Ada Bojana Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ulcinj Municipality, Montenegro

Source: AirROI
Last updated: 2025-12-01

Is Airbnb profitable in Ada Bojana in 2025? Explore comprehensive Airbnb analytics for Ada Bojana, Ulcinj Municipality, Montenegro to uncover income potential. This 2025 STR market report for Ada Bojana, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Ada Bojana, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ada Bojana Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ada Bojana Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$180
The average rental revenue earned for an occupied room per day in Ada Bojana.
Occupancy Rate(?)
31.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,534
Typical annual income for an Airbnb listing in Ada Bojana. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-19.4%
Significant decrease (-19.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Ada Bojana.
Lowest Revenue Month(?)
April
The month with the lowest average earnings, indicating the low season in Ada Bojana.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ada Bojana (2025)

Understanding the monthly revenue variations for Airbnb listings in Ada Bojana is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ada Bojana is typically August, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ada Bojana across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,247+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,605 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,713 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,125, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ada Bojana

Ada Bojana Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ada Bojana STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ada Bojana:

  • Best-in-class properties (Top 10%) achieve 52%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 27%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ada Bojana

Average Daily Rate (ADR) Airbnb Trends in Ada Bojana (2025)

Effective short term rental pricing strategy in Ada Bojana involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ada Bojana typically peaks in August and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $264+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $214 or more.
  • Typical properties (Median) charge around $179 per night.
  • Entry-level properties (Bottom 25%) earn around $130 per night.

Average Daily Rate (ADR) Trend by Month in Ada Bojana

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Airbnb Seasonality Analysis & Trends in Ada Bojana (2025)

Peak Season (August, December, July)
  • Revenue averages $2,749 per month
  • Occupancy rates average 39.9%
  • Daily rates average $197
Shoulder Season
  • Revenue averages $1,806 per month
  • Occupancy maintains around 30.3%
  • Daily rates hold near $183
Low Season (April, May, November)
  • Revenue drops to average $613 per month
  • Occupancy decreases to average 12.5%
  • Daily rates adjust to average $183

Seasonality Insights for Ada Bojana

  • The Airbnb seasonality in Ada Bojana shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ada Bojana's highest earning potential, with monthly revenues capable of climbing to $3,533, occupancy reaching a high of 48.8%, and ADRs peaking at $203.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $173.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ada Bojana.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ada Bojana seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ada Bojana (2025)

Exploring the top neighborhoods for short-term rentals in Ada Bojana? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Ada Bojana Beach
A beautiful natural beach known for its stunning sunsets and relaxed atmosphere. Ideal for tourists looking to unwind and enjoy a serene location with direct access to the beach.
Ada Bojana River, Beach Bars, Water Sports, Local Seafood Restaurants, Kitesurfing Spot
Velika Plaža
Famous for its long sandy beach, Velika Plaža is a perfect spot for sunbathers and water activities. A popular choice for families and tourists looking for leisure.
Sailing and Kiteboarding, Beach Clubs, Restaurant Row, Natural Landscapes, Sunset Views
Ulcinj Old Town
Rich in history and culture, Ulcinj Old Town offers a glimpse of Montenegro's past with its beautiful architecture and narrow winding streets. Great for tourists interested in culture and history.
Old Castle, Museum of Ulcinj, St Nicholas Church, Cobbled Streets, Local Markets
Café Bar Scene
This area is popular for its vibrant café culture and nightlife, attracting younger travelers and those looking to socialize and enjoy local drinks.
Beach Bars, Live Music Venues, Nightclubs, Cocktail Lounges
Tropicana Beach
Known for its lively atmosphere, Tropicana Beach is often frequented by party-goers and groups seeking a fun day at the beach with music and entertainment.
Beach Parties, Water Sports, Sunbeds and Loungers, Barbecue Areas
Shkodra
A nearby city perfect for day trips, offering cultural experiences and beautiful landscapes. Great for tourists wanting to explore beyond the beaches.
Shkodra Castle, Buna River, Cultural Museums, Local Crafts, Scenic Views
Lakes and Natural Parks
Natural parks surrounding Ada Bojana provide opportunities for hiking, bird watching, and enjoying nature, attracting eco-tourists and nature lovers.
Lake Skadar, Birdwatching Tours, Nature Trails, Picnic Areas
Wellness Resorts
With a focus on wellness and relaxation, this area offers resorts and spas that appeal to health-conscious travelers seeking relaxation and rejuvenation.
Spa Treatments, Yoga Retreats, Holistic Healing Centers, Natural Therapy

Understanding Airbnb License Requirements & STR Laws in Ada Bojana (2025)

While Ada Bojana, Ulcinj Municipality, Montenegro currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ada Bojana to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Ada Bojana (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ada Bojanabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

River House 97

River House 97

Entire Place • 2 bedrooms

$27,820
Revenue
72.5%
Occupancy
$132.03
Daily Rate
Coco House - Entire House

Coco House - Entire House

Entire Place • 4 bedrooms

$20,987
Revenue
33.2%
Occupancy
$398.04
Daily Rate
Ada Bojana Vintage Chalet with Jacuzzi

