Ifrane Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Fez-Meknes, Morocco

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Ifrane in 2025? Explore comprehensive Airbnb analytics for Ifrane, Fez-Meknes, Morocco to uncover income potential. This 2025 STR market report for Ifrane, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 65 active listings.

Whether you're considering an Airbnb investment in Ifrane, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ifrane Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ifrane Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$84
The average rental revenue earned for an occupied room per day in Ifrane.
Occupancy Rate(?)
25.9%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$3,710
Typical annual income for an Airbnb listing in Ifrane. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
27.0%
Strong growth (27.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Ifrane.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Ifrane.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
65
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ifrane (2025)

Understanding the monthly revenue variations for Airbnb listings in Ifrane is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ifrane is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ifrane across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,396+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $803 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $375 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $176, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ifrane

Ifrane Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ifrane STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ifrane:

  • Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 21%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ifrane

Average Daily Rate (ADR) Airbnb Trends in Ifrane (2025)

Effective short term rental pricing strategy in Ifrane involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ifrane typically peaks in June and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $134+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $81 or more.
  • Typical properties (Median) charge around $60 per night.
  • Entry-level properties (Bottom 25%) earn around $39 per night.

Average Daily Rate (ADR) Trend by Month in Ifrane

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Airbnb Seasonality Analysis & Trends in Ifrane (2025)

Peak Season (August, July, December)
  • Revenue averages $797 per month
  • Occupancy rates average 34.0%
  • Daily rates average $75
Shoulder Season
  • Revenue averages $568 per month
  • Occupancy maintains around 27.8%
  • Daily rates hold near $81
Low Season (March, April, November)
  • Revenue drops to average $453 per month
  • Occupancy decreases to average 21.4%
  • Daily rates adjust to average $80

Seasonality Insights for Ifrane

  • The Airbnb seasonality in Ifrane shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ifrane's highest earning potential, with monthly revenues capable of climbing to $943, occupancy reaching a high of 43.1%, and ADRs peaking at $89.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $442, occupancy could drop to 18.6%, and ADRs may adjust down to $74.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ifrane.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ifrane seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ifrane (2025)

Exploring the top neighborhoods for short-term rentals in Ifrane? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Ifrane National Park
Famous for its stunning natural beauty, lush forests, and clear lakes, making it a popular destination for nature lovers and outdoor enthusiasts. Ideal for eco-tourism.
Dayet Aoua Lake, Michlifen Ski Resort, Al Akhawayn University, Lion Stone, Ifrane Botanical Garden
Ifrane City Center
Known as 'Little Switzerland', it features charming architecture, parks, and clean streets. A great spot for tourists looking for a peaceful retreat with local amenities.
Parc la Prairie, Ifrane's iconic lion statue, Barrage d'Ifrane, Ifrane Lake, National Museum of the Barley
Moulay Idriss Zerhoun
A sacred city with rich history and culture, attracting tourists interested in Moroccan heritage and spiritual experiences.
Mausoleum of Moulay Idriss, Views of Volubilis, Old Medina, Zawiya de Moulay Idriss, Cultural Festivals
Fez Medina
One of the largest car-free urban areas in the world, it is a UNESCO World Heritage site full of history, culture, and architecture. A must-visit for tourists interested in Moroccan traditions.
Al Quaraouiyine University, Bou Inania Medersa, Fez el Bali, Tanneries of Fez, The Royal Palace
Dar Batha
A charming neighborhood in Fez known for its historic houses and cultural significance, making it appealing for guests looking for an authentic Moroccan experience.
Dar Batha Museum, Traditional Moroccan craftsmanship, Nearby souks, Local cafes and restaurants, Batha Park
Azrou
A small town known for its cedar forests and proximity to Ifrane, offering nature trails and wildlife experiences. Great for eco-tourists and families.
Cedar Forests of Michlifen, Day trip access to Ifrane, Local handicrafts market, Azrou's historic town center, Wildlife sightings
Volubilis
Ancient Roman ruins that are a UNESCO World Heritage site, attractive for history buffs and tourists interested in ancient civilizations.
The Ruins of Volubilis, Mosaic floors, Roman architecture, Nearby Moulay Idriss, Guided tours available
Meknes Medina
An ancient city filled with history and intricate architecture, renowned for its souks and markets. A rewarding destination for culture and history enthusiasts.
Bab Mansour, Mausoleum of Moulay Ismail, Heritage of Meknes, Agdal Basin, Great Mosque of Meknes

Understanding Airbnb License Requirements & STR Laws in Ifrane (2025)

While Ifrane, Fez-Meknes, Morocco currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ifrane to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Ifrane (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ifranebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Location Villa  Ifrane

Location Villa Ifrane

Entire Place • 5 bedrooms

$19,217
Revenue
25.2%
Occupancy
$356.55
Daily Rate
Downtown luxury apartment (2)

Downtown luxury apartment (2)

