El Pozo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Querétaro, Mexico

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in El Pozo in 2025? Explore comprehensive Airbnb analytics for El Pozo, Querétaro, Mexico to uncover income potential. This 2025 STR market report for El Pozo, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in El Pozo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the El Pozo Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key El Pozo Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$33
The average rental revenue earned for an occupied room per day in El Pozo.
Occupancy Rate(?)
37.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$2,924
Typical annual income for an Airbnb listing in El Pozo. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-15.4%
Significant decrease (-15.4%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in El Pozo.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in El Pozo.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in El Pozo (2025)

Understanding the monthly revenue variations for Airbnb listings in El Pozo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in El Pozo is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in El Pozo across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $699+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $550 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $335 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $170, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in El Pozo

El Pozo Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the El Pozo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in El Pozo:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in El Pozo

Average Daily Rate (ADR) Airbnb Trends in El Pozo (2025)

Effective short term rental pricing strategy in El Pozo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in El Pozo typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $46+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $39 or more.
  • Typical properties (Median) charge around $29 per night.
  • Entry-level properties (Bottom 25%) earn around $27 per night.

Average Daily Rate (ADR) Trend by Month in El Pozo

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Airbnb Seasonality Analysis & Trends in El Pozo (2025)

Peak Season (July, December, March)
  • Revenue averages $469 per month
  • Occupancy rates average 45.7%
  • Daily rates average $33
Shoulder Season
  • Revenue averages $348 per month
  • Occupancy maintains around 38.4%
  • Daily rates hold near $34
Low Season (January, September, November)
  • Revenue drops to average $325 per month
  • Occupancy decreases to average 36.2%
  • Daily rates adjust to average $33

Seasonality Insights for El Pozo

  • The Airbnb seasonality in El Pozo shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases El Pozo's highest earning potential, with monthly revenues capable of climbing to $531, occupancy reaching a high of 50.9%, and ADRs peaking at $37.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $308, occupancy could drop to 32.9%, and ADRs may adjust down to $31.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in El Pozo.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these El Pozo seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in El Pozo (2025)

Exploring the top neighborhoods for short-term rentals in El Pozo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Histórico
The heart of Querétaro, known for its colonial architecture and vibrant atmosphere. Attracts tourists for its rich history and cultural events.
Querétaro Cathedral, Plaza de Armas, Aqueduct of Querétaro, Teatro de la Ciudad, Museo de Arte, Zenea Garden
Juriquilla
A rapidly growing area with modern amenities and beautiful residential developments. Ideal for families and professionals, close to parks and shopping centers.
Juriquilla Park, Albany Shopping Plaza, Antea Lifestyle Center, Instituto de Ciencias, Cinemex Juriquilla
El Marqués
A suburban area with affordable properties and close access to Querétaro city. Popular with families and long-term renters.
El Marqués Park, La Cañada, Mall Paseo Querétaro, Cerro de las Campanas
Sierra Gorda
Known for its natural beauty and outdoor activities, attracting eco-tourists and adventurers. Great for those seeking a serene getaway in nature.
Sierra Gorda Biosphere Reserve, Pueblo Mágico de Jalpan, Cascada de La Gloria, Las Pozas de Xilitla
Queretaro Centro Sur
A developing area that combines residential living with business opportunities. Suitable for professionals and business travelers.
Plaza Boulevares, El Salitre, Tecnológico de Monterrey, Cinemex Querétaro Centro Sur
El Cimatario
A peaceful residential area surrounded by nature, offering a quiet escape while still providing modern amenities. Perfect for families and nature lovers.
Parque Nacional El Cimatario, Cerro del Cimatario, El Mirador
Santa Rosa Jauregui
A traditional neighborhood with a local vibe and close-knit community, ideal for visitors looking for an authentic local experience.
Templo de Santa Rosa de Viterbo, Local markets, Cultural festivals
Balvanera
A planned community with a variety of amenities including parks, schools, and shopping. Great for families and long-term stays.
Balvanera Golf Club, Shopping centers, Cultural events at parks

Understanding Airbnb License Requirements & STR Laws in El Pozo (2025)

While El Pozo, Querétaro, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for El Pozo to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in El Pozo (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in El Pozobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Dual Charming

Dual Charming

Entire Place • 2 bedrooms

$7,652
Revenue
70.5%
Occupancy
$32.57
Daily Rate
Apt"Villas del Ref" Invoice

Apt"Villas del Ref" Invoice

Entire Place • 2 bedrooms

$6,099
Revenue
72.1%
Occupancy
$25.14
Daily Rate
Attractive apartment V. South Refugion

