Noli Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Liguria, Italy
Is Airbnb profitable in Noli in 2025? Explore comprehensive Airbnb analytics for Noli, Liguria, Italy to uncover income potential. This 2025 STR market report for Noli, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 92 active listings.
Whether you're considering an Airbnb investment in Noli, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Noli Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Noli Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Noli (2025)
Understanding the monthly revenue variations for Airbnb listings in Noli is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Noli is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Noli across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,461+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,394 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,513 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $955, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Noli
Noli Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Noli STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Noli:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Noli
Average Daily Rate (ADR) Airbnb Trends in Noli (2025)
Effective short term rental pricing strategy in Noli involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Noli typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $211+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $161 or more.
- Typical properties (Median) charge around $130 per night.
- Entry-level properties (Bottom 25%) earn around $111 per night.
Average Daily Rate (ADR) Trend by Month in Noli
Get Live Noli Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Noli (2025)
Peak Season (August, July, September)
- Revenue averages $3,431 per month
- Occupancy rates average 63.7%
- Daily rates average $152
Shoulder Season
- Revenue averages $1,568 per month
- Occupancy maintains around 34.2%
- Daily rates hold near $146
Low Season (January, February, December)
- Revenue drops to average $919 per month
- Occupancy decreases to average 22.2%
- Daily rates adjust to average $136
Seasonality Insights for Noli
- The Airbnb seasonality in Noli shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Noli's highest earning potential, with monthly revenues capable of climbing to $4,255, occupancy reaching a high of 72.8%, and ADRs peaking at $171.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $855, occupancy could drop to 20.3%, and ADRs may adjust down to $133.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Noli.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Noli seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Noli (2025)
Exploring the top neighborhoods for short-term rentals in Noli? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Spiaggia di Noli | Beautiful beach area that's perfect for summertime tourism. It's well-loved for its stunning views and family-friendly atmosphere, making it a hot spot for beachgoers. | Noli Beach, Santa Croce Church, Castello di Noli, Ponte dei Muri |
| Centro Storico di Noli | The historic center of Noli offers charming narrow streets, beautiful piazzas, and a local feel, ideal for tourists interested in culture, history, and authentic Italian experiences. | Noli's Medieval Castle, Piazza dei Mosto, Church of San Paragorio, Via della Repubblica |
| Colli di Noli | A hilltop area providing stunning panoramic views of the Ligurian coastline. It attracts visitors looking for tranquility and nature hiking opportunities. | Sanctuary of Nostra Signora di Loreto, Hiking trails, Panoramic viewpoints |
| Porto di Noli | Noli's harbor area is perfect for those who love sailing and water sports. It attracts a crowd interested in maritime activities and local seafood cuisines. | Marina di Noli, Local seafood restaurants, Boat rentals |
| Noli Nightlife District | This area is known for its nightlife and evening entertainment. It draws in younger crowds and those looking to enjoy local bars and late-night dining. | Local bars, Nightclubs, Beachside lounges |
| Noli Nature Trails | Ideal for eco-tourism and nature lovers, these trails offer deep connections to the beautiful Ligurian landscape, appealing to those who appreciate outdoor activities. | Nature parks, Bird-watching sites, Guided eco-tours |
| Cultural Events in Noli | Noli hosts various cultural events throughout the year, attracting tourists interested in local traditions, festivals, and culinary experiences. | Annual seafood festival, Local artisan markets, Cultural exhibitions |
| Shopping District of Noli | This charming district features local boutiques and artisan shops, appealing to visitors seeking unique souvenirs and gifts from their travels. | Artisan shops, Boutiques, Local markets |
Understanding Airbnb License Requirements & STR Laws in Noli (2025)
While Noli, Liguria, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Noli to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Noli (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Nolibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Chiariventi, villa independent with s. pool
Entire Place • 3 bedrooms
Downtown Noli, Spacious Kinfolk-Style House + Parking
Entire Place • 2 bedrooms
Wonderful NOLI - Noli Liguria Italy apartment
Entire Place • 2 bedrooms
"La Ciocca" in Noli: greenery, sea and relaxation
Entire Place • 6 bedrooms
Charm of Noli
Entire Place • 1 bedroom
Paradise house - Shell
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Noli (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Noli based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Stefania | 1 | $86,921 | 11 | 4.82/5.0 |
| Andrea | 3 | $84,381 | 39 | 5.00/5.0 |
| Marcella | 3 | $74,659 | 184 | 4.79/5.0 |
| Marco | 1 | $63,280 | 8 | 5.00/5.0 |
| Paola | 2 | $59,001 | 131 | 4.83/5.0 |
| Gianni | 4 | $57,102 | 172 | 4.86/5.0 |
| Mirko | 1 | $41,854 | 36 | 4.94/5.0 |
| Repetto | 1 | $41,795 | 88 | 4.88/5.0 |
| Samuele | 1 | $41,248 | 28 | 5.00/5.0 |
| Marco | 3 | $39,107 | 40 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Noli.
