Fez Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Fez-Meknes, Morocco

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Fez in 2025? Explore comprehensive Airbnb analytics for Fez, Fez-Meknes, Morocco to uncover income potential. This 2025 STR market report for Fez, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 981 active listings.

Whether you're considering an Airbnb investment in Fez, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Fez Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Fez Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$69
The average rental revenue earned for an occupied room per day in Fez.
Occupancy Rate(?)
32.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$5,348
Typical annual income for an Airbnb listing in Fez. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-1.8%
Slight decrease (-1.8%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Fez.
Lowest Revenue Month(?)
June
The month with the lowest average earnings, indicating the low season in Fez.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
981
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Fez (2025)

Understanding the monthly revenue variations for Airbnb listings in Fez is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Fez is typically April, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Fez across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,544+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $928 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $479 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $211, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Fez

Fez Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Fez STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Fez:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Fez

Average Daily Rate (ADR) Airbnb Trends in Fez (2025)

Effective short term rental pricing strategy in Fez involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Fez typically peaks in May and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $124+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $74 or more.
  • Typical properties (Median) charge around $47 per night.
  • Entry-level properties (Bottom 25%) earn around $32 per night.

Average Daily Rate (ADR) Trend by Month in Fez

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Airbnb Seasonality Analysis & Trends in Fez (2025)

Peak Season (April, October, March)
  • Revenue averages $871 per month
  • Occupancy rates average 42.2%
  • Daily rates average $70
Shoulder Season
  • Revenue averages $710 per month
  • Occupancy maintains around 34.6%
  • Daily rates hold near $70
Low Season (June, July, November)
  • Revenue drops to average $587 per month
  • Occupancy decreases to average 27.7%
  • Daily rates adjust to average $69

Seasonality Insights for Fez

  • The Airbnb seasonality in Fez shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Fez's highest earning potential, with monthly revenues capable of climbing to $989, occupancy reaching a high of 48.5%, and ADRs peaking at $73.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $546, occupancy could drop to 25.1%, and ADRs may adjust down to $68.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Fez.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Fez seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Fez (2025)

Exploring the top neighborhoods for short-term rentals in Fez? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Medina of Fez
An UNESCO World Heritage site, known for its stunning architecture and rich history. Ideal for tourists looking to immerse themselves in Morocco's cultural heritage with access to traditional markets and historical sites.
Bou Inania Madrasa, Al-Attarine Madrasa, Dar Batha Museum, Tannery Quarter (Chouara tannery), Fez el-Bali, Royal Palace of Fez
Ville Nouvelle
The modern part of Fez, featuring wide boulevards and contemporary amenities. Attracts visitors looking for a blend of local culture and modern conveniences with cafes, shops, and restaurants.
Atlas Garden, Fez Shopping Center, Borj Nord, Jardin Jnan Sbil, Borj Fes, Royal Golf de Fes
Fes el-Jdid
Known for its historical significance and the Royal Palace, this area offers a glimpse of Morocco's rich royal history. It attracts visitors interested in historical architecture and royal heritage.
Royal Palace of Fez, Mausoleum of Moulay Idriss II, Jewish Cemetery, Palais Jnane Sbile, Karaouine Mosque
Sidi Harazem
A spa town located near Fez, known for its mineral springs. Great for health-conscious tourists looking for relaxation and wellness retreats.
Sidi Harazem Springs, Waterfalls of Sidi Harazem, Thermal bath resorts, Natural parks nearby
Dar Bouazza
A coastal area near Fez, appealing for travelers looking for a beach getaway while visiting the cultural sites in Fez. It offers a different experience with sun, sand, and sea.
Beaches, Coastal cafes, Water sports activities, Natural reserves
Fez Industrial Zone
The industrial zone may attract long-term business travelers and those associated with commerce, providing a unique niche in Airbnb hosting.
Cafes, Business centers, Local craftsmanship
Moulay Yacoub
Famous for its hot springs, this town is a popular retreat for relaxation and wellness, drawing visitors seeking therapeutic experiences.
Moulay Yacoub Hot Springs, Spas, Natural landscapes
Jbel Zalagh
A mountainous area providing scenic views and outdoor activities. Ideal for eco-tourism and attracting nature lovers.
Hiking trails, Scenic viewpoints, Nature parks, Wildlife

Understanding Airbnb License Requirements & STR Laws in Fez (2025)

While Fez, Fez-Meknes, Morocco currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Fez to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 6% licensed listings)

Top Performing Airbnb Properties in Fez (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Fezbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luxury Riad with magnificent garden&pool

Luxury Riad with magnificent garden&pool

Entire Place • 5 bedrooms

$107,326
Revenue
70.1%
Occupancy
$417.72
Daily Rate
Riad 18 Pax With Pool, 360° View & Parking

Riad 18 Pax With Pool, 360° View & Parking

Entire Place • 7 bedrooms

$74,768
Revenue
39.6%
Occupancy
$743.55
Daily Rate
❤Petit Palais XVII, Bab Boujloud Medina

