Žalec Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Žalec, Slovenia
Is Airbnb profitable in Žalec in 2025? Explore comprehensive Airbnb analytics for Žalec, Žalec, Slovenia to uncover income potential. This 2025 STR market report for Žalec, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Žalec, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Žalec Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Žalec Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Žalec (2025)
Understanding the monthly revenue variations for Airbnb listings in Žalec is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Žalec is typically August, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Žalec across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,125+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,058 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $700 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $417, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Žalec
Žalec Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Žalec STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Žalec:
- Best-in-class properties (Top 10%) achieve 50%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 36% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 21%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Žalec
Average Daily Rate (ADR) Airbnb Trends in Žalec (2025)
Effective short term rental pricing strategy in Žalec involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Žalec typically peaks in June and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $157+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $117 or more.
- Typical properties (Median) charge around $95 per night.
- Entry-level properties (Bottom 25%) earn around $79 per night.
Average Daily Rate (ADR) Trend by Month in Žalec
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Airbnb Seasonality Analysis & Trends in Žalec (2025)
Peak Season (August, July, November)
- Revenue averages $1,416 per month
- Occupancy rates average 36.3%
- Daily rates average $108
Shoulder Season
- Revenue averages $868 per month
- Occupancy maintains around 24.7%
- Daily rates hold near $106
Low Season (May, June, December)
- Revenue drops to average $681 per month
- Occupancy decreases to average 17.9%
- Daily rates adjust to average $112
Seasonality Insights for Žalec
- The Airbnb seasonality in Žalec shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Žalec's highest earning potential, with monthly revenues capable of climbing to $1,645, occupancy reaching a high of 42.6%, and ADRs peaking at $118.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $674, occupancy could drop to 15.1%, and ADRs may adjust down to $104.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Žalec.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Žalec seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Žalec (2025)
Exploring the top neighborhoods for short-term rentals in Žalec? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Town Center | Žalec's vibrant town center is known for its local shops, cafes, and cultural events. It attracts visitors looking to experience the local lifestyle and cuisine, making it a prime spot for tourists. | Žalec Beer Fountain, Church of St. Maximilian, City Park, Local Markets, Cultural Festivals |
Cultural Quarter | This area is rich in history and culture, featuring museums and galleries that attract visitors interested in the arts and heritage of Žalec. | The Museum of Žalec, Art Gallery, Historical Exhibitions, Cultural Events, Seasonal Festivals |
Green Surroundings | With beautiful nature and walking trails, this area offers a peaceful retreat for visitors who enjoy outdoor activities like hiking and cycling. Perfect for nature lovers. | Nature Trails, Local Parks, Scenic Views, Cycling Routes, Birdwatching Spots |
Local Wineries | Žalec is known for its wine production, and the wineries attract tourists for wine tasting and tours. This area is perfect for those looking to experience local viticulture. | Wine Estates, Tasting Rooms, Vineyard Tours, Wine Festivals, Agritourism Activities |
Sporting Facilities | This area includes local sporting events and facilities that attract visitors interested in sports and recreation. | Football Stadium, Basketball Courts, Cycling Events, Local Marathons, Fitness Centers |
Food District | Known for its culinary diversity, this area attracts food enthusiasts seeking local Slovenian cuisine and gourmet experiences. | Local Restaurants, Food Markets, Gourmet Shops, Culinary Workshops, Food Festivals |
Historical Sites | This area features historical monuments and remains, drawing visitors interested in the rich history of Žalec and Slovenia. | Castle Ruins, Historical Monuments, Archaeological Sites, Guided Tours, Heritage Exhibitions |
Event Venues | Žalec hosts various events throughout the year, making this area perfect for visitors engaging in local gatherings, concerts, and festivals. | Concert Halls, Event Centers, Exhibition Spaces, Seasonal Events, Cultural Festivals |
Understanding Airbnb License Requirements & STR Laws in Žalec (2025)
While Žalec, Žalec, Slovenia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Žalec to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Žalec (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Žalecbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Holiday House Žalec | 3 bedrooms
Entire Place • 3 bedrooms

