Veracruz City Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Veracruz, Mexico
Is Airbnb profitable in Veracruz City in 2025? Explore comprehensive Airbnb analytics for Veracruz City, Veracruz, Mexico to uncover income potential. This 2025 STR market report for Veracruz City, based on AirROI data from July 2024 to June 2025, reveals key trends in the market of 808 active listings.
Whether you're considering an Airbnb investment in Veracruz City, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Veracruz City Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Veracruz City Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Veracruz City (2025)
Understanding the monthly revenue variations for Airbnb listings in Veracruz City is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Veracruz City is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Veracruz City across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,180+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $758 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $449 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $224, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Veracruz City
Veracruz City Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Veracruz City STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Veracruz City:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Veracruz City
Average Daily Rate (ADR) Airbnb Trends in Veracruz City (2025)
Effective short term rental pricing strategy in Veracruz City involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Veracruz City typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $93+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $66 or more.
- Typical properties (Median) charge around $45 per night.
- Entry-level properties (Bottom 25%) earn around $29 per night.
Average Daily Rate (ADR) Trend by Month in Veracruz City
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Airbnb Seasonality Analysis & Trends in Veracruz City (2025)
Peak Season (December, August, July)
- Revenue averages $707 per month
- Occupancy rates average 43.4%
- Daily rates average $57
Shoulder Season
- Revenue averages $610 per month
- Occupancy maintains around 38.6%
- Daily rates hold near $56
Low Season (January, February, March)
- Revenue drops to average $507 per month
- Occupancy decreases to average 36.7%
- Daily rates adjust to average $53
Seasonality Insights for Veracruz City
- The Airbnb seasonality in Veracruz City shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Veracruz City's highest earning potential, with monthly revenues capable of climbing to $765, occupancy reaching a high of 44.8%, and ADRs peaking at $60.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $480, occupancy could drop to 33.5%, and ADRs may adjust down to $52.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Veracruz City.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Veracruz City seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Veracruz City (2025)
Exploring the top neighborhoods for short-term rentals in Veracruz City? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Zócalo | The central square of Veracruz City, perfect for tourists wanting to enjoy local culture, dining, and events. Ideal for visitors close to historical sites and vibrant local life. | Zócalo de Veracruz, San Juan de Ulúa, Veracruz Aquarium, Teatro de la Reforma, Museo Naval |
| Paseo del Malecón | A scenic waterfront promenade that offers stunning views of the Gulf of Mexico. Popular for evening strolls and proximity to recreational activities. | Malecón de Veracruz, Plaza de la Soberanía, Fuerte de San Juan de Ulúa, Aquarium, beach cafes |
| Flea Market of Veracruz (Mercado 20 de Noviembre) | Famous local market known for its vibrant atmosphere and delicious seafood. Attracts food lovers and those seeking authentic Mexican culture. | Mercado 20 de Noviembre, locals market offerings, street food vendors, unique crafts, cultural experiences |
| Bosque de la Ciudad | Urban park that provides a green escape within the city. Attracts families and nature lovers looking for outdoor activities and picnics. | Bosque de la Ciudad park, walking trails, picnic areas, children's playgrounds, ecological pathways |
| Laguna de Sontecomapan | Natural lagoon with beautiful views and serene settings. Great for eco-tourism and those interested in water sports and nature. | Laguna de Sontecomapan, kayaking, bird watching, fishing spots, tranquil beaches |
| North Beach (Playa Norte) | Popular beach area with restaurants and bars. Excellent for those who want a beach vacation while being close to city amenities. | Playa Norte, beachfront restaurants, water sports, nightlife, beach volleyball |
| Historic Center | The historic center of Veracruz is rich in culture and history. Provides a unique perspective of the city’s colonial past and offers several museums and monuments. | Paseo de la Reforma, Museo Histórico Naval, Catedral de Veracruz, Centro Histórico, El Águila del Veracruz |
| Sabancuy | Emerging area with low-cost opportunities for investment, known for its nature and scenic beauty. Attracting adventurous travelers and eco-tourists. | Sabancuy beaches, coastal views, natural parks, hiking trails, wildlife watching |
Understanding Airbnb License Requirements & STR Laws in Veracruz City (2025)
While Veracruz City, Veracruz, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Veracruz City to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Veracruz City (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Veracruz Citybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxurious apartment one block from the beach.
Entire Place • 2 bedrooms
Entire House: La Casa del Arbol
Entire Place • 5 bedrooms
✪ Entire Building Floor 5BDR ✪ @ Downtown
Entire Place • 5 bedrooms
Spacious, newly remodeled house near the sea
Entire Place • 3 bedrooms
Luxury oceanfront penthouse
Entire Place • 3 bedrooms
2 apartments together (4 rooms) 1 block from the sea!
