Lari Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tuscany, Italy
Is Airbnb profitable in Lari in 2025? Explore comprehensive Airbnb analytics for Lari, Tuscany, Italy to uncover income potential. This 2025 STR market report for Lari, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 29 active listings.
Whether you're considering an Airbnb investment in Lari, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lari Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lari Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lari (2025)
Understanding the monthly revenue variations for Airbnb listings in Lari is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lari is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lari across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,005+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,297 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,432 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $754, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lari
Lari Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lari STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lari:
- Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lari
Average Daily Rate (ADR) Airbnb Trends in Lari (2025)
Effective short term rental pricing strategy in Lari involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lari typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $350+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $198 or more.
- Typical properties (Median) charge around $130 per night.
- Entry-level properties (Bottom 25%) earn around $96 per night.
Average Daily Rate (ADR) Trend by Month in Lari
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Airbnb Seasonality Analysis & Trends in Lari (2025)
Peak Season (May, August, July)
- Revenue averages $4,494 per month
- Occupancy rates average 52.2%
- Daily rates average $194
Shoulder Season
- Revenue averages $2,807 per month
- Occupancy maintains around 32.8%
- Daily rates hold near $177
Low Season (January, February, March)
- Revenue drops to average $795 per month
- Occupancy decreases to average 18.6%
- Daily rates adjust to average $147
Seasonality Insights for Lari
- The Airbnb seasonality in Lari shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lari's highest earning potential, with monthly revenues capable of climbing to $5,083, occupancy reaching a high of 60.6%, and ADRs peaking at $198.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $660, occupancy could drop to 17.8%, and ADRs may adjust down to $142.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lari.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lari seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lari (2025)
Exploring the top neighborhoods for short-term rentals in Lari? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lari Historical Center | Charming medieval village full of history and beautiful architecture. Perfect for those seeking an authentic Tuscan experience, with local shops and restaurants. | Castello dei Vicari, Piazza del Cielo, Local artisan shops, Tuscany countryside, Culinary experiences |
| Lari Vineyards | Surrounded by lush vineyards and rolling hills, this area offers a quintessential wine country experience. Ideal for tourists interested in wine tasting and scenic landscapes. | Wine tasting tours, Local wineries, Beautiful hiking trails, Scenic viewpoints, Agriturismos |
| Lari Olive Groves | Famous for its olive oil production, this area attracts foodies and tourists interested in organic farming and local cuisine. | Olive oil tastings, Cooking classes, Beautiful countryside, Culinary tours, Artisan food markets |
| Nearby Volterra | A short drive from Lari, this ancient Etruscan city is a major tourist attraction with rich history and culture. Great for day trips. | Roman Theatre, Etruscan Museum, Volterra's medieval architecture, Local art galleries, Shopping for local crafts |
| Casciana Terme | Well-known for its thermal spas, this area attracts wellness tourists looking for relaxation and rejuvenation. | Thermal baths, Spa treatments, Local parks, Casciana thermal spring, Wellness retreats |
| Pisa | Located just a short drive away, famous for the Leaning Tower and rich history. A must-visit for tourists in Tuscany. | Leaning Tower of Pisa, Pisa Cathedral, Piazza dei Miracoli, Borgo Stretto, Museo dell'Opera del Duomo |
| San Miniato | Known for its truffles and beautiful landscapes, this charming town offers a peaceful getaway with gourmet food options. | Truffle hunting tours, San Miniato Cathedral, Beautiful countryside views, Local food festivals, Artisan shops |
| Montopoli in Val d'Arno | A peaceful town with a blend of history and nature. Great for families and tourists seeking a quiet escape close to nature. | Historical sites, Nature trails, Local festivals, Charming village center, Countryside views |
Understanding Airbnb License Requirements & STR Laws in Lari (2025)
Yes, Lari, Tuscany, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lari to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 59% licensed listings)
Top Performing Airbnb Properties in Lari (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Laribased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
La Fattoria di Lari
Entire Place • 8 bedrooms
Villa Mimosa, Relax in Nature
Entire Place • 8 bedrooms
Tuscan farmhouse - private pool & stunning views
Entire Place • 3 bedrooms
Villa with pool in the heart of Tuscany!
