Dargaville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Northland, New Zealand

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Dargaville in 2025? Explore comprehensive Airbnb analytics for Dargaville, Northland, New Zealand to uncover income potential. This 2025 STR market report for Dargaville, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Dargaville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Dargaville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Dargaville Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$92
The average rental revenue earned for an occupied room per day in Dargaville.
Occupancy Rate(?)
30.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$6,755
Typical annual income for an Airbnb listing in Dargaville. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-43.8%
Significant decrease (-43.8%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Dargaville.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Dargaville.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Dargaville (2025)

Understanding the monthly revenue variations for Airbnb listings in Dargaville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Dargaville is typically May, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Dargaville across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,405+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,169 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $738 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $358, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Dargaville

Dargaville Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Dargaville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Dargaville:

  • Best-in-class properties (Top 10%) achieve 55%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Dargaville

Average Daily Rate (ADR) Airbnb Trends in Dargaville (2025)

Effective short term rental pricing strategy in Dargaville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Dargaville typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $143+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $121 or more.
  • Typical properties (Median) charge around $75 per night.
  • Entry-level properties (Bottom 25%) earn around $69 per night.

Average Daily Rate (ADR) Trend by Month in Dargaville

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Airbnb Seasonality Analysis & Trends in Dargaville (2025)

Peak Season (May, June, February)
  • Revenue averages $1,498 per month
  • Occupancy rates average 46.6%
  • Daily rates average $94
Shoulder Season
  • Revenue averages $1,028 per month
  • Occupancy maintains around 29.7%
  • Daily rates hold near $92
Low Season (September, October, November)
  • Revenue drops to average $490 per month
  • Occupancy decreases to average 17.1%
  • Daily rates adjust to average $90

Seasonality Insights for Dargaville

  • The Airbnb seasonality in Dargaville shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Dargaville's highest earning potential, with monthly revenues capable of climbing to $1,725, occupancy reaching a high of 55.5%, and ADRs peaking at $99.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $396, occupancy could drop to 13.8%, and ADRs may adjust down to $87.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Dargaville.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Dargaville seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Dargaville (2025)

Exploring the top neighborhoods for short-term rentals in Dargaville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Dargaville Town Centre
The heart of Dargaville, bustling with shops, cafes, and close to amenities. A prime location for visitors wanting to experience local life and culture.
Dargaville Museum, Local Markets, Town Hall, Riverside Walkway
Baylys Beach
A stunning beach area known for its long sandy shores and surf options. Popular for beach vacations and water sports, attracting families and adventure seekers.
Baylys Beach, Dargaville Beach, Surfing spots, Fishing opportunities
Northern Wairoa River
Scenic river area offering beautiful views and activities such as kayaking and fishing. An ideal spot for nature lovers and outdoor enthusiasts.
Wairoa River, Kayaking, Fishing, Picnic areas
Opononi
Close to Dargaville, this area offers picturesque views of the Hokianga Harbour and is popular for its natural beauty and local culture. Great for eco-tourism.
Hokianga Harbour, Opononi Beach, Scenic walks, Cultural sites
Matakohe
A small town with rich history, known for the Kauri Museum. Attractive for history buffs and tourists looking for unique experiences.
Kauri Museum, Local Artisans, Historic sites
Glenbervie
Located near Dargaville, known for its rural charm and farm stays. Attracts visitors looking for a peaceful retreat in nature.
Rural landscapes, Farm tours, Tranquil walking paths
Pouto Peninsula
A remote area with beautiful beaches and landscapes, ideal for those seeking seclusion and a genuine getaway experience. Popular with nature lovers.
Pouto Lighthouse, Beaches, Wildlife spotting, Hiking trails
Awanui
A small community known for its close-knit feel and easy access to outdoor activities. Ideal for families and groups seeking a quiet escape.
Local parks, Fishing spots, Nearby reserves

Understanding Airbnb License Requirements & STR Laws in Dargaville (2025)

While Dargaville, Northland, New Zealand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Dargaville to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Dargaville (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Dargavillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Kaipara Country Retreat, edge of Dargaville.

Kaipara Country Retreat, edge of Dargaville.

