Agadir Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Souss-Massa, Morocco
Is Airbnb profitable in Agadir in 2025? Explore comprehensive Airbnb analytics for Agadir, Souss-Massa, Morocco to uncover income potential. This 2025 STR market report for Agadir, based on AirROI data from April 2024 to March 2025, reveals key trends in the bustling market of 1,388 active listings.
Whether you're considering an Airbnb investment in Agadir, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Agadir Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Agadir Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Agadir (2025)
Understanding the monthly revenue variations for Airbnb listings in Agadir is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Agadir is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Agadir across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,779+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,640 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $914 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $418, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Agadir
Agadir Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Agadir STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Agadir:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Agadir
Average Daily Rate (ADR) Airbnb Trends in Agadir (2025)
Effective short term rental pricing strategy in Agadir involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Agadir typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $148+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $92 or more.
- Typical properties (Median) charge around $57 per night.
- Entry-level properties (Bottom 25%) earn around $39 per night.
Average Daily Rate (ADR) Trend by Month in Agadir
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Airbnb Seasonality Analysis & Trends in Agadir (2025)
Peak Season (May, April, June)
- Revenue averages $1,750 per month
- Occupancy rates average 40.6%
- Daily rates average $87
Shoulder Season
- Revenue averages $1,253 per month
- Occupancy maintains around 48.4%
- Daily rates hold near $83
Low Season (January, February, March)
- Revenue drops to average $929 per month
- Occupancy decreases to average 45.0%
- Daily rates adjust to average $67
Seasonality Insights for Agadir
- The Airbnb seasonality in Agadir shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Agadir's highest earning potential, with monthly revenues capable of climbing to $1,866, occupancy reaching a high of 58.3%, and ADRs peaking at $91.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $797, occupancy could drop to 37.9%, and ADRs may adjust down to $66.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Agadir.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Agadir seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Agadir (2025)
Exploring the top neighborhoods for short-term rentals in Agadir? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Agadir Beach | A popular tourist destination known for its stunning beachfront and vibrant atmosphere. Perfect for vacationers looking for sun, sand, and beach activities. | Agadir Beach Promenade, Agadir Marina, Royal Palace of Agadir, Agadir Oufella Ruins, Agadir Birds Valley |
| Agadir Medina | A culturally rich area that showcases traditional Moroccan architecture and markets. Ideal for those seeking an authentic local experience. | Agadir Medina Souk, Museum of Amazigh Culture, Agadir Kasbah, Falconry School, Local Art Galleries |
| Taghazout | A charming fishing village known for its surfing spots and laid-back vibe. Attracts surfers and backpackers looking for adventure and relaxation. | Taghazout Beach, Devil's Rock, Anchor Point Surf Spot, Paradise Valley, Local Cafés and Surf Shops |
| Anza | A quieter area just north of Agadir, offering beautiful ocean views and a more relaxed atmosphere away from the main tourist spots. | Anza Beach, Local Seafood Restaurants, Beachfront Walks, Charming Cafés |
| Tamraght | A small seaside town popular with surfers and wellness retreats. Great for guests looking for a peaceful escape with nature-centric activities. | Tamraght Beach, Surf Schools, Yoga Retreats, Local Markets |
| Aourir | Also known as Banana Village, famous for its banana plantations and proximity to beaches. Perfect for guests wanting a rural feel close to the ocean. | Banana Farms, Aourir Beach, Local Markets, Casual Dining Options |
| Inezgane | A bustling city known for its market and local culture, a great spot for those looking to immerse into daily Moroccan life. | Inezgane Market, Traditional Moroccan Shopping, Nearby Agadir Attractions, Local Food Stalls |
| Taroudant | Often referred to as 'little Marrakech', Taroudant is famous for its preserved medina and stunning surrounding landscape. | Taroudant Medina, Souks of Taroudant, City Walls, Nearby Anti-Atlas Mountains |
Understanding Airbnb License Requirements & STR Laws in Agadir (2025)
While Agadir, Souss-Massa, Morocco currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Agadir to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Agadir (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Agadirbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury villa heated pool holiday & Golf Agadir
Entire Place • 4 bedrooms
Agadir Luxury Heated Pool Villa
Entire Place • 3 bedrooms
Charming villa with a superb heart property
Entire Place • 6 bedrooms
Agadir villa with golf pool
Entire Place • 3 bedrooms
Beautiful family and romantic villa/SPA.
