Makkah Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Makkah Province, Saudi Arabia
Is Airbnb profitable in Makkah in 2025? Explore comprehensive Airbnb analytics for Makkah, Makkah Province, Saudi Arabia to uncover income potential. This 2025 STR market report for Makkah, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 46 active listings.
Whether you're considering an Airbnb investment in Makkah, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Makkah Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Makkah Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Makkah (2025)
Understanding the monthly revenue variations for Airbnb listings in Makkah is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Makkah is typically August, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Makkah across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,526+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,310 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $710 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $328, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Makkah
Makkah Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Makkah STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Makkah:
- Best-in-class properties (Top 10%) achieve 56%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Makkah
Average Daily Rate (ADR) Airbnb Trends in Makkah (2025)
Effective short term rental pricing strategy in Makkah involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Makkah typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $236+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $161 or more.
- Typical properties (Median) charge around $95 per night.
- Entry-level properties (Bottom 25%) earn around $55 per night.
Average Daily Rate (ADR) Trend by Month in Makkah
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Airbnb Seasonality Analysis & Trends in Makkah (2025)
Peak Season (August, November, June)
- Revenue averages $1,366 per month
- Occupancy rates average 35.6%
- Daily rates average $120
Shoulder Season
- Revenue averages $545 per month
- Occupancy maintains around 15.2%
- Daily rates hold near $123
Low Season (March, April, December)
- Revenue drops to average $0 per month
- Occupancy decreases to average 0.0%
- Daily rates adjust to average $132
Seasonality Insights for Makkah
- The Airbnb seasonality in Makkah shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Makkah's highest earning potential, with monthly revenues capable of climbing to $1,395, occupancy reaching a high of 37.1%, and ADRs peaking at $132.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $110.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Makkah.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Makkah seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Makkah (2025)
Exploring the top neighborhoods for short-term rentals in Makkah? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Al Haram | Located near the Grand Mosque, Al Haram is a prime area for pilgrims and tourists visiting Makkah. This area is bustling with activity and offers easy access to the holy site. | Masjid al-Haram, Kaaba, Abraj Al Bait Towers, Makkah Museum, Zamzam Well |
| Aziziyyah | A popular choice for those looking for more affordable accommodations while still being close to the holy sites. Aziziyyah has many hotels and guesthouses for families and groups. | Al-Ghazali Center, Makkah Mall, Al Aziziyah Park, Local markets and restaurants |
| Minsa | Known for its residential vibe, Minsa offers a quieter alternative while still being within a short distance of the mosque, appealing to families and longer-term visitors. | Minsa Park, Residential conveniences, Local dining options |
| Shisha | A diverse area with excellent transportation links, Shisha is older but offers authentic local experiences and affordable lodging for visitors. | Traditional markets, Local cuisines, Cultural experiences |
| Al Nuzha | A growing area popular among pilgrims seeking comfort and convenience, Al Nuzha offers modern amenities and is still close to key attractions in Makkah. | Local shopping centers, Residential facilities, Nearby parks |
| Al Harazat | Strategically located for easy access to the mosque and other important landmarks, attracting both short-term and long-term visitors. | Sirat Mountain, Historical landmarks nearby |
| Al Aziziyah Al Shuhada | This area is popular with families and groups due to its spacious accommodations and proximity to the Holy Mosque. | Spacious parks, Restaurants, Cafes |
| Qurban | Qurban offers a mix of residential areas with modern facilities catering to pilgrims looking for grocery stores and local markets nearby. | Local markets, Shopping amenities, Cultural sites |
Understanding Airbnb License Requirements & STR Laws in Makkah (2025)
Yes, Makkah, Makkah Province, Saudi Arabia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Makkah to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 83% licensed listings)
Top Performing Airbnb Properties in Makkah (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Makkahbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Apartment next to the Holy Mosque
Entire Place • 2 bedrooms
10min walking to Kaba Apartment
Entire Place • 1 bedroom
2 Bedroom Luxury Apartment - 7
Entire Place • 2 bedrooms
Al-Haram apartment
Entire Place • 2 bedrooms
Luxury apartment in Makkah 3 bedrooms
Entire Place • 3 bedrooms
Luxury VIP penthouse with Roof Garden Near Haram
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Makkah (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Makkah based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Yeasin Hasan | 8 | $19,982 | 84 | 4.71/5.0 |
| Ons Homes | 2 | $13,371 | 19 | 4.95/5.0 |
| بدر | 1 | $12,916 | 11 | 4.91/5.0 |
| Hamza | 1 | $11,718 | 9 | 4.56/5.0 |
| Khulud | 2 | $9,350 | 25 | 4.96/5.0 |
| Fuad | 1 | $8,518 | 1 | Not Rated |
| Albatoul | 1 | $8,438 | 42 | 4.38/5.0 |
| Motaz | 1 | $5,527 | 12 | 3.92/5.0 |
| Abdullah | 1 | $5,314 | 25 | 4.84/5.0 |
| Dayf Stays SA | 1 | $5,255 | 11 | 4.64/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Makkah.
