Santa Ana Portales Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tlaxcala, Mexico

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Santa Ana Portales in 2025? Explore comprehensive Airbnb analytics for Santa Ana Portales, Tlaxcala, Mexico to uncover income potential. This 2025 STR market report for Santa Ana Portales, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 187 active listings.

Whether you're considering an Airbnb investment in Santa Ana Portales, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Santa Ana Portales Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Santa Ana Portales Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$198
The average rental revenue earned for an occupied room per day in Santa Ana Portales.
Occupancy Rate(?)
25.5%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$13,468
Typical annual income for an Airbnb listing in Santa Ana Portales. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-4.8%
Slight decrease (-4.8%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Santa Ana Portales.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Santa Ana Portales.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
187
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Santa Ana Portales (2025)

Understanding the monthly revenue variations for Airbnb listings in Santa Ana Portales is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Santa Ana Portales is typically December, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Santa Ana Portales across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,600+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,671 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,077 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $671, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Santa Ana Portales

Santa Ana Portales Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Santa Ana Portales STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Santa Ana Portales:

  • Best-in-class properties (Top 10%) achieve 47%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 21%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Santa Ana Portales

Average Daily Rate (ADR) Airbnb Trends in Santa Ana Portales (2025)

Effective short term rental pricing strategy in Santa Ana Portales involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Santa Ana Portales typically peaks in December and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $346+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $263 or more.
  • Typical properties (Median) charge around $162 per night.
  • Entry-level properties (Bottom 25%) earn around $108 per night.

Average Daily Rate (ADR) Trend by Month in Santa Ana Portales

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Airbnb Seasonality Analysis & Trends in Santa Ana Portales (2025)

Peak Season (December, November, October)
  • Revenue averages $1,999 per month
  • Occupancy rates average 34.1%
  • Daily rates average $211
Shoulder Season
  • Revenue averages $1,263 per month
  • Occupancy maintains around 23.8%
  • Daily rates hold near $196
Low Season (April, May, June)
  • Revenue drops to average $901 per month
  • Occupancy decreases to average 17.6%
  • Daily rates adjust to average $192

Seasonality Insights for Santa Ana Portales

  • The Airbnb seasonality in Santa Ana Portales shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Santa Ana Portales's highest earning potential, with monthly revenues capable of climbing to $3,106, occupancy reaching a high of 47.8%, and ADRs peaking at $223.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $864, occupancy could drop to 17.1%, and ADRs may adjust down to $181.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Santa Ana Portales.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Santa Ana Portales seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Santa Ana Portales (2025)

Exploring the top neighborhoods for short-term rentals in Santa Ana Portales? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Histórico
The historic center of Santa Ana Portales features charming colonial architecture and is close to local markets and cultural sites.
Santuario de Nuestra Señora de la Soledad, Museo de la Ciudad, Mercado Municipal, Plaza de la Constitución, Templo de San Francisco
Calle de la 5 de Febrero
This area is known for its vibrant atmosphere with many cafes, shops, and cultural activities. It attracts both locals and tourists.
Cafés y restaurantes locales, Tiendas de artesanías, Eventos culturales, Parque Paseo de la Reforma
Barrio de La Cruz
A charming neighborhood that embodies the traditional life of Santa Ana, offering guests an authentic Mexican experience.
Iglesia de La Cruz, Plaza de La Cruz, Fiestas tradicionales
Colonia San Lucas
A peaceful residential area with beautiful parks and proximity to the city center, appealing to families and long-term guests.
Parque San Lucas, Tiendas locales, Cafeterías tranquilas
Barrio de San Juan
Known for its rich culture and history, this area provides a unique glimpse into the local traditions and community life.
Mercado de San Juan, Festejos locales, Artesanos del barrio
Cerro de la Campana
This elevated area offers stunning views of the city and a quiet atmosphere, ideal for relaxation and nature lovers.
Miradores, Senderos naturales, Parques recreativos
Colonia Luis Donaldo Colosio
An emerging neighborhood with new developments and increasing interest from travelers looking for modern amenities.
Nuevas cafeterías, Centros culturales, Áreas recreativas
Zona de Restaurantes
This area is bustling with culinary options, attracting food lovers and offering a vibrant nightlife.
Restaurantes de cocina regional, Bares y cantinas, Eventos gastronómicos

Understanding Airbnb License Requirements & STR Laws in Santa Ana Portales (2025)

While Santa Ana Portales, Tlaxcala, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Santa Ana Portales to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 2% licensed listings)

Top Performing Airbnb Properties in Santa Ana Portales (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Santa Ana Portalesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Penthouse

Penthouse

Entire Place • 3 bedrooms

$66,128
Revenue
30.9%
Occupancy
$626.08
Daily Rate
Penthouse Vico Bello en Val’quirico

Penthouse Vico Bello en Val’quirico

Entire Place • 3 bedrooms

$54,221
Revenue
37.5%
Occupancy
$430.05
Daily Rate
Duplex D’ Luxe

Duplex D’ Luxe

Entire Place • 2 bedrooms

$43,994
Revenue
33.8%
Occupancy
$413.77
Daily Rate
Villa in Val'Quirico

Villa in Val'Quirico

Entire Place • 4 bedrooms

$41,239
Revenue
21.7%
Occupancy
$571.07
Daily Rate
Loft Bonanza Premier en Val’ Quirico

