Puerto Marqués Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Guerrero, Mexico
Is Airbnb profitable in Puerto Marqués in 2025? Explore comprehensive Airbnb analytics for Puerto Marqués, Guerrero, Mexico to uncover income potential. This 2025 STR market report for Puerto Marqués, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 197 active listings.
Whether you're considering an Airbnb investment in Puerto Marqués, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Puerto Marqués Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Puerto Marqués Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Puerto Marqués (2025)
Understanding the monthly revenue variations for Airbnb listings in Puerto Marqués is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Puerto Marqués is typically December, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Puerto Marqués across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,383+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,808 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,018 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $524, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Puerto Marqués
Puerto Marqués Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Puerto Marqués STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Puerto Marqués:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Puerto Marqués
Average Daily Rate (ADR) Airbnb Trends in Puerto Marqués (2025)
Effective short term rental pricing strategy in Puerto Marqués involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Puerto Marqués typically peaks in December and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $440+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $222 or more.
- Typical properties (Median) charge around $128 per night.
- Entry-level properties (Bottom 25%) earn around $93 per night.
Average Daily Rate (ADR) Trend by Month in Puerto Marqués
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Airbnb Seasonality Analysis & Trends in Puerto Marqués (2025)
Peak Season (December, April, July)
- Revenue averages $2,085 per month
- Occupancy rates average 37.9%
- Daily rates average $212
Shoulder Season
- Revenue averages $1,491 per month
- Occupancy maintains around 33.5%
- Daily rates hold near $203
Low Season (June, September, November)
- Revenue drops to average $1,274 per month
- Occupancy decreases to average 28.6%
- Daily rates adjust to average $206
Seasonality Insights for Puerto Marqués
- The Airbnb seasonality in Puerto Marqués shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Puerto Marqués's highest earning potential, with monthly revenues capable of climbing to $2,305, occupancy reaching a high of 41.4%, and ADRs peaking at $218.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,189, occupancy could drop to 25.5%, and ADRs may adjust down to $193.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Puerto Marqués.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Puerto Marqués seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Puerto Marqués (2025)
Exploring the top neighborhoods for short-term rentals in Puerto Marqués? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Acapulco Bay | Famous for its stunning bay views and vibrant nightlife, Acapulco Bay attracts tourists from all over the world seeking a luxurious experience by the beach. | La Quebrada, Acapulco Beach, Catedral de Nuestra Señora de la Soledad, Mean Beach, Fuerte de San Diego |
| Punta Diamante | An upscale area known for its luxury resorts and tranquil beaches, Punta Diamante is ideal for high-end vacation rentals and attracts affluent visitors. | Princess Mundo Imperial, Playa Revolcadero, Cuajaditas Beach, La Isla Shopping Village, Acapulco Diamond |
| Playa Icacos | A popular beach destination with vibrant energy, great restaurants, and water sports, making it a hotspot for young travelers and families. | Playa Icacos, Costera Miguel Alemán, Carmen Beach, Casa de la Cultura |
| Old Acapulco | Rich in history and culture, Old Acapulco boasts traditional charm and a laid-back atmosphere, appealing to those interested in local heritage. | Zócalo de Acapulco, Mercado de Artesanías, Teatro Juan Ruiz de Alarcón, Museo Histórico de Acapulco |
| Costa Azul | Known for its beautiful beaches and surf culture, Costa Azul is popular among both locals and tourists looking to enjoy the sun and sea activities. | Playa Costa Azul, Surf camps, Casa de la Música, Beaches of Acapulco |
| Puerto Marqués Beach | A beautiful, tranquil beach that is perfect for relaxation and family vacations, attracting visitors who prefer a quieter environment. | Beachfront resorts, Water sports activities, Local seafood restaurants |
| Guitarrón Beach | A less crowded beach that offers stunning views and a peaceful environment, great for travelers seeking a retreat from tourist hotspots. | Pequeña Bahía de Guitarrón, Clifftop views, Relaxing beach spots |
| Las Brisas | A prestigious residential area known for its luxury villas and spectacular views, appealing to affluent visitors and those seeking luxury experiences. | Las Brisas Acapulco, Private villas, Panoramic views |
Understanding Airbnb License Requirements & STR Laws in Puerto Marqués (2025)
While Puerto Marqués, Guerrero, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Puerto Marqués to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Puerto Marqués (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Puerto Marquésbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
home4theday.com/es
Entire Place • 7 bedrooms
Villa Bonita, Real Diamante
Entire Place • 4 bedrooms
Apartment with a beautiful ocean view in Acapulco Diamante
Entire Place • 2 bedrooms
La Isla Residences - Bali PH 1007 | Beachfront
Entire Place • 5 bedrooms
Isla Residences, Acapulco Diamante, Private Beach *
Entire Place • 3 bedrooms
An amazing apartment in Real Diamante
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Puerto Marqués (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Puerto Marqués based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Carlos | 1 | $150,768 | 20 | 5.00/5.0 |
| Armando | 4 | $102,324 | 549 | 4.88/5.0 |
| Samantha | 2 | $74,837 | 96 | 4.96/5.0 |
| Cristina | 5 | $64,799 | 924 | 4.84/5.0 |
| Hector | 4 | $60,858 | 376 | 4.83/5.0 |
| Cecilia | 1 | $58,010 | 51 | 4.88/5.0 |
| Porfirio | 1 | $56,838 | 12 | 4.83/5.0 |
| Karla | 1 | $56,627 | 81 | 4.91/5.0 |
| Eduardo | 4 | $55,560 | 490 | 4.91/5.0 |
| Gabriela | 1 | $53,927 | 57 | 4.81/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Puerto Marqués.
