Heroica Veracruz Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Veracruz, Mexico

Source: AirROI
Last updated: 2025-12-01

Is Airbnb profitable in Heroica Veracruz in 2025? Explore comprehensive Airbnb analytics for Heroica Veracruz, Veracruz, Mexico to uncover income potential. This 2025 STR market report for Heroica Veracruz, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 110 active listings.

Whether you're considering an Airbnb investment in Heroica Veracruz, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Heroica Veracruz Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Heroica Veracruz Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$67
The average rental revenue earned for an occupied room per day in Heroica Veracruz.
Occupancy Rate(?)
28.6%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$3,754
Typical annual income for an Airbnb listing in Heroica Veracruz. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-72.4%
Significant decrease (-72.4%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Heroica Veracruz.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Heroica Veracruz.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
110
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Heroica Veracruz (2025)

Understanding the monthly revenue variations for Airbnb listings in Heroica Veracruz is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Heroica Veracruz is typically April, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Heroica Veracruz across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,746+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,325 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $553 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $287, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Heroica Veracruz

Heroica Veracruz Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Heroica Veracruz STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Heroica Veracruz:

  • Best-in-class properties (Top 10%) achieve 54%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 27%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Heroica Veracruz

Average Daily Rate (ADR) Airbnb Trends in Heroica Veracruz (2025)

Effective short term rental pricing strategy in Heroica Veracruz involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Heroica Veracruz typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $113+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $75 or more.
  • Typical properties (Median) charge around $51 per night.
  • Entry-level properties (Bottom 25%) earn around $30 per night.

Average Daily Rate (ADR) Trend by Month in Heroica Veracruz

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Airbnb Seasonality Analysis & Trends in Heroica Veracruz (2025)

Peak Season (April, February, December)
  • Revenue averages $1,512 per month
  • Occupancy rates average 38.1%
  • Daily rates average $71
Shoulder Season
  • Revenue averages $823 per month
  • Occupancy maintains around 33.5%
  • Daily rates hold near $67
Low Season (January, May, September)
  • Revenue drops to average $368 per month
  • Occupancy decreases to average 16.0%
  • Daily rates adjust to average $69

Seasonality Insights for Heroica Veracruz

  • The Airbnb seasonality in Heroica Veracruz shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Heroica Veracruz's highest earning potential, with monthly revenues capable of climbing to $2,006, occupancy reaching a high of 52.2%, and ADRs peaking at $72.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $261, occupancy could drop to 9.7%, and ADRs may adjust down to $63.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Heroica Veracruz.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Heroica Veracruz seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Heroica Veracruz (2025)

Exploring the top neighborhoods for short-term rentals in Heroica Veracruz? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Zocalo
The main square of Heroica Veracruz, bustling with activity and surrounded by historical buildings. A favored spot for tourists to experience local culture and events.
Veracruz Cathedral, Fort San Juan de Ulúa, Malecón, Teatro novohispano, Plaza de la República
Malecón
A picturesque coastal promenade ideal for leisurely walks, dining, and enjoying ocean views. Popular among tourists and locals alike, perfect for beach-related stays.
Aquarium of Veracruz, Faro Venustiano Carranza, Nearby restaurants and bars, Beaches, Promenade sunset views
Boca del Río
A vibrant neighboring city known for its beautiful beaches and tourist resorts. Great for attracting families and vacationers looking for seaside relaxation.
Playa Boca del Río, Plaza El Dorado, Wet'n Wild Veracruz, Cultural Center, Universidad Veracruzana
Centro Histórico
Rich in history, this area features colonial architecture and cultural sites. It appeals to tourists interested in the heritage and vibrant local life.
Historic Museums, Art Galleries, Moverichen Restaurant, Local Market, Plaza Los Arcos
Las Ánimas
A residential area with easy access to the beach and local amenities, making it suitable for families and longer-term visitors.
Beach access, Shopping centers, Local eateries, Parks, Artisans market
El Vergel
A fast-developing area known for its growing infrastructure and modern amenities, attracting business and leisure travelers alike.
New shopping malls, Restaurants, Cultural events, Nearby initiatives, Family parks
Camino Real
A well-known area for its upscale accommodations and proximity to key attractions, perfect for a luxury Airbnb experience.
Luxury hotels, Fine dining, Spa services, Cultural attractions, Shopping areas
San Javier
An inviting neighborhood known for its community feel and parks, attracting families seeking a peaceful yet connected stay.
Nearby parks, Local schools, Cafes, Community events, Friendly neighborhoods

Understanding Airbnb License Requirements & STR Laws in Heroica Veracruz (2025)

While Heroica Veracruz, Veracruz, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Heroica Veracruz to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Heroica Veracruz (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Heroica Veracruzbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Pool and beach corner

Pool and beach corner

Entire Place • 8 bedrooms

$34,468
Revenue
52.0%
Occupancy
$304.22
Daily Rate
Beach house in Playas del Conchal Veracruz

Beach house in Playas del Conchal Veracruz

Entire Place • 4 bedrooms

$33,365
Revenue
49.4%
Occupancy
$182.24
Daily Rate
Large loft in Martí with WiFi + Dome

Large loft in Martí with WiFi + Dome

Entire Place • 4 bedrooms

$17,944
Revenue
71.6%
Occupancy
$117.41
Daily Rate
El Descanso D'lux (16 people)

El Descanso D'lux (16 people)