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Veracruz City (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Veracruz City based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Deisy | 1 | $168,329 | 58 | 4.93/5.0 |
| Trastevere Inmobiliaria | 11 | $164,815 | 1041 | 4.82/5.0 |
| Maria | 8 | $137,789 | 742 | 4.73/5.0 |
| Suites Frida | 18 | $120,937 | 3833 | 4.71/5.0 |
| Tere | 1 | $88,674 | 257 | 4.96/5.0 |
| Ocgi Carolina | 18 | $86,153 | 1643 | 4.73/5.0 |
| Javier | 8 | $74,927 | 3030 | 4.68/5.0 |
| Astrid | 7 | $55,214 | 348 | 4.85/5.0 |
| Luis | 6 | $55,034 | 371 | 4.94/5.0 |
| Angel | 7 | $53,307 | 932 | 4.77/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Veracruz City.
Dive Deeper: Advanced Veracruz City STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Veracruz City. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVeracruz City Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Veracruz City
- The Veracruz City Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 74% of the 808 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Veracruz City, House properties are the most common (46.2%), reflecting the local real estate landscape.
- Houses represent a significant 46.2% portion, catering likely to families or larger groups.
- The presence of 7.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 2.9%) offer potential for unique stay experiences.
Veracruz City Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Veracruz City
- The dominant room capacity in Veracruz City is 2 bedrooms listings, making up 29.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 58.4% of the active Airbnb listings in Veracruz City, indicating a high concentration in these sizes.
- A significant 27.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Veracruz City.
Veracruz City Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Veracruz City
- The most common guest capacity trend in Veracruz City vacation rentals is listings accommodating 6 guests (19.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 2 guests dominate the Veracruz City STR market, accounting for 36.8% of listings.
- 36.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Veracruz City.
- On average, properties in Veracruz City are equipped to host 4.2 guests.
Veracruz City Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Veracruz City
- The most common availability pattern in Veracruz City falls within the 271-366 days range, representing 49.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Veracruz City (32.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Veracruz City Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
385 listings
48.9% of total
2 Nights
230 listings
29.2% of total
3 Nights
32 listings
4.1% of total
4-6 Nights
6 listings
0.8% of total
7-29 Nights
7 listings
0.9% of total
30+ Nights
128 listings
16.2% of total
Key Insights
- The most prevalent minimum stay requirement in Veracruz City is 1 Night, adopted by 48.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (78.1%) of the Veracruz City Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (16.2%) caters to monthly stays (30+ nights) in Veracruz City, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 48.9% of Veracruz City hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 16.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Veracruz City.
Veracruz City Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
324 listings
41.5% of total
Moderate
231 listings
29.6% of total
Firm
101 listings
12.9% of total
Strict
125 listings
16% of total
Cancellation Policy Insights for Veracruz City
- The prevailing Airbnb cancellation policy trend in Veracruz City is Flexible, used by 41.5% of listings.
- The market strongly favors guest-friendly terms, with 71.1% of listings offering Flexible or Moderate policies. This suggests guests in Veracruz City may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 41.5% market standard in Veracruz City.
- Regularly review your cancellation policy against competitors and market demand shifts in Veracruz City.
Veracruz City STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Veracruz City
- The overall average booking lead time for vacation rentals in Veracruz City is 16 days.
- Guests book furthest in advance for stays during December (average 28 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (18 days avg.) sees the longest lead times, while Spring (14 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (16 days) as a baseline for your pricing and availability strategy in Veracruz City.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 28 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 18 days) to capture early planners.
- Monitor your own booking lead times against these Veracruz City averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Veracruz City (2025)
Amenity data is currently unavailable for Veracruz City.
Veracruz City Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Veracruz City
- The typical guest profile for Airbnb in Veracruz City consists of primarily domestic travelers (91%), often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 91.1% of guests.
- Key international markets include Mexico (91.1%) and United States (4.8%).
- Top languages spoken are Spanish (61.1%) followed by English (29.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Mexico City and Heroica Veracruz.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Veracruz City Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| La Guadalupe | 22 | $1,475 | $188.50 | 30% |
| Costa Esmeralda | 18 | $1,091 | $170.02 | 25% |
| Playa de Chachalacas | 69 | $996 | $146.25 | 27% |
| Monte Gordo | 29 | $950 | $167.62 | 24% |
| Alvarado | 19 | $810 | $139.10 | 27% |
| Mandinga y Matoza | 61 | $740 | $103.33 | 32% |
| Veracruz | 296 | $671 | $86.89 | 33% |
| Boca del Río | 600 | $661 | $84.65 | 35% |
| Tecolutla | 113 | $651 | $103.26 | 25% |
| Dos Ríos | 24 | $649 | $197.81 | 19% |