Loft Bonanza Premier en Val’ Quirico

Entire Place • 2 bedrooms

$34,882
Revenue
53.8%
Occupancy
$172.05
Daily Rate
Feel at home

Feel at home

Entire Place • 2 bedrooms

$32,685
Revenue
48.9%
Occupancy
$214.95
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Santa Ana Portales (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Santa Ana Portales based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Erika63$719,29731434.83/5.0
Pietro27$559,057284.93/5.0
Marcia Andrea18$157,9791135.00/5.0
Eduardo5$83,4576984.94/5.0
María2$70,0921334.99/5.0
Luis3$68,856954.96/5.0
Veronica5$64,3151774.92/5.0
Anduliv2$61,9941144.87/5.0
Esmeralda3$55,9716564.93/5.0
Monica1$41,239455.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Santa Ana Portales.

Dive Deeper: Advanced Santa Ana Portales STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Santa Ana Portales. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Santa Ana Portales Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Santa Ana Portales

  • The Santa Ana Portales Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 187 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Santa Ana Portales, Apartment/Condo properties are the most common (96.8%), reflecting the local real estate landscape.
  • Smaller segments like house, others (combined 3.2%) offer potential for unique stay experiences.

Santa Ana Portales Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Santa Ana Portales

  • The dominant room capacity in Santa Ana Portales is 1 bedroom listings, making up 59.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 91.0% of the active Airbnb listings in Santa Ana Portales, indicating a high concentration in these sizes.
  • With over half the market (59.4%) consisting of studios or 1-bedroom units, Santa Ana Portales is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (6.4%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Santa Ana Portales.

Santa Ana Portales Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Santa Ana Portales

  • The most common guest capacity trend in Santa Ana Portales vacation rentals is listings accommodating 4 guests (40.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Santa Ana Portales STR market, accounting for 62.0% of listings.
  • 24.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Santa Ana Portales.
  • On average, properties in Santa Ana Portales are equipped to host 4.1 guests.

Santa Ana Portales Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Santa Ana Portales

  • The most common availability pattern in Santa Ana Portales falls within the 271-366 days range, representing 74.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 97.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Santa Ana Portales (61.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 2.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Santa Ana Portales Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (92.5%)

1 Night

172 listings

92.5% of total

2 Nights (2.2%)

2 Nights

4 listings

2.2% of total

30+ Nights (5.4%)

30+ Nights

10 listings

5.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Santa Ana Portales is 1 Night, adopted by 92.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (94.7%) of the Santa Ana Portales Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 92.5% of Santa Ana Portales hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 5.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Santa Ana Portales.

Santa Ana Portales Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

0.6% of total

Flexible (53.9%)

Flexible

90 listings

53.9% of total

Moderate (17.4%)

Moderate

29 listings

17.4% of total

Firm (21%)

Firm

35 listings

21% of total

Strict (7.2%)

Strict

12 listings

7.2% of total

Cancellation Policy Insights for Santa Ana Portales

  • The prevailing Airbnb cancellation policy trend in Santa Ana Portales is Flexible, used by 53.9% of listings.
  • The market strongly favors guest-friendly terms, with 71.3% of listings offering Flexible or Moderate policies. This suggests guests in Santa Ana Portales may expect booking flexibility.
  • Strict cancellation policies are quite rare (7.2%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 53.9% market standard in Santa Ana Portales.
  • Given the high prevalence of Flexible policies (53.9%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 7.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Santa Ana Portales.

Santa Ana Portales STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Santa Ana Portales

  • The overall average booking lead time for vacation rentals in Santa Ana Portales is 20 days.
  • Guests book furthest in advance for stays during December (average 40 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 12 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (26 days avg.) sees the longest lead times, while Spring (20 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (20 days) as a baseline for your pricing and availability strategy in Santa Ana Portales.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 40 days out to capitalize on advance planning.
  • During August, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 26 days) to capture early planners.
  • Monitor your own booking lead times against these Santa Ana Portales averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Santa Ana Portales (2025)

Amenity Prevalence

Amenity Insights for Santa Ana Portales

  • Essential amenities in Santa Ana Portales that guests expect include: Wifi, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Kitchen, Shampoo are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Santa Ana Portales: Wifi, TV.
  • Prioritize adding missing essentials: Wifi, TV.
  • Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Santa Ana Portales to stay competitive.

Santa Ana Portales Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Santa Ana Portales

  • The typical guest profile for Airbnb in Santa Ana Portales consists of primarily domestic travelers (92%), often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 92.1% of guests.
  • Key international markets include Mexico (92.1%) and United States (4.5%).
  • Top languages spoken are Spanish (56.2%) followed by English (35.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Mexico City and Santiago de Querétaro.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Santa Ana Portales Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Yautepec de Zaragoza11$2,747$274.0029%
Tepeji del Rio de Ocampo12$2,187$318.9327%
Rancho San Diego21$1,912$265.7930%
La Ladrillera28$1,860$233.3130%
Xalmolonco23$1,759$278.9931%
La Tortuga74$1,692$228.4730%
Granjas Mérida24$1,680$231.1632%
Lomas de Cocoyoc146$1,665$248.9028%
Atlatlahucan80$1,552$253.5127%
Tzibantzá13$1,448$244.7925%

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