AlUla Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Medina Province, Saudi Arabia
Is Airbnb profitable in AlUla in 2025? Explore comprehensive Airbnb analytics for AlUla, Medina Province, Saudi Arabia to uncover income potential. This 2025 STR market report for AlUla, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 35 active listings.
Whether you're considering an Airbnb investment in AlUla, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the AlUla Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key AlUla Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in AlUla (2025)
Understanding the monthly revenue variations for Airbnb listings in AlUla is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in AlUla is typically May, while July often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in AlUla across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,293+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,305 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,200 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $403, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in AlUla
AlUla Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the AlUla STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in AlUla:
- Best-in-class properties (Top 10%) achieve 57%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in AlUla
Average Daily Rate (ADR) Airbnb Trends in AlUla (2025)
Effective short term rental pricing strategy in AlUla involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in AlUla typically peaks in April and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $472+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $291 or more.
- Typical properties (Median) charge around $174 per night.
- Entry-level properties (Bottom 25%) earn around $102 per night.
Average Daily Rate (ADR) Trend by Month in AlUla
Get Live AlUla Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in AlUla (2025)
Peak Season (May, April, June)
- Revenue averages $2,858 per month
- Occupancy rates average 37.6%
- Daily rates average $264
Shoulder Season
- Revenue averages $2,008 per month
- Occupancy maintains around 31.1%
- Daily rates hold near $218
Low Season (March, July, August)
- Revenue drops to average $941 per month
- Occupancy decreases to average 15.3%
- Daily rates adjust to average $242
Seasonality Insights for AlUla
- The Airbnb seasonality in AlUla shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases AlUla's highest earning potential, with monthly revenues capable of climbing to $3,105, occupancy reaching a high of 43.3%, and ADRs peaking at $265.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $932, occupancy could drop to 12.9%, and ADRs may adjust down to $193.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in AlUla.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these AlUla seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in AlUla (2025)
Exploring the top neighborhoods for short-term rentals in AlUla? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| AlUla City | The main hub for visitors to AlUla, offering a mix of cultural experiences and access to heritage sites. Ideal for travelers looking to explore the history and beauty of the area. | Madain Saleh, AlUla Old Town, Al-Ula Heritage Site, Elephant Rock, Dadan Tombs |
| Al-Ula Heritage Village | A historical site that offers a glimpse into the past of AlUla, with traditional architecture and local crafts. A popular stay for cultural enthusiasts. | Traditional souks, Historical buildings, Artisans workshops |
| Mada'in Salih | Known for the UNESCO World Heritage archaeological site, it attracts tourists interested in history and photography. A unique destination for travelers. | Nabataean tombs, Arch of Lihyan, Ancient ruins |
| Al-Ula Valley | A scenic area surrounded by natural beauty, offering outdoor activities and picturesque views. Great for nature lovers and adventure seekers. | Hiking trails, Rock formations, Wildlife photography |
| Shaden Resort Area | A resort area that provides luxurious accommodations with stunning views of the rock formations. Attracts high-end travelers looking for comfort and luxury. | Spa services, Fine dining, Scenic views |
| The Old Town | Rich in history, it offers narrow alleyways and traditional buildings. Perfect for visitors who want an immersive experience in local culture. | Wadi AlUla, Cultural events, Local eateries |
| AlUla Farms | An agricultural area that showcases the local farming culture and offers unique experiences for those interested in sustainable tourism. | Farm tours, Organic products, Agricultural workshops |
| AlFaisal Park | A recreational park that serves as a community space and leisure hub, popular among families and those looking for outdoor fun. | Picnic areas, Playgrounds, Outdoor activities |
Understanding Airbnb License Requirements & STR Laws in AlUla (2025)
With 11% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in AlUla. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for AlUla to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 11% licensed listings)
Top Performing Airbnb Properties in AlUla (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in AlUlabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Tarah, AlUla Extraordinary Farmhouse
Entire Place • 2 bedrooms
3 غرف Friday House - منزل فرايدي
Private Room • 3 bedrooms
Welcome to the tiny house 360 on our quiet farm
Entire Place • 2 bedrooms
Graff Farm
Entire Place • 3 bedrooms
Laten Villa
Entire Place • 2 bedrooms
غرفتين وصاله Friday Suites - اجنحة فرايدي
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in AlUla (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in AlUla based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hashem | 1 | $127,898 | 21 | 4.95/5.0 |
| Host #493802800 | 2 | $35,055 | 3 | 0.00/5.0 |
| Salam Guest Houses | 3 | $33,905 | 14 | 4.43/5.0 |
| Faisal | 1 | $19,600 | 70 | 4.60/5.0 |
| Yazeed | 1 | $16,388 | 10 | 4.60/5.0 |
| خالد | 2 | $14,489 | 7 | 2.21/5.0 |
| Abdullah | 3 | $12,453 | 15 | 2.93/5.0 |
| Saad | 1 | $12,264 | 9 | 4.33/5.0 |
| Host #495643923 | 1 | $12,219 | 0 | 0.00/5.0 |
| Ahmed | 2 | $11,940 | 81 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in AlUla.
