Haarle Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Overijssel, Netherlands

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in Haarle in 2025? Explore comprehensive Airbnb analytics for Haarle, Overijssel, Netherlands to uncover income potential. This 2025 STR market report for Haarle, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 27 active listings.

Whether you're considering an Airbnb investment in Haarle, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Haarle Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Haarle Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$170
The average rental revenue earned for an occupied room per day in Haarle.
Occupancy Rate(?)
52.1%
High demand. Good booking frequency.
Median Annual Revenue(?)
$23,546
Typical annual income for an Airbnb listing in Haarle. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-4.5%
Slight decrease (-4.5%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Haarle.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Haarle.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
27
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Haarle (2025)

Understanding the monthly revenue variations for Airbnb listings in Haarle is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Haarle is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Haarle across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,595+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,677 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,689 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,698, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Haarle

Haarle Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Haarle STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Haarle:

  • Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 77% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 58%.
  • Entry-level properties (Bottom 25%) average 36% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Haarle

Average Daily Rate (ADR) Airbnb Trends in Haarle (2025)

Effective short term rental pricing strategy in Haarle involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Haarle typically peaks in June and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $251+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $204 or more.
  • Typical properties (Median) charge around $153 per night.
  • Entry-level properties (Bottom 25%) earn around $131 per night.

Average Daily Rate (ADR) Trend by Month in Haarle

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Airbnb Seasonality Analysis & Trends in Haarle (2025)

Peak Season (July, December, April)
  • Revenue averages $3,305 per month
  • Occupancy rates average 62.6%
  • Daily rates average $175
Shoulder Season
  • Revenue averages $2,904 per month
  • Occupancy maintains around 57.8%
  • Daily rates hold near $173
Low Season (January, February, November)
  • Revenue drops to average $1,912 per month
  • Occupancy decreases to average 44.8%
  • Daily rates adjust to average $155

Seasonality Insights for Haarle

  • The Airbnb seasonality in Haarle shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Haarle's highest earning potential, with monthly revenues capable of climbing to $3,311, occupancy reaching a high of 70.0%, and ADRs peaking at $201.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,614, occupancy could drop to 35.4%, and ADRs may adjust down to $144.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Haarle.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Haarle seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Haarle (2025)

Exploring the top neighborhoods for short-term rentals in Haarle? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Haarle City Center
The central area of Haarle offers easy access to local amenities, cafes, and shops, making it a convenient location for travelers looking for comfort and convenience.
Haarle Church, Local Markets, Haarle Villages
Haarle Nature Park
Located near beautiful nature parks, this area is perfect for guests looking for outdoor activities such as hiking and cycling, appealing to nature lovers and adventure seekers.
Nature Park Sallandse Heuvelrug, Cycling trails, Scenic viewpoints
Haarle Cultural District
This area is known for its rich history and cultural heritage, attracting tourists interested in exploring local history and culture through museums and historical sites.
Local museums, Historical buildings, Cultural festivals
Haarle Riverside
Situated by the river, this area offers a serene atmosphere with beautiful views and opportunities for kayaking and fishing, attracting those who enjoy leisure activities.
River activities, Scenic walks along the river, Fishing spots
Haarle Countryside
Perfect for rural tourism, this area features picturesque landscapes and traditional Dutch farms, appealing to guests looking for a peaceful retreat away from the city.
Farm tours, Countryside walks, Biking routes
Haarle Wine District
Known for nearby vineyards, this area attracts wine enthusiasts and offers experiences such as wine tasting and vineyard tours, appealing to a niche market of guests.
Wine tasting tours, Vineyards, Wine festivals
Haarle Family Area
This area offers family-friendly accommodations with access to parks, playgrounds, and family-oriented attractions, making it ideal for guests traveling with children.
Children's parks, Family-friendly restaurants, Outdoor activities
Haarle Historic Locations
Rich in history, this area features sites of historical significance, attracting history buffs and tourists looking to explore the rich past of the region.
Historic landmarks, Guided history tours, Cultural events

Understanding Airbnb License Requirements & STR Laws in Haarle (2025)

While Haarle, Overijssel, Netherlands currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Haarle to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 4% licensed listings)

Top Performing Airbnb Properties in Haarle (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Haarlebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Elly's Broekhuisje

Elly's Broekhuisje

Entire Place • 3 bedrooms

$46,964
Revenue
62.9%
Occupancy
$197.13
Daily Rate
2 bedroom stunning home in Hellendoorn

2 bedroom stunning home in Hellendoorn

Entire Place • 2 bedrooms

$40,833
Revenue
55.2%
Occupancy
$217.63
Daily Rate
Tiny House Hellendoorn

Tiny House Hellendoorn

Entire Place • 2 bedrooms

$40,592
Revenue
65.4%
Occupancy
$166.31
Daily Rate
Casa Sallandia met Outdoor Wellness!

Casa Sallandia met Outdoor Wellness!

