Waitara Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Taranaki, New Zealand

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Waitara in 2025? Explore comprehensive Airbnb analytics for Waitara, Taranaki, New Zealand to uncover income potential. This 2025 STR market report for Waitara, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.

Whether you're considering an Airbnb investment in Waitara, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Waitara Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Waitara Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$103
The average rental revenue earned for an occupied room per day in Waitara.
Occupancy Rate(?)
40.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$14,020
Typical annual income for an Airbnb listing in Waitara. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-0.6%
Slight decrease (-0.6%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Waitara.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Waitara.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
17
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Waitara (2025)

Understanding the monthly revenue variations for Airbnb listings in Waitara is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Waitara is typically April, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Waitara across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,433+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,981 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,207 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $707, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Waitara

Waitara Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Waitara STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Waitara:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 38%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Waitara

Average Daily Rate (ADR) Airbnb Trends in Waitara (2025)

Effective short term rental pricing strategy in Waitara involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Waitara typically peaks in December and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $200+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $137 or more.
  • Typical properties (Median) charge around $88 per night.
  • Entry-level properties (Bottom 25%) earn around $52 per night.

Average Daily Rate (ADR) Trend by Month in Waitara

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Airbnb Seasonality Analysis & Trends in Waitara (2025)

Peak Season (April, October, May)
  • Revenue averages $1,865 per month
  • Occupancy rates average 48.0%
  • Daily rates average $98
Shoulder Season
  • Revenue averages $1,456 per month
  • Occupancy maintains around 44.0%
  • Daily rates hold near $101
Low Season (March, August, September)
  • Revenue drops to average $839 per month
  • Occupancy decreases to average 32.3%
  • Daily rates adjust to average $98

Seasonality Insights for Waitara

  • The Airbnb seasonality in Waitara shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Waitara's highest earning potential, with monthly revenues capable of climbing to $1,965, occupancy reaching a high of 58.8%, and ADRs peaking at $106.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $636, occupancy could drop to 25.3%, and ADRs may adjust down to $95.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Waitara.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Waitara seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Waitara (2025)

Exploring the top neighborhoods for short-term rentals in Waitara? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Waitara Beach
Beautiful beach area ideal for holidaymakers and summer guests. Offers stunning views, swimming, and relaxation opportunities.
Waitara Beach, Waitara River, Kaupokonui Beach, Surf Lifesaving Club, local cafes and eateries
Central Waitara
Convenient location with easy access to shops, restaurants, and local attractions. Ideal for guests looking for comfort and convenience.
Waitara Township, community parks, local markets, vintage shops, restaurants
Hawera
Nearby town known for its charming attractions and proximity to South Taranaki destinations, appealing to visitors exploring the region.
Hawera Water Tower, Taranaki Pioneer Village, Bernard McGowan park, local arts and crafts galleries
Tawhiti Museum
Unique cultural attraction near Waitara, great for guests interested in history and local culture.
Tawhiti Museum, local crafts, historical exhibits
Mount Taranaki
Iconic mountain for those who love outdoor activities such as hiking and nature exploration.
Egmont National Park, hiking trails, scenic drives, nature photography spots
Pilot Road
Quiet area close to Waitara for those looking for a more rural and peaceful stay, perfect for families.
local farms, open spaces, nature walks, community events
New Plymouth
A larger nearby city with a variety of attractions and events, popular among those visiting the Taranaki area.
Pukekura Park, Len Lye Centre, Coastal Walkway, local shopping and dining
Inglewood
Charming township with close proximity to Waitara, offering a blend of rural vibe and access to urban amenities.
Inglewood Village, local parks, cultural events, craft markets

Understanding Airbnb License Requirements & STR Laws in Waitara (2025)

While Waitara, Taranaki, New Zealand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Waitara to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Waitara (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Waitarabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Easy exec in Waitara

Easy exec in Waitara

Entire Place • 3 bedrooms

$31,644
Revenue
34.8%
Occupancy
$165.82
Daily Rate
Taranaki Beach House - Great Sea Views

Taranaki Beach House - Great Sea Views

Entire Place • 4 bedrooms

$23,241
Revenue
66.3%
Occupancy
$94.61
Daily Rate
Peaceful Home in Waitara

Peaceful Home in Waitara

Entire Place • 3 bedrooms

$22,805
Revenue
71.4%
Occupancy
$85.94
Daily Rate
M&A’s Bungalow on Cameron

M&A’s Bungalow on Cameron

Entire Place • 2 bedrooms

$21,630
Revenue
49.1%
Occupancy
$95.36
Daily Rate
Serene by the sea

Serene by the sea

Entire Place • 2 bedrooms

$20,446
Revenue
55.8%
Occupancy
$89.63
Daily Rate
The Homestead Rural Family Retreat

