1 bedroom

$12,885
Revenue
51.4%
Occupancy
$80.96
Daily Rate
Travel Back to Middle Ages – 5 Floors Rustic Charm

Travel Back to Middle Ages – 5 Floors Rustic Charm

Entire Place • 2 bedrooms

$12,835
Revenue
41.0%
Occupancy
$136.91
Daily Rate
5-Bedroom Sea View Villa

5-Bedroom Sea View Villa

Entire Place • 5 bedrooms

$11,535
Revenue
10.0%
Occupancy
$778.77
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ceriana (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ceriana based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Alessandra1$22,417844.87/5.0
Michael1$15,29494.67/5.0
Rikke1$14,26635.00/5.0
Lisa Maria And Adrian1$12,885164.94/5.0
Ane1$12,835864.71/5.0
David1$11,535114.91/5.0
Francesca1$7,846134.77/5.0
Markus1$7,81664.83/5.0
Floriana1$3,935104.80/5.0
Mario1$3,520514.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ceriana.

Dive Deeper: Advanced Ceriana STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ceriana. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ceriana Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ceriana

  • The Ceriana Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.8% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ceriana, House properties are the most common (72.2%), reflecting the local real estate landscape.
  • Houses represent a significant 72.2% portion, catering likely to families or larger groups.

Ceriana Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ceriana

  • The dominant room capacity in Ceriana is 3 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 50.0% of the active Airbnb listings in Ceriana, indicating a high concentration in these sizes.
  • A significant 38.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ceriana.

Ceriana Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ceriana

  • The most common guest capacity trend in Ceriana vacation rentals is listings accommodating 6 guests (22.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 3 guests dominate the Ceriana STR market, accounting for 38.9% of listings.
  • 38.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ceriana.
  • On average, properties in Ceriana are equipped to host 4.0 guests.

Ceriana Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ceriana

  • The most common availability pattern in Ceriana falls within the 271-366 days range, representing 88.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Ceriana (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ceriana Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (29.4%)

1 Night

5 listings

29.4% of total

2 Nights (11.8%)

2 Nights

2 listings

11.8% of total

3 Nights (17.6%)

3 Nights

3 listings

17.6% of total

4-6 Nights (17.6%)

4-6 Nights

3 listings

17.6% of total

7-29 Nights (17.6%)

7-29 Nights

3 listings

17.6% of total

30+ Nights (5.9%)

30+ Nights

1 listings

5.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Ceriana is 1 Night, adopted by 29.4% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 29.4% of Ceriana hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.4% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 5.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ceriana.

Ceriana Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (11.1%)

Flexible

2 listings

11.1% of total

Moderate (55.6%)

Moderate

10 listings

55.6% of total

Strict (33.3%)

Strict

6 listings

33.3% of total

Cancellation Policy Insights for Ceriana

  • The prevailing Airbnb cancellation policy trend in Ceriana is Moderate, used by 55.6% of listings.
  • There's a relatively balanced mix between guest-friendly (66.7%) and stricter (33.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 55.6% market standard in Ceriana.
  • With 33.3% using Strict terms, this is a viable option in Ceriana, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ceriana.

Ceriana STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ceriana

  • The overall average booking lead time for vacation rentals in Ceriana is 43 days.
  • Guests book furthest in advance for stays during June (average 74 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 12 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (60 days avg.) sees the longest lead times, while Winter (39 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Ceriana.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 74 days out to capitalize on advance planning.
  • During December, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
  • Monitor your own booking lead times against these Ceriana averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ceriana (2025)

Amenity data is currently unavailable for Ceriana.

Ceriana Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ceriana

  • The typical guest profile for Airbnb in Ceriana consists of predominantly international visitors (93%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 7.5% of guests.
  • Key international markets include France (32.5%) and Germany (27.5%).
  • Top languages spoken are English (35.2%) followed by French (18.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ceriana Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Monteu Roero11$4,837$405.3842%
Saint-Jean-Cap-Ferrat109$3,682$420.8244%
Cossano Belbo14$3,542$345.5041%
Ramatuelle229$3,412$635.6639%
Saint-Tropez776$3,046$468.5539%
Cassinasco19$3,037$533.4536%
Montelupo Albese10$2,816$399.5631%
Èze165$2,745$308.6845%
Villefranche-sur-Mer500$2,719$254.0651%
Gassin361$2,660$421.7940%

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