Franz Josef Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in West Coast, New Zealand
Is Airbnb profitable in Franz Josef in 2025? Explore comprehensive Airbnb analytics for Franz Josef, West Coast, New Zealand to uncover income potential. This 2025 STR market report for Franz Josef, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 35 active listings.
Whether you're considering an Airbnb investment in Franz Josef, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Franz Josef Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Franz Josef Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Franz Josef (2025)
Understanding the monthly revenue variations for Airbnb listings in Franz Josef is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Franz Josef is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Franz Josef across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,221+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,137 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,939 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,747, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Franz Josef
Franz Josef Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Franz Josef STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Franz Josef:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 51%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Franz Josef
Average Daily Rate (ADR) Airbnb Trends in Franz Josef (2025)
Effective short term rental pricing strategy in Franz Josef involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Franz Josef typically peaks in October and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $407+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $328 or more.
- Typical properties (Median) charge around $205 per night.
- Entry-level properties (Bottom 25%) earn around $139 per night.
Average Daily Rate (ADR) Trend by Month in Franz Josef
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Airbnb Seasonality Analysis & Trends in Franz Josef (2025)
Peak Season (January, December, February)
- Revenue averages $5,727 per month
- Occupancy rates average 68.8%
- Daily rates average $281
Shoulder Season
- Revenue averages $3,371 per month
- Occupancy maintains around 47.5%
- Daily rates hold near $274
Low Season (May, June, August)
- Revenue drops to average $1,995 per month
- Occupancy decreases to average 30.2%
- Daily rates adjust to average $264
Seasonality Insights for Franz Josef
- The Airbnb seasonality in Franz Josef shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Franz Josef's highest earning potential, with monthly revenues capable of climbing to $6,210, occupancy reaching a high of 70.3%, and ADRs peaking at $297.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,766, occupancy could drop to 25.9%, and ADRs may adjust down to $259.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Franz Josef.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Franz Josef seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Franz Josef (2025)
Exploring the top neighborhoods for short-term rentals in Franz Josef? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Franz Josef Glacier Village | The main hub for visiting the Franz Josef Glacier, offering stunning views and easy access to hiking trails. This area attracts tourists looking for adventure and natural beauty. | Franz Josef Glacier, Glacier Hot Pools, Westland Tai Poutini National Park, Franz Josef Wilderness Tours, Hiking Tracks |
| Okarito | A charming small village near the coast, known for its beautiful lagoon and kayaking activities. Perfect for those seeking tranquility and outdoor adventures away from the crowds. | Okarito Lagoon, Kayaking Tours, Okarito Wetlands, Bird Watching, Scenic Views |
| Fox Glacier | Another key location for glacier tours, Fox Glacier is a short drive from Franz Josef and offers similar attractions with its own unique charm. Ideal for tourists looking to explore both glaciers. | Fox Glacier, Fox Glacier Guiding, Lake Matheson, Skyline Walkway, Heli-Hiking |
| Whataroa | A small community located on the way to Franz Josef, known for its access to the stunning landscape of the Southern Alps. Great for travelers looking for a quieter stay with nature nearby. | Whataroa River, Tennant's Track, Access to Glaciers, Scenic Flights, Local Farmstays |
| Harihari | A quaint settlement offering a semi-rural experience with beautiful scenery. It attracts travelers interested in peace and nature, being less touristy but still close to attractions. | Harihari Beach, Local History Museum, Scenic Walking Trails, Cultural Experiences, Rustic Accommodations |
| Ross | A historic gold mining village, Ross has a charming heritage trail and offers a glimpse into New Zealand's past. This area appeals to visitors looking for history and culture. | Ross Goldfields Showplace, Heritage Walks, Local Craft Shops, Art Galleries, Wildlife Viewing |
| Lake Mapourika | Located just north of Franz Josef, the lake offers beautiful views and water activities. It is ideal for nature lovers and those wanting to stay close to the lakeside. | Lake Mapourika, Kayaking, Scenic Walks, Fishing, Wildlife Tours |
| Hokitika | A slightly larger town with a variety of attractions, Hokitika serves as a gateway to the West Coast and offers a range of amenities. It is a good investment area for Airbnb with diverse tourist options. | Hokitika Beach, National Kiwi Centre, Hokitika Gorge, Craft Markets, Historical Sites |
Understanding Airbnb License Requirements & STR Laws in Franz Josef (2025)
While Franz Josef, West Coast, New Zealand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Franz Josef to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Franz Josef (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Franz Josefbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Spacious Kamahi House with Private Hot Tub
Entire Place • 4 bedrooms
★Central 3 BR House w/ Hot Tub★
Entire Place • 3 bedrooms
Six Kamahi Guest House & Studio Unit - Sleeps 12
Entire Place • 4 bedrooms
Kea Retreat - Franz Josef
Entire Place • 3 bedrooms
Spacious Gecko House-Spa Access
Entire Place • 3 bedrooms
Deluxe Spa Treehouse with Private Deck & Hot Tub
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Franz Josef (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Franz Josef based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sinead | 13 | $585,531 | 2047 | 4.82/5.0 |
| Allan | 6 | $194,707 | 351 | 4.71/5.0 |
| Tiana & Ben | 4 | $166,080 | 500 | 4.80/5.0 |
| Alice | 1 | $70,881 | 101 | 4.91/5.0 |
| Richard & Melinda | 1 | $51,134 | 430 | 4.83/5.0 |
| Takoha & Simon | 3 | $48,241 | 1456 | 4.92/5.0 |
| Logan | 1 | $45,933 | 8 | 4.38/5.0 |
| Host #243962772 | 1 | $27,321 | 20 | 0.00/5.0 |
| Graham | 1 | $26,937 | 786 | 4.75/5.0 |
| Gerry | 2 | $10,692 | 584 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Franz Josef.