Entire Place • 2 bedrooms

$33,759
Revenue
71.4%
Occupancy
$126.90
Daily Rate
Hella: Adventure & Nature on the Sallandse Heuvelrug

Hella: Adventure & Nature on the Sallandse Heuvelrug

Entire Place • 2 bedrooms

$31,344
Revenue
56.8%
Occupancy
$141.56
Daily Rate
Royal Resort Cosy Cabin met hottub

Royal Resort Cosy Cabin met hottub

Entire Place • 2 bedrooms

$31,172
Revenue
62.6%
Occupancy
$176.20
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Haarle (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Haarle based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Joeri1$46,964354.80/5.0
Novasol1$40,83344.50/5.0
Jordi1$40,592404.78/5.0
Novasol3$39,674103.50/5.0
Jh1$33,759284.75/5.0
Leroy1$31,344514.69/5.0
Vincent En Claudia1$31,172134.92/5.0
Marcel1$30,731244.33/5.0
Bram1$30,453114.82/5.0
Richard1$30,254114.73/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Haarle.

Dive Deeper: Advanced Haarle STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Haarle. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Haarle Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Haarle

  • The Haarle Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 27 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Haarle, House properties are the most common (88.9%), reflecting the local real estate landscape.
  • Houses represent a significant 88.9% portion, catering likely to families or larger groups.
  • Smaller segments like apartment/condo (combined 3.7%) offer potential for unique stay experiences.

Haarle Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Haarle

  • The dominant room capacity in Haarle is 2 bedrooms listings, making up 88.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 96.3% of the active Airbnb listings in Haarle, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (3.7%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Haarle.

Haarle Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Haarle

  • The most common guest capacity trend in Haarle vacation rentals is listings accommodating 4 guests (66.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 5 guests dominate the Haarle STR market, accounting for 81.5% of listings.
  • 14.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Haarle.
  • On average, properties in Haarle are equipped to host 4.4 guests.

Haarle Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Haarle

  • The most common availability pattern in Haarle falls within the 181-270 days range, representing 48.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 66.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Haarle (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 37.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Haarle Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.2%)

1 Night

6 listings

22.2% of total

2 Nights (25.9%)

2 Nights

7 listings

25.9% of total

30+ Nights (51.9%)

30+ Nights

14 listings

51.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Haarle is 30+ Nights, adopted by 51.9% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (51.9%) caters to monthly stays (30+ nights) in Haarle, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 51.9% of Haarle hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 51.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Haarle.

Haarle Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (33.3%)

Super Strict 60 Days

9 listings

33.3% of total

Limited

1 listings

3.7% of total

Flexible (18.5%)

Flexible

5 listings

18.5% of total

Moderate (29.6%)

Moderate

8 listings

29.6% of total

Firm (14.8%)

Firm

4 listings

14.8% of total

Cancellation Policy Insights for Haarle

  • The prevailing Airbnb cancellation policy trend in Haarle is Super Strict 60 Days, used by 33.3% of listings.
  • There's a relatively balanced mix between guest-friendly (48.1%) and stricter (14.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Super Strict 60 Days policy to align with the 33.3% market standard in Haarle.
  • Regularly review your cancellation policy against competitors and market demand shifts in Haarle.

Haarle STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Haarle

  • The overall average booking lead time for vacation rentals in Haarle is 45 days.
  • Guests book furthest in advance for stays during August (average 79 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 19 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (66 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Haarle.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 66 days) to capture early planners.
  • Monitor your own booking lead times against these Haarle averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Haarle (2025)

Amenity Prevalence

Amenity Insights for Haarle

  • Essential amenities in Haarle that guests expect include: Heating, Kitchen, Refrigerator, Free parking on premises, Hangers, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Cooking basics, Smoke alarm, Dishwasher are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Haarle: Heating, Kitchen, Refrigerator, Free parking on premises, Hangers, TV.
  • Prioritize adding missing essentials: Refrigerator, Free parking on premises, Hangers, TV.
  • Consider adding popular differentiators like Cooking basics or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Haarle to stay competitive.

Haarle Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Haarle

  • The typical guest profile for Airbnb in Haarle consists of primarily domestic travelers (70%), often arriving from nearby Amsterdam, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Dutch.
  • Domestic travelers account for 70.0% of guests.
  • Key international markets include Netherlands (70%) and Germany (21.6%).
  • Top languages spoken are English (38.7%) followed by Dutch (27%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Amsterdam and Utrecht.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Haarle Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Haghorst11$5,533$462.5740%
Baarlo22$4,600$307.1850%
Kerkdriel20$3,493$355.6341%
Kortenhoef15$3,433$256.2853%
Rijs27$3,381$378.5742%
Zeewolde168$3,192$341.8936%
Peer22$3,188$360.1835%
Muiden33$3,036$312.1949%
Vierhouten15$2,933$205.2049%
Nigtevecht10$2,930$200.6554%

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