Mangawhai Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Northland, New Zealand
Is Airbnb profitable in Mangawhai in 2025? Explore comprehensive Airbnb analytics for Mangawhai, Northland, New Zealand to uncover income potential. This 2025 STR market report for Mangawhai, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 105 active listings.
Whether you're considering an Airbnb investment in Mangawhai, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mangawhai Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mangawhai Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mangawhai (2025)
Understanding the monthly revenue variations for Airbnb listings in Mangawhai is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mangawhai is typically January, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mangawhai across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,730+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,074 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,611 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $881, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mangawhai
Mangawhai Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mangawhai STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mangawhai:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mangawhai
Average Daily Rate (ADR) Airbnb Trends in Mangawhai (2025)
Effective short term rental pricing strategy in Mangawhai involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mangawhai typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $453+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $306 or more.
- Typical properties (Median) charge around $182 per night.
- Entry-level properties (Bottom 25%) earn around $115 per night.
Average Daily Rate (ADR) Trend by Month in Mangawhai
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Airbnb Seasonality Analysis & Trends in Mangawhai (2025)
Peak Season (January, December, March)
- Revenue averages $3,350 per month
- Occupancy rates average 44.5%
- Daily rates average $269
Shoulder Season
- Revenue averages $2,392 per month
- Occupancy maintains around 35.9%
- Daily rates hold near $235
Low Season (May, June, September)
- Revenue drops to average $1,641 per month
- Occupancy decreases to average 26.9%
- Daily rates adjust to average $229
Seasonality Insights for Mangawhai
- The Airbnb seasonality in Mangawhai shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mangawhai's highest earning potential, with monthly revenues capable of climbing to $4,027, occupancy reaching a high of 51.4%, and ADRs peaking at $309.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,407, occupancy could drop to 21.7%, and ADRs may adjust down to $216.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mangawhai.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mangawhai seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mangawhai (2025)
Exploring the top neighborhoods for short-term rentals in Mangawhai? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Mangawhai Heads | Popular beach area known for its stunning coastal views and close proximity to surf beaches. Ideal for travelers seeking a beach getaway with outdoor activities. | Mangawhai Surf Beach, Mangawhai Estuary, Mangawhai Scenic Reserve, Waikaraka Beach, Mangawhai Golf Club |
| Mangawhai Village | Charming township with a relaxed vibe, gardens, and local shops. Great for families and those wanting a peaceful retreat close to nature. | Mangawhai Village Market, Mangawhai Museum, Mangawhai Wine Company, Phoenix Palm Chemist, Mangawhai Recreation Reserve |
| Langs Beach | Secluded beach known for its tranquility and beautiful scenery. Perfect for visitors looking for a peaceful environment. | Langs Beach, Kayaking and fishing spots, Nature walks, Nearby vineyards and wineries |
| Te Arai | Emerging destination with pristine beaches and stunning landscapes. Attractive for nature lovers and those seeking relaxation away from the crowds. | Te Arai Beach, Te Arai Point, Walkway to the beach, Outdoor adventure activities |
| Bream Tail | Known for its scenic walk and beach access, suitable for adventurous travelers. | Bream Tail Beach, Walking trails, Scenic overlooks, Bird watching opportunities |
| Sandy Bay | Family-friendly beach known for its great swimming conditions and relaxed atmosphere. Ideal for family vacations. | Sandy Bay Beach, Picnic areas, Surf lessons, Close to local cafes |
| Kaiwaka | A quaint town that serves as a gateway to the Northland region. Interesting for tourists exploring beyond the beaches. | Kaiwaka Stone Store, Local crafts and shops, Nature walks, Food festivals |
| Paparoa | Rich in history and rural charm, great for those interested in rural New Zealand culture and nature. | Paparoa’s historic sites, Local art galleries, Nearby hiking trails, Community events and fairs |
Understanding Airbnb License Requirements & STR Laws in Mangawhai (2025)
While Mangawhai, Northland, New Zealand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mangawhai to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Mangawhai (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mangawhaibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Thundersprinkles (10bd hm on 3000m2 )
Entire Place • 4 bedrooms
Making Memories • Fires • Spa • Alfresco Dining
Entire Place • 3 bedrooms
Waterfront magic in Mangawhai
Entire Place • 4 bedrooms
Hillside Haven
Entire Place • 3 bedrooms
Coastal Oasis-Sauna & ice bath/heated tub
Entire Place • 3 bedrooms
Luxury Group Getaway: Stunning Villas for 20+
Entire Place • 10 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mangawhai (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mangawhai based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Dave | 11 | $381,732 | 230 | 4.82/5.0 |
| Julia | 8 | $248,431 | 109 | 4.74/5.0 |
| Tommy | 1 | $100,333 | 22 | 5.00/5.0 |
| Tui & Nikau | 7 | $94,746 | 254 | 4.93/5.0 |
| Cindy | 1 | $92,843 | 120 | 4.92/5.0 |
| Dee | 1 | $75,988 | 20 | 5.00/5.0 |
| Maris | 1 | $68,914 | 19 | 5.00/5.0 |
| Justine | 1 | $64,737 | 20 | 5.00/5.0 |
| Michelle | 1 | $61,471 | 179 | 4.97/5.0 |
| Myfanwy | 1 | $59,903 | 27 | 4.85/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mangawhai.