Dive Deeper: Advanced Franz Josef STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Franz Josef. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsFranz Josef Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Franz Josef
- The Franz Josef Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.7% of the 35 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Franz Josef, House properties are the most common (60%), reflecting the local real estate landscape.
- Houses represent a significant 60% portion, catering likely to families or larger groups.
- The presence of 5.7% Hotel/Boutique listings indicates integration with traditional hospitality.
Franz Josef Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Franz Josef
- The dominant room capacity in Franz Josef is 3 bedrooms listings, making up 28.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 54.3% of the active Airbnb listings in Franz Josef, indicating a high concentration in these sizes.
- A significant 37.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Franz Josef.
Franz Josef Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Franz Josef
- The most common guest capacity trend in Franz Josef vacation rentals is listings accommodating 3 guests (22.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 3 guests and 6 guests dominate the Franz Josef STR market, accounting for 42.9% of listings.
- 37.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Franz Josef.
- On average, properties in Franz Josef are equipped to host 4.1 guests.
Franz Josef Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Franz Josef
- The most common availability pattern in Franz Josef falls within the 181-270 days range, representing 34.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 60.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Franz Josef (34.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 40.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Franz Josef Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
19 listings
55.9% of total
30+ Nights
15 listings
44.1% of total
Key Insights
- The most prevalent minimum stay requirement in Franz Josef is 1 Night, adopted by 55.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (44.1%) caters to monthly stays (30+ nights) in Franz Josef, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 55.9% of Franz Josef hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 44.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Franz Josef.
Franz Josef Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
16 listings
45.7% of total
Moderate
13 listings
37.1% of total
Firm
1 listings
2.9% of total
Strict
5 listings
14.3% of total
Cancellation Policy Insights for Franz Josef
- The prevailing Airbnb cancellation policy trend in Franz Josef is Flexible, used by 45.7% of listings.
- The market strongly favors guest-friendly terms, with 82.8% of listings offering Flexible or Moderate policies. This suggests guests in Franz Josef may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 45.7% market standard in Franz Josef.
- Using a Strict policy might deter some guests, as only 14.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Franz Josef.
Franz Josef STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Franz Josef
- The overall average booking lead time for vacation rentals in Franz Josef is 82 days.
- Guests book furthest in advance for stays during November (average 115 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 56 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (99 days avg.) sees the longest lead times, while Spring (73 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (82 days) as a baseline for your pricing and availability strategy in Franz Josef.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 115 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 99 days) to capture early planners.
- Monitor your own booking lead times against these Franz Josef averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Franz Josef (2025)
Amenity Prevalence
Amenity Insights for Franz Josef
- Essential amenities in Franz Josef that guests expect include: Wifi, Heating, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hair dryer, Smoke alarm, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Franz Josef: Wifi, Heating, Free parking on premises.
- Prioritize adding missing essentials: Wifi, Heating, Free parking on premises.
- Consider adding popular differentiators like Hair dryer or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Franz Josef to stay competitive.
Franz Josef Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Franz Josef
- The typical guest profile for Airbnb in Franz Josef consists of predominantly international visitors (86%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
- Domestic travelers account for 14.1% of guests.
- Key international markets include Australia (26.2%) and United States (21.3%).
- Top languages spoken are English (63.4%) followed by Chinese (10.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Franz Josef Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ben Ohau | 11 | $4,849 | $208.30 | 71% |
| Lake Tekapo | 361 | $4,734 | $266.47 | 61% |
| Franz Josef Glacier | 24 | $3,687 | $191.87 | 65% |
| Canterbury | 11 | $3,255 | $224.93 | 44% |
| Wānaka | 1,004 | $2,865 | $277.58 | 46% |
| Fox Glacier | 23 | $2,769 | $175.80 | 56% |
| Twizel | 244 | $2,380 | $174.78 | 49% |
| Hokitika | 74 | $2,292 | $137.74 | 55% |
| Burkes Pass | 19 | $2,262 | $147.83 | 52% |
| Castle Hill Village | 13 | $2,254 | $178.95 | 47% |