Iași Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Iași, Romania

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Iași in 2025? Explore comprehensive Airbnb analytics for Iași, Iași, Romania to uncover income potential. This 2025 STR market report for Iași, based on AirROI data from August 2024 to July 2025, reveals key trends in the market of 437 active listings.

Whether you're considering an Airbnb investment in Iași, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Iași Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Iași Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$58
The average rental revenue earned for an occupied room per day in Iași.
Occupancy Rate(?)
31.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$4,573
Typical annual income for an Airbnb listing in Iași. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-23.3%
Significant decrease (-23.3%) vs. last year.
Peak Revenue Month(?)
October
The month with the highest average earnings, indicating peak season in Iași.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Iași.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
437
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Iași (2025)

Understanding the monthly revenue variations for Airbnb listings in Iași is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Iași is typically October, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Iași across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,165+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $808 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $468 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $216, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Iași

Iași Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Iași STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Iași:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Iași

Average Daily Rate (ADR) Airbnb Trends in Iași (2025)

Effective short term rental pricing strategy in Iași involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Iași typically peaks in October and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $95+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $61 or more.
  • Typical properties (Median) charge around $48 per night.
  • Entry-level properties (Bottom 25%) earn around $40 per night.

Average Daily Rate (ADR) Trend by Month in Iași

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Airbnb Seasonality Analysis & Trends in Iași (2025)

Peak Season (October, May, September)
  • Revenue averages $776 per month
  • Occupancy rates average 42.6%
  • Daily rates average $63
Shoulder Season
  • Revenue averages $588 per month
  • Occupancy maintains around 34.3%
  • Daily rates hold near $61
Low Season (January, February, November)
  • Revenue drops to average $461 per month
  • Occupancy decreases to average 29.9%
  • Daily rates adjust to average $58

Seasonality Insights for Iași

  • The Airbnb seasonality in Iași shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Iași's highest earning potential, with monthly revenues capable of climbing to $901, occupancy reaching a high of 44.7%, and ADRs peaking at $66.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $401, occupancy could drop to 25.2%, and ADRs may adjust down to $56.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Iași.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Iași seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Iași (2025)

Exploring the top neighborhoods for short-term rentals in Iași? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Copou
A prestigious district in Iași, known for its beautiful parks and historical buildings. It attracts tourists due to its cultural significance and proximity to universities.
Botanical Garden, Mihai Eminescu University, Palace of Culture, Copou Park, The Great Synagogue
Tătărași
A popular residential area that is becoming increasingly appealing for Airbnb hosting due to its affordability and community vibe. It's close to city amenities and public transport.
City Mall, Complexul Sportiv Ștefan Cel Mare, Shopping centers, Restaurants and cafes
Centru
The heart of Iași, where most of the cultural and historical attractions are located. It's perfect for tourists wanting to explore the city on foot.
Palace of Culture, Union Square, Metropolitan Cathedral, National Theatre, Cultural Events
Cug
A developing area known for its green spaces and family-friendly environment. It's on the suburbs, appealing for those seeking tranquility while being a short drive from the city center.
Cug Park, Family-friendly activities, Local restaurants, Market area
Bucium
Located on the outskirts of the city, it offers a more secluded experience with nature. Attractive for tourists looking for relaxation and natural beauty, along with hiking opportunities.
Bucium Monastery, Natural trails, Local wineries, Quiet retreat areas
Mircea
An up-and-coming area that is growing in popularity among tourists for its local charm and suburban feel, balanced by urban accessibility.
Local shops, Parks, Proximity to transport routes, Cafes
Păcurari
This suburban area is gaining traction among Airbnb hosts for its affordability and local feel, attracting guests who enjoy residential experiences.
Residential parks, Local businesses, Restaurants, Community events
Tudor Vladimirescu
A vibrant neighborhood known for its youthful atmosphere due to nearby universities. It's popular among younger travelers and students.
Cafes and bars, Student activities, Proximity to universities, Local markets

Understanding Airbnb License Requirements & STR Laws in Iași (2025)

While Iași, Iași, Romania currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Iași to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 0% licensed listings)

Top Performing Airbnb Properties in Iași (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Iașibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Ariana Cosy Place - 5 min to Palas Mall

Ariana Cosy Place - 5 min to Palas Mall

Entire Place • 1 bedroom

$104,341
Revenue
68.9%
Occupancy
$318.29
Daily Rate
Inima Iasului - Central View Apartment

Inima Iasului - Central View Apartment

Entire Place • 3 bedrooms

$24,852
Revenue
58.3%
Occupancy
$114.29
Daily Rate
Bucium Club Vila 1

Bucium Club Vila 1

Entire Place • 5 bedrooms

$23,543
Revenue
17.7%
Occupancy
$855.63
Daily Rate
Sky City Panoramic

Sky City Panoramic

Entire Place • 2 bedrooms

$23,345
Revenue
64.1%
Occupancy
$98.87
Daily Rate
Great Exodus - Iasi City Center