Entire Place • 3 bedrooms
Architect villa with pool
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Agadir (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Agadir based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Laurence | 42 | $598,836 | 541 | 3.99/5.0 |
| Vacaloc | 24 | $397,548 | 107 | 2.36/5.0 |
| Mourad | 5 | $254,964 | 204 | 4.85/5.0 |
| Nadia | 7 | $228,946 | 142 | 4.79/5.0 |
| Asmaa | 9 | $218,491 | 249 | 4.87/5.0 |
| Soukaina | 8 | $208,803 | 444 | 4.81/5.0 |
| Hans Et Soukaina | 2 | $202,572 | 78 | 4.92/5.0 |
| Thecasaedition | 7 | $191,559 | 134 | 4.74/5.0 |
| Fabien | 2 | $148,615 | 68 | 4.85/5.0 |
| Hakim | 2 | $130,191 | 18 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Agadir.
Dive Deeper: Advanced Agadir STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Agadir. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAgadir Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Agadir
- The Agadir Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.4% of the 1,388 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Agadir, Apartment/Condo properties are the most common (87%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, unique stays (combined 1.7%) offer potential for unique stay experiences.
Agadir Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Agadir
- The dominant room capacity in Agadir is 2 bedrooms listings, making up 57.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 82.6% of the active Airbnb listings in Agadir, indicating a high concentration in these sizes.
Agadir Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Agadir
- The most common guest capacity trend in Agadir vacation rentals is listings accommodating 4 guests (31.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Agadir STR market, accounting for 52.1% of listings.
- 30.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Agadir.
- On average, properties in Agadir are equipped to host 4.6 guests.
Agadir Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Agadir
- The most common availability pattern in Agadir falls within the 271-366 days range, representing 50.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Agadir (24.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 28.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Agadir Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
401 listings
31.8% of total
2 Nights
392 listings
31.1% of total
3 Nights
222 listings
17.6% of total
4-6 Nights
106 listings
8.4% of total
7-29 Nights
29 listings
2.3% of total
30+ Nights
112 listings
8.9% of total
Key Insights
- The most prevalent minimum stay requirement in Agadir is 1 Night, adopted by 31.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (62.9%) of the Agadir Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 31.8% of Agadir hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Agadir.
Agadir Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
7 listings
0.7% of total
Non-refundable
7 listings
0.7% of total
Super Strict 60 Days
1 listings
0.1% of total
Flexible
385 listings
39.3% of total
Moderate
260 listings
26.5% of total
Firm
143 listings
14.6% of total
Strict
177 listings
18.1% of total
Cancellation Policy Insights for Agadir
- The prevailing Airbnb cancellation policy trend in Agadir is Flexible, used by 39.3% of listings.
- There's a relatively balanced mix between guest-friendly (65.8%) and stricter (32.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 39.3% market standard in Agadir.
- Regularly review your cancellation policy against competitors and market demand shifts in Agadir.
Agadir STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Agadir
- The overall average booking lead time for vacation rentals in Agadir is 31 days.
- Guests book furthest in advance for stays during July (average 54 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (46 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Agadir.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 54 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 46 days) to capture early planners.
- Monitor your own booking lead times against these Agadir averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Agadir (2025)
Amenity Prevalence
Amenity Insights for Agadir
- Essential amenities in Agadir that guests expect include: TV, Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Hot water, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Agadir: TV, Kitchen, Wifi.
- Prioritize adding missing essentials: TV, Kitchen, Wifi.
- Consider adding popular differentiators like Washer or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Agadir to stay competitive.
Agadir Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Agadir
- The typical guest profile for Airbnb in Agadir consists of predominantly international visitors (89%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 11.5% of guests.
- Key international markets include France (36.7%) and United Kingdom (17.5%).
- Top languages spoken are English (34.3%) followed by French (25.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Agadir Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Tameslouht | 77 | $3,621 | $456.97 | 38% |
| caïdat de Tameslouhte | 13 | $3,576 | $871.55 | 19% |
| Aguerd اكرض | 63 | $2,909 | $331.25 | 39% |
| caïdat d'Ounagha | 10 | $2,706 | $207.56 | 41% |
| caïdat d'Aquermoud | 10 | $2,375 | $264.29 | 40% |
| Ounagha | 73 | $1,886 | $219.52 | 35% |
| Harbil حربيل | 10 | $1,851 | $420.15 | 33% |
| douar Ait Daoud | 10 | $1,848 | $216.23 | 32% |
| caïdat de Smimou | 17 | $1,828 | $208.31 | 44% |
| Drarga | 16 | $1,720 | $141.33 | 38% |