Palaia Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tuscany, Italy

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Palaia in 2025? Explore comprehensive Airbnb analytics for Palaia, Tuscany, Italy to uncover income potential. This 2025 STR market report for Palaia, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 134 active listings.

Whether you're considering an Airbnb investment in Palaia, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Palaia Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Palaia Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$312
The average rental revenue earned for an occupied room per day in Palaia.
Occupancy Rate(?)
33.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$22,248
Typical annual income for an Airbnb listing in Palaia. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
10.4%
Strong growth (10.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Palaia.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Palaia.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
134
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Palaia (2025)

Understanding the monthly revenue variations for Airbnb listings in Palaia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Palaia is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Palaia across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,067+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,104 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,347 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $587, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Palaia

Palaia Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Palaia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Palaia:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Palaia

Average Daily Rate (ADR) Airbnb Trends in Palaia (2025)

Effective short term rental pricing strategy in Palaia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Palaia typically peaks in June and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $652+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $263 or more.
  • Typical properties (Median) charge around $170 per night.
  • Entry-level properties (Bottom 25%) earn around $111 per night.

Average Daily Rate (ADR) Trend by Month in Palaia

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Airbnb Seasonality Analysis & Trends in Palaia (2025)

Peak Season (August, July, June)
  • Revenue averages $4,910 per month
  • Occupancy rates average 43.5%
  • Daily rates average $313
Shoulder Season
  • Revenue averages $3,062 per month
  • Occupancy maintains around 31.5%
  • Daily rates hold near $301
Low Season (January, November, December)
  • Revenue drops to average $1,398 per month
  • Occupancy decreases to average 20.3%
  • Daily rates adjust to average $268

Seasonality Insights for Palaia

  • The Airbnb seasonality in Palaia shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Palaia's highest earning potential, with monthly revenues capable of climbing to $5,353, occupancy reaching a high of 51.1%, and ADRs peaking at $358.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,329, occupancy could drop to 16.7%, and ADRs may adjust down to $264.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Palaia.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Palaia seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Palaia (2025)

Exploring the top neighborhoods for short-term rentals in Palaia? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Palaia Centro
Charming historic center of Palaia with medieval architecture and a serene atmosphere. Attracts visitors interested in Italian culture and traditions, as well as local festivals.
Palaia Castle, Church of San Teodoro, Museo di Storia Naturale, Piazza della Libertà
Casciana Terme
Renowned thermal spa town nearby, known for its relaxing wellness treatments and beautiful surroundings. Popular among tourists looking for a rejuvenating getaway.
Casciana Terme Spa, Pieve di Santa Maria Assunta, Tuscan countryside views
Montopoli in Val d'Arno
Quaint town offering a glimpse into rustic Tuscan life, with stunning countryside vistas. Attracts guests who enjoy peace and outdoor activities such as hiking and biking.
Castello dei Vicari, Chiesa di San Giovanni Battista, Countryside trails
San Miniato
Famous for its truffles and beautiful landscapes. It draws culinary enthusiasts and nature lovers and provides vibrant local markets and fairs.
San Miniato Cathedral, Truffle Festivals, Historic town walls, Rocca di Federico II
Volterra
Historical Etruscan town known for its well-preserved architecture and rich history. A brilliant choice for culture-seeking travelers due to its archaeological sites and museums.
Roman Theatre, Etruscan Museum, Volterra's city walls, Piazza dei Priori
Lucca
A beautiful walled city famous for its Renaissance architecture and charming streets. Popular for tourists who enjoy cycling and exploring historic sites.
Lucca's Walls, Piazza dell'Anfiteatro, Torre Guinigi, Lucca Cathedral
Siena
Iconic Tuscan city known for its medieval brick buildings and Palio horse race. Attracts tourists who appreciate art, history, and memorable Tuscan scenery.
Piazza del Campo, Siena Cathedral, Torre del Mangia, Palazzo Pubblico
Florence
Renowned global capital of art and culture, attracting millions of tourists yearly. Perfect for high demand Airbnb placements due to the vast array of attractions.
Uffizi Gallery, Florence Cathedral, Ponte Vecchio, Pitti Palace

Understanding Airbnb License Requirements & STR Laws in Palaia (2025)

While Palaia, Tuscany, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Palaia to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 3% licensed listings)

Top Performing Airbnb Properties in Palaia (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Palaiabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Your dream event in the heart of Tuscany

