Morales Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in San Martín, Peru

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Morales in 2025? Explore comprehensive Airbnb analytics for Morales, San Martín, Peru to uncover income potential. This 2025 STR market report for Morales, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 34 active listings.

Whether you're considering an Airbnb investment in Morales, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Morales Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Morales Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$32
The average rental revenue earned for an occupied room per day in Morales.
Occupancy Rate(?)
24.9%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$1,463
Typical annual income for an Airbnb listing in Morales. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-16.1%
Significant decrease (-16.1%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Morales.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Morales.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
34
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Morales (2025)

Understanding the monthly revenue variations for Airbnb listings in Morales is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Morales is typically February, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Morales across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $534+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $294 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $165 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $89, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Morales

Morales Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Morales STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Morales:

  • Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 25%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Morales

Average Daily Rate (ADR) Airbnb Trends in Morales (2025)

Effective short term rental pricing strategy in Morales involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Morales typically peaks in May and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $59+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $45 or more.
  • Typical properties (Median) charge around $21 per night.
  • Entry-level properties (Bottom 25%) earn around $14 per night.

Average Daily Rate (ADR) Trend by Month in Morales

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Airbnb Seasonality Analysis & Trends in Morales (2025)

Peak Season (February, January, July)
  • Revenue averages $294 per month
  • Occupancy rates average 32.5%
  • Daily rates average $33
Shoulder Season
  • Revenue averages $249 per month
  • Occupancy maintains around 32.1%
  • Daily rates hold near $33
Low Season (March, May, October)
  • Revenue drops to average $196 per month
  • Occupancy decreases to average 23.9%
  • Daily rates adjust to average $34

Seasonality Insights for Morales

  • The Airbnb seasonality in Morales shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Morales's highest earning potential, with monthly revenues capable of climbing to $320, occupancy reaching a high of 37.5%, and ADRs peaking at $35.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $171, occupancy could drop to 15.9%, and ADRs may adjust down to $32.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Morales.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Morales seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Morales (2025)

Exploring the top neighborhoods for short-term rentals in Morales? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Morales Centro
The vibrant central area of Morales, offering easy accessibility to local attractions and amenities. Great for tourists wanting to experience the local culture and community life.
Plaza Principal de Morales, Local markets, Cultural events and festivals
Los Huertos
A tranquil area with beautiful gardens and a more relaxed ambiance. Perfect for tourists looking for a peaceful retreat with nature nearby.
Botanical garden, Nature walks, Scenic viewpoints
Mirador de Morales
A viewpoint area offering stunning panoramas of the surrounding landscapes. Attracts visitors for its picturesque views and hiking opportunities.
Hiking trails, Panoramic views, Photography spots
Sector La Paz
A growing residential area known for its friendly atmosphere and accessibility to local dining options. Good for long-term stays and family vacations.
Local restaurants, Shopping, Community parks
Cerro San Cristóbal
Known for its historical significance and hiking trails, offering an adventure for tourists looking for both culture and outdoor activities.
Hiking trails, Cultural landmarks, Historical sites
Pampa de Morales
A spacious area ideal for outdoor activities and sports. Suitable for tourists who enjoy active vacations and nature.
Sports facilities, Open spaces, Outdoor markets
Umamarca
Features a blend of nature and local agriculture, appealing to those interested in rural tourism and authentic local experiences.
Agricultural tours, Local farms, Cultural experiences
Las Pachacutec
An emerging neighborhood with potential for tourism growth, known for its community initiatives and local festivals.
Community events, Local artisans, Cultural celebrations

Understanding Airbnb License Requirements & STR Laws in Morales (2025)

While Morales, San Martín, Peru currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Morales to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 6% licensed listings)

Top Performing Airbnb Properties in Morales (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Moralesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cozy Tipyka house with terrace

Cozy Tipyka house with terrace

Entire Place • 3 bedrooms

$9,393
Revenue
46.9%
Occupancy
$55.17
Daily Rate
Accommodation with a Pool in Tarapoto 
Bamboo House

Accommodation with a Pool in Tarapoto Bamboo House

Private Room • 6 bedrooms

$6,693
Revenue
16.2%
Occupancy
$200.53
Daily Rate
Garden House Tarapoto

Garden House Tarapoto

Entire Place • 3 bedrooms

$3,692
Revenue
39.2%
Occupancy
$55.15
Daily Rate
Loft Amoblado de Estreno - Tarapoto

Loft Amoblado de Estreno - Tarapoto

Entire Place • 1 bedroom

$3,350
Revenue
57.4%
Occupancy
$20.34
Daily Rate
Mini Dept. Amoblado Premeno.

