Roccastrada Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tuscany, Italy
Is Airbnb profitable in Roccastrada in 2025? Explore comprehensive Airbnb analytics for Roccastrada, Tuscany, Italy to uncover income potential. This 2025 STR market report for Roccastrada, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 153 active listings.
Whether you're considering an Airbnb investment in Roccastrada, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Roccastrada Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Roccastrada Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Roccastrada (2025)
Understanding the monthly revenue variations for Airbnb listings in Roccastrada is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Roccastrada is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Roccastrada across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,514+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,271 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,166 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $508, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Roccastrada
Roccastrada Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Roccastrada STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Roccastrada:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Roccastrada
Average Daily Rate (ADR) Airbnb Trends in Roccastrada (2025)
Effective short term rental pricing strategy in Roccastrada involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Roccastrada typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $415+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $183 or more.
- Typical properties (Median) charge around $120 per night.
- Entry-level properties (Bottom 25%) earn around $82 per night.
Average Daily Rate (ADR) Trend by Month in Roccastrada
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Airbnb Seasonality Analysis & Trends in Roccastrada (2025)
Peak Season (July, August, September)
- Revenue averages $2,831 per month
- Occupancy rates average 48.1%
- Daily rates average $205
Shoulder Season
- Revenue averages $2,162 per month
- Occupancy maintains around 37.0%
- Daily rates hold near $187
Low Season (January, February, December)
- Revenue drops to average $810 per month
- Occupancy decreases to average 20.1%
- Daily rates adjust to average $182
Seasonality Insights for Roccastrada
- The Airbnb seasonality in Roccastrada shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Roccastrada's highest earning potential, with monthly revenues capable of climbing to $3,189, occupancy reaching a high of 49.8%, and ADRs peaking at $220.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $624, occupancy could drop to 15.2%, and ADRs may adjust down to $179.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Roccastrada.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Roccastrada seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Roccastrada (2025)
Exploring the top neighborhoods for short-term rentals in Roccastrada? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Roccastrada Historic Center | Charming medieval village with picturesque streets and historical architecture. Attracts tourists interested in Italian history and culture, making it perfect for Airbnb hosting. | San Niccolò Church, The Fortress of Roccastrada, Local artisanal shops, Restaurants serving traditional Tuscan cuisine, Panoramic views of the Maremma |
| Giuncarico | A quaint village known for its serene atmosphere and nature surroundings. Ideal for guests seeking relaxation and tranquility in the heart of Tuscany. | Nature trails, Local vineyards, Traditional Tuscan farmhouses, Peaceful countryside views |
| Roccastrada Countryside | Beautiful rural settings with vast landscapes and vineyards. Perfect for travelers looking for an authentic Tuscan experience amidst nature. | Vineyard tours, Olive oil tasting, Scenic biking routes, Wildlife watching, Agriturismos |
| Sticciano | Small village with a rich agricultural background, it offers a genuine taste of Tuscan village life and is close to larger tourist spots. | Villages nearby, Local markets, Rural bike paths, Cooking classes featuring local dishes |
| Casciano di Marcellina | Known for its picturesque landscapes, this area attracts visitors who are interested in hiking and outdoor activities. | Hiking trails, Historical landmarks, Nature reserves |
| Roccastrada Artisans | Home to local artisans and craft workshops, it appeals to tourists interested in arts and crafts, providing a unique cultural experience. | Artisan workshops, Local craft fairs, Cultural festivals |
| Local Vineyards Area | Surrounded by some of Tuscany's best vineyards, this area is ideal for wine lovers and culinary enthusiasts, ensuring a unique stay. | Wine tasting tours, Vineyard dinners, Cooking classes with local chefs |
| Follonica Beach | Not far from Roccastrada, this beach town offers sun and sea, making it attractive for families and beachgoers looking for a getaway. | Beautiful sandy beaches, Water sports, Beachfront restaurants, Nightlife options |
| Scansano | Renowned for its excellent wines and breathtaking views, it’s a destination for tourists looking to explore the Tascan wine route. | Morellino di Scansano vineyards, Scenic drives, Local festivals dedicated to wine tasting |
Understanding Airbnb License Requirements & STR Laws in Roccastrada (2025)
While Roccastrada, Tuscany, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Roccastrada to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Roccastrada (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Roccastradabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Winefarm in Tuscany with pool, ideal for groups.