Entire Place • 1 bedroom

$15,084
Revenue
60.0%
Occupancy
$68.87
Daily Rate
Downtown luxury apartment (3)

Downtown luxury apartment (3)

Entire Place • 1 bedroom

$13,054
Revenue
53.5%
Occupancy
$73.17
Daily Rate
Luxury Downtown Apartment (1)

Luxury Downtown Apartment (1)

Entire Place • 1 bedroom

$12,988
Revenue
47.3%
Occupancy
$69.70
Daily Rate
Hatim Ifrane Marocco

Hatim Ifrane Marocco

Entire Place • 6 bedrooms

$12,874
Revenue
29.6%
Occupancy
$122.03
Daily Rate
Chalet in the City Center of Ifrane

Chalet in the City Center of Ifrane

Entire Place • 2 bedrooms

$10,626
Revenue
40.0%
Occupancy
$123.63
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ifrane (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ifrane based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Houcine4$46,3441654.94/5.0
Souad1$19,21764.67/5.0
Chafik4$13,5172234.83/5.0
Hakim1$12,8742Not Rated
Jalila2$10,962104.58/5.0
Elidrissi3$10,944384.23/5.0
Mr Gabriel1$10,626644.72/5.0
Abdellah1$9,2981164.68/5.0
Prestige Holidays1$8,951294.72/5.0
Mounia1$7,74884.38/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ifrane.

Dive Deeper: Advanced Ifrane STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ifrane. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ifrane Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ifrane

  • The Ifrane Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.4% of the 65 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ifrane, Apartment/Condo properties are the most common (70.8%), reflecting the local real estate landscape.
  • Houses represent a significant 27.7% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 1.5%) offer potential for unique stay experiences.

Ifrane Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ifrane

  • The dominant room capacity in Ifrane is 2 bedrooms listings, making up 43.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 78.5% of the active Airbnb listings in Ifrane, indicating a high concentration in these sizes.

Ifrane Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ifrane

  • The most common guest capacity trend in Ifrane vacation rentals is listings accommodating 6 guests (26.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Ifrane STR market, accounting for 49.3% of listings.
  • 46.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ifrane.
  • On average, properties in Ifrane are equipped to host 5.0 guests.

Ifrane Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ifrane

  • The most common availability pattern in Ifrane falls within the 271-366 days range, representing 80% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 96.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Ifrane (44.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 3.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ifrane Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (71.7%)

1 Night

43 listings

71.7% of total

2 Nights (11.7%)

2 Nights

7 listings

11.7% of total

3 Nights (1.7%)

3 Nights

1 listings

1.7% of total

30+ Nights (15%)

30+ Nights

9 listings

15% of total

Key Insights

  • The most prevalent minimum stay requirement in Ifrane is 1 Night, adopted by 71.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (83.4%) of the Ifrane Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (15%) caters to monthly stays (30+ nights) in Ifrane, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 71.7% of Ifrane hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 15% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ifrane.

Ifrane Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (61%)

Flexible

36 listings

61% of total

Moderate (20.3%)

Moderate

12 listings

20.3% of total

Firm (15.3%)

Firm

9 listings

15.3% of total

Strict

2 listings

3.4% of total

Cancellation Policy Insights for Ifrane

  • The prevailing Airbnb cancellation policy trend in Ifrane is Flexible, used by 61% of listings.
  • The market strongly favors guest-friendly terms, with 81.3% of listings offering Flexible or Moderate policies. This suggests guests in Ifrane may expect booking flexibility.
  • Strict cancellation policies are quite rare (3.4%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 61% market standard in Ifrane.
  • Given the high prevalence of Flexible policies (61%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 3.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ifrane.

Ifrane STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ifrane

  • The overall average booking lead time for vacation rentals in Ifrane is 10 days.
  • Guests book furthest in advance for stays during February (average 17 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 6 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (12 days avg.) sees the longest lead times, while Summer (8 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (10 days) as a baseline for your pricing and availability strategy in Ifrane.
  • Target marketing efforts for the Winter season well in advance (at least 12 days) to capture early planners.
  • Monitor your own booking lead times against these Ifrane averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ifrane (2025)

Amenity data is currently unavailable for Ifrane.

Ifrane Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ifrane

  • The typical guest profile for Airbnb in Ifrane consists of a mix of domestic (43%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 43.4% of guests.
  • Key international markets include Morocco (43.4%) and France (22.7%).
  • Top languages spoken are English (31.6%) followed by French (28.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ifrane Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Shoul السهول12$1,205$149.9935%
Sidi Taibi20$697$134.4036%
Ameur عامر77$678$123.5337%
Harhoura124$643$101.4235%
Rabat1,236$616$72.5539%
Bin El Ouidane20$567$129.8120%
Moulay Bousselham24$514$90.4328%
Fez896$469$65.0833%
Salé171$404$64.2934%
Bouknadel23$345$110.6224%

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