Mini Dept. Amoblado Premeno.

Entire Place • 1 bedroom

$3,043
Revenue
62.2%
Occupancy
$20.32
Daily Rate
Marys room

Marys room

Private Room • 1 bedroom

$2,860
Revenue
49.3%
Occupancy
$16.14
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Morales (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Morales based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Angel1$9,393524.79/5.0
Krizzia4$8,1102714.83/5.0
Carlos1$6,693124.92/5.0
Miguel2$6,393814.87/5.0
Katherin Tatiana1$3,69244.75/5.0
Yoshiko4$2,144844.93/5.0
Host #2089248361$1,6171N/A/5.0
Silvia1$1,51465.00/5.0
María De Los Ángeles1$1,51135.00/5.0
Ema2$1,392564.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Morales.

Dive Deeper: Advanced Morales STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Morales. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Morales Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Morales

  • The Morales Airbnb market composition is heavily skewed towards Private Room listings, which make up 55.9% of the 34 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Morales, House properties are the most common (44.1%), reflecting the local real estate landscape.
  • Houses represent a significant 44.1% portion, catering likely to families or larger groups.
  • The presence of 20.6% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, unique stays (combined 5.8%) offer potential for unique stay experiences.

Morales Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Morales

  • The dominant room capacity in Morales is 1 bedroom listings, making up 47.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 64.7% of the active Airbnb listings in Morales, indicating a high concentration in these sizes.

Morales Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Morales

  • The most common guest capacity trend in Morales vacation rentals is listings accommodating 2 guests (44.1%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Morales STR market, accounting for 61.7% of listings.
  • A significant 44.1% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Morales.
  • 14.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Morales.
  • On average, properties in Morales are equipped to host 2.8 guests.

Morales Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Morales

  • The most common availability pattern in Morales falls within the 271-366 days range, representing 82.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Morales (47.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 2.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Morales Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (64.7%)

1 Night

22 listings

64.7% of total

2 Nights (29.4%)

2 Nights

10 listings

29.4% of total

30+ Nights (5.9%)

30+ Nights

2 listings

5.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Morales is 1 Night, adopted by 64.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (94.1%) of the Morales Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 64.7% of Morales hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 5.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Morales.

Morales Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (47.8%)

Flexible

11 listings

47.8% of total

Moderate (17.4%)

Moderate

4 listings

17.4% of total

Firm

1 listings

4.3% of total

Strict (30.4%)

Strict

7 listings

30.4% of total

Cancellation Policy Insights for Morales

  • The prevailing Airbnb cancellation policy trend in Morales is Flexible, used by 47.8% of listings.
  • There's a relatively balanced mix between guest-friendly (65.2%) and stricter (34.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 47.8% market standard in Morales.
  • With 30.4% using Strict terms, this is a viable option in Morales, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Morales.

Morales STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Morales

  • The overall average booking lead time for vacation rentals in Morales is 10 days.
  • Guests book furthest in advance for stays during August (average 21 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 5 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (13 days avg.) sees the longest lead times, while Spring (8 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (10 days) as a baseline for your pricing and availability strategy in Morales.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 21 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 13 days) to capture early planners.
  • Monitor your own booking lead times against these Morales averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Morales (2025)

Amenity Prevalence

Amenity Insights for Morales

  • Essential amenities in Morales that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like TV, Essentials, Air conditioning are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Morales: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like TV or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Morales to stay competitive.

Morales Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Morales

  • The typical guest profile for Airbnb in Morales consists of primarily domestic travelers (87%), often arriving from nearby Lima, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 86.5% of guests.
  • Key international markets include Peru (86.5%) and United States (2.7%).
  • Top languages spoken are Spanish (55.9%) followed by English (30.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Lima and Lima Region.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Morales Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sauce17$441$101.7126%
Cacatachi18$365$119.6123%
La Banda de Shilcayo62$290$52.3625%
Tarapoto234$227$35.8130%
Lamas16$169$58.7621%
Valera10$165$78.8023%
Chachapoyas36$138$45.6523%
San Antonio10$69$70.1321%
Moyobamba35$64$29.0422%

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