La Floresta Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Colima, Mexico

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in La Floresta in 2025? Explore comprehensive Airbnb analytics for La Floresta, Colima, Mexico to uncover income potential. This 2025 STR market report for La Floresta, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in La Floresta, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Floresta Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key La Floresta Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$71
The average rental revenue earned for an occupied room per day in La Floresta.
Occupancy Rate(?)
25.3%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$4,817
Typical annual income for an Airbnb listing in La Floresta. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
30.5%
Strong growth (30.5%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in La Floresta.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in La Floresta.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in La Floresta (2025)

Understanding the monthly revenue variations for Airbnb listings in La Floresta is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Floresta is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Floresta across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,644+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $806 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $398 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $218, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in La Floresta

La Floresta Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the La Floresta STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Floresta:

  • Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 20%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in La Floresta

Average Daily Rate (ADR) Airbnb Trends in La Floresta (2025)

Effective short term rental pricing strategy in La Floresta involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Floresta typically peaks in December and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $138+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $92 or more.
  • Typical properties (Median) charge around $66 per night.
  • Entry-level properties (Bottom 25%) earn around $46 per night.

Average Daily Rate (ADR) Trend by Month in La Floresta

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Airbnb Seasonality Analysis & Trends in La Floresta (2025)

Peak Season (June, July, December)
  • Revenue averages $958 per month
  • Occupancy rates average 34.0%
  • Daily rates average $79
Shoulder Season
  • Revenue averages $669 per month
  • Occupancy maintains around 30.7%
  • Daily rates hold near $77
Low Season (January, October, November)
  • Revenue drops to average $436 per month
  • Occupancy decreases to average 18.7%
  • Daily rates adjust to average $79

Seasonality Insights for La Floresta

  • The Airbnb seasonality in La Floresta shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases La Floresta's highest earning potential, with monthly revenues capable of climbing to $1,047, occupancy reaching a high of 40.0%, and ADRs peaking at $82.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $411, occupancy could drop to 18.2%, and ADRs may adjust down to $73.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Floresta.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these La Floresta seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in La Floresta (2025)

Exploring the top neighborhoods for short-term rentals in La Floresta? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Playa de Oro
A beautiful beach area known for its stunning coastline and relaxation opportunities. Perfect for attracting tourists who want to enjoy sun, sand, and sea.
Playa de Oro Beach, Cerro de Ortega, Colima Botanical Garden, Cuyutlan Beach, Laguna de Cuyutlan
Colima City
The capital city of Colima, rich in culture and history, offering guests a taste of authentic Mexican life. Ideal for cultural tourists and business travelers alike.
Jardin Libertad, Colima Cathedral, Government Palace of Colima, Regional Museum of History, Cultural Center of Colima
Comala
A picturesque town known for its traditional architecture and coffee production. It attracts visitors looking for authenticity and a quiet retreat.
Comala Main Plaza, Templo de San Miguel, Coffee Plantations, Casa de la Cultura, Fountain of Comala
Manzanillo
A popular beach destination known for its resorts and water activities. Ideal for tourists looking for a beach getaway with plenty of activities.
Santiago Bay, La Audiencia Beach, Manzanillo Marina, El Centro, Colima Marine Park
Cuyutlán
Famous for its black sand beach and surf spots. Great for surf enthusiasts and tourists looking for a unique beach experience.
Cuyutlán Beach, Laguna de Cuyutlan, Surfing Spots, Sea Turtle Sanctuary, Local Seafood Restaurants
Laguna de Suchitlán
A serene lake area perfect for relaxation and eco-tourism. Attracts nature lovers and those looking for tranquility.
Suchitlán Lagoon, Fishing Activities, Boat Tours, Bird Watching, Nature Trails
San Miguel de Allende
Not to be confused with the one in Guanajuato, this area offers a mix of tradition and modernity, great for artists and travelers.
Artisans' Market, Historic Architecture, Cultural Festivals, Art Galleries, Local Cuisine
Villa de Álvarez
A charming town close to Colima City, known for its festivals and historical sites. Ideal for visitors looking to experience local culture.
Temple of San Miguel, Villa de Alvarez Main Plaza, Calle Madero, Annual Festivals, Traditional Cuisine

Understanding Airbnb License Requirements & STR Laws in La Floresta (2025)

With 11% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in La Floresta. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Floresta to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 11% licensed listings)

Top Performing Airbnb Properties in La Floresta (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in La Florestabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

New & Lux, Heated Pool +Roof Garden ~ VillaGADI

New & Lux, Heated Pool +Roof Garden ~ VillaGADI

Entire Place • 3 bedrooms

$33,401
Revenue
67.1%
Occupancy
$134.28
Daily Rate
Furnished House in Manzanillo, Casa Club and Alberca

Furnished House in Manzanillo, Casa Club and Alberca

Entire Place • 3 bedrooms

$8,999
Revenue
16.4%
Occupancy
$149.62
Daily Rate
Cozy house near the beach – Pet Friendly

