Shimonoseki Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Yamaguchi Prefecture, Japan
Is Airbnb profitable in Shimonoseki in 2025? Explore comprehensive Airbnb analytics for Shimonoseki, Yamaguchi Prefecture, Japan to uncover income potential. This 2025 STR market report for Shimonoseki, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 32 active listings.
Whether you're considering an Airbnb investment in Shimonoseki, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Shimonoseki Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Shimonoseki Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Shimonoseki (2025)
Understanding the monthly revenue variations for Airbnb listings in Shimonoseki is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Shimonoseki is typically March, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Shimonoseki across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,280+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,287 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $534 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $247, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Shimonoseki
Shimonoseki Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Shimonoseki STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Shimonoseki:
- Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Shimonoseki
Average Daily Rate (ADR) Airbnb Trends in Shimonoseki (2025)
Effective short term rental pricing strategy in Shimonoseki involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Shimonoseki typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $212+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $125 or more.
- Typical properties (Median) charge around $77 per night.
- Entry-level properties (Bottom 25%) earn around $35 per night.
Average Daily Rate (ADR) Trend by Month in Shimonoseki
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Airbnb Seasonality Analysis & Trends in Shimonoseki (2025)
Peak Season (March, February, January)
- Revenue averages $1,359 per month
- Occupancy rates average 38.4%
- Daily rates average $116
Shoulder Season
- Revenue averages $1,028 per month
- Occupancy maintains around 30.3%
- Daily rates hold near $100
Low Season (April, June, November)
- Revenue drops to average $703 per month
- Occupancy decreases to average 22.5%
- Daily rates adjust to average $100
Seasonality Insights for Shimonoseki
- The Airbnb seasonality in Shimonoseki shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Shimonoseki's highest earning potential, with monthly revenues capable of climbing to $1,405, occupancy reaching a high of 42.0%, and ADRs peaking at $120.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $637, occupancy could drop to 16.3%, and ADRs may adjust down to $93.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Shimonoseki.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Shimonoseki seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Shimonoseki (2025)
Exploring the top neighborhoods for short-term rentals in Shimonoseki? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Kawatana Onsen | A famous hot spring area known for its healing waters and beautiful natural scenery. Attracts travelers looking for a relaxing getaway and wellness experience. | Kawatana Onsen, Suiran-ji Temple, Yamaguchi Prefectural Museum of Art, Yamaguchi Seisho Memorial Museum, Shimonoseki City Aquarium |
| Shimonoseki Fish Market | A bustling market known for fresh seafood and local delicacies. Ideal for food lovers and travelers seeking authentic local experiences. | Karato Market, Ikameshi (squid rice), Shimonoseki's famous fugu, Yamaguchi Seafood Market, Sazanami Park |
| Chofu | An area well-known for its scenic views and proximity to historical sites. Attracts tourists interested in both nature and culture. | Kozanji Temple, Chofu Castle Ruins, Shimonoseki Historical Museum, Shimonoseki Bridge, Tsunoshima Lighthouse |
| Moji Port | A historic area with retro charm and beautiful port views. Great for visitors interested in history and photography. | Moji Port Retro District, Moji Railroad Village, Moji Lighthouse, Shimonoseki Strait, Mojiko Station |
| Ganryu Island | A small island rich with history and beautiful coastal views. Perfect for a day trip and nature lovers. | Ganryu Island Park, Kusanagi Shrine, Shimonoseki View, Battle of Ganryu Island Historical Site |
| Akama Shrine | A significant cultural site with stunning architecture and gardens. Draws visitors interested in religious and historical experiences. | Akama Shrine, Japanese gardens, Myoo-in Temple, beautiful views of the Kanmon Strait |
| Hiraiwa Seaside Park | A beautiful park area near the coast, ideal for outdoor activities and family fun. Attracts those looking for leisure activities. | Beach activities, Camping grounds, Picnic areas, Nature trails, Children's playgrounds |
| Shimonoseki Bay | Known for its scenic beauty and outdoor recreational activities. Popular for nature lovers and those wanting to enjoy the coastal environment. | Shimonoseki Bay cruises, Kanmon Bridge, Seaside parks, Public beaches, Historical monuments |
Understanding Airbnb License Requirements & STR Laws in Shimonoseki (2025)
Yes, Shimonoseki, Yamaguchi Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Shimonoseki to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 66% licensed listings)
Top Performing Airbnb Properties in Shimonoseki (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Shimonosekibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
US2 Hillside Villa w/ Great Panoramic Ocean View
Private Room • 1 bedroom
![[Limited to one group per day | Entire cottage] Pencione Island 1 | Great view of Tsunoshima Bridge,](https://a0.muscache.com/im/pictures/873169ff-c0d5-4f14-a668-2ea9f5ad0fc1.jpg?im_w=480&im_format=avif)
[Limited to one group per day | Entire cottage] Pencione Island 1 | Great view of Tsunoshima Bridge,
Entire Place • N/A
5-minute walk from Shimonoseki Station/For sightseeing in Yamaguchi Prefecture Shimonoseki/Karato Ma
Entire Place • 5 bedrooms
![[4wood guest house] Price for 1 pair of private lodging (up to 5 people) per day!](https://a0.muscache.com/im/ml/photo_enhancement/pictures/2c09a383-682c-41b3-bc7d-2a1509d6cf11.jpg?im_w=480&im_format=avif)
[4wood guest house] Price for 1 pair of private lodging (up to 5 people) per day!
