Amakusa Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Kumamoto Prefecture, Japan
Is Airbnb profitable in Amakusa in 2025? Explore comprehensive Airbnb analytics for Amakusa, Kumamoto Prefecture, Japan to uncover income potential. This 2025 STR market report for Amakusa, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Amakusa, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Amakusa Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Amakusa Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Amakusa (2025)
Understanding the monthly revenue variations for Airbnb listings in Amakusa is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Amakusa is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Amakusa across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,761+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,150 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $554 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $320, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Amakusa
Amakusa Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Amakusa STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Amakusa:
- Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Amakusa
Average Daily Rate (ADR) Airbnb Trends in Amakusa (2025)
Effective short term rental pricing strategy in Amakusa involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Amakusa typically peaks in June and dips lowest during July. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $142+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $109 or more.
- Typical properties (Median) charge around $68 per night.
- Entry-level properties (Bottom 25%) earn around $36 per night.
Average Daily Rate (ADR) Trend by Month in Amakusa
Get Live Amakusa Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Amakusa (2025)
Peak Season (August, July, May)
- Revenue averages $1,097 per month
- Occupancy rates average 40.7%
- Daily rates average $82
Shoulder Season
- Revenue averages $732 per month
- Occupancy maintains around 31.1%
- Daily rates hold near $80
Low Season (January, June, September)
- Revenue drops to average $662 per month
- Occupancy decreases to average 27.2%
- Daily rates adjust to average $82
Seasonality Insights for Amakusa
- The Airbnb seasonality in Amakusa shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Amakusa's highest earning potential, with monthly revenues capable of climbing to $1,196, occupancy reaching a high of 48.4%, and ADRs peaking at $87.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $635, occupancy could drop to 24.5%, and ADRs may adjust down to $78.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Amakusa.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Amakusa seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Amakusa (2025)
Exploring the top neighborhoods for short-term rentals in Amakusa? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Shiranui Beach | A stunning beach area known for its beautiful shoreline and picturesque sunsets, attracting tourists who enjoy beach activities and relaxation. | Shiranui Beach, Amakusa Dolphin Watching, Amakusa Shirataki Park, Amakusa Gokyo Bridge, Kumamoto Prefectural Amakusa City Museum |
| Amakusa Islands | A group of beautiful islands offering scenic views, hiking opportunities, and a rich cultural heritage. Ideal for nature lovers and travelers seeking tranquility away from the city. | Amakusa Islands National Park, Katsuo-ji Temple, Kuma River, Amakusa Visitor Center |
| Aso National Park | Nearby park featuring volcanic landscapes, lush greenery, and plenty of outdoor activities. Great for adventure travelers and nature enthusiasts. | Aso Volcano, Kusasenrigahama, Daikanbo Lookout, Mt. Aso hiking trails |
| Amakusa Kankou Hot Springs | Known for its relaxing hot springs and wellness retreats, appealing to tourists looking to unwind and experience Japanese onsen culture. | Okawa Onsen, Yumoto Onsen, Kinosaki Onsen, Suwakyo Onsen |
| Oe Island | A lesser-known island that offers stunning views and secluded beaches, attracting visitors looking for a more private getaway. | Oe Island Beach, Scenic hiking trails, Local seafood dining options |
| Kakise Beach | A beautiful sandy beach known for family-friendly activities and water sports, ideal for families and beach lovers. | Kakise Beach, Water sports rentals, Beachside cafes, Family-friendly parks |
| Hondo Town | The main town in Amakusa, offering a blend of modern amenities and traditional culture, appealing to both business travelers and cultural visitors. | Hondo Town Museum, Local markets, Dining and shopping areas, Amakusa Historical Museum |
| Amakusa Marine Park | A perfect destination for marine activities and nature tours, attracting water sports enthusiasts and families. | Marine sports facilities, Dolphin tours, Nature trails, Scenic boat cruises |
Understanding Airbnb License Requirements & STR Laws in Amakusa (2025)
While Amakusa, Kumamoto Prefecture, Japan currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Amakusa to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Amakusa (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Amakusabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
![This cottage has a spacious deck overlooking the Amakusa sea [VIVA SUMOTO]](https://a0.muscache.com/im/pictures/miso/Hosting-744518920334973364/original/b6065f8c-6713-4662-b181-8d67e876a494.jpeg?im_w=480&im_format=avif)
This cottage has a spacious deck overlooking the Amakusa sea [VIVA SUMOTO]
Entire Place • 2 bedrooms
