Chiavari Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Liguria, Italy
Is Airbnb profitable in Chiavari in 2025? Explore comprehensive Airbnb analytics for Chiavari, Liguria, Italy to uncover income potential. This 2025 STR market report for Chiavari, based on AirROI data from September 2024 to August 2025, reveals key trends in the market of 261 active listings.
Whether you're considering an Airbnb investment in Chiavari, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Chiavari Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Chiavari Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Chiavari (2025)
Understanding the monthly revenue variations for Airbnb listings in Chiavari is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Chiavari is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Chiavari across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,367+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,294 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,469 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $754, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Chiavari
Chiavari Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Chiavari STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Chiavari:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Chiavari
Average Daily Rate (ADR) Airbnb Trends in Chiavari (2025)
Effective short term rental pricing strategy in Chiavari involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Chiavari typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $241+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $169 or more.
- Typical properties (Median) charge around $127 per night.
- Entry-level properties (Bottom 25%) earn around $101 per night.
Average Daily Rate (ADR) Trend by Month in Chiavari
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Airbnb Seasonality Analysis & Trends in Chiavari (2025)
Peak Season (July, August, September)
- Revenue averages $3,015 per month
- Occupancy rates average 53.4%
- Daily rates average $180
Shoulder Season
- Revenue averages $1,515 per month
- Occupancy maintains around 34.8%
- Daily rates hold near $157
Low Season (January, February, November)
- Revenue drops to average $873 per month
- Occupancy decreases to average 24.7%
- Daily rates adjust to average $148
Seasonality Insights for Chiavari
- The Airbnb seasonality in Chiavari shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Chiavari's highest earning potential, with monthly revenues capable of climbing to $3,571, occupancy reaching a high of 61.4%, and ADRs peaking at $194.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $844, occupancy could drop to 22.1%, and ADRs may adjust down to $145.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Chiavari.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Chiavari seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Chiavari (2025)
Exploring the top neighborhoods for short-term rentals in Chiavari? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Storico | Chiavari's historic center is known for its beautiful architecture, quaint streets, and vibrant local life. It's a prime location for tourists looking to experience authentic Italian culture and local cuisine. | Piazza Matteotti, Cattedrale di Nostra Signora dell'Orto, Palazzo Rocca, Museo Diocesano, Porto di Chiavari |
| Chiavari Beach | The beach area attracts visitors seeking sun and sea. It's perfect for families and holidaymakers looking for a relaxing seaside vacation with easy access to amenities. | Spiaggia di Chiavari, Lungomare, Chioschi di Pesce, Parco Miramonti, Scoglio di Chiavari |
| Lavagna | Adjacent to Chiavari, Lavagna has a charming waterfront and is popular with tourists who want a quieter beach experience. Ideal for guests looking for a mixture of relaxation and local life. | Lavagna Beach, Chiesa di Santo Stefano, Piazza della Libertà, Mercato di Lavagna, Via dei Mulini |
| Zoagli | A picturesque town known for its stunning coastal views and tranquil environment. Attracts visitors looking for a peaceful retreat and scenic hiking opportunities. | Zoagli Beach, Chiesa di San Pietro, Passeggiata di Zoagli, Villa Rocca, Sanctuary of Our Lady of Montallegro |
| Santa Margherita Ligure | Located a short distance from Chiavari, this town is popular with tourists seeking luxury and elegance, featuring upscale dining and beautiful villas. | Parco Comunale, Castello di Santa Margherita Ligure, Beach Club Santa, Porto di Santa Margherita, Sanctuary of Our Lady of Montallegro |
| Portofino | Famous for its picturesque harbor and dramatic scenery, Portofino attracts many luxury travelers. This location offers unique experiences and high-end tourism opportunities. | Piazzetta di Portofino, Castello Brown, Grotta di San Fruttuoso, Hiking trails, Portofino National Park |
| Rapallo | Nearby city offering a mix of history and seaside attractions. Its beautiful promenade and historic sites make it a desirable destination for tourists. | Castello di Rapallo, Promenade, Museo del Merletto, Santuario di Montallegro, Villa Tigullio |
| Sestri Levante | Known for its beautiful bay and beaches, Sestri Levante is a family-friendly destination that offers a variety of outdoor activities and scenic views. | Baia del Silenzio, Baia delle Favole, Città Vecchia, Punta Manara, Casa Mazzini |
Understanding Airbnb License Requirements & STR Laws in Chiavari (2025)
While Chiavari, Liguria, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Chiavari to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 3% licensed listings)
Top Performing Airbnb Properties in Chiavari (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Chiavaribased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
"House & Art" luxury design with 80 sqm terrace
Entire Place • 2 bedrooms
The Club - Chiavari
Entire Place • 4 bedrooms
![[The terrace of Chiavari]](https://a0.muscache.com/im/pictures/miso/Hosting-935853711544315072/original/9b2e86be-296f-4390-b6fe-295019088807.jpeg?im_w=480&im_format=avif)
[The terrace of Chiavari]
Entire Place • 3 bedrooms
Design by the sea - green
Entire Place • 2 bedrooms
"SUN" Luxury Apartment in centro storico
Entire Place • 1 bedroom
Lovely home in Chiavari with WiFi
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Chiavari (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Chiavari based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Gabriele | 4 | $155,127 | 213 | 4.81/5.0 |
| Elisa | 2 | $79,959 | 95 | 4.99/5.0 |
| Alessandro | 5 | $73,525 | 53 | 4.99/5.0 |
| Gabe | 1 | $64,221 | 15 | 4.93/5.0 |
| Gianmario | 1 | $63,841 | 49 | 4.94/5.0 |
| David | 3 | $63,776 | 137 | 4.83/5.0 |
| Adriana | 3 | $62,285 | 203 | 4.89/5.0 |
| GuestHost - Welcome To Liguria | 3 | $56,485 | 101 | 4.52/5.0 |
| Holiday | 4 | $55,075 | 10 | 3.90/5.0 |
| Riccardo | 3 | $53,401 | 205 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Chiavari.
