National Park Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Manawatū-Whanganui, New Zealand
Is Airbnb profitable in National Park in 2025? Explore comprehensive Airbnb analytics for National Park, Manawatū-Whanganui, New Zealand to uncover income potential. This 2025 STR market report for National Park, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 70 active listings.
Whether you're considering an Airbnb investment in National Park, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the National Park Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key National Park Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in National Park (2025)
Understanding the monthly revenue variations for Airbnb listings in National Park is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in National Park is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in National Park across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,556+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,393 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,426 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $777, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in National Park
National Park Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the National Park STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in National Park:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in National Park
Average Daily Rate (ADR) Airbnb Trends in National Park (2025)
Effective short term rental pricing strategy in National Park involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in National Park typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $294+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $186 or more.
- Typical properties (Median) charge around $132 per night.
- Entry-level properties (Bottom 25%) earn around $105 per night.
Average Daily Rate (ADR) Trend by Month in National Park
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Airbnb Seasonality Analysis & Trends in National Park (2025)
Peak Season (July, August, December)
- Revenue averages $2,243 per month
- Occupancy rates average 47.2%
- Daily rates average $165
Shoulder Season
- Revenue averages $1,668 per month
- Occupancy maintains around 39.4%
- Daily rates hold near $160
Low Season (March, June, October)
- Revenue drops to average $1,412 per month
- Occupancy decreases to average 31.2%
- Daily rates adjust to average $161
Seasonality Insights for National Park
- The Airbnb seasonality in National Park shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases National Park's highest earning potential, with monthly revenues capable of climbing to $2,435, occupancy reaching a high of 52.7%, and ADRs peaking at $167.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,326, occupancy could drop to 25.0%, and ADRs may adjust down to $152.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in National Park.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these National Park seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in National Park (2025)
Exploring the top neighborhoods for short-term rentals in National Park? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Tongariro National Park | A UNESCO World Heritage site known for its stunning volcanic landscapes, hiking trails, and adventure tourism activities. It's perfect for outdoor lovers and those seeking unique natural beauty. | Tongariro Alpine Crossing, Mount Ruapehu, Lake Taupo, Whakapapa Ski Area, Old Coach Road, Taranaki Falls |
| Ruapehu District | Known for skiing and outdoor activities, this area attracts tourists year-round for its recreational opportunities, making it ideal for Airbnb hosting. | Whakapapa Ski Area, Mount Ruapehu, Tongariro National Park, Kaimanawa Forest Park, Waimarino Adventure Park |
| Palmerston North | A vibrant city offering a range of attractions, from cultural experiences to botanical gardens. It caters to business travelers and tourists alike. | Te Manawa Museum, Mun zoo, Victoria Esplanade, Palmerston North Convention Centre, The Square |
| Wanganui | Rich in history and culture, Wanganui offers scenic riverside views and a friendly atmosphere suitable for family vacations. | Wanganui River, Queens Park, Sarjeant Gallery, New Zealand Glassworks, Kowhai Park |
| Waitomo Caves | Famous for its glowworm caves and adventure activities, this area is a must-visit for tourists, ideal for short-term rentals. | Waitomo Glowworm Caves, Lost World Adventure, Black Water Rafting, Waitomo Caves Discovery Centre |
| Ohakune | A charming village at the base of Mount Ruapehu, popular for skiing in winter and hiking in summer, attracting adventure-seekers year-round. | Ohakune Old Coach Road, Mount Ruapehu, Ohakune Carrot Adventure Park, Hiking Trails |
| Hawera | Known for its lush landscapes and the iconic Tawhiti Museum, Hawera attracts families and travelers looking for a quiet getaway. | Tawhiti Museum, Hawera Water Tower, Californian Redwoods, Hawera's Adventure Park |
| Feilding | A rural town with a vibrant community and a famous farmers' market, Feilding offers a unique experience for those looking to explore local culture. | Feilding Farmers' Market, Lonn8, Feilding Show Grounds, Hori's Farm |
Understanding Airbnb License Requirements & STR Laws in National Park (2025)
While National Park, Manawatū-Whanganui, New Zealand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for National Park to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in National Park (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in National Parkbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Three Mountain Views - Linen Provided
Entire Place • 3 bedrooms
Historic Railway House #95
Entire Place • 3 bedrooms
Stay in your very own Lodge. 8 Bedrooms, sleeps 16
Entire Place • 8 bedrooms
Retro A Frame in National Park Village
Entire Place • 3 bedrooms
Tongariro House with Spa Pool
Entire Place • 4 bedrooms
Sparkling 3-bedroom home with fireplace and views
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in National Park (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in National Park based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nicola | 5 | $99,084 | 73 | 4.62/5.0 |
| Kirsten | 2 | $86,911 | 85 | 4.84/5.0 |
| Steve | 4 | $81,549 | 240 | 3.35/5.0 |
| Andrea | 4 | $65,126 | 675 | 4.67/5.0 |
| Chris | 1 | $48,684 | 194 | 4.95/5.0 |
| Bachcare | 5 | $44,548 | 76 | 4.60/5.0 |
| Host #206547646 | 3 | $41,973 | 19 | 3.30/5.0 |
| Richard | 1 | $36,536 | 199 | 4.90/5.0 |
| Raymond | 1 | $35,905 | 143 | 4.80/5.0 |
| Nowell | 1 | $35,724 | 36 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in National Park.
