Zărnești Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brașov, Romania
Is Airbnb profitable in Zărnești in 2025? Explore comprehensive Airbnb analytics for Zărnești, Brașov, Romania to uncover income potential. This 2025 STR market report for Zărnești, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 84 active listings.
Whether you're considering an Airbnb investment in Zărnești, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Zărnești Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Zărnești Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Zărnești (2025)
Understanding the monthly revenue variations for Airbnb listings in Zărnești is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Zărnești is typically April, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Zărnești across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,467+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,368 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $657 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $263, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Zărnești
Zărnești Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Zărnești STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Zărnești:
- Best-in-class properties (Top 10%) achieve 54%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 21%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Zărnești
Average Daily Rate (ADR) Airbnb Trends in Zărnești (2025)
Effective short term rental pricing strategy in Zărnești involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Zărnești typically peaks in December and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $312+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $210 or more.
- Typical properties (Median) charge around $77 per night.
- Entry-level properties (Bottom 25%) earn around $50 per night.
Average Daily Rate (ADR) Trend by Month in Zărnești
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Airbnb Seasonality Analysis & Trends in Zărnești (2025)
Peak Season (April, May, August)
- Revenue averages $1,438 per month
- Occupancy rates average 30.4%
- Daily rates average $132
Shoulder Season
- Revenue averages $1,056 per month
- Occupancy maintains around 26.2%
- Daily rates hold near $137
Low Season (January, February, March)
- Revenue drops to average $728 per month
- Occupancy decreases to average 20.9%
- Daily rates adjust to average $138
Seasonality Insights for Zărnești
- The Airbnb seasonality in Zărnești shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Zărnești's highest earning potential, with monthly revenues capable of climbing to $1,498, occupancy reaching a high of 35.6%, and ADRs peaking at $147.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $597, occupancy could drop to 18.0%, and ADRs may adjust down to $132.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Zărnești.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Zărnești seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Zărnești (2025)
Exploring the top neighborhoods for short-term rentals in Zărnești? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Poiana Brașov | Famous mountain resort known for its ski slopes and nature trails. Popular among winter sports enthusiasts and nature lovers, making it a prime location for year-round visitors. | Ski slopes, Poiana Brașov Resort, Postăvarul Peak, Hiking trails, Outdoor activities |
| Bran | Home to the iconic Bran Castle, often associated with the Dracula legend. Attracts tourists interested in history and folklore, as well as those looking to experience rural Romania. | Bran Castle, Bran Village, Piatra Craiului National Park, Traditional markets, Local crafts |
| Râșnov | Known for its well-preserved medieval fortress and stunning mountain views. A great location for families and tourists interested in history, hiking, and panoramic scenery. | Râșnov Fortress, Dinosaur Park, Hiking trails, Local history, Stunning views |
| Brașov City Center | The historic center of Brașov offers a mix of culture, history, and modern amenities. Perfect for guests who want to explore the city's rich heritage and enjoy urban life. | Council Square, Black Church, Rope Street, Tampa Mountain, Local restaurants |
| Vama Brașov | A scenic area known for its natural beauty and outdoor activities. Ideal for nature-loving tourists and offering various hiking and biking opportunities. | Hiking trails, Bike routes, Nature exploration, Serene landscapes |
| Tărlungeni | A rural area near Brașov, providing an authentic Romanian countryside experience. Great for tourists looking for tranquility and nature. | Countryside scenery, Agricultural experiences, Local culture |
| Sânpetru | Located close to Brașov, this area combines a rural feel with access to urban amenities. Ideal for families and visitors seeking a less crowded experience. | Local parks, Cultural events, Proximity to Brașov |
| Predeal | A popular mountain resort known for skiing and hiking. Attractive to both winter and summer tourists seeking outdoor adventures. | Ski slopes, Hiking trails, Predeal Resort, Scenic vistas |
Understanding Airbnb License Requirements & STR Laws in Zărnești (2025)
While Zărnești, Brașov, Romania currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Zărnești to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Zărnești (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Zărneștibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
King's Rock Cabin 1
Entire Place • 2 bedrooms
Scandinave Chalet Bran
Entire Place • 1 bedroom
The Moonlight Cabin
Entire Place • 7 bedrooms
King 's Rock Guesthouse 2
Entire Place • 2 bedrooms
Villa & SPA 4Temporadas - Plaiul Foii
Entire Place • 3 bedrooms
The House on the river
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Zărnești (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Zărnești based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Bogdan | 2 | $83,567 | 63 | 4.97/5.0 |
| Camil | 5 | $57,138 | 53 | 3.82/5.0 |
| Eduard Michael | 2 | $49,749 | 7 | 2.50/5.0 |
| Cornel | 1 | $48,644 | 11 | 5.00/5.0 |
| Cristi | 1 | $31,626 | 4 | 4.25/5.0 |
| Andreea | 2 | $29,925 | 47 | 4.84/5.0 |
| Radomir | 3 | $28,355 | 5 | 1.47/5.0 |
| Alex | 5 | $26,414 | 95 | 2.97/5.0 |
| Cosmin | 2 | $25,449 | 26 | 4.93/5.0 |
| Toma | 1 | $22,266 | 144 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Zărnești.