Dive Deeper: Advanced Chiavari STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Chiavari. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsChiavari Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Chiavari
- The Chiavari Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.3% of the 261 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Chiavari, Apartment/Condo properties are the most common (82.8%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique (combined 2.7%) offer potential for unique stay experiences.
Chiavari Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Chiavari
- The dominant room capacity in Chiavari is 1 bedroom listings, making up 40.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 79.7% of the active Airbnb listings in Chiavari, indicating a high concentration in these sizes.
Chiavari Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Chiavari
- The most common guest capacity trend in Chiavari vacation rentals is listings accommodating 4 guests (42.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Chiavari STR market, accounting for 59.8% of listings.
- 21.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Chiavari.
- On average, properties in Chiavari are equipped to host 4.2 guests.
Chiavari Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Chiavari
- The most common availability pattern in Chiavari falls within the 271-366 days range, representing 58.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Chiavari (34.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Chiavari Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
25 listings
9.7% of total
2 Nights
52 listings
20.2% of total
3 Nights
23 listings
8.9% of total
4-6 Nights
35 listings
13.6% of total
7-29 Nights
19 listings
7.4% of total
30+ Nights
104 listings
40.3% of total
Key Insights
- The most prevalent minimum stay requirement in Chiavari is 30+ Nights, adopted by 40.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (40.3%) caters to monthly stays (30+ nights) in Chiavari, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 40.3% of Chiavari hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 40.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Chiavari.
Chiavari Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
10 listings
3.9% of total
Super Strict 60 Days
16 listings
6.2% of total
Flexible
49 listings
19.1% of total
Moderate
129 listings
50.2% of total
Strict
53 listings
20.6% of total
Cancellation Policy Insights for Chiavari
- The prevailing Airbnb cancellation policy trend in Chiavari is Moderate, used by 50.2% of listings.
- There's a relatively balanced mix between guest-friendly (69.3%) and stricter (20.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 50.2% market standard in Chiavari.
- Regularly review your cancellation policy against competitors and market demand shifts in Chiavari.
Chiavari STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Chiavari
- The overall average booking lead time for vacation rentals in Chiavari is 47 days.
- Guests book furthest in advance for stays during August (average 82 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (72 days avg.) sees the longest lead times, while Winter (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Chiavari.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 82 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 72 days) to capture early planners.
- Monitor your own booking lead times against these Chiavari averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Chiavari (2025)
Amenity Prevalence
Amenity Insights for Chiavari
- Popular amenities like TV, Kitchen, Heating are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like TV or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Chiavari to stay competitive.
Chiavari Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Chiavari
- The typical guest profile for Airbnb in Chiavari consists of a mix of domestic (36%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 35.7% of guests.
- Key international markets include Italy (35.7%) and Germany (14.5%).
- Top languages spoken are English (36.6%) followed by Italian (17.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Chiavari Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Laglio | 62 | $4,413 | $531.42 | 41% |
| Ranco | 13 | $4,237 | $443.85 | 38% |
| Sala Comacina | 69 | $3,851 | $447.78 | 46% |
| Cossano Belbo | 13 | $3,748 | $368.77 | 36% |
| Portofino | 73 | $3,687 | $506.89 | 40% |
| Brenzone sul Garda | 21 | $3,607 | $322.79 | 44% |
| Castelfranco di Sotto | 51 | $3,399 | $347.46 | 34% |
| Carate Urio | 74 | $3,349 | $366.58 | 42% |
| Bellagio | 441 | $3,329 | $317.37 | 48% |
| San Fermo della Battaglia | 21 | $3,206 | $329.79 | 45% |