Gornji Štoj - Shtoji i Epërm Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ulcinj Municipality, Montenegro

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Gornji Štoj - Shtoji i Epërm in 2025? Explore comprehensive Airbnb analytics for Gornji Štoj - Shtoji i Epërm, Ulcinj Municipality, Montenegro to uncover income potential. This 2025 STR market report for Gornji Štoj - Shtoji i Epërm, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 86 active listings.

Whether you're considering an Airbnb investment in Gornji Štoj - Shtoji i Epërm, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gornji Štoj - Shtoji i Epërm Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Gornji Štoj - Shtoji i Epërm Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$141
The average rental revenue earned for an occupied room per day in Gornji Štoj - Shtoji i Epërm.
Occupancy Rate(?)
33.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$7,680
Typical annual income for an Airbnb listing in Gornji Štoj - Shtoji i Epërm. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-20.2%
Significant decrease (-20.2%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Gornji Štoj - Shtoji i Epërm.
Lowest Revenue Month(?)
December
The month with the lowest average earnings, indicating the low season in Gornji Štoj - Shtoji i Epërm.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
86
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Gornji Štoj - Shtoji i Epërm (2025)

Understanding the monthly revenue variations for Airbnb listings in Gornji Štoj - Shtoji i Epërm is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gornji Štoj - Shtoji i Epërm is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gornji Štoj - Shtoji i Epërm across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,735+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,753 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $926 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $449, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Gornji Štoj - Shtoji i Epërm

Gornji Štoj - Shtoji i Epërm Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Gornji Štoj - Shtoji i Epërm STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gornji Štoj - Shtoji i Epërm:

  • Best-in-class properties (Top 10%) achieve 54%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 22%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Gornji Štoj - Shtoji i Epërm

Average Daily Rate (ADR) Airbnb Trends in Gornji Štoj - Shtoji i Epërm (2025)

Effective short term rental pricing strategy in Gornji Štoj - Shtoji i Epërm involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gornji Štoj - Shtoji i Epërm typically peaks in June and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $232+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $170 or more.
  • Typical properties (Median) charge around $122 per night.
  • Entry-level properties (Bottom 25%) earn around $89 per night.

Average Daily Rate (ADR) Trend by Month in Gornji Štoj - Shtoji i Epërm

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Airbnb Seasonality Analysis & Trends in Gornji Štoj - Shtoji i Epërm (2025)

Peak Season (August, July, September)
  • Revenue averages $2,321 per month
  • Occupancy rates average 47.3%
  • Daily rates average $142
Shoulder Season
  • Revenue averages $1,057 per month
  • Occupancy maintains around 19.8%
  • Daily rates hold near $140
Low Season (February, November, December)
  • Revenue drops to average $606 per month
  • Occupancy decreases to average 21.4%
  • Daily rates adjust to average $127

Seasonality Insights for Gornji Štoj - Shtoji i Epërm

  • The Airbnb seasonality in Gornji Štoj - Shtoji i Epërm shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Gornji Štoj - Shtoji i Epërm's highest earning potential, with monthly revenues capable of climbing to $2,929, occupancy reaching a high of 56.4%, and ADRs peaking at $160.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $441, occupancy could drop to 14.8%, and ADRs may adjust down to $121.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gornji Štoj - Shtoji i Epërm.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Gornji Štoj - Shtoji i Epërm seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Gornji Štoj - Shtoji i Epërm (2025)

