Huancayo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Junín, Peru

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Huancayo in 2025? Explore comprehensive Airbnb analytics for Huancayo, Junín, Peru to uncover income potential. This 2025 STR market report for Huancayo, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 111 active listings.

Whether you're considering an Airbnb investment in Huancayo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Huancayo Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Huancayo Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$27
The average rental revenue earned for an occupied room per day in Huancayo.
Occupancy Rate(?)
27.3%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$1,768
Typical annual income for an Airbnb listing in Huancayo. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-2.9%
Slight decrease (-2.9%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Huancayo.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Huancayo.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
111
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Huancayo (2025)

Understanding the monthly revenue variations for Airbnb listings in Huancayo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Huancayo is typically February, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Huancayo across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $551+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $357 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $174 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $77, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Huancayo

Huancayo Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Huancayo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Huancayo:

  • Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 26%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Huancayo

Average Daily Rate (ADR) Airbnb Trends in Huancayo (2025)

Effective short term rental pricing strategy in Huancayo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Huancayo typically peaks in June and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $44+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $34 or more.
  • Typical properties (Median) charge around $25 per night.
  • Entry-level properties (Bottom 25%) earn around $19 per night.

Average Daily Rate (ADR) Trend by Month in Huancayo

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Airbnb Seasonality Analysis & Trends in Huancayo (2025)

Peak Season (February, August, July)
  • Revenue averages $305 per month
  • Occupancy rates average 36.6%
  • Daily rates average $28
Shoulder Season
  • Revenue averages $243 per month
  • Occupancy maintains around 29.0%
  • Daily rates hold near $29
Low Season (April, October, November)
  • Revenue drops to average $205 per month
  • Occupancy decreases to average 26.5%
  • Daily rates adjust to average $28

Seasonality Insights for Huancayo

  • The Airbnb seasonality in Huancayo shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Huancayo's highest earning potential, with monthly revenues capable of climbing to $324, occupancy reaching a high of 40.6%, and ADRs peaking at $31.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $194, occupancy could drop to 24.2%, and ADRs may adjust down to $27.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Huancayo.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Huancayo seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Huancayo (2025)

Exploring the top neighborhoods for short-term rentals in Huancayo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Catedral de Huancayo
Central landmark of Huancayo, attracting tourists with its beautiful architecture and historical significance. It serves as a hub for cultural events and is close to the main square, enhancing visibility.
Plaza de la Constitución, Huancayo Cathedral, Museo de la Ciudad, Cerro de la Libertad, Puente Inca
El Tambo
A vibrant district known for its local markets and authentic Peruvian culture. It's a popular area for visitors who want to experience daily life in Huancayo while being close to key amenities.
Mercado Mayorista, Parque Huamanmarca, Plaza de Armas de El Tambo, San Jose de la Libertad Church
Chicloa
A less touristy area that offers beautiful natural surroundings and local charm. Ideal for travelers seeking a quiet retreat while still being accessible to the city.
Cerro de la Muerte, Recreational parks, Local eateries with traditional cuisine
Huaura
An area known for its picturesque views and access to nature, it attracts tourists interested in outdoor activities and scenic landscapes.
Laguna de Paca, Parque de la Identidad Huanca, Cascada de Totos, Cruz del Rayo
Huancayo Centro
The heart of the city that provides easy access to a variety of shops, restaurants, and attractions, making it an ideal location for visitors.
Museo Regional de Junín, Caminos del Inca, Casa de la Cultura, Huancayo Historic Center
San Carlos
A charming area that blends local community life with access to beautiful surrounding nature, appealing to those looking for a serene environment.
Parque Zela, Balsa de San Carlos, Cerro de Huaytapallana
Parque Industrial
An industrial area that is steadily developing into a more commercial zone, attracting business travelers and new residents alike.
Local factories, Business centers, Transport accessibility
Satipo
Known for its eco-tourism and access to lush landscapes, making it ideal for tourists interested in exploring the Amazon region and its biodiversity.
Reserva Nacional Otishi, Catarata de las Tres Rutas, Community-based tourism initiatives

Understanding Airbnb License Requirements & STR Laws in Huancayo (2025)

While Huancayo, Junín, Peru currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Huancayo to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Huancayo (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Huancayobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Heart of Huancayo – Just Steps from Everything!

Heart of Huancayo – Just Steps from Everything!