Double Room+Balcony in Dvorec B&B &Local Breakfast
Private Room • 1 bedroom

Deluxe Double Room in Dvorec B&B & Local Breakfast
Private Room • 1 bedroom

Deluxe Family Room in Dvorec B&B & Local Breakfast
Private Room • 1 bedroom

Island Country House in Savinja Valley
Entire Place • 2 bedrooms

Cottage The Sunny Hill - Ground Floor Apartment
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Žalec (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Žalec based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Primož | 1 | $40,952 | 5 | 5.00/5.0 |
Staša | 4 | $35,145 | 19 | 4.89/5.0 |
Rok | 2 | $13,856 | 34 | 4.87/5.0 |
Anja | 1 | $7,660 | 17 | 4.88/5.0 |
Aljaz | 1 | $6,383 | 46 | 4.89/5.0 |
Anita | 1 | $5,750 | 18 | 4.94/5.0 |
Jerneja | 1 | $5,585 | 10 | 5.00/5.0 |
Rudi | 2 | $5,535 | 13 | 4.92/5.0 |
Turistična Kmetija | 3 | $3,572 | 8 | 4.60/5.0 |
Blaž | 1 | $1,108 | 43 | 4.70/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Žalec.
Dive Deeper: Advanced Žalec STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Žalec. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsŽalec Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Žalec
- The Žalec Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.7% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Žalec, Apartment/Condo properties are the most common (36.8%), reflecting the local real estate landscape.
- Houses represent a significant 26.3% portion, catering likely to families or larger groups.
- The presence of 26.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Žalec Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Žalec
- The dominant room capacity in Žalec is 1 bedroom listings, making up 68.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 84.2% of the active Airbnb listings in Žalec, indicating a high concentration in these sizes.
- With over half the market (68.4%) consisting of studios or 1-bedroom units, Žalec is particularly well-suited for individuals or couples.
Žalec Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Žalec
- The most common guest capacity trend in Žalec vacation rentals is listings accommodating 4 guests (31.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Žalec STR market, accounting for 57.9% of listings.
- 31.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Žalec.
- On average, properties in Žalec are equipped to host 4.3 guests.
Žalec Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Žalec
- The most common availability pattern in Žalec falls within the 271-366 days range, representing 84.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Žalec (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
Žalec Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
47.1% of total
2 Nights
3 listings
17.6% of total
3 Nights
2 listings
11.8% of total
4-6 Nights
1 listings
5.9% of total
30+ Nights
3 listings
17.6% of total
Key Insights
- The most prevalent minimum stay requirement in Žalec is 1 Night, adopted by 47.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (64.7%) of the Žalec Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (17.6%) caters to monthly stays (30+ nights) in Žalec, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 47.1% of Žalec hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 17.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Žalec.
Žalec Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
11 listings
57.9% of total
Moderate
7 listings
36.8% of total
Strict
1 listings
5.3% of total
Cancellation Policy Insights for Žalec
- The prevailing Airbnb cancellation policy trend in Žalec is Flexible, used by 57.9% of listings.
- The market strongly favors guest-friendly terms, with 94.7% of listings offering Flexible or Moderate policies. This suggests guests in Žalec may expect booking flexibility.
- Strict cancellation policies are quite rare (5.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 57.9% market standard in Žalec.
- Given the high prevalence of Flexible policies (57.9%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 5.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Žalec.
Žalec STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Žalec
- The overall average booking lead time for vacation rentals in Žalec is 32 days.
- Guests book furthest in advance for stays during March (average 53 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 7 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (43 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Žalec.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (7 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 43 days) to capture early planners.
- Monitor your own booking lead times against these Žalec averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Žalec (2025)
Amenity data is currently unavailable for Žalec.
Žalec Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Žalec
- The typical guest profile for Airbnb in Žalec consists of predominantly international visitors (98%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 2.4% of guests.
- Key international markets include Germany (26.8%) and Netherlands (17.1%).
- Top languages spoken are English (42.9%) followed by German (23.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Netherlands.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Žalec Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Molln | 14 | $3,233 | $182.22 | 54% |
Sveti Bartul | 14 | $2,712 | $378.50 | 50% |
Bad Sankt Leonhard im Lavanttal | 34 | $2,548 | $274.27 | 37% |
Općina Gornji Kneginec | 11 | $2,188 | $426.99 | 34% |
Wildalpen | 14 | $2,141 | $287.08 | 28% |
Oberwölz | 35 | $2,096 | $296.63 | 31% |
Sveti Ivan Dobrinjski | 10 | $2,040 | $323.77 | 45% |
Sankt Georgen am Kreischberg | 103 | $2,028 | $283.68 | 32% |
Stainz | 11 | $2,004 | $270.87 | 28% |
Hohentauern | 76 | $1,996 | $249.85 | 35% |