Dive Deeper: Advanced Mangawhai STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mangawhai. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMangawhai Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mangawhai
- The Mangawhai Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.2% of the 105 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mangawhai, House properties are the most common (68.6%), reflecting the local real estate landscape.
- Houses represent a significant 68.6% portion, catering likely to families or larger groups.
- The presence of 5.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 5.7%) offer potential for unique stay experiences.
Mangawhai Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mangawhai
- The dominant room capacity in Mangawhai is 3 bedrooms listings, making up 28.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 51.5% of the active Airbnb listings in Mangawhai, indicating a high concentration in these sizes.
- A significant 51.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mangawhai.
Mangawhai Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mangawhai
- The most common guest capacity trend in Mangawhai vacation rentals is listings accommodating 8+ guests (25.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Mangawhai STR market, accounting for 49.5% of listings.
- 50.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mangawhai.
- On average, properties in Mangawhai are equipped to host 5.1 guests.
Mangawhai Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mangawhai
- The most common availability pattern in Mangawhai falls within the 271-366 days range, representing 61.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 87.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Mangawhai (37.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 12.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mangawhai Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
21 listings
20.4% of total
2 Nights
26 listings
25.2% of total
3 Nights
9 listings
8.7% of total
4-6 Nights
4 listings
3.9% of total
30+ Nights
43 listings
41.7% of total
Key Insights
- The most prevalent minimum stay requirement in Mangawhai is 30+ Nights, adopted by 41.7% of listings. This highlights the market's preference for longer commitments.
- A significant segment (41.7%) caters to monthly stays (30+ nights) in Mangawhai, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 41.7% of Mangawhai hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 41.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mangawhai.
Mangawhai Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
1% of total
Flexible
15 listings
15.6% of total
Moderate
27 listings
28.1% of total
Firm
30 listings
31.3% of total
Strict
23 listings
24% of total
Cancellation Policy Insights for Mangawhai
- The prevailing Airbnb cancellation policy trend in Mangawhai is Firm, used by 31.3% of listings.
- A majority (55.3%) of hosts in Mangawhai utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 31.3% market standard in Mangawhai.
- Regularly review your cancellation policy against competitors and market demand shifts in Mangawhai.
Mangawhai STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mangawhai
- The overall average booking lead time for vacation rentals in Mangawhai is 42 days.
- Guests book furthest in advance for stays during December (average 80 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (60 days avg.) sees the longest lead times, while Summer (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Mangawhai.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 80 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Mangawhai averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mangawhai (2025)
Amenity Prevalence
Amenity Insights for Mangawhai
- Essential amenities in Mangawhai that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Smoke alarm, Heating, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mangawhai: Free parking on premises.
- Prioritize adding missing essentials: Free parking on premises.
- Consider adding popular differentiators like Smoke alarm or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mangawhai to stay competitive.
Mangawhai Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mangawhai
- The typical guest profile for Airbnb in Mangawhai consists of primarily domestic travelers (82%), often arriving from nearby Auckland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 82.4% of guests.
- Key international markets include New Zealand (82.4%) and United Kingdom (3.9%).
- Top languages spoken are English (73%) followed by French (4.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Auckland and Wellington.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mangawhai Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Hot Water Beach | 25 | $3,168 | $272.22 | 54% |
| Waiheke | 595 | $2,553 | $355.20 | 35% |
| Langs Beach | 20 | $2,503 | $477.70 | 33% |
| Whananaki | 19 | $2,384 | $280.59 | 33% |
| Hahei | 102 | $2,260 | $267.63 | 39% |
| Karapiro | 37 | $2,162 | $200.65 | 41% |
| Island View | 28 | $2,060 | $221.04 | 39% |
| Opito Bay | 11 | $1,961 | $276.58 | 32% |
| Pios Beach | 20 | $1,922 | $242.97 | 38% |
| Tutukaka | 42 | $1,766 | $219.70 | 37% |