Băile Tușnad Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Harghita, Romania
Is Airbnb profitable in Băile Tușnad in 2025? Explore comprehensive Airbnb analytics for Băile Tușnad, Harghita, Romania to uncover income potential. This 2025 STR market report for Băile Tușnad, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Băile Tușnad, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Băile Tușnad Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Băile Tușnad Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Băile Tușnad (2025)
Understanding the monthly revenue variations for Airbnb listings in Băile Tușnad is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Băile Tușnad is typically July, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Băile Tușnad across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,799+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,252 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $723 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $280, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Băile Tușnad
Băile Tușnad Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Băile Tușnad STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Băile Tușnad:
- Best-in-class properties (Top 10%) achieve 41%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 32% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 20%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Băile Tușnad
Average Daily Rate (ADR) Airbnb Trends in Băile Tușnad (2025)
Effective short term rental pricing strategy in Băile Tușnad involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Băile Tușnad typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $406+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $144 or more.
- Typical properties (Median) charge around $109 per night.
- Entry-level properties (Bottom 25%) earn around $74 per night.
Average Daily Rate (ADR) Trend by Month in Băile Tușnad
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Airbnb Seasonality Analysis & Trends in Băile Tușnad (2025)
Peak Season (July, June, August)
- Revenue averages $1,377 per month
- Occupancy rates average 29.1%
- Daily rates average $205
Shoulder Season
- Revenue averages $942 per month
- Occupancy maintains around 23.9%
- Daily rates hold near $169
Low Season (March, April, September)
- Revenue drops to average $479 per month
- Occupancy decreases to average 16.9%
- Daily rates adjust to average $181
Seasonality Insights for Băile Tușnad
- The Airbnb seasonality in Băile Tușnad shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Băile Tușnad's highest earning potential, with monthly revenues capable of climbing to $1,576, occupancy reaching a high of 32.8%, and ADRs peaking at $208.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $87, occupancy could drop to 6.7%, and ADRs may adjust down to $141.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Băile Tușnad.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Băile Tușnad seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Băile Tușnad (2025)
Exploring the top neighborhoods for short-term rentals in Băile Tușnad? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Băile Tușnad Resort | A popular spa resort town known for its thermal springs and natural beauty. Attracts tourists looking for wellness and relaxation experiences surrounded by nature. | Thermal Bath Complex, Lacu Roșu, Nature trails, Hiking in the Tușnad area, Cultural festivals |
| Cheile Bicazului | A stunning natural gorge and tourist area known for breathtaking landscapes and outdoor activities. Perfect for nature enthusiasts and adventure seekers. | Bicaz Gorges, Red Lake (Lacu Roșu), Hiking paths, Rock climbing, Scenic viewpoints |
| Piatra Singuratică | An incredible rock formation and hiking destination that offers unique sights and adventure opportunities. Great for visitors wanting an outdoor experience. | Piatra Singuratică, Hiking trails, Photography spots, Nature walks, Wildlife observation |
| Harghita Mountains | Famous for its beautiful mountainous landscapes and skiing facilities in the winter. Attracts tourists year-round for outdoor activities. | Ski resorts, Thermal springs, Hiking trails, Mountain biking, Scenic views |
| Miercurea Ciuc | A nearby town offering cultural experiences and access to local traditions. It's an appealing base for those exploring the Harghita area. | Miercurea Ciuc Cultural Center, Local markets, Historic churches, Museums |
| Sânsimion | A small village close to Băile Tușnad, known for cultural heritage and tranquility. Ideal for those seeking a quiet escape. | Traditional Romanian architecture, Nature walks, Cultural landmarks |
| Csomád | A peaceful area that offers a rural experience and is an excellent choice for guests looking for a serene environment. | Countryside views, Local farms, Tranquil walking paths |
| Băile Tușnad Monastery | A spiritual location that attracts visitors interested in history and culture, contributing to the area's relaxing atmosphere. | Monastery architecture, Cultural significance, Scenic surroundings |
Understanding Airbnb License Requirements & STR Laws in Băile Tușnad (2025)
While Băile Tușnad, Harghita, Romania currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Băile Tușnad to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Băile Tușnad (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Băile Tușnadbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Fortuna Eco Boutique Hotel - Deluxe room with bath
Private Room • 1 bedroom
MATT'S House
Entire Place • 3 bedrooms
Szent Anna Vendégház
Private Room • 10 bedrooms
Fortuna Eco Boutique Hotel - Junior Suite
Private Room • 1 bedroom
Fortuna Eco Boutique Hotel - Standard room
Private Room • 1 bedroom
Art'e Boutique Hotel - Suite
Private Room • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Băile Tușnad (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Băile Tușnad based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hotel | 5 | $47,549 | 3 | 1.00/5.0 |
| István | 1 | $17,061 | 3 | 5.00/5.0 |
| Host #48094098 | 4 | $15,975 | 4 | 0.00/5.0 |
| Host #478208979 | 4 | $15,460 | 1 | 0.00/5.0 |
| Host #331625148 | 1 | $3,144 | 1 | 0.00/5.0 |
| Host #335512586 | 1 | $1,720 | 0 | 0.00/5.0 |
| Anita Dalma | 2 | $1,677 | 41 | 4.72/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Băile Tușnad.
