Manazuru Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Kanagawa Prefecture, Japan
Is Airbnb profitable in Manazuru in 2025? Explore comprehensive Airbnb analytics for Manazuru, Kanagawa Prefecture, Japan to uncover income potential. This 2025 STR market report for Manazuru, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 21 active listings.
Whether you're considering an Airbnb investment in Manazuru, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Manazuru Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Manazuru Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Manazuru (2025)
Understanding the monthly revenue variations for Airbnb listings in Manazuru is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Manazuru is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Manazuru across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,025+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,148 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,016 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $440, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Manazuru
Manazuru Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Manazuru STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Manazuru:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Manazuru
Average Daily Rate (ADR) Airbnb Trends in Manazuru (2025)
Effective short term rental pricing strategy in Manazuru involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Manazuru typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $456+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $285 or more.
- Typical properties (Median) charge around $151 per night.
- Entry-level properties (Bottom 25%) earn around $61 per night.
Average Daily Rate (ADR) Trend by Month in Manazuru
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Airbnb Seasonality Analysis & Trends in Manazuru (2025)
Peak Season (August, May, March)
- Revenue averages $2,563 per month
- Occupancy rates average 40.7%
- Daily rates average $214
Shoulder Season
- Revenue averages $1,969 per month
- Occupancy maintains around 36.1%
- Daily rates hold near $202
Low Season (January, February, December)
- Revenue drops to average $1,424 per month
- Occupancy decreases to average 29.7%
- Daily rates adjust to average $205
Seasonality Insights for Manazuru
- The Airbnb seasonality in Manazuru shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Manazuru's highest earning potential, with monthly revenues capable of climbing to $2,859, occupancy reaching a high of 44.4%, and ADRs peaking at $220.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,150, occupancy could drop to 19.8%, and ADRs may adjust down to $194.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Manazuru.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Manazuru seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Manazuru (2025)
Exploring the top neighborhoods for short-term rentals in Manazuru? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Manazuru Bay | Known for its beautiful coastline and scenic views, Manazuru Bay is a popular destination for those seeking relaxation and outdoor activities. The area offers a tranquil atmosphere, perfect for weekend getaways. | Manazuru Park, Manazuru Fishing Port, Mount Manazuru, Cape Manazuru, Kokufu-ji Temple |
| Manazuru Onsen | Famous for its hot springs, Manazuru Onsen attracts visitors looking to unwind and enjoy traditional Japanese bath culture. The area has several ryokan (traditional inns) that offer a unique lodging experience. | Yugawara Onsen, Manazuru Onsen Resort, Hot Spring Foot Baths, Ocean View Hot Springs |
| Kawana | Kawana is known for its beautiful landscapes and golf courses. The area appeals to both sports enthusiasts and nature lovers, making it a good choice for travelers seeking adventure and scenic beauty. | Kawana Hotel Golf Course, Lake Kawana, Kawana Marine Park |
| Shitooku | A quiet village atmosphere with a focus on local culture and charm, Shitooku is perfect for those looking to experience a more traditional side of Japan while enjoying the beauty of Manazuru. | Shitooku Temple, Local Craft Shops, Farmers Market |
| Zushi Beach | While not exactly in Manazuru, the nearby Zushi Beach is a popular sand beach destination. It's great for beachgoers and families looking to enjoy the sun and sea, making it an attractive location for short-term rentals. | Zushi Beach, Zushi Marina, Water Sports, Beachfront Cafés |
| Odawara Castle | A bit farther but worthwhile, Odawara Castle is a historic site that draws many tourists interested in Japanese history and culture. Its proximity to Manazuru makes it a viable airbnb location for those touring the Kanagawa region. | Odawara Castle, Odawara Squirrel Forest, Odawara Fish Market |
| Hakone | Famous for its hot springs and views of Mount Fuji, Hakone is a top tourist destination. While more distant, it's a popular spot for day trips from Manazuru, ideal for attracting visitors to who seek a full experience of Kanagawa. | Hakone Open-Air Museum, Lake Ashi, Owakudani Valley, Hakone Shrine |
| Atami | A seaside resort city known for its beaches and onsen. Atami offers numerous attractions and is a prime destination for those seeking relaxation, making it an attractive option for Airbnb hosting. | Atami Sun Beach, Atami Onsen, Atami Castle, Atami Trick Art Museum |
Understanding Airbnb License Requirements & STR Laws in Manazuru (2025)
Yes, Manazuru, Kanagawa Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Manazuru to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 95% licensed listings)
Top Performing Airbnb Properties in Manazuru (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Manazurubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
303㎡【ビーチ徒歩 １分】カラオケ &露天風呂 &屋上 BBQ combined hotel residence
Entire Place • 3 bedrooms
Suite Villa Costaderoka Manaduru with Oceanview
Entire Place • 2 bedrooms
Glamping with a view of the sea, tent with a private dog run
Private Room • 1 bedroom
5 min walk from the station!Antique House Hakone/Atami/Odawara
Entire Place • 3 bedrooms
One group per day, 5 minutes to the coast, fishing, snorkeling, BBQ, fireworks Free parking, conveni
Entire Place • 2 bedrooms
Glamping with a view of the sea, 1 double, 2 singles
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Manazuru (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Manazuru based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Unito | 1 | $97,436 | 126 | 4.56/5.0 |
| リソル不動産 | 1 | $74,658 | 20 | 4.80/5.0 |
| 藤田 | 3 | $69,167 | 9 | 4.88/5.0 |
| Chiharu | 2 | $39,917 | 204 | 4.91/5.0 |
| Masae | 1 | $22,876 | 38 | 4.82/5.0 |
| Alhambla | 3 | $15,557 | 76 | 4.65/5.0 |
| Mari | 1 | $15,306 | 62 | 4.85/5.0 |
| コウエイ | 1 | $10,401 | 219 | 4.52/5.0 |
| Hiromi | 6 | $8,196 | 80 | 4.65/5.0 |
| Yasue | 1 | $8,014 | 175 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Manazuru.