Dive Deeper: Advanced National Park STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for National Park. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNational Park Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for National Park
- The National Park Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 74.3% of the 70 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in National Park, House properties are the most common (58.6%), reflecting the local real estate landscape.
- Houses represent a significant 58.6% portion, catering likely to families or larger groups.
- The presence of 14.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo, unique stays (combined 5.7%) offer potential for unique stay experiences.
National Park Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for National Park
- The dominant room capacity in National Park is 3 bedrooms listings, making up 35.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 57.1% of the active Airbnb listings in National Park, indicating a high concentration in these sizes.
- A significant 48.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in National Park.
National Park Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for National Park
- The most common guest capacity trend in National Park vacation rentals is listings accommodating 8+ guests (28.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the National Park STR market, accounting for 48.6% of listings.
- 57.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in National Park.
- On average, properties in National Park are equipped to host 5.3 guests.
National Park Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for National Park
- The most common availability pattern in National Park falls within the 271-366 days range, representing 44.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 72.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in National Park (35.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 27.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
National Park Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
25 listings
36.2% of total
2 Nights
35 listings
50.7% of total
30+ Nights
9 listings
13% of total
Key Insights
- The most prevalent minimum stay requirement in National Park is 2 Nights, adopted by 50.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (86.9%) of the National Park Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (13%) caters to monthly stays (30+ nights) in National Park, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 50.7% of National Park hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 13% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in National Park.
National Park Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
1.5% of total
Flexible
10 listings
14.7% of total
Moderate
28 listings
41.2% of total
Firm
16 listings
23.5% of total
Strict
13 listings
19.1% of total
Cancellation Policy Insights for National Park
- The prevailing Airbnb cancellation policy trend in National Park is Moderate, used by 41.2% of listings.
- There's a relatively balanced mix between guest-friendly (55.9%) and stricter (42.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 41.2% market standard in National Park.
- Regularly review your cancellation policy against competitors and market demand shifts in National Park.
National Park STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for National Park
- The overall average booking lead time for vacation rentals in National Park is 59 days.
- Guests book furthest in advance for stays during May (average 82 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 47 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (79 days avg.) sees the longest lead times, while Summer (54 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in National Park.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 82 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 79 days) to capture early planners.
- Monitor your own booking lead times against these National Park averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in National Park (2025)
Amenity Prevalence
Amenity Insights for National Park
- Essential amenities in National Park that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hot water, Smoke alarm, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for National Park: Free parking on premises.
- Prioritize adding missing essentials: Free parking on premises.
- Consider adding popular differentiators like Hot water or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in National Park to stay competitive.
National Park Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for National Park
- The typical guest profile for Airbnb in National Park consists of a mix of domestic (46%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 45.9% of guests.
- Key international markets include New Zealand (45.9%) and United States (14.9%).
- Top languages spoken are English (60.2%) followed by German (7.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the National Park Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Te Kūiti | 10 | $3,112 | $134.14 | 62% |
| Tikitere | 15 | $2,995 | $246.10 | 48% |
| Lake Tarawera | 41 | $2,911 | $329.08 | 40% |
| Hamurana | 27 | $2,536 | $166.46 | 45% |
| Ngongotahā | 80 | $2,450 | $189.56 | 49% |
| Okere Falls | 28 | $2,401 | $230.01 | 43% |
| Taupō | 906 | $2,338 | $202.55 | 45% |
| Mourea | 12 | $2,135 | $187.92 | 44% |
| Kinloch | 79 | $2,132 | $248.06 | 41% |
| Rotorua | 645 | $2,130 | $157.04 | 50% |