Entire Place • 4 bedrooms

$21,511
Revenue
67.3%
Occupancy
$145.22
Daily Rate
Hillview Family Home Stay Entire house 3 bedrooms

Hillview Family Home Stay Entire house 3 bedrooms

Entire Place • 3 bedrooms

$20,719
Revenue
40.3%
Occupancy
$154.84
Daily Rate
Dargaville Cottage Accommodation

Dargaville Cottage Accommodation

Entire Place • 2 bedrooms

$13,832
Revenue
45.4%
Occupancy
$91.90
Daily Rate
The Runaway Accommodation No 2

The Runaway Accommodation No 2

Entire Place • 1 bedroom

$12,462
Revenue
14.9%
Occupancy
$136.04
Daily Rate
The Runaway Accommodation No 1

The Runaway Accommodation No 1

Entire Place • 1 bedroom

$9,841
Revenue
30.4%
Occupancy
$129.77
Daily Rate
Private cabin in rural area

Private cabin in rural area

Entire Place • 1 bedroom

$6,976
Revenue
35.0%
Occupancy
$71.61
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Dargaville (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Dargaville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sally5$25,829954.72/5.0
Roy2$22,303315.00/5.0
Greg1$21,511164.94/5.0
Michael David1$20,719374.86/5.0
Sue1$13,8321724.84/5.0
Dania1$6,976654.85/5.0
Carolyn1$3,901844.93/5.0
Andrea1$2,91165.00/5.0
Simone1$2,558254.68/5.0
Andy1$2,549255.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Dargaville.

Dive Deeper: Advanced Dargaville STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Dargaville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Dargaville Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Dargaville

  • The Dargaville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Dargaville, Outdoor/Unique properties are the most common (47.4%), reflecting the local real estate landscape.
  • Houses represent a significant 36.8% portion, catering likely to families or larger groups.

Dargaville Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Dargaville

  • The dominant room capacity in Dargaville is 1 bedroom listings, making up 63.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 79.0% of the active Airbnb listings in Dargaville, indicating a high concentration in these sizes.
  • With over half the market (63.2%) consisting of studios or 1-bedroom units, Dargaville is particularly well-suited for individuals or couples.
  • A significant 21.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Dargaville.

Dargaville Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Dargaville

  • The most common guest capacity trend in Dargaville vacation rentals is listings accommodating 2 guests (52.6%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Dargaville STR market, accounting for 68.4% of listings.
  • A significant 52.6% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Dargaville.
  • 15.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Dargaville.
  • On average, properties in Dargaville are equipped to host 3.1 guests.

Dargaville Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Dargaville

  • The most common availability pattern in Dargaville falls within the 271-366 days range, representing 73.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Dargaville (36.8%), reflecting common guest stay durations or potential owner blocking patterns.

Dargaville Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (68.4%)

1 Night

13 listings

68.4% of total

2 Nights (21.1%)

2 Nights

4 listings

21.1% of total

3 Nights (5.3%)

3 Nights

1 listings

5.3% of total

30+ Nights (5.3%)

30+ Nights

1 listings

5.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Dargaville is 1 Night, adopted by 68.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (89.5%) of the Dargaville Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 68.4% of Dargaville hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Dargaville.

Dargaville Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (57.9%)

Flexible

11 listings

57.9% of total

Moderate (31.6%)

Moderate

6 listings

31.6% of total

Firm (5.3%)

Firm

1 listings

5.3% of total

Strict (5.3%)

Strict

1 listings

5.3% of total

Cancellation Policy Insights for Dargaville

  • The prevailing Airbnb cancellation policy trend in Dargaville is Flexible, used by 57.9% of listings.
  • The market strongly favors guest-friendly terms, with 89.5% of listings offering Flexible or Moderate policies. This suggests guests in Dargaville may expect booking flexibility.
  • Strict cancellation policies are quite rare (5.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 57.9% market standard in Dargaville.
  • Given the high prevalence of Flexible policies (57.9%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 5.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Dargaville.

Dargaville STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Dargaville

  • The overall average booking lead time for vacation rentals in Dargaville is 31 days.
  • Guests book furthest in advance for stays during October (average 46 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 11 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (35 days avg.) sees the longest lead times, while Summer (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Dargaville.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 46 days out to capitalize on advance planning.
  • During August, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 35 days) to capture early planners.
  • Monitor your own booking lead times against these Dargaville averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Dargaville (2025)

Amenity Prevalence

Amenity Insights for Dargaville

  • Essential amenities in Dargaville that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Dishes and silverware, Smoke alarm, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Dargaville: Free parking on premises.
  • Consider adding popular differentiators like Dishes and silverware or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Dargaville to stay competitive.

Dargaville Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Dargaville

  • The typical guest profile for Airbnb in Dargaville consists of primarily domestic travelers (67%), often arriving from nearby Auckland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 66.9% of guests.
  • Key international markets include New Zealand (66.9%) and United States (9.1%).
  • Top languages spoken are English (67.4%) followed by French (9.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Auckland and Wellington.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Dargaville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Whananaki15$2,840$329.8336%
Langs Beach27$1,853$370.2230%
Tutukaka46$1,767$205.6139%
Waitematā1,800$1,650$145.4951%
Pataua South14$1,649$171.9744%
Mangawhai116$1,642$244.9134%
Waipū Cove18$1,635$221.7232%
Bay of Islands-Whangaroa Community818$1,601$212.4838%
Mangawhai Heads212$1,550$222.9234%
Rodney611$1,492$217.3835%

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