Exploring the top neighborhoods for short-term rentals in Gornji Štoj - Shtoji i Epërm? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Velika Plaža
A long stretch of sandy beach known as the 'Great Beach', ideal for sunbathers and water sports enthusiasts. Popular among tourists for its beauty and recreational activities.
Velika Plaža Beach, Sandy Beach Clubs, Windsurfing Schools, Beach Bars and Restaurants
Ulcinj Old Town
A historic area filled with narrow streets and scenic views of the Adriatic Sea. Great for tourists interested in history, culture, and stunning landscapes.
The Citadel, Museum of Ulcinj, St. Mary's Church, Restaurants with sea views
Salt Pans
Famous for its natural salt pans where sea salt is harvested. A unique ecological site attracting nature lovers and those interested in sustainable practices.
Salt Pans Eco-Tourism, Bird Watching, Nature Trails
Ada Bojana
A river island known for its nudist beaches and seafood restaurants. Popular among those seeking relaxation in a unique setting.
Ada Bojana Beach, Kitesurfing, Fish Restaurants
Mala Plaža
A popular beach area with a relaxed vibe that appeals to families and younger crowds. Offers a variety of beach facilities and restaurants.
Mala Plaža Beach, Water Sports Rentals, Beachside Cafés
Stari Ulcinj
An ancient settlement with rich cultural heritage, offering visitors a glimpse into the past. Attracts history buffs and tourists wanting an authentic experience.
Ancient Ruins, Local Craft Shops, Cultural Festivals
Dobra Voda
Known for its picturesque beaches and crystal-clear waters, ideal for swimming and relaxation. Perfect for those looking for quieter beach experiences.
Dobra Voda Beach, Exploring Hidden Bays
Plavac Mali Vineyards
Famous for the local wine, these vineyards offer unique wine-tasting experiences and are popular among food and wine enthusiasts.
Wine Tasting Tours, Scenic Vineyard Views, Local Cuisine

Understanding Airbnb License Requirements & STR Laws in Gornji Štoj - Shtoji i Epërm (2025)

While Gornji Štoj - Shtoji i Epërm, Ulcinj Municipality, Montenegro currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gornji Štoj - Shtoji i Epërm to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Gornji Štoj - Shtoji i Epërm (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Gornji Štoj - Shtoji i Epërmbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Hakuna Matata 1 luxury spacious oasis on the river

Hakuna Matata 1 luxury spacious oasis on the river

Entire Place • 3 bedrooms

$36,900
Revenue
43.1%
Occupancy
$224.29
Daily Rate
Congo river house - Chalet in Ulcinj (Ada Bojana)

Congo river house - Chalet in Ulcinj (Ada Bojana)

Entire Place • 2 bedrooms

$30,241
Revenue
58.3%
Occupancy
$197.45
Daily Rate
Hakuna Matata 2 luxury spacious oasis on the river

Hakuna Matata 2 luxury spacious oasis on the river

Entire Place • 3 bedrooms

$28,190
Revenue
41.7%
Occupancy
$207.88
Daily Rate
Waterfront Villa  – Near Beach & Restaurants

Waterfront Villa – Near Beach & Restaurants

Entire Place • 4 bedrooms

$25,770
Revenue
40.6%
Occupancy
$328.74
Daily Rate
Bamboo Cottage

Bamboo Cottage

Entire Place • 1 bedroom

$21,059
Revenue
52.9%
Occupancy
$105.42
Daily Rate
Southern Breeze Cabin

Southern Breeze Cabin

Entire Place • 1 bedroom

$18,706
Revenue
64.4%
Occupancy
$99.85
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Gornji Štoj - Shtoji i Epërm (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Gornji Štoj - Shtoji i Epërm based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Marko4$90,6081004.69/5.0
Lejla3$39,8981634.91/5.0
Amazonas6$32,818434.94/5.0
Anne2$30,502544.99/5.0
Latif1$30,241214.90/5.0
Marko1$25,77065.00/5.0
Nemanja1$21,059155.00/5.0
Skender2$20,961284.96/5.0
Cedo1$18,706264.88/5.0
Nikola2$16,0172274.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gornji Štoj - Shtoji i Epërm.

Dive Deeper: Advanced Gornji Štoj - Shtoji i Epërm STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gornji Štoj - Shtoji i Epërm. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Gornji Štoj - Shtoji i Epërm Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Gornji Štoj - Shtoji i Epërm

  • The Gornji Štoj - Shtoji i Epërm Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.5% of the 86 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Gornji Štoj - Shtoji i Epërm, House properties are the most common (47.7%), reflecting the local real estate landscape.
  • Houses represent a significant 47.7% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, unique stays (combined 3.5%) offer potential for unique stay experiences.

Gornji Štoj - Shtoji i Epërm Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Gornji Štoj - Shtoji i Epërm

  • The dominant room capacity in Gornji Štoj - Shtoji i Epërm is 1 bedroom listings, making up 41.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 73.3% of the active Airbnb listings in Gornji Štoj - Shtoji i Epërm, indicating a high concentration in these sizes.
  • A significant 20.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Gornji Štoj - Shtoji i Epërm.

