San Agustinillo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oaxaca, Mexico

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in San Agustinillo in 2025? Explore comprehensive Airbnb analytics for San Agustinillo, Oaxaca, Mexico to uncover income potential. This 2025 STR market report for San Agustinillo, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 100 active listings.

Whether you're considering an Airbnb investment in San Agustinillo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the San Agustinillo Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key San Agustinillo Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$117
The average rental revenue earned for an occupied room per day in San Agustinillo.
Occupancy Rate(?)
38.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,792
Typical annual income for an Airbnb listing in San Agustinillo. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-17.0%
Significant decrease (-17.0%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in San Agustinillo.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in San Agustinillo.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
100
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in San Agustinillo (2025)

Understanding the monthly revenue variations for Airbnb listings in San Agustinillo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in San Agustinillo is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in San Agustinillo across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,330+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,303 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $925 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $391, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in San Agustinillo

San Agustinillo Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the San Agustinillo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in San Agustinillo:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in San Agustinillo

Average Daily Rate (ADR) Airbnb Trends in San Agustinillo (2025)

Effective short term rental pricing strategy in San Agustinillo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in San Agustinillo typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $235+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $153 or more.
  • Typical properties (Median) charge around $82 per night.
  • Entry-level properties (Bottom 25%) earn around $45 per night.

Average Daily Rate (ADR) Trend by Month in San Agustinillo

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Airbnb Seasonality Analysis & Trends in San Agustinillo (2025)

Peak Season (January, December, February)
  • Revenue averages $2,180 per month
  • Occupancy rates average 52.5%
  • Daily rates average $127
Shoulder Season
  • Revenue averages $1,620 per month
  • Occupancy maintains around 40.1%
  • Daily rates hold near $117
Low Season (May, June, September)
  • Revenue drops to average $1,150 per month
  • Occupancy decreases to average 29.4%
  • Daily rates adjust to average $112

Seasonality Insights for San Agustinillo

  • The Airbnb seasonality in San Agustinillo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases San Agustinillo's highest earning potential, with monthly revenues capable of climbing to $2,413, occupancy reaching a high of 56.8%, and ADRs peaking at $131.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,039, occupancy could drop to 26.5%, and ADRs may adjust down to $109.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in San Agustinillo.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these San Agustinillo seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in San Agustinillo (2025)

Exploring the top neighborhoods for short-term rentals in San Agustinillo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
La Playa
Beautiful sandy beach with breathtaking sunsets and clear waters. Perfect location for beach lovers and those seeking relaxation and water activities such as snorkeling and surfing.
La Playa de San Agustinillo, Snorkeling spots, Surfing lessons, Beachfront restaurants, Sunset viewing areas
Centro San Agustinillo
The lively center of the town with local culture, shops, and eateries. An ideal spot for visitors wanting to experience the local community and activities.
Local markets, Artisanal shops, Restaurants and cafes, Cultural events, Traditional festivals
El Faro
A tranquil area located near the lighthouse offering stunning views of the coastline. Attracts visitors looking for peace and quiet while still being close to the beach.
El Faro Lighthouse, Scenic viewpoints, Quiet beaches, Nature trails, Wildlife viewing
Playa Mazunte
Famous for its eco-tourism and conservation efforts. Close to San Agustinillo but offers a different vibe with its sea turtle sanctuary and vibrant arts scene.
Mazunte Beach, National Mexican Sea Turtle Center, Artisan shops, Yoga retreats, Beach cafes
Puerto Angel
A charming fishing village nearby that offers a more authentic experience of local life and beautiful beaches. Great for those seeking to escape the busier tourist spots.
Puerto Angel Beach, Diving and fishing tours, Authentic seafood restaurants, Local artisan markets, Spectacular coastal views
Zipolite
Known for its laid-back atmosphere, this beach is popular with free spirits and travelers looking for a more alternative lifestyle. Suitable for nudists and offering a variety of beach activities.
Zipolite Beach, Clothing-optional areas, Vibrant nightlife, Wellness retreats, Beach bars
Laguna de Manialtepec
A serene lagoon that is a bit inland, known for its stunning sunsets and bio-luminescent waters. Perfect for nature lovers and those interested in kayaking and birdwatching.
Bioluminescent kayaking tours, Bird watching, Picnic areas, Scenic nature walks, Lagoon tours
Huatulco National Park
A beautiful national park nearby known for its biodiversity and pristine beaches. Attracts eco-tourists and nature lovers who appreciate hiking and exploring natural wonders.
Hiking trails, Diverse flora and fauna, Beach coves, Ecotourism activities, Scenic overlooks

Understanding Airbnb License Requirements & STR Laws in San Agustinillo (2025)

While San Agustinillo, Oaxaca, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for San Agustinillo to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in San Agustinillo (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in San Agustinillobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Jungle house with ocean view

Jungle house with ocean view

Entire Place • 4 bedrooms

$72,222
Revenue
63.0%
Occupancy
$390.13
Daily Rate
Casa Olalé San Agustinillo Entire House, swimming pool

Casa Olalé San Agustinillo Entire House, swimming pool

Entire Place • 4 bedrooms

$68,019
Revenue
71.8%
Occupancy
$259.72
Daily Rate
Casa Natura, a haven of calm on the Pacific, pool