Entire Place • 15 bedrooms
Podere Montauzzo | Farmhouse with a pool for up to 19 people
Entire Place • 8 bedrooms
Private Villas Privacy and Pool
Entire Place • 4 bedrooms
Holiday home with pool in the Tuscan Maremma
Entire Place • 3 bedrooms
Villa Il Diaccio with view of the Tuscan Maremma
Entire Place • 3 bedrooms
Podere San Fermo by Interhome
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Roccastrada (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Roccastrada based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Chiaradonata | 10 | $398,982 | 142 | 4.98/5.0 |
| Sandra - Interhome | 15 | $202,339 | 157 | 4.76/5.0 |
| Giulia | 8 | $132,221 | 282 | 4.89/5.0 |
| Cristina Vitale Cinughi | 5 | $125,023 | 19 | 5.00/5.0 |
| Rosy | 2 | $96,682 | 24 | 5.00/5.0 |
| Emiliano | 6 | $94,549 | 293 | 4.89/5.0 |
| Devy | 7 | $83,986 | 178 | 4.80/5.0 |
| Riccardo | 3 | $80,562 | 79 | 4.93/5.0 |
| Alessandra - Interhome | 4 | $57,591 | 41 | 4.90/5.0 |
| Marco | 1 | $56,307 | 57 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Roccastrada.
Dive Deeper: Advanced Roccastrada STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Roccastrada. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRoccastrada Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Roccastrada
- The Roccastrada Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.5% of the 153 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Roccastrada, House properties are the most common (46.4%), reflecting the local real estate landscape.
- Houses represent a significant 46.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 3.9%) offer potential for unique stay experiences.
Roccastrada Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Roccastrada
- The dominant room capacity in Roccastrada is 2 bedrooms listings, making up 37.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 71.9% of the active Airbnb listings in Roccastrada, indicating a high concentration in these sizes.
- A significant 21.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Roccastrada.
Roccastrada Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Roccastrada
- The most common guest capacity trend in Roccastrada vacation rentals is listings accommodating 4 guests (26.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Roccastrada STR market, accounting for 49.0% of listings.
- 30.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Roccastrada.
- On average, properties in Roccastrada are equipped to host 4.2 guests.
Roccastrada Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Roccastrada
- The most common availability pattern in Roccastrada falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Roccastrada (34.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Roccastrada Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
20 listings
13.2% of total
2 Nights
22 listings
14.5% of total
3 Nights
11 listings
7.2% of total
4-6 Nights
25 listings
16.4% of total
7-29 Nights
11 listings
7.2% of total
30+ Nights
63 listings
41.4% of total
Key Insights
- The most prevalent minimum stay requirement in Roccastrada is 30+ Nights, adopted by 41.4% of listings. This highlights the market's preference for longer commitments.
- A significant segment (41.4%) caters to monthly stays (30+ nights) in Roccastrada, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 41.4% of Roccastrada hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 41.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Roccastrada.
Roccastrada Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
25 listings
16.4% of total
Super Strict 60 Days
6 listings
3.9% of total
Flexible
35 listings
23% of total
Moderate
51 listings
33.6% of total
Strict
35 listings
23% of total
Cancellation Policy Insights for Roccastrada
- The prevailing Airbnb cancellation policy trend in Roccastrada is Moderate, used by 33.6% of listings.
- There's a relatively balanced mix between guest-friendly (56.6%) and stricter (23.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 33.6% market standard in Roccastrada.
- Regularly review your cancellation policy against competitors and market demand shifts in Roccastrada.
Roccastrada STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Roccastrada
- The overall average booking lead time for vacation rentals in Roccastrada is 80 days.
- Guests book furthest in advance for stays during August (average 108 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 6 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (99 days avg.) sees the longest lead times, while Winter (16 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (80 days) as a baseline for your pricing and availability strategy in Roccastrada.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 108 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 99 days) to capture early planners.
- Monitor your own booking lead times against these Roccastrada averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Roccastrada (2025)
Amenity Prevalence
Amenity Insights for Roccastrada
- Popular amenities like Kitchen, Hot water, Hangers are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Roccastrada to stay competitive.
Roccastrada Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Roccastrada
- The typical guest profile for Airbnb in Roccastrada consists of predominantly international visitors (85%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 15.5% of guests.
- Key international markets include Germany (30.2%) and Italy (15.5%).
- Top languages spoken are English (39.2%) followed by German (18.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Italy.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Roccastrada Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Marciano della Chiana | 17 | $3,650 | $501.78 | 35% |
| Tignano | 11 | $3,518 | $362.03 | 41% |
| Castelfranco di Sotto | 51 | $3,399 | $347.46 | 34% |
| Celleno | 15 | $2,913 | $546.77 | 24% |
| Allerona | 10 | $2,844 | $461.35 | 40% |
| Florence | 10,138 | $2,730 | $218.48 | 51% |
| Marcialla | 27 | $2,721 | $252.52 | 50% |
| Rome | 25,745 | $2,719 | $213.00 | 49% |
| Impruneta | 144 | $2,675 | $285.03 | 39% |
| Monte San Savino | 96 | $2,667 | $346.69 | 37% |