Pontremoli Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tuscany, Italy

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in Pontremoli in 2025? Explore comprehensive Airbnb analytics for Pontremoli, Tuscany, Italy to uncover income potential. This 2025 STR market report for Pontremoli, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 45 active listings.

Whether you're considering an Airbnb investment in Pontremoli, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pontremoli Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Pontremoli Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$140
The average rental revenue earned for an occupied room per day in Pontremoli.
Occupancy Rate(?)
32.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,163
Typical annual income for an Airbnb listing in Pontremoli. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
3.6%
Positive growth (3.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Pontremoli.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Pontremoli.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
45
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Pontremoli (2025)

Understanding the monthly revenue variations for Airbnb listings in Pontremoli is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pontremoli is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pontremoli across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,719+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,682 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $964 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $488, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Pontremoli

Pontremoli Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Pontremoli STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pontremoli:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 27%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Pontremoli

Average Daily Rate (ADR) Airbnb Trends in Pontremoli (2025)

Effective short term rental pricing strategy in Pontremoli involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pontremoli typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $202+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $128 or more.
  • Typical properties (Median) charge around $100 per night.
  • Entry-level properties (Bottom 25%) earn around $74 per night.

Average Daily Rate (ADR) Trend by Month in Pontremoli

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Airbnb Seasonality Analysis & Trends in Pontremoli (2025)

Peak Season (August, July, September)
  • Revenue averages $2,225 per month
  • Occupancy rates average 46.8%
  • Daily rates average $154
Shoulder Season
  • Revenue averages $1,137 per month
  • Occupancy maintains around 31.5%
  • Daily rates hold near $145
Low Season (January, February, December)
  • Revenue drops to average $567 per month
  • Occupancy decreases to average 20.3%
  • Daily rates adjust to average $135

Seasonality Insights for Pontremoli

  • The Airbnb seasonality in Pontremoli shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Pontremoli's highest earning potential, with monthly revenues capable of climbing to $2,361, occupancy reaching a high of 47.9%, and ADRs peaking at $165.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $471, occupancy could drop to 16.4%, and ADRs may adjust down to $135.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pontremoli.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Pontremoli seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Pontremoli (2025)

Exploring the top neighborhoods for short-term rentals in Pontremoli? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Storico
The historic center of Pontremoli, known for its medieval architecture and charming streets. It attracts tourists who want to experience authentic Italian culture and history.
Castello di Pontremoli, Chiesa di San Gemignano, Museo della Storia della Lunigiana, Piazza della Repubblica, Antica Via Francigena
La Valle
A scenic area surrounding Pontremoli, ideal for nature lovers. It's perfect for those looking to escape to the countryside, with opportunities for hiking and exploring nature.
Torrente Verde, Cascate del Lavacchio, Sentiero del Viandante, Parco Nazionale dell'Appennino Tosco-Emiliano, Local Vineyards
Montarsiccio
A hilltop area just outside Pontremoli offering stunning views and tranquility. It's attractive for those looking for a peaceful retreat close to the town.
Viewpoint at Montarsiccio, Hiking Trails, Countryside Vineyards, Local Artisan Shops, Historical Ruins
Canossa
A picturesque village near Pontremoli that is known for its beautiful landscapes and rich history. It's a favorite spot for travelers wanting a more rural experience.
Ruins of Canossa Castle, Walking Trails, Local Markets, Historic Churches, Natural Springs
Villafranca
A charming town near Pontremoli with a friendly community. Great for families and tourists who prefer more rustic experiences while still enjoying proximity to the attractions of Pontremoli.
Historic Village Square, Local Restaurants, Annual Festivals, Artisan Craft Shops, Natural Parks
Groppoli
A small, serene village close to Pontremoli, ideal for relaxation and enjoying local cuisine. It's popular among those who appreciate a laid-back atmosphere.
Etruscan Ruins, Local Wine Tastings, Scenic Views, Biking Trails, Culinary Experiences
Aulla
Aulla is nearby and serves as a gateway to exploring Lunigiana. It has historical significance and attractive amenities for short-term rentals.
Fortezza della Brunella, Piazza della Libertà, Local Museums, Dining Options, Access to Train Services
Fivizzano
Another nearby town known for its rich history and beautiful landscapes. It attracts visitors interested in history, art, and nature.
Historical Sites, Natural Parks, Art Exhibitions, Local Events, Dining Experiences

Understanding Airbnb License Requirements & STR Laws in Pontremoli (2025)

While Pontremoli, Tuscany, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pontremoli to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 2% licensed listings)

Top Performing Airbnb Properties in Pontremoli (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Pontremolibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Stone Cottage,Private Grounds,Pool,Near Everything

Stone Cottage,Private Grounds,Pool,Near Everything

Entire Place • 6 bedrooms

$27,818
Revenue
67.2%
Occupancy
$816.93
Daily Rate
Magic View with Private  Pool

Magic View with Private Pool

Entire Place • 2 bedrooms

$27,330
Revenue
50.2%
Occupancy
$191.54
Daily Rate
apartment sleeps 6 with a pool

apartment sleeps 6 with a pool

Entire Place • 3 bedrooms

$25,853
Revenue
59.2%
Occupancy
$241.23
Daily Rate
Bella Vista Guest House with Private Pool

