Parapara Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tasman, New Zealand
Is Airbnb profitable in Parapara in 2025? Explore comprehensive Airbnb analytics for Parapara, Tasman, New Zealand to uncover income potential. This 2025 STR market report for Parapara, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in Parapara, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Parapara Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Parapara Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Parapara (2025)
Understanding the monthly revenue variations for Airbnb listings in Parapara is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Parapara is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Parapara across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,679+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,291 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,997 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,232, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Parapara
Parapara Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Parapara STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Parapara:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Parapara
Average Daily Rate (ADR) Airbnb Trends in Parapara (2025)
Effective short term rental pricing strategy in Parapara involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Parapara typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $331+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $208 or more.
- Typical properties (Median) charge around $136 per night.
- Entry-level properties (Bottom 25%) earn around $101 per night.
Average Daily Rate (ADR) Trend by Month in Parapara
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Airbnb Seasonality Analysis & Trends in Parapara (2025)
Peak Season (January, December, February)
- Revenue averages $4,094 per month
- Occupancy rates average 67.0%
- Daily rates average $198
Shoulder Season
- Revenue averages $2,153 per month
- Occupancy maintains around 41.2%
- Daily rates hold near $164
Low Season (August, September, October)
- Revenue drops to average $1,346 per month
- Occupancy decreases to average 32.5%
- Daily rates adjust to average $159
Seasonality Insights for Parapara
- The Airbnb seasonality in Parapara shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Parapara's highest earning potential, with monthly revenues capable of climbing to $4,835, occupancy reaching a high of 71.9%, and ADRs peaking at $210.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,112, occupancy could drop to 27.0%, and ADRs may adjust down to $157.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Parapara.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Parapara seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Parapara (2025)
Exploring the top neighborhoods for short-term rentals in Parapara? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Parapara Beach | A beautiful beachside location perfect for water activities and relaxation. Ideal for visitors looking for a coastal getaway with stunning views and a laid-back atmosphere. | Parapara Beach, Golden Bay, Wharariki Beach, Wainui Falls, Farewell Spit, Abel Tasman National Park |
| Takaka | The main town of Golden Bay, known for its vibrant arts scene and proximity to natural attractions. Excellent for those seeking a mix of culture, shopping, and outdoor adventures. | Golden Bay Museum, Pupu Springs, Labyrinth Rocks, Riwaka Resurgence, Takaka Hill, The Milking Shed Cafe |
| Collingwood | A charming small town that serves as a gateway to beautiful natural sites and outdoor adventures. Attracts nature lovers and those looking to explore the less-traveled paths. | Pohara Beach, Farewell Spit, Gordon's Pyramid, Pakawau Beach, Collingwood Museum, Rawhiti Cave |
| Motueka | Known for its fruit orchards and close proximity to Abel Tasman National Park. Great for visitors looking for a rural experience with easy access to outdoor activities. | Motueka Estuary, Tucker Beach, Riwaka River, Motueka Arts Centre, Great Taste Trail |
| Aorere Valley | A scenic valley known for its lush landscapes and walking tracks. Perfect for those who enjoy hiking and exploring the natural beauty of New Zealand. | Aorere Goldfields, Walking Tracks, Scenic Lookouts, Local Wildlife, Farmland Tours |
| Pohara | Wide sandy beaches and stunning views make Pohara a great spot for beachgoers and water sports enthusiasts. Family-friendly environment perfect for vacation rentals. | Pohara Beach, Golden Bay, Safe Swimming Areas, Holiday Parks |
| Wharariki | Famed for its stunning landscapes and remote beach, Wharariki is ideal for travelers looking for tranquility and breathtaking nature. Great for photographers and nature lovers. | Wharariki Beach, Sand Dunes, Horse Riding, Scenic Walks, Wildlife Spotting |
| Abel Tasman | The national park is a highlight, attracting many visitors for its stunning coastline and hiking trails. Great for eco-tourism and those who love outdoor adventures. | Abel Tasman Coastal Track, Kayaking Tours, Seals at Tonga Island, Wildlife Viewing, Beach Access |
Understanding Airbnb License Requirements & STR Laws in Parapara (2025)
While Parapara, Tasman, New Zealand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Parapara to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Parapara (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Paraparabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beachfront Bliss - Your Parapara Seaside Sanctuary
Entire Place • 2 bedrooms
Golden Bay Heights - Luxury Accommodation
Entire Place • 2 bedrooms
Ocean Tides Beach House
Entire Place • 3 bedrooms
Parapara Beach Escape
Entire Place • 5 bedrooms
By the Sea Shaw - Hosted by Lorna, Katja & Michael
Entire Place • 3 bedrooms
ParaPara River Retreat, tranquil, private, cosy
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Parapara (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Parapara based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Golden Bay Holiday Homes | 5 | $181,112 | 46 | 4.67/5.0 |
| Mark | 5 | $108,072 | 368 | 4.79/5.0 |
| Bcr Property | 2 | $51,512 | 41 | 4.76/5.0 |
| Mascha | 1 | $48,755 | 100 | 5.00/5.0 |
| Maureen | 1 | $31,970 | 233 | 4.97/5.0 |
| Simon | 1 | $31,383 | 62 | 5.00/5.0 |
| Ros | 1 | $23,609 | 33 | 5.00/5.0 |
| Daniel | 1 | $21,511 | 8 | 5.00/5.0 |
| Ing-Marie &Tony | 1 | $16,299 | 180 | 4.88/5.0 |
| Rosie | 1 | $14,880 | 3 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Parapara.