Great Exodus - Iasi City Center

Entire Place • 1 bedroom

$21,321
Revenue
62.9%
Occupancy
$119.67
Daily Rate
Downtown Chic 2

Downtown Chic 2

Entire Place • 2 bedrooms

$19,353
Revenue
68.7%
Occupancy
$76.96
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Iași (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Iași based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Evelyn Apartments12$152,1281774.64/5.0
Ana-Maria18$131,7898804.84/5.0
Maria19$99,65814804.79/5.0
Geanina11$75,4473104.68/5.0
Teodora8$63,9732754.94/5.0
CityLife Apartments6$57,0992314.85/5.0
Gabriel And K3$53,1331735.00/5.0
Gorcenco10$48,9866074.65/5.0
Eden3$45,088915.00/5.0
Tincu4$41,9651004.93/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Iași.

Dive Deeper: Advanced Iași STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Iași. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Iași Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Iași

  • The Iași Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.2% of the 437 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Iași, Apartment/Condo properties are the most common (95.7%), reflecting the local real estate landscape.
  • Smaller segments like house, hotel/boutique, others, outdoor/unique (combined 4.2%) offer potential for unique stay experiences.

Iași Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Iași

  • The dominant room capacity in Iași is 1 bedroom listings, making up 76.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 90.6% of the active Airbnb listings in Iași, indicating a high concentration in these sizes.
  • With over half the market (76.9%) consisting of studios or 1-bedroom units, Iași is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (3.2%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Iași.

Iași Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Iași

  • The most common guest capacity trend in Iași vacation rentals is listings accommodating 4 guests (37.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Iași STR market, accounting for 75.6% of listings.
  • On average, properties in Iași are equipped to host 3.2 guests.

Iași Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Iași

  • The most common availability pattern in Iași falls within the 271-366 days range, representing 63.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 89.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Iași (32.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Iași Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (58.6%)

1 Night

252 listings

58.6% of total

2 Nights (18.6%)

2 Nights

80 listings

18.6% of total

3 Nights (4%)

3 Nights

17 listings

4% of total

4-6 Nights (1.4%)

4-6 Nights

6 listings

1.4% of total

7-29 Nights (0.7%)

7-29 Nights

3 listings

0.7% of total

30+ Nights (16.7%)

30+ Nights

72 listings

16.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Iași is 1 Night, adopted by 58.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (77.2%) of the Iași Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (16.7%) caters to monthly stays (30+ nights) in Iași, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 58.6% of Iași hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 16.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Iași.

Iași Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (54.7%)

Flexible

232 listings

54.7% of total

Moderate (33.7%)

Moderate

143 listings

33.7% of total

Firm (7.5%)

Firm

32 listings

7.5% of total

Strict

17 listings

4% of total

Cancellation Policy Insights for Iași

  • The prevailing Airbnb cancellation policy trend in Iași is Flexible, used by 54.7% of listings.
  • The market strongly favors guest-friendly terms, with 88.4% of listings offering Flexible or Moderate policies. This suggests guests in Iași may expect booking flexibility.
  • Strict cancellation policies are quite rare (4%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 54.7% market standard in Iași.
  • Given the high prevalence of Flexible policies (54.7%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Iași.

Iași STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Iași

  • The overall average booking lead time for vacation rentals in Iași is 19 days.
  • Guests book furthest in advance for stays during July (average 27 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 12 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (21 days avg.) sees the longest lead times, while Winter (16 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (19 days) as a baseline for your pricing and availability strategy in Iași.
  • Target marketing efforts for the Summer season well in advance (at least 21 days) to capture early planners.
  • Monitor your own booking lead times against these Iași averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Iași (2025)

Amenity Prevalence

Amenity Insights for Iași

  • Essential amenities in Iași that guests expect include: Wifi, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Heating, Washer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Iași: Wifi, TV.
  • Prioritize adding missing essentials: Wifi, TV.
  • Consider adding popular differentiators like Kitchen or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Iași to stay competitive.

Iași Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Iași

  • The typical guest profile for Airbnb in Iași consists of a mix of domestic (40%) and international guests, with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Romanian.
  • Domestic travelers account for 40.2% of guests.
  • Key international markets include Romania (40.2%) and United Kingdom (13.5%).
  • Top languages spoken are English (38.9%) followed by Romanian (20.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Iași Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Hangu15$1,450$203.1927%
Slănic-Moldova10$593$121.3924%
Chișinău Municipality1,349$447$57.4939%
Suceava83$383$64.5233%
Piatra Neamț62$341$62.7428%
Bacău62$295$47.6530%
Botoșani10$290$53.4329%
Șcheia15$270$50.3426%
Ipotești17$249$55.0329%
Bălți25$210$40.4030%

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