Kawazu Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Shizuoka Prefecture, Japan

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Kawazu in 2025? Explore comprehensive Airbnb analytics for Kawazu, Shizuoka Prefecture, Japan to uncover income potential. This 2025 STR market report for Kawazu, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 30 active listings.

Whether you're considering an Airbnb investment in Kawazu, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kawazu Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Kawazu Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$200
The average rental revenue earned for an occupied room per day in Kawazu.
Occupancy Rate(?)
30.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$22,161
Typical annual income for an Airbnb listing in Kawazu. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
22.9%
Strong growth (22.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Kawazu.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Kawazu.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
30
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Kawazu (2025)

Understanding the monthly revenue variations for Airbnb listings in Kawazu is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kawazu is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kawazu across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,706+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,380 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,350 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $429, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Kawazu

Kawazu Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Kawazu STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kawazu:

  • Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 27%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Kawazu

Average Daily Rate (ADR) Airbnb Trends in Kawazu (2025)

Effective short term rental pricing strategy in Kawazu involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kawazu typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $386+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $257 or more.
  • Typical properties (Median) charge around $103 per night.
  • Entry-level properties (Bottom 25%) earn around $43 per night.

Average Daily Rate (ADR) Trend by Month in Kawazu

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Airbnb Seasonality Analysis & Trends in Kawazu (2025)

Peak Season (August, February, July)
  • Revenue averages $3,559 per month
  • Occupancy rates average 44.1%
  • Daily rates average $195
Shoulder Season
  • Revenue averages $1,954 per month
  • Occupancy maintains around 28.9%
  • Daily rates hold near $177
Low Season (June, October, November)
  • Revenue drops to average $1,340 per month
  • Occupancy decreases to average 25.1%
  • Daily rates adjust to average $130

Seasonality Insights for Kawazu

  • The Airbnb seasonality in Kawazu shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Kawazu's highest earning potential, with monthly revenues capable of climbing to $4,930, occupancy reaching a high of 53.1%, and ADRs peaking at $260.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,226, occupancy could drop to 21.2%, and ADRs may adjust down to $120.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kawazu.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Kawazu seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Kawazu (2025)

Exploring the top neighborhoods for short-term rentals in Kawazu? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Kawazu Onsen
A renowned hot spring area with beautiful natural scenery, popular among tourists seeking relaxation and wellness. The hot springs are perfect for a calming getaway.
Kawazu Seven Waterfalls, Kawazu Cherry Blossom Festival, Kawazu Onsen Town, Nearby beaches at Irozaki, Oshima Island
Kawazu Cherry Blossom Avenue
Famous for its stunning cherry blossom trees that bloom early in the season, attracting visitors for hanami (flower viewing). Ideal for photographers and nature lovers.
Cherry blossoms in bloom, Kawazu Penrose Park, Local cafes and shops, Kawazu River, Kawazu Cherry Blossom Festival
Kawazu Marine Park
A beautiful area with coastal views and access to outdoor activities such as snorkeling and diving. Great for adventure seekers and families.
Diving spots, Snorkeling, Kawazu beach, Marine life exhibits, Scenic coastal trails
Kawazu Cape
Offers stunning views of the Pacific Ocean and is perfect for hiking and outdoor activities. Ideal for those who love nature and tranquility.
Cape observatory, Hiking trails, Sunset views, Scenic photography, Wildlife watching
Kawazu Town Center
The hub of local life with shops, restaurants, and cultural experiences. A great place for guests to immerse themselves in the local culture.
Local markets, Cafes and restaurants, Cultural festivals, Art exhibits, Traditional Japanese architecture
Irohazaka Loop
Nearby scenic road known for its beautiful views and autumn foliage, attracting both tourists and locals for breathtaking drives and sightseeing.
Scenic viewpoints, Autumn foliage, Nature walks, Cycling routes, Photo opportunities
Tamamura Park
A peaceful park offering nature walks and family-friendly activities, making it a good spot for tourists looking to relax and enjoy the outdoors.
Walking trails, Playgrounds, Picnic areas, Events during cherry blossom season, Nature observation
Kawazu Ocean View
Spectacular ocean views and a great location for water sports enthusiasts. Attracts visitors seeking both adventure and relaxation by the sea.
Beach access, Surfing and kayaking, Scenic viewpoints, Local seafood restaurants, Fishing spots

Understanding Airbnb License Requirements & STR Laws in Kawazu (2025)

Yes, Kawazu, Shizuoka Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kawazu to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 80% licensed listings)

Top Performing Airbnb Properties in Kawazu (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Kawazubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Ocean View Private House by the Beach  Hot spring

Ocean View Private House by the Beach Hot spring

Entire Place • 3 bedrooms

$73,162
Revenue
50.5%
Occupancy
$430.93
Daily Rate
Private House with Natural Hot Spring,BBQ Delights

Private House with Natural Hot Spring,BBQ Delights

Entire Place • 3 bedrooms

$58,690
Revenue
48.5%
Occupancy
$309.05
Daily Rate
Ocean view/Free for children/BBQ (indoor & outdoor)/Theater/Karaoke/14 people/Entire 1 building/48 t

Ocean view/Free for children/BBQ (indoor & outdoor)/Theater/Karaoke/14 people/Entire 1 building/48 t

Entire Place • 7 bedrooms

$54,326
Revenue
39.1%
Occupancy
$392.53
Daily Rate
Natural log house nestled in the serene mountains

Natural log house nestled in the serene mountains

Entire Place • 4 bedrooms

$52,026
Revenue
41.6%
Occupancy
$338.18
Daily Rate
[Shobuzawa Log] The place can accommodate up to 8 people!Spacious bath & 3LDK.Near feeling zoo iZoo

[Shobuzawa Log] The place can accommodate up to 8 people!Spacious bath & 3LDK.Near feeling zoo iZoo

Entire Place • 3 bedrooms

$50,092
Revenue
51.5%
Occupancy
$265.39
Daily Rate
[Whole house]Modern Architecture House in Kawazu.