Dive Deeper: Advanced Băile Tușnad STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Băile Tușnad. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBăile Tușnad Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Băile Tușnad
- The Băile Tușnad Airbnb market composition is heavily skewed towards Private Room listings, which make up 72.2% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Băile Tușnad, Hotel/Boutique properties are the most common (72.2%), reflecting the local real estate landscape.
- The presence of 72.2% Hotel/Boutique listings indicates integration with traditional hospitality.
Băile Tușnad Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Băile Tușnad
- The dominant room capacity in Băile Tușnad is 1 bedroom listings, making up 66.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 83.4% of the active Airbnb listings in Băile Tușnad, indicating a high concentration in these sizes.
- With over half the market (66.7%) consisting of studios or 1-bedroom units, Băile Tușnad is particularly well-suited for individuals or couples.
- A significant 22.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Băile Tușnad.
Băile Tușnad Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Băile Tușnad
- The most common guest capacity trend in Băile Tușnad vacation rentals is listings accommodating 2 guests (33.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Băile Tușnad STR market, accounting for 55.5% of listings.
- A significant 44.4% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Băile Tușnad.
- 22.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Băile Tușnad.
- On average, properties in Băile Tușnad are equipped to host 3.6 guests.
Băile Tușnad Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Băile Tușnad
- The most common availability pattern in Băile Tușnad falls within the 271-366 days range, representing 88.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Băile Tușnad (50%), reflecting common guest stay durations or potential owner blocking patterns.
Băile Tușnad Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
29.4% of total
2 Nights
3 listings
17.6% of total
30+ Nights
9 listings
52.9% of total
Key Insights
- The most prevalent minimum stay requirement in Băile Tușnad is 30+ Nights, adopted by 52.9% of listings. This highlights the market's preference for longer commitments.
- A significant segment (52.9%) caters to monthly stays (30+ nights) in Băile Tușnad, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 52.9% of Băile Tușnad hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 52.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Băile Tușnad.
Băile Tușnad Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
2 listings
50% of total
Moderate
1 listings
25% of total
Firm
1 listings
25% of total
Cancellation Policy Insights for Băile Tușnad
- The prevailing Airbnb cancellation policy trend in Băile Tușnad is Flexible, used by 50% of listings.
- The market strongly favors guest-friendly terms, with 75.0% of listings offering Flexible or Moderate policies. This suggests guests in Băile Tușnad may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 50% market standard in Băile Tușnad.
- Regularly review your cancellation policy against competitors and market demand shifts in Băile Tușnad.
Băile Tușnad STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Băile Tușnad
- The overall average booking lead time for vacation rentals in Băile Tușnad is 34 days.
- Guests book furthest in advance for stays during July (average 59 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 2 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (39 days avg.) sees the longest lead times, while Spring (12 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Băile Tușnad.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 59 days out to capitalize on advance planning.
- During August, focus on last-minute booking availability and promotions, as guests book with very short notice (2 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 39 days) to capture early planners.
- Monitor your own booking lead times against these Băile Tușnad averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Băile Tușnad (2025)
Amenity Prevalence
Amenity Insights for Băile Tușnad
- Essential amenities in Băile Tușnad that guests expect include: Heating, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Wifi, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Băile Tușnad: Heating, Essentials.
- Consider adding popular differentiators like TV or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Băile Tușnad to stay competitive.
Băile Tușnad Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Băile Tușnad
- The typical guest profile for Airbnb in Băile Tușnad consists of a mix of domestic (63%) and international guests, often arriving from nearby La Celle-Saint-Cloud, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Romanian.
- Domestic travelers account for 62.5% of guests.
- Key international markets include Romania (62.5%) and Germany (12.5%).
- Top languages spoken are English (46.2%) followed by Romanian (15.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from La Celle-Saint-Cloud and Constanța.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Băile Tușnad Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Hangu | 16 | $1,659 | $200.55 | 32% |
| Breaza | 23 | $1,533 | $247.37 | 25% |
| Bran | 140 | $1,439 | $224.56 | 28% |
| Porumbacu de Jos | 27 | $1,359 | $174.64 | 28% |
| Șaru Dornei | 12 | $1,294 | $220.62 | 29% |
| Rasnov | 96 | $1,259 | $169.12 | 31% |
| Poiana Mărului | 16 | $1,255 | $212.89 | 27% |
| Moeciu de Jos | 100 | $1,229 | $177.75 | 26% |
| Avrig | 18 | $1,221 | $216.41 | 26% |
| Săcele | 29 | $1,202 | $188.18 | 28% |