Ada Bojana Vintage Chalet with Jacuzzi

Entire Place • 2 bedrooms

$19,094
Revenue
41.4%
Occupancy
$229.99
Daily Rate
Coco House - Ground Floor

Coco House - Ground Floor

Entire Place • 2 bedrooms

$14,846
Revenue
38.4%
Occupancy
$228.00
Daily Rate
Era _Cottage

Era _Cottage

Entire Place • 2 bedrooms

$13,806
Revenue
29.2%
Occupancy
$210.24
Daily Rate
HOME L23 Ada Bojana

HOME L23 Ada Bojana

Entire Place • 3 bedrooms

$13,273
Revenue
19.4%
Occupancy
$220.12
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ada Bojana (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ada Bojana based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Dajana3$46,331104.92/5.0
Avni1$27,8201444.97/5.0
Edin1$19,094134.77/5.0
Era Cottage1$13,806144.86/5.0
Zvonko1$13,27345.00/5.0
Strahinja1$9,77634.67/5.0
Esma2$9,34164.83/5.0
Vjeko1$8,250214.48/5.0
Selma1$6,3871Not Rated
Lilly1$4,55274.86/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ada Bojana.

Dive Deeper: Advanced Ada Bojana STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ada Bojana. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ada Bojana Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ada Bojana

  • The Ada Bojana Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ada Bojana, House properties are the most common (61.1%), reflecting the local real estate landscape.
  • Houses represent a significant 61.1% portion, catering likely to families or larger groups.
  • The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.

Ada Bojana Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ada Bojana

  • The dominant room capacity in Ada Bojana is 2 bedrooms listings, making up 72.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 83.3% of the active Airbnb listings in Ada Bojana, indicating a high concentration in these sizes.

Ada Bojana Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ada Bojana

  • The most common guest capacity trend in Ada Bojana vacation rentals is listings accommodating 4 guests (27.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Ada Bojana STR market, accounting for 50.0% of listings.
  • 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ada Bojana.
  • On average, properties in Ada Bojana are equipped to host 5.7 guests.

Ada Bojana Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ada Bojana

  • The most common availability pattern in Ada Bojana falls within the 271-366 days range, representing 94.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Ada Bojana (66.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ada Bojana Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

2 Nights (11.1%)

2 Nights

2 listings

11.1% of total

3 Nights (38.9%)

3 Nights

7 listings

38.9% of total

4-6 Nights (11.1%)

4-6 Nights

2 listings

11.1% of total

30+ Nights (38.9%)

30+ Nights

7 listings

38.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Ada Bojana is 3 Nights, adopted by 38.9% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (11.1%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (38.9%) caters to monthly stays (30+ nights) in Ada Bojana, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 38.9% of Ada Bojana hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 38.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ada Bojana.

Ada Bojana Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (38.9%)

Flexible

7 listings

38.9% of total

Moderate (11.1%)

Moderate

2 listings

11.1% of total

Firm (33.3%)

Firm

6 listings

33.3% of total

Strict (16.7%)

Strict

3 listings

16.7% of total

Cancellation Policy Insights for Ada Bojana

  • The prevailing Airbnb cancellation policy trend in Ada Bojana is Flexible, used by 38.9% of listings.
  • There's a relatively balanced mix between guest-friendly (50.0%) and stricter (50.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 38.9% market standard in Ada Bojana.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ada Bojana.

Ada Bojana STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ada Bojana

  • The overall average booking lead time for vacation rentals in Ada Bojana is 39 days.
  • Guests book furthest in advance for stays during July (average 53 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (45 days avg.) sees the longest lead times, while Winter (1 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Ada Bojana.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
  • During November, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 45 days) to capture early planners.
  • Monitor your own booking lead times against these Ada Bojana averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ada Bojana (2025)

Amenity Prevalence

Amenity Insights for Ada Bojana

  • Essential amenities in Ada Bojana that guests expect include: Kitchen, Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning, TV, Outdoor dining area are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Ada Bojana: Kitchen, Free parking on premises, Wifi.
  • Consider adding popular differentiators like Air conditioning or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ada Bojana to stay competitive.

Ada Bojana Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ada Bojana

  • The typical guest profile for Airbnb in Ada Bojana consists of predominantly international visitors (86%), with top international origins including Montenegro, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 13.8% of guests.
  • Key international markets include United Kingdom (17.2%) and Montenegro (13.8%).
  • Top languages spoken are English (53.8%) followed by German (7.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Montenegro.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ada Bojana Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ledenice13$2,627$400.2339%
Močići30$2,514$219.6148%
Lapčići13$2,374$335.5138%
Krimovice30$2,317$396.2834%
Čilipi32$2,255$218.6749%
Čibača22$2,251$315.0347%
Trebesin11$2,100$498.3227%
Zavrelje16$2,078$472.0346%
Dubrovnik4,852$2,066$201.6750%
Muro Leccese26$1,933$322.3934%

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