Entire Place • 5 bedrooms
Villa Ploner
Entire Place • 6 bedrooms
Charming Tuscan farmhouse with breathtaking views
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lari (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lari based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Novasol | 1 | $128,842 | 22 | 4.86/5.0 |
| Simone | 1 | $112,822 | 48 | 4.96/5.0 |
| Dan | 1 | $73,191 | 15 | 4.93/5.0 |
| Carlotta | 1 | $44,130 | 18 | 4.94/5.0 |
| Novasol | 1 | $43,701 | 9 | 4.44/5.0 |
| Carmen | 2 | $41,470 | 170 | 4.96/5.0 |
| Host #10990422 | 6 | $37,012 | 1 | 0.00/5.0 |
| Andrea | 2 | $28,099 | 4 | 2.50/5.0 |
| Christopher Thomas | 1 | $24,204 | 11 | 4.91/5.0 |
| Susie | 1 | $24,005 | 73 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lari.
Dive Deeper: Advanced Lari STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lari. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLari Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lari
- The Lari Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.7% of the 29 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lari, Apartment/Condo properties are the most common (44.8%), reflecting the local real estate landscape.
- Houses represent a significant 37.9% portion, catering likely to families or larger groups.
- The presence of 10.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Lari Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lari
- The dominant room capacity in Lari is 1 bedroom listings, making up 34.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 65.5% of the active Airbnb listings in Lari, indicating a high concentration in these sizes.
- A significant 34.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lari.
Lari Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lari
- The most common guest capacity trend in Lari vacation rentals is listings accommodating 4 guests (31%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Lari STR market, accounting for 55.1% of listings.
- 44.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lari.
- On average, properties in Lari are equipped to host 5.1 guests.
Lari Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lari
- The most common availability pattern in Lari falls within the 271-366 days range, representing 55.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Lari (34.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lari Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
21.4% of total
2 Nights
4 listings
14.3% of total
3 Nights
4 listings
14.3% of total
4-6 Nights
5 listings
17.9% of total
7-29 Nights
8 listings
28.6% of total
30+ Nights
1 listings
3.6% of total
Key Insights
- The most prevalent minimum stay requirement in Lari is 7-29 Nights, adopted by 28.6% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 7-29 Nights minimum stay, as 28.6% of Lari hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.4% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lari.
Lari Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
5.3% of total
Super Strict 60 Days
2 listings
10.5% of total
Flexible
1 listings
5.3% of total
Moderate
11 listings
57.9% of total
Strict
4 listings
21.1% of total
Cancellation Policy Insights for Lari
- The prevailing Airbnb cancellation policy trend in Lari is Moderate, used by 57.9% of listings.
- There's a relatively balanced mix between guest-friendly (63.2%) and stricter (21.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 57.9% market standard in Lari.
- Regularly review your cancellation policy against competitors and market demand shifts in Lari.
Lari STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lari
- The overall average booking lead time for vacation rentals in Lari is 85 days.
- Guests book furthest in advance for stays during April (average 117 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (105 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (85 days) as a baseline for your pricing and availability strategy in Lari.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 117 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 105 days) to capture early planners.
- Monitor your own booking lead times against these Lari averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lari (2025)
Amenity Prevalence
Amenity Insights for Lari
- Essential amenities in Lari that guests expect include: Heating, Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Private entrance, Refrigerator, Coffee maker are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Lari: Heating, Wifi, Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Private entrance or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lari to stay competitive.
Lari Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lari
- The typical guest profile for Airbnb in Lari consists of predominantly international visitors (96%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 4.2% of guests.
- Key international markets include Germany (23.2%) and United Kingdom (17.9%).
- Top languages spoken are English (44.9%) followed by German (18.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lari Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Crespina | 16 | $3,526 | $493.64 | 48% |
| Tignano | 10 | $3,391 | $500.31 | 36% |
| Luni Mare | 11 | $3,102 | $169.59 | 40% |
| Buonconvento | 59 | $3,068 | $456.70 | 46% |
| Monterosso al Mare | 350 | $2,958 | $248.25 | 57% |
| Castelfranco di Sotto | 47 | $2,881 | $294.54 | 38% |
| Florence | 9,598 | $2,833 | $208.48 | 52% |
| Riomaggiore | 640 | $2,789 | $196.57 | 57% |
| Marcialla | 25 | $2,788 | $236.61 | 54% |
| Portofino | 68 | $4,086 | $454.35 | 44% |