2 bedrooms/maximum 5 people/15-minute drive to dolphin watching/log house by the sea
Entire Place • 2 bedrooms
![3-minute walk to Satsu Church! [Private accommodation, Tonbi-to Neko]](https://a0.muscache.com/im/pictures/hosting/Hosting-U3RheVN1cHBseUxpc3Rpbmc6NTk1ODk0MjIyOTYwNDk3MzM1/original/1c5b6b4f-ef17-47e5-b19a-924b3b56de3f.jpeg?im_w=480&im_format=avif)
3-minute walk to Satsu Church! [Private accommodation, Tonbi-to Neko]
Entire Place • 3 bedrooms
Kumamoto Amakusa Ebisu HOUSE / A natural material house in front of the port, 93㎡, maximum 4 people
Entire Place • 2 bedrooms
Amakusa Beach House
Entire Place • 2 bedrooms
A house in the village of Shizatsu (Shizatsu House Tama)
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Amakusa (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Amakusa based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 淳司 | 3 | $22,713 | 47 | 4.76/5.0 |
| Owners.Inn | 1 | $22,636 | 57 | 4.44/5.0 |
| Kaori | 1 | $20,333 | 87 | 4.97/5.0 |
| Mamiko | 2 | $13,930 | 377 | 4.87/5.0 |
| 俊也 | 1 | $13,068 | 33 | 4.97/5.0 |
| Michiyo | 1 | $11,983 | 26 | 4.85/5.0 |
| 恵 | 1 | $6,580 | 12 | 4.75/5.0 |
| 三田村 | 1 | $5,716 | 1 | Not Rated |
| Tomoko | 1 | $5,567 | 37 | 4.49/5.0 |
| Rijan | 1 | $3,599 | 3 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Amakusa.
Dive Deeper: Advanced Amakusa STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Amakusa. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAmakusa Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Amakusa
- The Amakusa Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 60% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 40% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Amakusa, House properties are the most common (70%), reflecting the local real estate landscape.
- Houses represent a significant 70% portion, catering likely to families or larger groups.
Amakusa Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Amakusa
- The dominant room capacity in Amakusa is 2 bedrooms listings, making up 45% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 65.0% of the active Airbnb listings in Amakusa, indicating a high concentration in these sizes.
- A significant 25.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Amakusa.
Amakusa Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Amakusa
- The most common guest capacity trend in Amakusa vacation rentals is listings accommodating 8+ guests (20%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Amakusa STR market, accounting for 35.0% of listings.
- 35.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Amakusa.
- On average, properties in Amakusa are equipped to host 3.8 guests.
Amakusa Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Amakusa
- The most common availability pattern in Amakusa falls within the 271-366 days range, representing 70% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Amakusa (35%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Amakusa Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
19 listings
100% of total
Key Insights
- The most prevalent minimum stay requirement in Amakusa is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Amakusa Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 100% of Amakusa hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Amakusa.
Amakusa Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
35% of total
Moderate
11 listings
55% of total
Firm
2 listings
10% of total
Cancellation Policy Insights for Amakusa
- The prevailing Airbnb cancellation policy trend in Amakusa is Moderate, used by 55% of listings.
- The market strongly favors guest-friendly terms, with 90.0% of listings offering Flexible or Moderate policies. This suggests guests in Amakusa may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 55% market standard in Amakusa.
- Regularly review your cancellation policy against competitors and market demand shifts in Amakusa.
Amakusa STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Amakusa
- The overall average booking lead time for vacation rentals in Amakusa is 36 days.
- Guests book furthest in advance for stays during March (average 54 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (50 days avg.) sees the longest lead times, while Fall (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Amakusa.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 54 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 50 days) to capture early planners.
- Monitor your own booking lead times against these Amakusa averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Amakusa (2025)
Amenity data is currently unavailable for Amakusa.
Amakusa Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Amakusa
- The typical guest profile for Airbnb in Amakusa consists of a mix of domestic (43%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
- Domestic travelers account for 42.5% of guests.
- Key international markets include Japan (42.5%) and United States (8.7%).
- Top languages spoken are English (35.4%) followed by Japanese (28.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Amakusa Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Minamioguni | 20 | $3,600 | $293.34 | 53% |
| Itoshima | 62 | $3,584 | $227.70 | 55% |
| Yufu | 123 | $3,349 | $254.77 | 49% |
| Ukiha | 14 | $2,615 | $226.38 | 41% |
| Sasebo | 28 | $2,433 | $275.41 | 34% |
| Minamiaso | 26 | $2,422 | $181.83 | 56% |
| Asakura | 11 | $2,168 | $172.51 | 51% |
| Fukuoka | 1,203 | $2,054 | $138.17 | 56% |
| Aso | 37 | $1,919 | $179.53 | 46% |
| Nichinan | 15 | $1,912 | $226.89 | 34% |