Aomori Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Aomori Prefecture, Japan
Is Airbnb profitable in Aomori in 2025? Explore comprehensive Airbnb analytics for Aomori, Aomori Prefecture, Japan to uncover income potential. This 2025 STR market report for Aomori, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Aomori, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Aomori Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Aomori Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Aomori (2025)
Understanding the monthly revenue variations for Airbnb listings in Aomori is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Aomori is typically December, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Aomori across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,076+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,658 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $814 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $423, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Aomori
Aomori Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Aomori STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Aomori:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Aomori
Average Daily Rate (ADR) Airbnb Trends in Aomori (2025)
Effective short term rental pricing strategy in Aomori involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Aomori typically peaks in December and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $170+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $118 or more.
- Typical properties (Median) charge around $79 per night.
- Entry-level properties (Bottom 25%) earn around $48 per night.
Average Daily Rate (ADR) Trend by Month in Aomori
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Airbnb Seasonality Analysis & Trends in Aomori (2025)
Peak Season (December, February, April)
- Revenue averages $1,611 per month
- Occupancy rates average 40.1%
- Daily rates average $103
Shoulder Season
- Revenue averages $1,303 per month
- Occupancy maintains around 42.0%
- Daily rates hold near $95
Low Season (March, September, November)
- Revenue drops to average $863 per month
- Occupancy decreases to average 30.8%
- Daily rates adjust to average $91
Seasonality Insights for Aomori
- The Airbnb seasonality in Aomori shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Aomori's highest earning potential, with monthly revenues capable of climbing to $1,737, occupancy reaching a high of 56.8%, and ADRs peaking at $109.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $798, occupancy could drop to 26.9%, and ADRs may adjust down to $83.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Aomori.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Aomori seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Aomori (2025)
Exploring the top neighborhoods for short-term rentals in Aomori? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Aomori City Center | The heart of Aomori with a vibrant atmosphere, historical sites, and cultural experiences. Ideal for visitors looking to explore local culture and cuisine. | Aomori Prefectural Museum of Art, Aomori Bay Bridge, Aomori Gyosai Center, Nebuta Museum Wa Rasse, Aomori Museum of History |
| Hirosaki | Famous for its cherry blossoms and historic Hirosaki Castle. A popular destination for tourists seeking beautiful gardens and festivals. | Hirosaki Castle, Hirosaki Park, Neputa Matsuri, Hirosaki Apple Park, Hirosaki City Museum |
| Shirikawa | Known for its stunning natural landscapes and proximity to outdoor activities. A great spot for nature lovers and adventure seekers. | Shirikawa Gorge, Oirase Stream, Kaminoyama Onsen, Lakeland Towada |
| Lake Towada | A breathtaking national park area known for its scenic lake and hiking trails. Attracts tourists interested in nature and outdoor experiences. | Lake Towada, Towada-Hachimantai National Park, Choshi Otaki Waterfall, Tsuta Onsen |
| Kuroishi | Famous for hot springs and traditional Japanese ryokan inns, appealing to visitors looking for relaxation and authentic Japanese experiences. | Kuroishi Onsen, Shirane Park, Kuroishi Fire Festival, Oni Matsuri |
| Ajigasawa | A coastal town with beautiful beaches and seafood attractions. Great for those looking to combine beach leisure with cultural experiences. | Ajigasawa Beach, Kakizaki Coast, Ajigasawa Onsen, Kujukuri Fishing Port |
| Hachinohe | A key port city with a vibrant fish market and access to various coastal attractions, perfect for foodies and maritime enthusiasts. | Hachinohe Park, Hachinohe Fish Market, Mutsu Bay, Kojima Island |
| Towada | Known for its natural beauty and outdoor activities, it attracts visitors for both relaxation and exploration in a serene environment. | Towada Lake, Towada Art Center, Oirase Gorge, Kamikita Uka Shrine |
Understanding Airbnb License Requirements & STR Laws in Aomori (2025)
Yes, Aomori, Aomori Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Aomori to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 84% licensed listings)
Top Performing Airbnb Properties in Aomori (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Aomoribased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
![[Limiting one group per day] Family stay Aomori/rental 100 ㎡ [Aomori Station 3 minutes]](https://a0.muscache.com/im/pictures/miso/Hosting-961600895850873349/original/e114893a-deed-4783-9975-712b2ed3c21f.jpeg?im_w=480&im_format=avif)