Bella Vista Guest House with Private Pool

Entire Place • 2 bedrooms

$22,094
Revenue
52.4%
Occupancy
$181.63
Daily Rate
Casa Edda
CIN IT045014C23IU5CVd6

Casa Edda CIN IT045014C23IU5CVd6

Entire Place • 2 bedrooms

$20,768
Revenue
58.5%
Occupancy
$128.02
Daily Rate
Relax apartment with mezzanine

Relax apartment with mezzanine

Entire Place • 1 bedroom

$17,922
Revenue
60.4%
Occupancy
$93.74
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Pontremoli (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Pontremoli based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Pietro3$53,881264.90/5.0
Chris2$49,424504.93/5.0
Alessia3$29,503715.00/5.0
Host #1281224821$27,818405.00/5.0
Fabrizio3$27,761334.84/5.0
Elisa2$18,013254.59/5.0
Ai Chiosi1$17,922244.92/5.0
Maria Sofia1$16,738264.92/5.0
Daniele1$15,968224.86/5.0
Daniela1$15,343284.81/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pontremoli.

Dive Deeper: Advanced Pontremoli STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pontremoli. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Pontremoli Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Pontremoli

  • The Pontremoli Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.1% of the 45 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Pontremoli, Apartment/Condo properties are the most common (51.1%), reflecting the local real estate landscape.
  • Houses represent a significant 31.1% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 2.2%) offer potential for unique stay experiences.

Pontremoli Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Pontremoli

  • The dominant room capacity in Pontremoli is 2 bedrooms listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 80.0% of the active Airbnb listings in Pontremoli, indicating a high concentration in these sizes.

Pontremoli Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Pontremoli

  • The most common guest capacity trend in Pontremoli vacation rentals is listings accommodating 4 guests (37.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Pontremoli STR market, accounting for 53.4% of listings.
  • 24.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pontremoli.
  • On average, properties in Pontremoli are equipped to host 4.3 guests.

Pontremoli Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Pontremoli

  • The most common availability pattern in Pontremoli falls within the 271-366 days range, representing 71.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 97.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Pontremoli (40%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 2.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Pontremoli Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (25%)

1 Night

11 listings

25% of total

2 Nights (31.8%)

2 Nights

14 listings

31.8% of total

3 Nights (6.8%)

3 Nights

3 listings

6.8% of total

4-6 Nights (13.6%)

4-6 Nights

6 listings

13.6% of total

7-29 Nights (4.5%)

7-29 Nights

2 listings

4.5% of total

30+ Nights (18.2%)

30+ Nights

8 listings

18.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Pontremoli is 2 Nights, adopted by 31.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (18.2%) caters to monthly stays (30+ nights) in Pontremoli, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 31.8% of Pontremoli hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 18.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pontremoli.

Pontremoli Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (34.1%)

Flexible

15 listings

34.1% of total

Moderate (47.7%)

Moderate

21 listings

47.7% of total

Strict (18.2%)

Strict

8 listings

18.2% of total

Cancellation Policy Insights for Pontremoli

  • The prevailing Airbnb cancellation policy trend in Pontremoli is Moderate, used by 47.7% of listings.
  • The market strongly favors guest-friendly terms, with 81.8% of listings offering Flexible or Moderate policies. This suggests guests in Pontremoli may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 47.7% market standard in Pontremoli.
  • Regularly review your cancellation policy against competitors and market demand shifts in Pontremoli.

Pontremoli STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Pontremoli

  • The overall average booking lead time for vacation rentals in Pontremoli is 49 days.
  • Guests book furthest in advance for stays during August (average 82 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 7 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (60 days avg.) sees the longest lead times, while Winter (13 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Pontremoli.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 82 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (7 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
  • Monitor your own booking lead times against these Pontremoli averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Pontremoli (2025)

Amenity Prevalence

Amenity Insights for Pontremoli

  • Essential amenities in Pontremoli that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Hangers, Heating, Essentials are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Pontremoli: Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Hangers or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Pontremoli to stay competitive.

Pontremoli Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Pontremoli

  • The typical guest profile for Airbnb in Pontremoli consists of predominantly international visitors (69%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 31.3% of guests.
  • Key international markets include Italy (31.3%) and France (11.7%).
  • Top languages spoken are English (34.6%) followed by French (19.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Pontremoli Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Laglio62$4,413$531.4241%
Ranco13$4,237$443.8538%
Sala Comacina69$3,851$447.7846%
Cossano Belbo13$3,748$368.7736%
Portofino73$3,687$506.8940%
Brenzone sul Garda21$3,607$322.7944%
Castelfranco di Sotto51$3,399$347.4634%
Carate Urio74$3,349$366.5842%
Bellagio441$3,329$317.3748%
San Fermo della Battaglia21$3,206$329.7945%

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