Dive Deeper: Advanced Parapara STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Parapara. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsParapara Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Parapara
- The Parapara Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.5% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Parapara, House properties are the most common (68.2%), reflecting the local real estate landscape.
- Houses represent a significant 68.2% portion, catering likely to families or larger groups.
- The presence of 18.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 4.5%) offer potential for unique stay experiences.
Parapara Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Parapara
- The dominant room capacity in Parapara is 1 bedroom listings, making up 40.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 68.2% of the active Airbnb listings in Parapara, indicating a high concentration in these sizes.
- A significant 40.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Parapara.
Parapara Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Parapara
- The most common guest capacity trend in Parapara vacation rentals is listings accommodating 4 guests (31.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Parapara STR market, accounting for 59.1% of listings.
- 40.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Parapara.
- On average, properties in Parapara are equipped to host 4.9 guests.
Parapara Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Parapara
- The most common availability pattern in Parapara falls within the 181-270 days range, representing 54.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 72.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Parapara (54.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 27.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Parapara Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
27.3% of total
2 Nights
6 listings
27.3% of total
3 Nights
1 listings
4.5% of total
4-6 Nights
3 listings
13.6% of total
30+ Nights
6 listings
27.3% of total
Key Insights
- The most prevalent minimum stay requirement in Parapara is 1 Night, adopted by 27.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (27.3%) caters to monthly stays (30+ nights) in Parapara, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 27.3% of Parapara hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 27.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Parapara.
Parapara Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
14.3% of total
Moderate
2 listings
9.5% of total
Firm
12 listings
57.1% of total
Strict
4 listings
19% of total
Cancellation Policy Insights for Parapara
- The prevailing Airbnb cancellation policy trend in Parapara is Firm, used by 57.1% of listings.
- A majority (76.1%) of hosts in Parapara utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 57.1% market standard in Parapara.
- Regularly review your cancellation policy against competitors and market demand shifts in Parapara.
Parapara STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Parapara
- The overall average booking lead time for vacation rentals in Parapara is 87 days.
- Guests book furthest in advance for stays during January (average 145 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 51 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (125 days avg.) sees the longest lead times, while Summer (60 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (87 days) as a baseline for your pricing and availability strategy in Parapara.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 145 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 125 days) to capture early planners.
- Monitor your own booking lead times against these Parapara averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Parapara (2025)
Amenity Prevalence
Amenity Insights for Parapara
- Essential amenities in Parapara that guests expect include: Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Cooking basics, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Parapara: Free parking on premises, Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Wifi or Cooking basics to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Parapara to stay competitive.
Parapara Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Parapara
- The typical guest profile for Airbnb in Parapara consists of a mix of domestic (60%) and international guests, often arriving from nearby Nelson, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 60.0% of guests.
- Key international markets include New Zealand (60%) and United States (12.7%).
- Top languages spoken are English (62.9%) followed by French (10.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Parapara Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Warea | 13 | $2,240 | $225.12 | 35% |
| Renwick | 25 | $1,890 | $183.30 | 49% |
| Saint Arnaud | 20 | $1,890 | $139.84 | 50% |
| Ligar Bay | 35 | $1,889 | $215.31 | 40% |
| Patons Rock | 11 | $1,866 | $150.94 | 49% |
| Mārahau | 46 | $1,770 | $185.81 | 43% |
| Pakawau | 10 | $1,714 | $210.94 | 39% |
| Kaiteriteri | 91 | $1,669 | $277.26 | 36% |
| Pōhara | 52 | $1,619 | $168.47 | 43% |
| Māpua | 56 | $1,595 | $184.83 | 40% |