Gornji Štoj - Shtoji i Epërm Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Gornji Štoj - Shtoji i Epërm

  • The most common guest capacity trend in Gornji Štoj - Shtoji i Epërm vacation rentals is listings accommodating 6 guests (29.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Gornji Štoj - Shtoji i Epërm STR market, accounting for 51.2% of listings.
  • 40.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gornji Štoj - Shtoji i Epërm.
  • On average, properties in Gornji Štoj - Shtoji i Epërm are equipped to host 4.9 guests.

Gornji Štoj - Shtoji i Epërm Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Gornji Štoj - Shtoji i Epërm

  • The most common availability pattern in Gornji Štoj - Shtoji i Epërm falls within the 271-366 days range, representing 86% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 97.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Gornji Štoj - Shtoji i Epërm (51.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 2.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Gornji Štoj - Shtoji i Epërm Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (18.1%)

1 Night

13 listings

18.1% of total

2 Nights (11.1%)

2 Nights

8 listings

11.1% of total

3 Nights (22.2%)

3 Nights

16 listings

22.2% of total

4-6 Nights (25%)

4-6 Nights

18 listings

25% of total

7-29 Nights (2.8%)

7-29 Nights

2 listings

2.8% of total

30+ Nights (20.8%)

30+ Nights

15 listings

20.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Gornji Štoj - Shtoji i Epërm is 4-6 Nights, adopted by 25% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (20.8%) caters to monthly stays (30+ nights) in Gornji Štoj - Shtoji i Epërm, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 25% of Gornji Štoj - Shtoji i Epërm hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 20.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gornji Štoj - Shtoji i Epërm.

Gornji Štoj - Shtoji i Epërm Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (23.3%)

Flexible

20 listings

23.3% of total

Moderate (10.5%)

Moderate

9 listings

10.5% of total

Firm (19.8%)

Firm

17 listings

19.8% of total

Strict (46.5%)

Strict

40 listings

46.5% of total

Cancellation Policy Insights for Gornji Štoj - Shtoji i Epërm

  • The prevailing Airbnb cancellation policy trend in Gornji Štoj - Shtoji i Epërm is Strict, used by 46.5% of listings.
  • A majority (66.3%) of hosts in Gornji Štoj - Shtoji i Epërm utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 46.5% market standard in Gornji Štoj - Shtoji i Epërm.
  • With 46.5% using Strict terms, this is a viable option in Gornji Štoj - Shtoji i Epërm, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Gornji Štoj - Shtoji i Epërm.

Gornji Štoj - Shtoji i Epërm STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Gornji Štoj - Shtoji i Epërm

  • The overall average booking lead time for vacation rentals in Gornji Štoj - Shtoji i Epërm is 38 days.
  • Guests book furthest in advance for stays during November (average 104 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 1 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (59 days avg.) sees the longest lead times, while Winter (10 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Gornji Štoj - Shtoji i Epërm.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 104 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (1 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 59 days) to capture early planners.
  • Monitor your own booking lead times against these Gornji Štoj - Shtoji i Epërm averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Gornji Štoj - Shtoji i Epërm (2025)

Amenity data is currently unavailable for Gornji Štoj - Shtoji i Epërm.

Gornji Štoj - Shtoji i Epërm Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Gornji Štoj - Shtoji i Epërm

  • The typical guest profile for Airbnb in Gornji Štoj - Shtoji i Epërm consists of predominantly international visitors (90%), with top international origins including Serbia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 9.6% of guests.
  • Key international markets include Germany (19.7%) and Serbia (11.1%).
  • Top languages spoken are English (42.1%) followed by German (13.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Serbia.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Gornji Štoj - Shtoji i Epërm Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Zavrelje15$2,328$460.8549%
Ledenice11$2,213$389.4337%
Lapčići12$2,117$293.9942%
Čilipi31$2,096$258.2651%
Sanarica10$1,901$261.9835%
Dubrovnik5,003$1,831$191.5451%
Močići35$1,826$215.6042%
Čelopeci25$1,661$189.6850%
Podi25$1,647$243.4146%
Mlini237$1,627$180.4350%

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