Your dream event in the heart of Tuscany

Entire Place • N/A

$364,122
Revenue
51.3%
Occupancy
$2364.99
Daily Rate
Aquadivina 16, Emma Villas

Aquadivina 16, Emma Villas

Entire Place • 8 bedrooms

$194,908
Revenue
35.4%
Occupancy
$2075.70
Daily Rate
Villa Larino

Villa Larino

Entire Place • 4 bedrooms

$168,358
Revenue
52.1%
Occupancy
$1131.30
Daily Rate
Fagnana

Fagnana

Entire Place • 8 bedrooms

$120,108
Revenue
22.4%
Occupancy
$2907.72
Daily Rate
Valle

Valle

Entire Place • 7 bedrooms

$95,138
Revenue
27.5%
Occupancy
$2388.09
Daily Rate
Tenuta Chiudendone in Tuscany

Tenuta Chiudendone in Tuscany

Entire Place • 2 bedrooms

$92,766
Revenue
69.3%
Occupancy
$330.93
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Palaia (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Palaia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Podere San Giorgio4$370,9892514.90/5.0
Emma3$287,528104.83/5.0
Villa Saletta3$286,530105.00/5.0
Antonella2$220,230135.00/5.0
Cristina17$209,1692254.81/5.0
Agriturismo La Palazzina10$138,7882704.54/5.0
Novasol3$100,118204.89/5.0
Isabella1$92,7662984.99/5.0
Marta1$84,796474.87/5.0
Araldo1$79,653274.89/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Palaia.

Dive Deeper: Advanced Palaia STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Palaia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Palaia Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Palaia

  • The Palaia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.3% of the 134 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Palaia, Apartment/Condo properties are the most common (40.3%), reflecting the local real estate landscape.
  • Houses represent a significant 40.3% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, unique stays (combined 6.0%) offer potential for unique stay experiences.

Palaia Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Palaia

  • The dominant room capacity in Palaia is 2 bedrooms listings, making up 32.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 62.7% of the active Airbnb listings in Palaia, indicating a high concentration in these sizes.
  • A significant 29.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Palaia.

Palaia Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Palaia

  • The most common guest capacity trend in Palaia vacation rentals is listings accommodating 4 guests (24.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Palaia STR market, accounting for 48.5% of listings.
  • 41.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Palaia.
  • On average, properties in Palaia are equipped to host 5.0 guests.

Palaia Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Palaia

  • The most common availability pattern in Palaia falls within the 271-366 days range, representing 76.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Palaia (44%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Palaia Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (24.2%)

1 Night

29 listings

24.2% of total

2 Nights (17.5%)

2 Nights

21 listings

17.5% of total

3 Nights (15.8%)

3 Nights

19 listings

15.8% of total

4-6 Nights (8.3%)

4-6 Nights

10 listings

8.3% of total

7-29 Nights (9.2%)

7-29 Nights

11 listings

9.2% of total

30+ Nights (25%)

30+ Nights

30 listings

25% of total

Key Insights

  • The most prevalent minimum stay requirement in Palaia is 30+ Nights, adopted by 25% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (25%) caters to monthly stays (30+ nights) in Palaia, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 25% of Palaia hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 25% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Palaia.

Palaia Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (8.3%)

Super Strict 30 Days

11 listings

8.3% of total

Super Strict 60 Days (10.6%)

Super Strict 60 Days

14 listings

10.6% of total

Flexible (15.2%)

Flexible

20 listings

15.2% of total

Moderate (37.1%)

Moderate

49 listings

37.1% of total

Strict (28.8%)

Strict

38 listings

28.8% of total

Cancellation Policy Insights for Palaia

  • The prevailing Airbnb cancellation policy trend in Palaia is Moderate, used by 37.1% of listings.
  • There's a relatively balanced mix between guest-friendly (52.3%) and stricter (28.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 37.1% market standard in Palaia.
  • Regularly review your cancellation policy against competitors and market demand shifts in Palaia.

Palaia STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Palaia

  • The overall average booking lead time for vacation rentals in Palaia is 62 days.
  • Guests book furthest in advance for stays during April (average 74 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 15 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (73 days avg.) sees the longest lead times, while Winter (23 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in Palaia.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 74 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 73 days) to capture early planners.
  • Monitor your own booking lead times against these Palaia averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Palaia (2025)

Amenity data is currently unavailable for Palaia.

Palaia Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Palaia

  • The typical guest profile for Airbnb in Palaia consists of predominantly international visitors (86%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 14.4% of guests.
  • Key international markets include Italy (14.4%) and France (13%).
  • Top languages spoken are English (43.4%) followed by French (14.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Palaia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Marciano della Chiana17$3,452$494.1635%
Portofino72$3,442$493.8840%
Castelfranco di Sotto52$3,041$317.4737%
Monterosso al Mare355$2,871$252.8554%
Marcialla26$2,754$241.6752%
Florence10,275$2,680$218.1451%
Radda in Chianti99$2,602$331.1338%
Riomaggiore675$2,567$198.7152%
Monte San Savino104$2,565$329.6639%
Impruneta147$2,555$268.4340%

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