Casa Natura, a haven of calm on the Pacific, pool

Entire Place • 5 bedrooms

$64,150
Revenue
68.3%
Occupancy
$254.43
Daily Rate
La Bonita San Agus, a 3-minute walk to the sea

La Bonita San Agus, a 3-minute walk to the sea

Entire Place • 3 bedrooms

$60,486
Revenue
69.6%
Occupancy
$228.70
Daily Rate
Casa Natura, a real paradise, Pacific, pool

Casa Natura, a real paradise, Pacific, pool

Entire Place • 4 bedrooms

$57,393
Revenue
64.0%
Occupancy
$244.07
Daily Rate
Luxury Suite in an Oceanfront Sanctuary - Myō

Luxury Suite in an Oceanfront Sanctuary - Myō

Entire Place • 1 bedroom

$50,722
Revenue
77.9%
Occupancy
$172.28
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in San Agustinillo (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in San Agustinillo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jerome2$121,543574.97/5.0
Rodolfo3$117,3114794.83/5.0
Caleb3$105,1231804.96/5.0
Tony8$74,782754.65/5.0
María5$73,369984.81/5.0
Peter1$72,222324.81/5.0
Arturo1$68,019534.77/5.0
Ernst4$65,4055224.77/5.0
Gretel1$60,4862054.84/5.0
David3$56,743164.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in San Agustinillo.

Dive Deeper: Advanced San Agustinillo STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for San Agustinillo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

San Agustinillo Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for San Agustinillo

  • The San Agustinillo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 51% of the 100 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 49% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in San Agustinillo, House properties are the most common (52%), reflecting the local real estate landscape.
  • Houses represent a significant 52% portion, catering likely to families or larger groups.
  • The presence of 15% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 2.0%) offer potential for unique stay experiences.

San Agustinillo Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for San Agustinillo

  • The dominant room capacity in San Agustinillo is 1 bedroom listings, making up 51% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 67.0% of the active Airbnb listings in San Agustinillo, indicating a high concentration in these sizes.
  • With over half the market (51%) consisting of studios or 1-bedroom units, San Agustinillo is particularly well-suited for individuals or couples.

San Agustinillo Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for San Agustinillo

  • The most common guest capacity trend in San Agustinillo vacation rentals is listings accommodating 2 guests (40%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the San Agustinillo STR market, accounting for 53.0% of listings.
  • 12.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in San Agustinillo.
  • On average, properties in San Agustinillo are equipped to host 2.5 guests.

San Agustinillo Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for San Agustinillo

  • The most common availability pattern in San Agustinillo falls within the 271-366 days range, representing 60% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 85.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in San Agustinillo (44%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 17.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

San Agustinillo Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (26.5%)

1 Night

26 listings

26.5% of total

2 Nights (25.5%)

2 Nights

25 listings

25.5% of total

3 Nights (15.3%)

3 Nights

15 listings

15.3% of total

4-6 Nights (3.1%)

4-6 Nights

3 listings

3.1% of total

7-29 Nights (1%)

7-29 Nights

1 listings

1% of total

30+ Nights (28.6%)

30+ Nights

28 listings

28.6% of total

Key Insights

  • The most prevalent minimum stay requirement in San Agustinillo is 30+ Nights, adopted by 28.6% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (28.6%) caters to monthly stays (30+ nights) in San Agustinillo, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 28.6% of San Agustinillo hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 28.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in San Agustinillo.

San Agustinillo Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (16%)

Flexible

15 listings

16% of total

Moderate (16%)

Moderate

15 listings

16% of total

Firm (27.7%)

Firm

26 listings

27.7% of total

Strict (40.4%)

Strict

38 listings

40.4% of total

Cancellation Policy Insights for San Agustinillo

  • The prevailing Airbnb cancellation policy trend in San Agustinillo is Strict, used by 40.4% of listings.
  • A majority (68.1%) of hosts in San Agustinillo utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 40.4% market standard in San Agustinillo.
  • With 40.4% using Strict terms, this is a viable option in San Agustinillo, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in San Agustinillo.

San Agustinillo STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for San Agustinillo

  • The overall average booking lead time for vacation rentals in San Agustinillo is 35 days.
  • Guests book furthest in advance for stays during December (average 65 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (56 days avg.) sees the longest lead times, while Summer (26 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in San Agustinillo.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 56 days) to capture early planners.
  • Monitor your own booking lead times against these San Agustinillo averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in San Agustinillo (2025)

Amenity data is currently unavailable for San Agustinillo.

San Agustinillo Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for San Agustinillo

  • The typical guest profile for Airbnb in San Agustinillo consists of predominantly international visitors (71%), with top international origins including Mexico, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 29.2% of guests.
  • Key international markets include United States (31.6%) and Mexico (29.2%).
  • Top languages spoken are English (42.8%) followed by Spanish (32.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Mexico.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the San Agustinillo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Bahía de Conejos50$2,652$332.8737%
Huatulco12$2,623$299.8841%
Salchi29$1,926$216.4831%
Bajos de Chila23$1,822$230.5826%
Crucecita35$1,820$245.8436%
Santa María Colotepec36$1,615$239.7029%
Brisas de Zicatela1,568$1,455$136.2642%
El Jícaro19$1,418$142.8937%
Bahías de Huatulco28$1,393$211.8835%
Puerto Escondido1,043$1,303$141.1839%

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