❤Petit Palais XVII, Bab Boujloud Medina

Entire Place • 6 bedrooms

$50,002
Revenue
58.8%
Occupancy
$232.18
Daily Rate
Riad 53 Lovely Suite Deluxe

Riad 53 Lovely Suite Deluxe

Private Room • 3 bedrooms

$39,969
Revenue
57.8%
Occupancy
$179.23
Daily Rate
Riad Jamai-Reservation up to 28 P

Riad Jamai-Reservation up to 28 P

Entire Place • 10 bedrooms

$38,758
Revenue
21.5%
Occupancy
$814.93
Daily Rate
✪WHOLE RIAD✪ DAR ARSAMA Center Medina AC Breakfast

✪WHOLE RIAD✪ DAR ARSAMA Center Medina AC Breakfast

Entire Place • 4 bedrooms

$36,723
Revenue
45.0%
Occupancy
$244.26
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Fez (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Fez based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #3677437914$229,4991N/A/5.0
Jerome4$124,4383554.92/5.0
Amelie1$107,326884.91/5.0
Younes11$100,3944674.85/5.0
Jamaï9$92,5755434.67/5.0
Riad Dar Laura14$89,8231704.95/5.0
Riad 535$84,414654.81/5.0
Violeta & Adil7$82,7665004.92/5.0
Dar Fes Medina10$81,5654674.90/5.0
Kamal4$79,58916514.75/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Fez.

Dive Deeper: Advanced Fez STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Fez. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Fez Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Fez

  • The Fez Airbnb market composition is heavily skewed towards Private Room listings, which make up 48.6% of the 981 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Fez, Apartment/Condo properties are the most common (38.3%), reflecting the local real estate landscape.
  • Houses represent a significant 18.2% portion, catering likely to families or larger groups.
  • The presence of 30.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 0.1%) offer potential for unique stay experiences.

Fez Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Fez

  • The dominant room capacity in Fez is 1 bedroom listings, making up 34.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 56.9% of the active Airbnb listings in Fez, indicating a high concentration in these sizes.
  • A significant 20.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Fez.

Fez Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Fez

  • The most common guest capacity trend in Fez vacation rentals is listings accommodating 2 guests (18%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Fez STR market, accounting for 34.4% of listings.
  • 26.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Fez.
  • On average, properties in Fez are equipped to host 3.3 guests.

Fez Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Fez

  • The most common availability pattern in Fez falls within the 271-366 days range, representing 65.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 89.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Fez (32.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Fez Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (77.7%)

1 Night

743 listings

77.7% of total

2 Nights (12.1%)

2 Nights

116 listings

12.1% of total

3 Nights (3.1%)

3 Nights

30 listings

3.1% of total

4-6 Nights (0.8%)

4-6 Nights

8 listings

0.8% of total

7-29 Nights (0.7%)

7-29 Nights

7 listings

0.7% of total

30+ Nights (5.4%)

30+ Nights

52 listings

5.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Fez is 1 Night, adopted by 77.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (89.8%) of the Fez Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 77.7% of Fez hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 5.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Fez.

Fez Airbnb Cancellation Policy Trends Analysis (2025)

Limited

2 listings

0.2% of total

Non-refundable

8 listings

1% of total

Super Strict 60 Days

3 listings

0.4% of total

Refundable

3 listings

0.4% of total

Flexible (50.1%)

Flexible

417 listings

50.1% of total

Moderate (24.9%)

Moderate

207 listings

24.9% of total

Firm (12.7%)

Firm

106 listings

12.7% of total

Strict (10.3%)

Strict

86 listings

10.3% of total

Cancellation Policy Insights for Fez

  • The prevailing Airbnb cancellation policy trend in Fez is Flexible, used by 50.1% of listings.
  • The market strongly favors guest-friendly terms, with 75.0% of listings offering Flexible or Moderate policies. This suggests guests in Fez may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 50.1% market standard in Fez.
  • Given the high prevalence of Flexible policies (50.1%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 10.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Fez.

Fez STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Fez

  • The overall average booking lead time for vacation rentals in Fez is 33 days.
  • Guests book furthest in advance for stays during October (average 53 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 27 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (46 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Fez.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 46 days) to capture early planners.
  • Monitor your own booking lead times against these Fez averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Fez (2025)

Amenity Prevalence

Amenity Insights for Fez

  • Essential amenities in Fez that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Air conditioning, Hot water, Heating are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Fez: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Air conditioning or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Fez to stay competitive.

Fez Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Fez

  • The typical guest profile for Airbnb in Fez consists of predominantly international visitors (91%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 8.8% of guests.
  • Key international markets include France (28.4%) and United States (13%).
  • Top languages spoken are English (35.8%) followed by French (21.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United States.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Fez Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Al Bahraoyine29$799$174.6631%
Talambote10$695$95.5225%
Allyene عليين170$638$155.8336%
Tangier2,704$581$88.5536%
Ksar es-Seghir26$579$130.5127%
Ceuta31$440$67.0832%
M'diq518$400$97.3335%
Fnideq175$388$104.1333%
Chefchaouen427$375$60.5929%
Tétouan211$366$59.4433%

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