Dive Deeper: Advanced AlUla STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for AlUla. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAlUla Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for AlUla
- The AlUla Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.9% of the 35 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in AlUla, Apartment/Condo properties are the most common (48.6%), reflecting the local real estate landscape.
- Houses represent a significant 20% portion, catering likely to families or larger groups.
- The presence of 5.7% Hotel/Boutique listings indicates integration with traditional hospitality.
AlUla Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for AlUla
- The dominant room capacity in AlUla is 1 bedroom listings, making up 45.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 65.7% of the active Airbnb listings in AlUla, indicating a high concentration in these sizes.
- A significant 25.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in AlUla.
AlUla Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for AlUla
- The most common guest capacity trend in AlUla vacation rentals is listings accommodating 2 guests (42.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the AlUla STR market, accounting for 60.0% of listings.
- A significant 42.9% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in AlUla.
- 25.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in AlUla.
- On average, properties in AlUla are equipped to host 3.7 guests.
AlUla Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for AlUla
- The most common availability pattern in AlUla falls within the 271-366 days range, representing 85.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in AlUla (57.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
AlUla Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
28 listings
90.3% of total
2 Nights
2 listings
6.5% of total
30+ Nights
1 listings
3.2% of total
Key Insights
- The most prevalent minimum stay requirement in AlUla is 1 Night, adopted by 90.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (96.8%) of the AlUla Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 90.3% of AlUla hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in AlUla.
AlUla Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
14 listings
82.4% of total
Moderate
1 listings
5.9% of total
Firm
1 listings
5.9% of total
Strict
1 listings
5.9% of total
Cancellation Policy Insights for AlUla
- The prevailing Airbnb cancellation policy trend in AlUla is Flexible, used by 82.4% of listings.
- The market strongly favors guest-friendly terms, with 88.3% of listings offering Flexible or Moderate policies. This suggests guests in AlUla may expect booking flexibility.
- Strict cancellation policies are quite rare (5.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 82.4% market standard in AlUla.
- Given the high prevalence of Flexible policies (82.4%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 5.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in AlUla.
AlUla STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for AlUla
- The overall average booking lead time for vacation rentals in AlUla is 38 days.
- Guests book furthest in advance for stays during October (average 91 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (60 days avg.) sees the longest lead times, while Summer (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in AlUla.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these AlUla averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in AlUla (2025)
Amenity Prevalence
Amenity Insights for AlUla
- Essential amenities in AlUla that guests expect include: Air conditioning. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Hot water, Heating are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for AlUla: Air conditioning.
- Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in AlUla to stay competitive.
AlUla Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for AlUla
- The typical guest profile for Airbnb in AlUla consists of a mix of domestic (40%) and international guests, with top international origins including China, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Arabic.
- Domestic travelers account for 39.5% of guests.
- Key international markets include Saudi Arabia (39.5%) and China (11.6%).
- Top languages spoken are English (39.5%) followed by Arabic (18.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from China.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the AlUla Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.