Top 24 Best Places in Overijssel, Netherlands to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-09-01

Unlock high-ROI opportunities in Overijssel, Netherlands‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Overijssel, Netherlands. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Overijssel, Netherlands for 2025.

Top Short-Term Rental Markets in Overijssel, Netherlands

Rank:#1Market:EnschedeCountry:NetherlandsProperties:127Monthly Revenue:$1473.41Daily Rate (ADR):$125.36Occupancy:46.65%Regulation:Low
Rank:#2Market:GiethoornCountry:NetherlandsProperties:91Monthly Revenue:$1499.97Daily Rate (ADR):$209.87Occupancy:39.60%Regulation:Low
Rank:#3Market:ZwolleCountry:NetherlandsProperties:80Monthly Revenue:$1872.41Daily Rate (ADR):$161.83Occupancy:47.44%Regulation:Low
Rank:#4Market:DeventerCountry:NetherlandsProperties:72Monthly Revenue:$1572.21Daily Rate (ADR):$133.56Occupancy:48.44%Regulation:Low
Rank:#5Market:WierdenCountry:NetherlandsProperties:47Monthly Revenue:$2337.73Daily Rate (ADR):$225.77Occupancy:39.79%Regulation:Low
Rank:#6Market:KampenCountry:NetherlandsProperties:43Monthly Revenue:$1381.99Daily Rate (ADR):$228.53Occupancy:36.15%Regulation:Low
Rank:#7Market:OmmenCountry:NetherlandsProperties:37Monthly Revenue:$1363.48Daily Rate (ADR):$150.18Occupancy:41.90%Regulation:Low
Rank:#8Market:Den HamCountry:NetherlandsProperties:35Monthly Revenue:$2081.64Daily Rate (ADR):$246.27Occupancy:37.92%Regulation:Low
Rank:#9Market:GiethmenCountry:NetherlandsProperties:33Monthly Revenue:$1891.10Daily Rate (ADR):$149.32Occupancy:47.12%Regulation:Low
Rank:#10Market:RheezerveenCountry:NetherlandsProperties:33Monthly Revenue:$2071.31Daily Rate (ADR):$210.67Occupancy:37.78%Regulation:Low
Rank:#11Market:DenekampCountry:NetherlandsProperties:32Monthly Revenue:$874.94Daily Rate (ADR):$156.33Occupancy:34.14%Regulation:Low
Rank:#12Market:HoltenCountry:NetherlandsProperties:32Monthly Revenue:$2221.65Daily Rate (ADR):$198.18Occupancy:40.03%Regulation:Low
Rank:#13Market:BalkbrugCountry:NetherlandsProperties:31Monthly Revenue:$1052.09Daily Rate (ADR):$154.73Occupancy:28.52%Regulation:Low
Rank:#14Market:DalfsenCountry:NetherlandsProperties:30Monthly Revenue:$2389.91Daily Rate (ADR):$311.38Occupancy:35.76%Regulation:Low
Rank:#15Market:GramsbergenCountry:NetherlandsProperties:27Monthly Revenue:$1232.26Daily Rate (ADR):$145.22Occupancy:37.10%Regulation:Low
Rank:#16Market:HaarleCountry:NetherlandsProperties:27Monthly Revenue:$1962.16Daily Rate (ADR):$170.38Occupancy:52.06%Regulation:Low
Rank:#17Market:HengeloCountry:NetherlandsProperties:24Monthly Revenue:$1306.49Daily Rate (ADR):$145.16Occupancy:45.85%Regulation:Low
Rank:#18Market:RaalteCountry:NetherlandsProperties:24Monthly Revenue:$1222.55Daily Rate (ADR):$106.59Occupancy:47.71%Regulation:Low
Rank:#19Market:IJhorstCountry:NetherlandsProperties:22Monthly Revenue:$797.36Daily Rate (ADR):$170.04Occupancy:31.86%Regulation:Low
Rank:#20Market:MarkeloCountry:NetherlandsProperties:20Monthly Revenue:$1851.16Daily Rate (ADR):$157.70Occupancy:47.00%Regulation:Low
Rank:#21Market:WanneperveenCountry:NetherlandsProperties:20Monthly Revenue:$1175.73Daily Rate (ADR):$145.79Occupancy:37.35%Regulation:Low
Rank:#22Market:ReutumCountry:NetherlandsProperties:19Monthly Revenue:$1367.40Daily Rate (ADR):$196.57Occupancy:34.69%Regulation:Low
Rank:#23Market:HaaksbergenCountry:NetherlandsProperties:18Monthly Revenue:$1476.30Daily Rate (ADR):$135.57Occupancy:40.63%Regulation:Low
Rank:#24Market:Nieuw HeetenCountry:NetherlandsProperties:18Monthly Revenue:$775.75Daily Rate (ADR):$149.67Occupancy:24.52%Regulation:Low

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

Access Real-Time Airbnb API

This report is powered by our industry-leading Airbnb Data API, providing direct access to live short-term rental data from global markets like Overijssel. Use this data to build powerful analytics tools, discover investment opportunities, and inform your vacation rental strategy.

Get API Access