[Limiting one group per day] Family stay Aomori/rental 100 ㎡ [Aomori Station 3 minutes]
Entire Place • 4 bedrooms
4BR 123 ㎡, Ideal for 3 family groups · BBQ on the wood deck terrace with view of Mt. Hakkoda, free p
Entire Place • 4 bedrooms
6畳朝日そそぐ和室 禁煙ルーム バス・トイレ付
Private Room • 1 bedroom
# 203 (41.05 ㎡) Indoor parking, gym, BBQ rooftop, wifi, wifi, convenience store, convenience store,
Entire Place • 1 bedroom
Hakkoda Amaterasu Retreat
Entire Place • 2 bedrooms
【四季折々の自然に触れられる】青森の自然を満喫★砂浜散策・森林浴堪能★家族でアウトドア冒険体験
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Aomori (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Aomori based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 俊夫 | 6 | $87,069 | 68 | 3.81/5.0 |
| Lai | 1 | $36,226 | 21 | 4.86/5.0 |
| Erwin And Judy | 4 | $17,065 | 772 | 4.88/5.0 |
| Host #234252918 | 1 | $15,940 | 59 | 4.83/5.0 |
| Fumihiro | 1 | $13,652 | 12 | 4.50/5.0 |
| Host #255766432 | 1 | $12,607 | 71 | 4.37/5.0 |
| 太郎 | 1 | $9,576 | 5 | 3.80/5.0 |
| Sumiko | 1 | $9,362 | 18 | 4.72/5.0 |
| Hitoe | 1 | $7,981 | 84 | 4.88/5.0 |
| Kudo | 1 | $6,072 | 34 | 4.74/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Aomori.
Dive Deeper: Advanced Aomori STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Aomori. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAomori Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Aomori
- The Aomori Airbnb market composition is heavily skewed towards Private Room listings, which make up 63.2% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Aomori, House properties are the most common (57.9%), reflecting the local real estate landscape.
- Houses represent a significant 57.9% portion, catering likely to families or larger groups.
- The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Aomori Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Aomori
- The dominant room capacity in Aomori is 1 bedroom listings, making up 42.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 63.2% of the active Airbnb listings in Aomori, indicating a high concentration in these sizes.
Aomori Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Aomori
- The most common guest capacity trend in Aomori vacation rentals is listings accommodating 5 guests (15.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 5 guests and 8+ guests dominate the Aomori STR market, accounting for 31.6% of listings.
- 26.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Aomori.
- On average, properties in Aomori are equipped to host 3.0 guests.
Aomori Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Aomori
- The most common availability pattern in Aomori falls within the 181-270 days range, representing 47.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 79.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Aomori (47.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Aomori Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
88.9% of total
2 Nights
1 listings
5.6% of total
30+ Nights
1 listings
5.6% of total
Key Insights
- The most prevalent minimum stay requirement in Aomori is 1 Night, adopted by 88.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (94.5%) of the Aomori Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 88.9% of Aomori hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Aomori.
Aomori Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
29.4% of total
Moderate
5 listings
29.4% of total
Firm
4 listings
23.5% of total
Strict
3 listings
17.6% of total
Cancellation Policy Insights for Aomori
- The prevailing Airbnb cancellation policy trend in Aomori is Flexible, used by 29.4% of listings.
- There's a relatively balanced mix between guest-friendly (58.8%) and stricter (41.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 29.4% market standard in Aomori.
- Regularly review your cancellation policy against competitors and market demand shifts in Aomori.
Aomori STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Aomori
- The overall average booking lead time for vacation rentals in Aomori is 42 days.
- Guests book furthest in advance for stays during May (average 113 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (83 days avg.) sees the longest lead times, while Fall (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Aomori.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 113 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 83 days) to capture early planners.
- Monitor your own booking lead times against these Aomori averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Aomori (2025)
Amenity Prevalence
Amenity Insights for Aomori
- Popular amenities like Hair dryer, Smoke alarm, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Hair dryer or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Aomori to stay competitive.
Aomori Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Aomori
- The typical guest profile for Airbnb in Aomori consists of predominantly international visitors (82%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
- Domestic travelers account for 18.5% of guests.
- Key international markets include Japan (18.5%) and United States (15.7%).
- Top languages spoken are English (41.7%) followed by Japanese (15.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Aomori Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.