Jauja Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Junín, Peru
Is Airbnb profitable in Jauja in 2025? Explore comprehensive Airbnb analytics for Jauja, Junín, Peru to uncover income potential. This 2025 STR market report for Jauja, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Jauja, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Jauja Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Jauja Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Jauja (2025)
Understanding the monthly revenue variations for Airbnb listings in Jauja is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Jauja is typically May, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Jauja across different performance tiers:
- Best-in-class properties (Top 10%) achieve $435+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $233 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $100 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $44, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Jauja
Jauja Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Jauja STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Jauja:
- Best-in-class properties (Top 10%) achieve 37%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 24% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 12%.
- Entry-level properties (Bottom 25%) average 7% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Jauja
Average Daily Rate (ADR) Airbnb Trends in Jauja (2025)
Effective short term rental pricing strategy in Jauja involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Jauja typically peaks in July and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $59+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $38 or more.
- Typical properties (Median) charge around $17 per night.
- Entry-level properties (Bottom 25%) earn around $15 per night.
Average Daily Rate (ADR) Trend by Month in Jauja
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Airbnb Seasonality Analysis & Trends in Jauja (2025)
Peak Season (May, August, March)
- Revenue averages $293 per month
- Occupancy rates average 27.1%
- Daily rates average $29
Shoulder Season
- Revenue averages $156 per month
- Occupancy maintains around 17.2%
- Daily rates hold near $28
Low Season (September, October, December)
- Revenue drops to average $79 per month
- Occupancy decreases to average 9.1%
- Daily rates adjust to average $26
Seasonality Insights for Jauja
- The Airbnb seasonality in Jauja shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Jauja's highest earning potential, with monthly revenues capable of climbing to $331, occupancy reaching a high of 34.7%, and ADRs peaking at $31.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $74, occupancy could drop to 7.5%, and ADRs may adjust down to $25.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Jauja.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Jauja seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Jauja (2025)
Exploring the top neighborhoods for short-term rentals in Jauja? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Jauja Centro | The historic center of Jauja, rich in culture and local traditions. It's an ideal spot for tourists interested in experiencing authentic Peruvian life and history. | Plaza de Armas, Jauja Cathedral, Chupaca Archaeological Site, Laguna de Paca, Puente de los Suspiros |
Laguna de Paca | A beautiful lake area perfect for nature lovers and those seeking tranquility. It attracts visitors for boating, picnics, and enjoying local wildlife. | Lake Paca, Nature walks, Local food venues, Fishing opportunities |
Tunan Marca | An archaeological site near Jauja, rich in history and offering a unique glimpse into pre-Columbian cultures. It is attractive for tourists interested in history and archaeology. | Tunan Marca Ruins, Cultural tours, Local museums |
San Antonio de Jauja | A rural area popular for its scenic views and agricultural tourism. It offers visitors a chance to learn about local farming and enjoy fresh produce. | Local farms, Scenic views, Agriculture tours, Cultural experiences |
Chupaca | A close town to Jauja that offers access to local markets and traditional festivals. It attracts tourists interested in local customs and community life. | Chupaca Market, Local festivals, Cultural heritage sites |
Pampa de Junin | Renowned for its natural beauty and biodiversity, this area attracts outdoor enthusiasts, bird watchers, and nature photographers. | Junin National Reserve, Wildlife watching, Trekking and hiking paths |
Huancayo | A short drive from Jauja, Huancayo is a larger city with vibrant markets and cultural attractions, ideal for those who want access to urban amenities. | Wanka Cultural Center, Plaza Huamanmarca, San Pedro Market |
Parque Nacional Huaytapallana | A stunning national park offering breathtaking mountain scenery and opportunities for trekking, this area attracts adventure travelers and nature lovers. | Huaytapallana Trek, Scenic viewpoints, Biodiversity |
Understanding Airbnb License Requirements & STR Laws in Jauja (2025)
While Jauja, Junín, Peru currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Jauja to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Jauja (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Jaujabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cozy accommodation 5 minutes from the airport.
Entire Place • 1 bedroom