Attractive apartment V. South Refugion

Entire Place • 2 bedrooms

$4,715
Revenue
52.1%
Occupancy
$37.98
Daily Rate
Furnished apartment

Furnished apartment

Entire Place • 2 bedrooms

$4,123
Revenue
51.6%
Occupancy
$26.17
Daily Rate
#1 Comfortable and illuminated Loft for 1 or 2 people

#1 Comfortable and illuminated Loft for 1 or 2 people

Entire Place • 1 bedroom

$3,809
Revenue
46.8%
Occupancy
$26.97
Daily Rate
Depa 2 rec, great location

Depa 2 rec, great location

Entire Place • 2 bedrooms

$3,609
Revenue
43.1%
Occupancy
$38.21
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in El Pozo (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in El Pozo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Roberto7$18,6506084.96/5.0
Alexis3$7,922854.92/5.0
Manuel1$7,652444.93/5.0
Pablo1$6,099284.93/5.0
Laura Alicia1$4,715214.57/5.0
Gloria Ylleana1$4,123254.24/5.0
Roberto1$3,097914.22/5.0
Luis1$1,193104.80/5.0
Host #2130097341$8110N/A/5.0
America1$695124.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in El Pozo.

Dive Deeper: Advanced El Pozo STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for El Pozo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

El Pozo Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for El Pozo

  • The El Pozo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in El Pozo, Apartment/Condo properties are the most common (84.2%), reflecting the local real estate landscape.
  • Houses represent a significant 15.8% portion, catering likely to families or larger groups.

El Pozo Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for El Pozo

  • The dominant room capacity in El Pozo is 2 bedrooms listings, making up 57.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 100.0% of the active Airbnb listings in El Pozo, indicating a high concentration in these sizes.

El Pozo Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for El Pozo

  • The most common guest capacity trend in El Pozo vacation rentals is listings accommodating 4 guests (52.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the El Pozo STR market, accounting for 89.4% of listings.
  • On average, properties in El Pozo are equipped to host 3.5 guests.

El Pozo Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for El Pozo

  • The most common availability pattern in El Pozo falls within the 271-366 days range, representing 52.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 89.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in El Pozo (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

El Pozo Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (78.9%)

1 Night

15 listings

78.9% of total

2 Nights (15.8%)

2 Nights

3 listings

15.8% of total

3 Nights (5.3%)

3 Nights

1 listings

5.3% of total

Key Insights

  • The most prevalent minimum stay requirement in El Pozo is 1 Night, adopted by 78.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (94.7%) of the El Pozo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 78.9% of El Pozo hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in El Pozo.

El Pozo Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (72.2%)

Flexible

13 listings

72.2% of total

Moderate (22.2%)

Moderate

4 listings

22.2% of total

Strict (5.6%)

Strict

1 listings

5.6% of total

Cancellation Policy Insights for El Pozo

  • The prevailing Airbnb cancellation policy trend in El Pozo is Flexible, used by 72.2% of listings.
  • The market strongly favors guest-friendly terms, with 94.4% of listings offering Flexible or Moderate policies. This suggests guests in El Pozo may expect booking flexibility.
  • Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 72.2% market standard in El Pozo.
  • Given the high prevalence of Flexible policies (72.2%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in El Pozo.

El Pozo STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for El Pozo

  • The overall average booking lead time for vacation rentals in El Pozo is 10 days.
  • Guests book furthest in advance for stays during March (average 13 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 4 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (11 days avg.) sees the longest lead times, while Summer (8 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (10 days) as a baseline for your pricing and availability strategy in El Pozo.
  • Target marketing efforts for the Winter season well in advance (at least 11 days) to capture early planners.
  • Monitor your own booking lead times against these El Pozo averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in El Pozo (2025)

Amenity Prevalence

Amenity Insights for El Pozo

  • Essential amenities in El Pozo that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Wifi, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for El Pozo: Kitchen.
  • Consider adding popular differentiators like Wifi or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in El Pozo to stay competitive.

El Pozo Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for El Pozo

  • The typical guest profile for Airbnb in El Pozo consists of primarily domestic travelers (95%), often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 94.7% of guests.
  • Key international markets include Mexico (94.7%) and United States (1.9%).
  • Top languages spoken are Spanish (54.4%) followed by English (38.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Mexico City and Naucalpan de Juárez.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the El Pozo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cerro Gordo37$2,770$453.8324%
El Santuario44$2,653$395.4726%
Alcocer12$2,529$304.7434%
Tepeji del Rio de Ocampo12$2,187$318.9327%
Avandaro237$1,924$432.6324%
La Tortuga74$1,692$228.4730%
Ejido San Gaspar52$1,612$388.7522%
Tzibantzá13$1,448$244.7925%
San Miguel de Allende2,280$1,427$197.5732%
Casas Viejas46$1,391$220.2931%

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