Entire Place • 3 bedrooms

$10,085
Revenue
68.8%
Occupancy
$39.29
Daily Rate
Apartment - 2 bedrooms facing Plaza Constitución

Apartment - 2 bedrooms facing Plaza Constitución

Entire Place • 2 bedrooms

$7,169
Revenue
44.5%
Occupancy
$44.05
Daily Rate
Casa Napoli

Casa Napoli

Entire Place • 3 bedrooms

$5,915
Revenue
56.0%
Occupancy
$27.80
Daily Rate
Apartment with a terrace and a beautiful view

Apartment with a terrace and a beautiful view

Entire Place • 4 bedrooms

$5,748
Revenue
33.4%
Occupancy
$47.33
Daily Rate
A mini apartment with a terrace

A mini apartment with a terrace

Entire Place • 1 bedroom

$5,421
Revenue
50.1%
Occupancy
$29.57
Daily Rate
Apartment and Accommodation

Apartment and Accommodation

Entire Place • 3 bedrooms

$5,370
Revenue
66.4%
Occupancy
$32.65
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Huancayo (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Huancayo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Pamela5$17,4823114.90/5.0
Clarisa5$11,9661914.90/5.0
Miguel Angel3$10,1352174.93/5.0
Alexei1$10,085524.83/5.0
Sofía2$10,046704.86/5.0
Smith2$7,3841734.87/5.0
Liliana Juana1$7,169564.93/5.0
Clara Milagros2$6,907304.98/5.0
Deysi1$5,3701194.97/5.0
Luis Carlos1$5,351284.82/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Huancayo.

Dive Deeper: Advanced Huancayo STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Huancayo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Huancayo Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Huancayo

  • The Huancayo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.8% of the 111 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Huancayo, Apartment/Condo properties are the most common (81.1%), reflecting the local real estate landscape.
  • The presence of 9.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 2.7%) offer potential for unique stay experiences.

Huancayo Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Huancayo

  • The dominant room capacity in Huancayo is 1 bedroom listings, making up 36.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 69.3% of the active Airbnb listings in Huancayo, indicating a high concentration in these sizes.

Huancayo Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Huancayo

  • The most common guest capacity trend in Huancayo vacation rentals is listings accommodating 4 guests (27.9%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Huancayo STR market, accounting for 52.2% of listings.
  • 18.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Huancayo.
  • On average, properties in Huancayo are equipped to host 3.6 guests.

Huancayo Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Huancayo

  • The most common availability pattern in Huancayo falls within the 271-366 days range, representing 70.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 96.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Huancayo (42.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 6.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Huancayo Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (52.8%)

1 Night

57 listings

52.8% of total

2 Nights (33.3%)

2 Nights

36 listings

33.3% of total

3 Nights (3.7%)

3 Nights

4 listings

3.7% of total

30+ Nights (10.2%)

30+ Nights

11 listings

10.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Huancayo is 1 Night, adopted by 52.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (86.1%) of the Huancayo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (10.2%) caters to monthly stays (30+ nights) in Huancayo, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 52.8% of Huancayo hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 10.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Huancayo.

Huancayo Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (45.4%)

Flexible

49 listings

45.4% of total

Moderate (31.5%)

Moderate

34 listings

31.5% of total

Firm (11.1%)

Firm

12 listings

11.1% of total

Strict (12%)

Strict

13 listings

12% of total

Cancellation Policy Insights for Huancayo

  • The prevailing Airbnb cancellation policy trend in Huancayo is Flexible, used by 45.4% of listings.
  • The market strongly favors guest-friendly terms, with 76.9% of listings offering Flexible or Moderate policies. This suggests guests in Huancayo may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 45.4% market standard in Huancayo.
  • Using a Strict policy might deter some guests, as only 12% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Huancayo.

Huancayo STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Huancayo

  • The overall average booking lead time for vacation rentals in Huancayo is 7 days.
  • Guests book furthest in advance for stays during April (average 12 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 4 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (8 days avg.) sees the longest lead times, while Spring (6 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (7 days) as a baseline for your pricing and availability strategy in Huancayo.
  • Target marketing efforts for the Summer season well in advance (at least 8 days) to capture early planners.
  • Monitor your own booking lead times against these Huancayo averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Huancayo (2025)

Amenity data is currently unavailable for Huancayo.

Huancayo Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Huancayo

  • The typical guest profile for Airbnb in Huancayo consists of primarily domestic travelers (83%), often arriving from nearby Lima, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 83.3% of guests.
  • Key international markets include Peru (83.3%) and United States (7.5%).
  • Top languages spoken are Spanish (55.6%) followed by English (33.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Lima and Callao.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Huancayo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
El Carmen82$1,437$243.1626%
Chincha Baja36$1,264$225.0526%
Ricardo Palma10$1,261$225.1922%
Salas10$1,068$151.6926%
Santa Cruz de Flores67$1,055$204.0524%
San Antonio103$970$203.1129%
Santa Eulalia44$964$191.2423%
Paracas303$959$160.8425%
Imperial15$894$149.0826%
Mala120$871$193.9324%

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