Dive Deeper: Advanced Makkah STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Makkah. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMakkah Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Makkah
- The Makkah Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.1% of the 46 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Makkah, Apartment/Condo properties are the most common (89.1%), reflecting the local real estate landscape.
- The presence of 10.9% Hotel/Boutique listings indicates integration with traditional hospitality.
Makkah Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Makkah
- The dominant room capacity in Makkah is 1 bedroom listings, making up 56.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 76.1% of the active Airbnb listings in Makkah, indicating a high concentration in these sizes.
- With over half the market (56.5%) consisting of studios or 1-bedroom units, Makkah is particularly well-suited for individuals or couples.
- A significant 23.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Makkah.
Makkah Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Makkah
- The most common guest capacity trend in Makkah vacation rentals is listings accommodating 2 guests (32.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Makkah STR market, accounting for 50.0% of listings.
- 37.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Makkah.
- On average, properties in Makkah are equipped to host 4.3 guests.
Makkah Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Makkah
- The most common availability pattern in Makkah falls within the 271-366 days range, representing 97.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Makkah (71.7%), reflecting common guest stay durations or potential owner blocking patterns.
Makkah Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
29 listings
63% of total
2 Nights
3 listings
6.5% of total
3 Nights
1 listings
2.2% of total
4-6 Nights
1 listings
2.2% of total
30+ Nights
12 listings
26.1% of total
Key Insights
- The most prevalent minimum stay requirement in Makkah is 1 Night, adopted by 63% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (69.5%) of the Makkah Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (26.1%) caters to monthly stays (30+ nights) in Makkah, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 63% of Makkah hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 26.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Makkah.
Makkah Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
25 listings
54.3% of total
Moderate
8 listings
17.4% of total
Firm
13 listings
28.3% of total
Cancellation Policy Insights for Makkah
- The prevailing Airbnb cancellation policy trend in Makkah is Flexible, used by 54.3% of listings.
- The market strongly favors guest-friendly terms, with 71.7% of listings offering Flexible or Moderate policies. This suggests guests in Makkah may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 54.3% market standard in Makkah.
- Given the high prevalence of Flexible policies (54.3%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Makkah.
Makkah STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Makkah
- The overall average booking lead time for vacation rentals in Makkah is 12 days.
- Guests book furthest in advance for stays during November (average 43 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (31 days avg.) sees the longest lead times, while Winter (0 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (12 days) as a baseline for your pricing and availability strategy in Makkah.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 43 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 31 days) to capture early planners.
- Monitor your own booking lead times against these Makkah averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Makkah (2025)
Amenity Prevalence
Amenity Insights for Makkah
- Essential amenities in Makkah that guests expect include: Air conditioning, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Wifi, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Makkah: Air conditioning, TV.
- Prioritize adding missing essentials: TV.
- Consider adding popular differentiators like Free parking on premises or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Makkah to stay competitive.
Makkah Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Makkah
- The typical guest profile for Airbnb in Makkah consists of a mix of domestic (53%) and international guests, often arriving from nearby Riyadh, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Arabic.
- Domestic travelers account for 52.7% of guests.
- Key international markets include Saudi Arabia (52.7%) and United States (11%).
- Top languages spoken are English (40.7%) followed by Arabic (35.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Makkah Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| جدة | 12 | $2,016 | $397.82 | 33% |
| درة العروس | 12 | $1,670 | $474.04 | 19% |
| Rabigh | 39 | $606 | $218.66 | 20% |
| Jeddah | 1,850 | $547 | $103.05 | 28% |
| At Ta'if | 61 | $520 | $128.00 | 24% |
| Makkah Al Mukarramah | 294 | $476 | $108.31 | 30% |
| Taif | 20 | $405 | $136.97 | 25% |
| At Taif | 12 | $402 | $121.19 | 20% |