Entire Place • 2 bedrooms
Ocean view rental villa overlooking Moji port and Kanmon Strait!Interior Renovated [Straits Villa Bu
Private Room • 1 bedroom
Guest House Ru Shimonoseki Umega Pass
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Shimonoseki (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Shimonoseki based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 文博 | 4 | $53,282 | 177 | 4.70/5.0 |
| Host #76055456 | 2 | $52,740 | 0 | 0.00/5.0 |
| Kazunori | 2 | $30,742 | 57 | 4.68/5.0 |
| 啓子 | 3 | $28,288 | 8 | 3.13/5.0 |
| Host #96269205 | 5 | $27,049 | 459 | 4.76/5.0 |
| Masayo | 1 | $20,414 | 10 | 4.60/5.0 |
| Guesthouse | 1 | $19,266 | 93 | 4.94/5.0 |
| 着物 | 4 | $18,237 | 26 | 3.10/5.0 |
| Kei | 2 | $15,353 | 25 | 4.92/5.0 |
| ヒサオ | 4 | $11,790 | 420 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Shimonoseki.
Dive Deeper: Advanced Shimonoseki STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Shimonoseki. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsShimonoseki Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Shimonoseki
- The Shimonoseki Airbnb market composition is heavily skewed towards Private Room listings, which make up 50% of the 32 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Shimonoseki, House properties are the most common (53.1%), reflecting the local real estate landscape.
- Houses represent a significant 53.1% portion, catering likely to families or larger groups.
- The presence of 28.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Shimonoseki Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Shimonoseki
- The dominant room capacity in Shimonoseki is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 65.6% of the active Airbnb listings in Shimonoseki, indicating a high concentration in these sizes.
Shimonoseki Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Shimonoseki
- The most common guest capacity trend in Shimonoseki vacation rentals is listings accommodating 5 guests (15.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 5 guests and 2 guests dominate the Shimonoseki STR market, accounting for 28.1% of listings.
- 25.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Shimonoseki.
- On average, properties in Shimonoseki are equipped to host 3.4 guests.
Shimonoseki Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Shimonoseki
- The most common availability pattern in Shimonoseki falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Shimonoseki (56.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Shimonoseki Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
28 listings
96.6% of total
30+ Nights
1 listings
3.4% of total
Key Insights
- The most prevalent minimum stay requirement in Shimonoseki is 1 Night, adopted by 96.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (96.6%) of the Shimonoseki Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 96.6% of Shimonoseki hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Shimonoseki.
Shimonoseki Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
11.1% of total
Moderate
15 listings
55.6% of total
Firm
7 listings
25.9% of total
Strict
2 listings
7.4% of total
Cancellation Policy Insights for Shimonoseki
- The prevailing Airbnb cancellation policy trend in Shimonoseki is Moderate, used by 55.6% of listings.
- There's a relatively balanced mix between guest-friendly (66.7%) and stricter (33.3%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (7.4%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 55.6% market standard in Shimonoseki.
- Using a Strict policy might deter some guests, as only 7.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Shimonoseki.
Shimonoseki STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Shimonoseki
- The overall average booking lead time for vacation rentals in Shimonoseki is 27 days.
- Guests book furthest in advance for stays during September (average 45 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (32 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Shimonoseki.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 45 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 32 days) to capture early planners.
- Monitor your own booking lead times against these Shimonoseki averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Shimonoseki (2025)
Amenity Prevalence
Amenity Insights for Shimonoseki
- Essential amenities in Shimonoseki that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Air conditioning, Free parking on premises, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Shimonoseki: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Air conditioning or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Shimonoseki to stay competitive.
Shimonoseki Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Shimonoseki
- The typical guest profile for Airbnb in Shimonoseki consists of a mix of domestic (44%) and international guests, with top international origins including South Korea, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
- Domestic travelers account for 44.0% of guests.
- Key international markets include Japan (44%) and South Korea (24.1%).
- Top languages spoken are English (32.2%) followed by Japanese (32.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Shimonoseki Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ukiha | 10 | $3,797 | $249.05 | 51% |
| Minamioguni | 19 | $3,676 | $288.14 | 55% |
| Itoshima | 56 | $3,546 | $211.24 | 57% |
| Yufu | 102 | $3,477 | $245.08 | 52% |
| Sasebo | 24 | $2,965 | $262.52 | 38% |
| Hagi | 12 | $2,027 | $162.86 | 49% |
| Fukuoka | 1,024 | $1,924 | $122.51 | 56% |
| Dazaifu | 27 | $1,761 | $136.11 | 40% |
| Beppu | 166 | $1,738 | $114.11 | 49% |
| Iki | 14 | $1,596 | $152.75 | 29% |