Dive Deeper: Advanced Zărnești STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Zărnești. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsZărnești Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Zărnești
- The Zărnești Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 61.9% of the 84 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 38.1% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Zărnești, House properties are the most common (48.8%), reflecting the local real estate landscape.
- Houses represent a significant 48.8% portion, catering likely to families or larger groups.
- The presence of 16.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 4.8%) offer potential for unique stay experiences.
Zărnești Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Zărnești
- The dominant room capacity in Zărnești is 1 bedroom listings, making up 27.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 51.2% of the active Airbnb listings in Zărnești, indicating a high concentration in these sizes.
- A significant 34.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Zărnești.
Zărnești Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Zărnești
- The most common guest capacity trend in Zărnești vacation rentals is listings accommodating 4 guests (23.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Zărnești STR market, accounting for 45.2% of listings.
- 34.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Zărnești.
- On average, properties in Zărnești are equipped to host 3.9 guests.
Zărnești Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Zărnești
- The most common availability pattern in Zărnești falls within the 271-366 days range, representing 73.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Zărnești (41.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Zărnești Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
44 listings
55% of total
2 Nights
32 listings
40% of total
3 Nights
1 listings
1.3% of total
30+ Nights
3 listings
3.8% of total
Key Insights
- The most prevalent minimum stay requirement in Zărnești is 1 Night, adopted by 55% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (95.0%) of the Zărnești Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 55% of Zărnești hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Zărnești.
Zărnești Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
1.7% of total
Flexible
27 listings
45% of total
Moderate
17 listings
28.3% of total
Firm
4 listings
6.7% of total
Strict
11 listings
18.3% of total
Cancellation Policy Insights for Zărnești
- The prevailing Airbnb cancellation policy trend in Zărnești is Flexible, used by 45% of listings.
- The market strongly favors guest-friendly terms, with 73.3% of listings offering Flexible or Moderate policies. This suggests guests in Zărnești may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 45% market standard in Zărnești.
- Regularly review your cancellation policy against competitors and market demand shifts in Zărnești.
Zărnești STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Zărnești
- The overall average booking lead time for vacation rentals in Zărnești is 39 days.
- Guests book furthest in advance for stays during June (average 64 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (49 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Zărnești.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 64 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 49 days) to capture early planners.
- Monitor your own booking lead times against these Zărnești averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Zărnești (2025)
Amenity Prevalence
Amenity Insights for Zărnești
- Essential amenities in Zărnești that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Hot water, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Zărnești: Wifi, Heating.
- Prioritize adding missing essentials: Heating.
- Consider adding popular differentiators like Free parking on premises or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Zărnești to stay competitive.
Zărnești Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Zărnești
- The typical guest profile for Airbnb in Zărnești consists of a mix of domestic (41%) and international guests, with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Romanian.
- Domestic travelers account for 40.8% of guests.
- Key international markets include Romania (40.8%) and United Kingdom (10.2%).
- Top languages spoken are English (41.8%) followed by Romanian (17.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Zărnești Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Breaza | 23 | $1,533 | $247.37 | 25% |
| Bran | 140 | $1,439 | $224.56 | 28% |
| Balotești | 11 | $1,391 | $156.81 | 44% |
| Porumbacu de Jos | 27 | $1,359 | $174.64 | 28% |
| Rasnov | 96 | $1,259 | $169.12 | 31% |
| Poiana Mărului | 16 | $1,255 | $212.89 | 27% |
| Moeciu de Jos | 100 | $1,229 | $177.75 | 26% |
| Avrig | 18 | $1,221 | $216.41 | 26% |
| Săcele | 29 | $1,202 | $188.18 | 28% |
| Valea Doftanei | 16 | $1,187 | $196.14 | 25% |