Dive Deeper: Advanced Noli STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Noli. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNoli Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Noli
- The Noli Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.8% of the 92 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Noli, Apartment/Condo properties are the most common (82.6%), reflecting the local real estate landscape.
- Houses represent a significant 15.2% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 2.2%) offer potential for unique stay experiences.
Noli Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Noli
- The dominant room capacity in Noli is 2 bedrooms listings, making up 53.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 88.1% of the active Airbnb listings in Noli, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (6.5%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Noli.
Noli Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Noli
- The most common guest capacity trend in Noli vacation rentals is listings accommodating 4 guests (48.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Noli STR market, accounting for 67.4% of listings.
- 22.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Noli.
- On average, properties in Noli are equipped to host 4.6 guests.
Noli Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Noli
- The most common availability pattern in Noli falls within the 271-366 days range, representing 44.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 87.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Noli (44.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Noli Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
6.7% of total
2 Nights
19 listings
21.3% of total
3 Nights
9 listings
10.1% of total
4-6 Nights
21 listings
23.6% of total
7-29 Nights
7 listings
7.9% of total
30+ Nights
27 listings
30.3% of total
Key Insights
- The most prevalent minimum stay requirement in Noli is 30+ Nights, adopted by 30.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (30.3%) caters to monthly stays (30+ nights) in Noli, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 30.3% of Noli hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 30.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Noli.
Noli Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
2.3% of total
Super Strict 60 Days
6 listings
6.8% of total
Flexible
10 listings
11.4% of total
Moderate
41 listings
46.6% of total
Strict
29 listings
33% of total
Cancellation Policy Insights for Noli
- The prevailing Airbnb cancellation policy trend in Noli is Moderate, used by 46.6% of listings.
- There's a relatively balanced mix between guest-friendly (58.0%) and stricter (33.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 46.6% market standard in Noli.
- With 33% using Strict terms, this is a viable option in Noli, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Noli.
Noli STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Noli
- The overall average booking lead time for vacation rentals in Noli is 50 days.
- Guests book furthest in advance for stays during June (average 85 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (80 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Noli.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 80 days) to capture early planners.
- Monitor your own booking lead times against these Noli averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Noli (2025)
Amenity data is currently unavailable for Noli.
Noli Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Noli
- The typical guest profile for Airbnb in Noli consists of a mix of domestic (42%) and international guests, with top international origins including Switzerland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 42.3% of guests.
- Key international markets include Italy (42.3%) and Switzerland (17.3%).
- Top languages spoken are English (33.2%) followed by Italian (19.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Noli Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Monteu Roero | 11 | $4,837 | $405.38 | 42% |
| Laglio | 63 | $4,391 | $512.43 | 43% |
| Sala Comacina | 68 | $4,345 | $441.29 | 47% |
| Saint-Jean-Cap-Ferrat | 109 | $3,682 | $420.82 | 44% |
| Cossano Belbo | 14 | $3,542 | $345.50 | 41% |
| Oliveto Lario | 101 | $3,462 | $382.16 | 51% |
| Portofino | 72 | $3,442 | $493.88 | 40% |
| Carate Urio | 71 | $3,440 | $346.63 | 44% |
| Bellagio | 426 | $3,205 | $307.83 | 49% |
| Cassinasco | 19 | $3,037 | $533.45 | 36% |