Dive Deeper: Advanced Manazuru STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Manazuru. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsManazuru Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Manazuru
- The Manazuru Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 52.4% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 47.6% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Manazuru, House properties are the most common (71.4%), reflecting the local real estate landscape.
- Houses represent a significant 71.4% portion, catering likely to families or larger groups.
Manazuru Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Manazuru
- The dominant room capacity in Manazuru is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 47.6% of the active Airbnb listings in Manazuru, indicating a high concentration in these sizes.
- A significant 23.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Manazuru.
Manazuru Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Manazuru
- The most common guest capacity trend in Manazuru vacation rentals is listings accommodating 4 guests (23.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Manazuru STR market, accounting for 42.8% of listings.
- 33.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Manazuru.
- On average, properties in Manazuru are equipped to host 3.5 guests.
Manazuru Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Manazuru
- The most common availability pattern in Manazuru falls within the 271-366 days range, representing 61.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Manazuru (42.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Manazuru Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
17 listings
81% of total
2 Nights
1 listings
4.8% of total
3 Nights
1 listings
4.8% of total
30+ Nights
2 listings
9.5% of total
Key Insights
- The most prevalent minimum stay requirement in Manazuru is 1 Night, adopted by 81% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (85.8%) of the Manazuru Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 81% of Manazuru hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 9.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Manazuru.
Manazuru Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
1 listings
4.8% of total
Moderate
11 listings
52.4% of total
Firm
2 listings
9.5% of total
Strict
7 listings
33.3% of total
Cancellation Policy Insights for Manazuru
- The prevailing Airbnb cancellation policy trend in Manazuru is Moderate, used by 52.4% of listings.
- There's a relatively balanced mix between guest-friendly (57.2%) and stricter (42.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 52.4% market standard in Manazuru.
- With 33.3% using Strict terms, this is a viable option in Manazuru, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Manazuru.
Manazuru STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Manazuru
- The overall average booking lead time for vacation rentals in Manazuru is 34 days.
- Guests book furthest in advance for stays during November (average 50 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (44 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Manazuru.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 50 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 44 days) to capture early planners.
- Monitor your own booking lead times against these Manazuru averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Manazuru (2025)
Amenity Prevalence
Amenity Insights for Manazuru
- Essential amenities in Manazuru that guests expect include: Fire extinguisher, Hair dryer, Heating, Air conditioning, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Kitchen, Shampoo are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Manazuru: Fire extinguisher, Hair dryer, Heating, Air conditioning, Smoke alarm.
- Prioritize adding missing essentials: Heating, Air conditioning, Smoke alarm.
- Consider adding popular differentiators like Wifi or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Manazuru to stay competitive.
Manazuru Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Manazuru
- The typical guest profile for Airbnb in Manazuru consists of predominantly international visitors (73%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
- Domestic travelers account for 27.4% of guests.
- Key international markets include Japan (27.4%) and United States (15.8%).
- Top languages spoken are English (46.7%) followed by Japanese (19.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Manazuru Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Shinagawa City | 34 | $5,806 | $340.94 | 60% |
| Futtsu | 30 | $5,657 | $402.07 | 44% |
| Kyonan | 16 | $5,337 | $459.97 | 42% |
| Kamogawa | 36 | $4,591 | $322.27 | 39% |
| Hakone | 312 | $4,463 | $312.91 | 49% |
| Shirako | 22 | $4,258 | $344.10 | 35% |
| Karuizawa | 120 | $4,183 | $410.94 | 40% |
| Miyota | 40 | $4,145 | $296.10 | 44% |
| Fujikawaguchiko | 457 | $3,962 | $259.80 | 52% |
| Oamishirasato | 11 | $3,712 | $258.67 | 41% |