Accommodation in Jauja - Downtown - hot water
Entire Place • 2 bedrooms

La Covacha del Viejo (Old Man's Hideaway)
Entire Place • 1 bedroom

"PEDACITO DE CIELO"- JAUJA- JUNIN- PERU
Entire Place • 2 bedrooms

Departamentos en Hospedaje San Lorenzo - Jauja
Entire Place • 1 bedroom

Charming Double Room in a Hotel in Jauja (201)
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Jauja (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Jauja based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Genny | 1 | $3,376 | 22 | 4.64/5.0 |
Cynthia Vanessa | 1 | $2,569 | 14 | 4.43/5.0 |
Cynthia | 1 | $1,272 | 4 | 4.75/5.0 |
José Carlos | 4 | $1,094 | 17 | 4.93/5.0 |
Luis Alberto | 1 | $1,075 | 47 | 4.47/5.0 |
Franco | 3 | $1,054 | 7 | 5.00/5.0 |
Melina | 1 | $897 | 3 | 4.67/5.0 |
Ivan | 2 | $763 | 4 | Not Rated |
Henry Michael | 1 | $478 | 22 | 4.45/5.0 |
Melanye Ruby | 1 | $204 | 1 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Jauja.
Dive Deeper: Advanced Jauja STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Jauja. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsJauja Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Jauja
- The Jauja Airbnb market composition is heavily skewed towards Private Room listings, which make up 55.6% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Jauja, Hotel/Boutique properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 33.3% portion, catering likely to families or larger groups.
- The presence of 50% Hotel/Boutique listings indicates integration with traditional hospitality.
Jauja Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Jauja
- The dominant room capacity in Jauja is 1 bedroom listings, making up 55.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 77.8% of the active Airbnb listings in Jauja, indicating a high concentration in these sizes.
- With over half the market (55.6%) consisting of studios or 1-bedroom units, Jauja is particularly well-suited for individuals or couples.
Jauja Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Jauja
- The most common guest capacity trend in Jauja vacation rentals is listings accommodating 2 guests (38.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Jauja STR market, accounting for 61.1% of listings.
- 22.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Jauja.
- On average, properties in Jauja are equipped to host 3.4 guests.
Jauja Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Jauja
- The most common availability pattern in Jauja falls within the 271-366 days range, representing 100% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Jauja (83.3%), reflecting common guest stay durations or potential owner blocking patterns.
Jauja Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
77.8% of total
2 Nights
3 listings
16.7% of total
30+ Nights
1 listings
5.6% of total
Key Insights
- The most prevalent minimum stay requirement in Jauja is 1 Night, adopted by 77.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (94.5%) of the Jauja Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 77.8% of Jauja hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Jauja.
Jauja Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
27.8% of total
Moderate
10 listings
55.6% of total
Strict
3 listings
16.7% of total
Cancellation Policy Insights for Jauja
- The prevailing Airbnb cancellation policy trend in Jauja is Moderate, used by 55.6% of listings.
- The market strongly favors guest-friendly terms, with 83.4% of listings offering Flexible or Moderate policies. This suggests guests in Jauja may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 55.6% market standard in Jauja.
- Regularly review your cancellation policy against competitors and market demand shifts in Jauja.
Jauja STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Jauja
- The overall average booking lead time for vacation rentals in Jauja is 26 days.
- Guests book furthest in advance for stays during April (average 57 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 3 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (27 days avg.) sees the longest lead times, while Fall (15 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Jauja.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 57 days out to capitalize on advance planning.
- During May, focus on last-minute booking availability and promotions, as guests book with very short notice (3 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 27 days) to capture early planners.
- Monitor your own booking lead times against these Jauja averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Jauja (2025)
Amenity Prevalence
Amenity Insights for Jauja
- Popular amenities like Wifi, Dedicated workspace, TV are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Wifi or Dedicated workspace to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Jauja to stay competitive.
Jauja Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Jauja
- The typical guest profile for Airbnb in Jauja consists of primarily domestic travelers (75%), often arriving from nearby Lima, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 75.0% of guests.
- Key international markets include Peru (75%) and United States (12.5%).
- Top languages spoken are Spanish (55.2%) followed by English (31%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Lima and Lima Region.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Jauja Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Ricardo Palma | 11 | $1,184 | $295.63 | 24% |
Santa Cruz de Flores | 70 | $998 | $212.11 | 24% |
Santa Eulalia | 44 | $983 | $190.52 | 23% |
San Antonio | 111 | $906 | $199.21 | 29% |