The Homestead Rural Family Retreat

Entire Place • 4 bedrooms

$17,786
Revenue
25.1%
Occupancy
$231.51
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Waitara (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Waitara based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Bach Break3$44,269934.71/5.0
Tesa & Guy2$36,7249444.80/5.0
Andree1$31,644274.96/5.0
Nicole1$22,805374.95/5.0
Florence-Aimee1$21,630235.00/5.0
Kyla1$20,446294.72/5.0
Gordon1$15,963564.93/5.0
Isabel1$14,648594.93/5.0
Davina2$11,1272524.80/5.0
Bruce1$8,656264.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Waitara.

Dive Deeper: Advanced Waitara STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Waitara. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Waitara Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Waitara

  • The Waitara Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.2% of the 17 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Waitara, House properties are the most common (64.7%), reflecting the local real estate landscape.
  • Houses represent a significant 64.7% portion, catering likely to families or larger groups.
  • The presence of 11.8% Hotel/Boutique listings indicates integration with traditional hospitality.

Waitara Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Waitara

  • The dominant room capacity in Waitara is 1 bedroom listings, making up 29.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 58.8% of the active Airbnb listings in Waitara, indicating a high concentration in these sizes.
  • A significant 41.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Waitara.

Waitara Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Waitara

  • The most common guest capacity trend in Waitara vacation rentals is listings accommodating 4 guests (35.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Waitara STR market, accounting for 52.9% of listings.
  • 23.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Waitara.
  • On average, properties in Waitara are equipped to host 4.3 guests.

Waitara Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Waitara

  • The most common availability pattern in Waitara falls within the 271-366 days range, representing 35.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 64.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Waitara (35.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 35.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Waitara Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (31.3%)

1 Night

5 listings

31.3% of total

2 Nights (50%)

2 Nights

8 listings

50% of total

3 Nights (12.5%)

3 Nights

2 listings

12.5% of total

30+ Nights (6.3%)

30+ Nights

1 listings

6.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Waitara is 2 Nights, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (81.3%) of the Waitara Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 50% of Waitara hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 6.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Waitara.

Waitara Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (31.3%)

Flexible

5 listings

31.3% of total

Moderate (43.8%)

Moderate

7 listings

43.8% of total

Firm (25%)

Firm

4 listings

25% of total

Cancellation Policy Insights for Waitara

  • The prevailing Airbnb cancellation policy trend in Waitara is Moderate, used by 43.8% of listings.
  • The market strongly favors guest-friendly terms, with 75.1% of listings offering Flexible or Moderate policies. This suggests guests in Waitara may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 43.8% market standard in Waitara.
  • Regularly review your cancellation policy against competitors and market demand shifts in Waitara.

Waitara STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Waitara

  • The overall average booking lead time for vacation rentals in Waitara is 55 days.
  • Guests book furthest in advance for stays during February (average 123 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 29 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (82 days avg.) sees the longest lead times, while Summer (39 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (55 days) as a baseline for your pricing and availability strategy in Waitara.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 123 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 82 days) to capture early planners.
  • Monitor your own booking lead times against these Waitara averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Waitara (2025)

Amenity Prevalence

Amenity Insights for Waitara

  • Essential amenities in Waitara that guests expect include: Refrigerator, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Dishes and silverware, Cooking basics are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Waitara: Refrigerator, Wifi.
  • Consider adding popular differentiators like Smoke alarm or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Waitara to stay competitive.

Waitara Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Waitara

  • The typical guest profile for Airbnb in Waitara consists of primarily domestic travelers (80%), often arriving from nearby Auckland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 80.1% of guests.
  • Key international markets include New Zealand (80.1%) and Australia (7.7%).
  • Top languages spoken are English (64.8%) followed by Chinese (7.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Auckland and Wellington.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Waitara Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Te Kūiti10$3,112$134.1462%
Warea13$2,240$225.1235%
Kinloch79$2,132$248.0641%
Taumarunui19$1,914$129.0050%
Pukawa Bay23$1,739$286.3626%
Egmont Village12$1,697$118.4247%
Paekākāriki14$1,686$123.1245%
Horopito11$1,618$258.7433%
Waikanae54$1,598$132.4244%
Waitomo24$1,583$123.7439%

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