Dive Deeper: Advanced Puerto Marqués STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Puerto Marqués. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPuerto Marqués Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Puerto Marqués
- The Puerto Marqués Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.9% of the 197 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Puerto Marqués, Apartment/Condo properties are the most common (76.1%), reflecting the local real estate landscape.
- Houses represent a significant 22.3% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 1.5%) offer potential for unique stay experiences.
Puerto Marqués Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Puerto Marqués
- The dominant room capacity in Puerto Marqués is 2 bedrooms listings, making up 41.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 65.5% of the active Airbnb listings in Puerto Marqués, indicating a high concentration in these sizes.
- A significant 42.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Puerto Marqués.
Puerto Marqués Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Puerto Marqués
- The most common guest capacity trend in Puerto Marqués vacation rentals is listings accommodating 8+ guests (33.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Puerto Marqués STR market, accounting for 66.0% of listings.
- 74.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Puerto Marqués.
- On average, properties in Puerto Marqués are equipped to host 6.1 guests.
Puerto Marqués Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Puerto Marqués
- The most common availability pattern in Puerto Marqués falls within the 271-366 days range, representing 70.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Puerto Marqués (37.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Puerto Marqués Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
35 listings
18.4% of total
2 Nights
80 listings
42.1% of total
3 Nights
20 listings
10.5% of total
4-6 Nights
4 listings
2.1% of total
7-29 Nights
1 listings
0.5% of total
30+ Nights
50 listings
26.3% of total
Key Insights
- The most prevalent minimum stay requirement in Puerto Marqués is 2 Nights, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (60.5%) of the Puerto Marqués Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (26.3%) caters to monthly stays (30+ nights) in Puerto Marqués, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 42.1% of Puerto Marqués hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.4% currently do.
- A 2-night minimum appears standard (42.1%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 26.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Puerto Marqués.
Puerto Marqués Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
0.5% of total
Flexible
56 listings
28.7% of total
Moderate
40 listings
20.5% of total
Firm
41 listings
21% of total
Strict
57 listings
29.2% of total
Cancellation Policy Insights for Puerto Marqués
- The prevailing Airbnb cancellation policy trend in Puerto Marqués is Strict, used by 29.2% of listings.
- A majority (50.2%) of hosts in Puerto Marqués utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 29.2% market standard in Puerto Marqués.
- Regularly review your cancellation policy against competitors and market demand shifts in Puerto Marqués.
Puerto Marqués STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Puerto Marqués
- The overall average booking lead time for vacation rentals in Puerto Marqués is 26 days.
- Guests book furthest in advance for stays during December (average 51 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 12 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (39 days avg.) sees the longest lead times, while Summer (16 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Puerto Marqués.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 51 days out to capitalize on advance planning.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 39 days) to capture early planners.
- Monitor your own booking lead times against these Puerto Marqués averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Puerto Marqués (2025)
Amenity data is currently unavailable for Puerto Marqués.
Puerto Marqués Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Puerto Marqués
- The typical guest profile for Airbnb in Puerto Marqués consists of primarily domestic travelers (92%), often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 92.4% of guests.
- Key international markets include Mexico (92.4%) and United States (4.2%).
- Top languages spoken are Spanish (57.6%) followed by English (34.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Mexico City and Cuernavaca.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Puerto Marqués Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Guerrero | 35 | $1,560 | $204.00 | 28% |
| Pie de la Cuesta | 69 | $1,229 | $186.54 | 26% |
| Los Mogotes | 14 | $916 | $209.45 | 28% |
| Acapulco | 2,819 | $907 | $169.92 | 29% |
| San Andrés Playa Encantada (El Podrido) | 29 | $874 | $244.46 | 25% |
| Acapulco de Juárez | 1,111 | $851 | $138.35 | 30% |
| Barra Vieja | 46 | $555 | $100.53 | 28% |
| Los Tulipanes | 160 | $222 | $52.32 | 28% |
| Chilpancingo | 32 | $175 | $45.93 | 25% |