[Whole house]Modern Architecture House in Kawazu.

Entire Place • 3 bedrooms

$47,456
Revenue
36.0%
Occupancy
$355.99
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Kawazu (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Kawazu based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
伊豆民泊com - 鈴木7$312,9587304.84/5.0
かわづ木の家2$70,6191344.89/5.0
Umisoravilla1$54,326774.91/5.0
Yuji7$47,2561164.75/5.0
Jim1$33,368924.85/5.0
伊原1$32,866114.82/5.0
Host #5473165521$31,9961N/A/5.0
Ryota1$19,0082034.74/5.0
Momoko And James1$14,858594.80/5.0
Asami1$14,361804.76/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kawazu.

Dive Deeper: Advanced Kawazu STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kawazu. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Kawazu Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Kawazu

  • The Kawazu Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 66.7% of the 30 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 33.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Kawazu, House properties are the most common (73.3%), reflecting the local real estate landscape.
  • Houses represent a significant 73.3% portion, catering likely to families or larger groups.
  • The presence of 13.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Kawazu Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Kawazu

  • The dominant room capacity in Kawazu is 3 bedrooms listings, making up 23.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 46.6% of the active Airbnb listings in Kawazu, indicating a high concentration in these sizes.
  • A significant 40.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Kawazu.

Kawazu Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Kawazu

  • The most common guest capacity trend in Kawazu vacation rentals is listings accommodating 8+ guests (50%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Kawazu STR market, accounting for 63.3% of listings.
  • 53.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kawazu.
  • On average, properties in Kawazu are equipped to host 5.0 guests.

Kawazu Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Kawazu

  • The most common availability pattern in Kawazu falls within the 271-366 days range, representing 60% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 93.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Kawazu (50%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 6.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Kawazu Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (93.3%)

1 Night

28 listings

93.3% of total

2 Nights (3.3%)

2 Nights

1 listings

3.3% of total

30+ Nights (3.3%)

30+ Nights

1 listings

3.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Kawazu is 1 Night, adopted by 93.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (96.6%) of the Kawazu Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 93.3% of Kawazu hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kawazu.

Kawazu Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (6.7%)

Flexible

2 listings

6.7% of total

Moderate (26.7%)

Moderate

8 listings

26.7% of total

Firm (60%)

Firm

18 listings

60% of total

Strict (6.7%)

Strict

2 listings

6.7% of total

Cancellation Policy Insights for Kawazu

  • The prevailing Airbnb cancellation policy trend in Kawazu is Firm, used by 60% of listings.
  • A majority (66.7%) of hosts in Kawazu utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
  • Strict cancellation policies are quite rare (6.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 60% market standard in Kawazu.
  • Using a Strict policy might deter some guests, as only 6.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Kawazu.

Kawazu STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Kawazu

  • The overall average booking lead time for vacation rentals in Kawazu is 27 days.
  • Guests book furthest in advance for stays during January (average 42 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 14 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (38 days avg.) sees the longest lead times, while Summer (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Kawazu.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 42 days out to capitalize on advance planning.
  • During July, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 38 days) to capture early planners.
  • Monitor your own booking lead times against these Kawazu averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Kawazu (2025)

Amenity Prevalence

Amenity Insights for Kawazu

  • Essential amenities in Kawazu that guests expect include: Shampoo, Air conditioning, Hair dryer, Smoke alarm, Fire extinguisher, Refrigerator, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Microwave, Bed linens are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Kawazu: Shampoo, Air conditioning, Hair dryer, Smoke alarm, Fire extinguisher, Refrigerator, Wifi.
  • Prioritize adding missing essentials: Refrigerator, Wifi.
  • Consider adding popular differentiators like Hot water or Microwave to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Kawazu to stay competitive.

Kawazu Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Kawazu

  • The typical guest profile for Airbnb in Kawazu consists of a mix of domestic (52%) and international guests, often arriving from nearby Tokyo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
  • Domestic travelers account for 51.6% of guests.
  • Key international markets include Japan (51.6%) and United States (10.6%).
  • Top languages spoken are English (34%) followed by Japanese (28.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Kawazu Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Hakone306$4,230$314.0051%
Futtsu29$4,091$393.4539%
Fujikawaguchiko428$3,905$268.7354%
Kyonan14$3,444$430.7040%
Oshino11$3,358$529.5232%
Tsuru21$3,300$231.3355%
Miura22$2,912$443.2332%
Fujiyoshida147$2,887$194.2959%
Tateyama49$2,837$443.2629%
Yamanakako195$2,832$335.1838%

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