Cozy house near the beach – Pet Friendly

Entire Place • 2 bedrooms

$7,749
Revenue
41.0%
Occupancy
$58.40
Daily Rate
House with a private pool

House with a private pool

Entire Place • 3 bedrooms

$7,403
Revenue
30.7%
Occupancy
$100.66
Daily Rate
Residence in Manzanillo, 10 minutes from the beaches8

Residence in Manzanillo, 10 minutes from the beaches8

Entire Place • 3 bedrooms

$4,187
Revenue
19.2%
Occupancy
$88.06
Daily Rate
Ideal Vacation/Work House 7 minutes from the beach

Ideal Vacation/Work House 7 minutes from the beach

Entire Place • 2 bedrooms

$3,791
Revenue
19.1%
Occupancy
$57.89
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in La Floresta (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in La Floresta based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
DeAnna Lyn1$33,4012214.98/5.0
Guillermo1$8,999524.46/5.0
Rubi1$7,749284.68/5.0
Juan Francisco3$7,657304.93/5.0
Carlos Ismael1$7,403304.90/5.0
Victor Manuel1$3,791374.73/5.0
Yovani1$3,3701164.94/5.0
Host #5360676802$2,9641Not Rated
Yadira1$2,919584.88/5.0
Maria Del Rosario1$1,98335.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Floresta.

Dive Deeper: Advanced La Floresta STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Floresta. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

La Floresta Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for La Floresta

  • The La Floresta Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in La Floresta, House properties are the most common (72.2%), reflecting the local real estate landscape.
  • Houses represent a significant 72.2% portion, catering likely to families or larger groups.

La Floresta Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for La Floresta

  • The dominant room capacity in La Floresta is 3 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 66.6% of the active Airbnb listings in La Floresta, indicating a high concentration in these sizes.
  • A significant 33.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in La Floresta.

La Floresta Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for La Floresta

  • The most common guest capacity trend in La Floresta vacation rentals is listings accommodating 8+ guests (27.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the La Floresta STR market, accounting for 50.0% of listings.
  • 61.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Floresta.
  • On average, properties in La Floresta are equipped to host 5.1 guests.

La Floresta Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for La Floresta

  • The most common availability pattern in La Floresta falls within the 271-366 days range, representing 83.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in La Floresta (55.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

La Floresta Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (50%)

1 Night

9 listings

50% of total

2 Nights (22.2%)

2 Nights

4 listings

22.2% of total

3 Nights (16.7%)

3 Nights

3 listings

16.7% of total

30+ Nights (11.1%)

30+ Nights

2 listings

11.1% of total

Key Insights

  • The most prevalent minimum stay requirement in La Floresta is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (72.2%) of the La Floresta Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (11.1%) caters to monthly stays (30+ nights) in La Floresta, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 50% of La Floresta hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Floresta.

La Floresta Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (72.2%)

Flexible

13 listings

72.2% of total

Moderate (16.7%)

Moderate

3 listings

16.7% of total

Firm (5.6%)

Firm

1 listings

5.6% of total

Strict (5.6%)

Strict

1 listings

5.6% of total

Cancellation Policy Insights for La Floresta

  • The prevailing Airbnb cancellation policy trend in La Floresta is Flexible, used by 72.2% of listings.
  • The market strongly favors guest-friendly terms, with 88.9% of listings offering Flexible or Moderate policies. This suggests guests in La Floresta may expect booking flexibility.
  • Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 72.2% market standard in La Floresta.
  • Given the high prevalence of Flexible policies (72.2%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in La Floresta.

La Floresta STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for La Floresta

  • The overall average booking lead time for vacation rentals in La Floresta is 21 days.
  • Guests book furthest in advance for stays during June (average 42 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 6 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (20 days avg.) sees the longest lead times, while Fall (9 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (21 days) as a baseline for your pricing and availability strategy in La Floresta.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 42 days out to capitalize on advance planning.
  • During October, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 20 days) to capture early planners.
  • Monitor your own booking lead times against these La Floresta averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in La Floresta (2025)

Amenity Prevalence

Amenity Insights for La Floresta

  • Essential amenities in La Floresta that guests expect include: TV. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Air conditioning, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for La Floresta: TV.
  • Consider adding popular differentiators like Free parking on premises or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in La Floresta to stay competitive.

La Floresta Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for La Floresta

  • The typical guest profile for Airbnb in La Floresta consists of primarily domestic travelers (86%), often arriving from nearby Guadalajara, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 85.9% of guests.
  • Key international markets include Mexico (85.9%) and United States (12.1%).
  • Top languages spoken are Spanish (60.7%) followed by English (34.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Guadalajara and Colima.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the La Floresta Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Punta de Mita82$6,234$826.8635%
Punta Mita51$4,949$750.0436%
Corral del Risco408$4,473$708.9633%
Higuera Blanca37$4,397$559.3330%
Litibu10$3,171$283.3140%
Boca de Tomatlán279$2,609$366.6837%
San Juan Cosalá97$2,155$248.9830%
Sayulita1,444$2,078$231.1239%
Tapalpa Country Club12$1,998$336.5023%
Puerto Vallarta6,877$1,992$210.5843%

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