Entire Place • 3 bedrooms

$17,718
Revenue
15.8%
Occupancy
$622.98
Daily Rate
Modern Apartment in front of the Sea 2BD*2BDR*Wifi*Pool

Modern Apartment in front of the Sea 2BD*2BDR*Wifi*Pool

Entire Place • 2 bedrooms

$16,668
Revenue
47.7%
Occupancy
$153.76
Daily Rate
Beach House with Private Pool and Beach for 18 people

Beach House with Private Pool and Beach for 18 people

Entire Place • 3 bedrooms

$13,011
Revenue
45.3%
Occupancy
$131.16
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Heroica Veracruz (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Heroica Veracruz based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Margarita6$49,904964.28/5.0
Vive Jarocho3$38,9481074.93/5.0
Paty1$33,3651334.80/5.0
Angel4$18,825704.70/5.0
Alejandro1$17,71865.00/5.0
Vecino1$16,668204.80/5.0
Jorge Torres1$13,011254.24/5.0
Roberto1$11,410904.86/5.0
Vecino Appartamenti1$9,903153.93/5.0
Ricardo1$9,858524.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Heroica Veracruz.

Dive Deeper: Advanced Heroica Veracruz STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Heroica Veracruz. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Heroica Veracruz Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Heroica Veracruz

  • The Heroica Veracruz Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 71.8% of the 110 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Heroica Veracruz, Apartment/Condo properties are the most common (49.1%), reflecting the local real estate landscape.
  • Houses represent a significant 33.6% portion, catering likely to families or larger groups.
  • The presence of 13.6% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, others (combined 3.6%) offer potential for unique stay experiences.

Heroica Veracruz Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Heroica Veracruz

  • The dominant room capacity in Heroica Veracruz is 1 bedroom listings, making up 37.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 69.1% of the active Airbnb listings in Heroica Veracruz, indicating a high concentration in these sizes.

Heroica Veracruz Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Heroica Veracruz

  • The most common guest capacity trend in Heroica Veracruz vacation rentals is listings accommodating 4 guests (17.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Heroica Veracruz STR market, accounting for 33.7% of listings.
  • 34.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Heroica Veracruz.
  • On average, properties in Heroica Veracruz are equipped to host 4.1 guests.

Heroica Veracruz Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Heroica Veracruz

  • The most common availability pattern in Heroica Veracruz falls within the 271-366 days range, representing 85.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Heroica Veracruz (47.3%), reflecting common guest stay durations or potential owner blocking patterns.

Heroica Veracruz Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (60%)

1 Night

66 listings

60% of total

2 Nights (19.1%)

2 Nights

21 listings

19.1% of total

3 Nights (4.5%)

3 Nights

5 listings

4.5% of total

30+ Nights (16.4%)

30+ Nights

18 listings

16.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Heroica Veracruz is 1 Night, adopted by 60% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (79.1%) of the Heroica Veracruz Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (16.4%) caters to monthly stays (30+ nights) in Heroica Veracruz, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 60% of Heroica Veracruz hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 16.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Heroica Veracruz.

Heroica Veracruz Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (51.8%)

Flexible

57 listings

51.8% of total

Moderate (18.2%)

Moderate

20 listings

18.2% of total

Firm (22.7%)

Firm

25 listings

22.7% of total

Strict (7.3%)

Strict

8 listings

7.3% of total

Cancellation Policy Insights for Heroica Veracruz

  • The prevailing Airbnb cancellation policy trend in Heroica Veracruz is Flexible, used by 51.8% of listings.
  • There's a relatively balanced mix between guest-friendly (70.0%) and stricter (30.0%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (7.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 51.8% market standard in Heroica Veracruz.
  • Given the high prevalence of Flexible policies (51.8%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 7.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Heroica Veracruz.

Heroica Veracruz STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Heroica Veracruz

  • The overall average booking lead time for vacation rentals in Heroica Veracruz is 16 days.
  • Guests book furthest in advance for stays during December (average 67 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 3 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (30 days avg.) sees the longest lead times, while Summer (15 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (16 days) as a baseline for your pricing and availability strategy in Heroica Veracruz.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 67 days out to capitalize on advance planning.
  • During May, focus on last-minute booking availability and promotions, as guests book with very short notice (3 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 30 days) to capture early planners.
  • Monitor your own booking lead times against these Heroica Veracruz averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Heroica Veracruz (2025)

Amenity Prevalence

Amenity Insights for Heroica Veracruz

  • Essential amenities in Heroica Veracruz that guests expect include: Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Kitchen, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Heroica Veracruz: Wifi, Air conditioning.
  • Prioritize adding missing essentials: Wifi, Air conditioning.
  • Consider adding popular differentiators like TV or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Heroica Veracruz to stay competitive.

Heroica Veracruz Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Heroica Veracruz

  • The typical guest profile for Airbnb in Heroica Veracruz consists of primarily domestic travelers (93%), often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 93.2% of guests.
  • Key international markets include Mexico (93.2%) and United States (3.8%).
  • Top languages spoken are Spanish (58%) followed by English (31.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Mexico City and Xalapa.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Heroica Veracruz Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
La Guadalupe20$1,848$213.3033%
Costa Esmeralda17$1,270$183.6526%
Playa de Chachalacas68$1,186$158.8128%
Monte Gordo29$1,084$179.9325%
Veracruz268$782$94.8433%
Mandinga y Matoza57$767$110.9530%
Jalcomulco28$762$104.8324%
Casitas31$725$183.2019%
Boca del Río620$719$86.9534%
Tecolutla115$704$107.8324%

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