Ptuj Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ptuj, Slovenia
Is Airbnb profitable in Ptuj in 2025? Explore comprehensive Airbnb analytics for Ptuj, Ptuj, Slovenia to uncover income potential. This 2025 STR market report for Ptuj, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 33 active listings.
Whether you're considering an Airbnb investment in Ptuj, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ptuj Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ptuj Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ptuj (2025)
Understanding the monthly revenue variations for Airbnb listings in Ptuj is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ptuj is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ptuj across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,622+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,159 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $603 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $319, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ptuj
Ptuj Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ptuj STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ptuj:
- Best-in-class properties (Top 10%) achieve 47%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 19%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ptuj
Average Daily Rate (ADR) Airbnb Trends in Ptuj (2025)
Effective short term rental pricing strategy in Ptuj involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ptuj typically peaks in February and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $161+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $114 or more.
- Typical properties (Median) charge around $96 per night.
- Entry-level properties (Bottom 25%) earn around $66 per night.
Average Daily Rate (ADR) Trend by Month in Ptuj
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Airbnb Seasonality Analysis & Trends in Ptuj (2025)
Peak Season (August, July, June)
- Revenue averages $1,287 per month
- Occupancy rates average 38.4%
- Daily rates average $99
Shoulder Season
- Revenue averages $770 per month
- Occupancy maintains around 21.7%
- Daily rates hold near $100
Low Season (January, February, March)
- Revenue drops to average $442 per month
- Occupancy decreases to average 15.4%
- Daily rates adjust to average $103
Seasonality Insights for Ptuj
- The Airbnb seasonality in Ptuj shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ptuj's highest earning potential, with monthly revenues capable of climbing to $1,477, occupancy reaching a high of 44.0%, and ADRs peaking at $104.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $412, occupancy could drop to 14.3%, and ADRs may adjust down to $98.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ptuj.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ptuj seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ptuj (2025)
Exploring the top neighborhoods for short-term rentals in Ptuj? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Town Ptuj | Historical center of Ptuj with picturesque streets, ancient architecture, and cultural significance. Ideal for tourists interested in history and local culture. | Ptuj Castle, Regional Museum of Ptuj, Main Square, Ptujska Gora, Church of St. George |
| Židikovci | Residential area close to nature and local amenities, offering a quieter stay while still being close to the city's attractions. | Nearby parks, Nature trails, Local restaurants, Community events |
| Lukovica | A neighborhood known for its tranquil atmosphere and proximity to natural landscapes, appealing to those who enjoy outdoor activities and relaxation. | Outdoor recreation areas, Scenic views, Local markets |
| Podvinci | Located just outside Ptuj, this area offers a rural charm with easy access to the city, making it perfect for families or larger groups. | Countryside, Vineyards, Biking routes |
| Trojane | Known for its beautiful hills and traditional Slovenian cuisine, this area attracts travelers looking for cultural and culinary experiences. | Trojane Donuts, Natural landscape, Hiking trails |
| Drahonje | A peaceful village atmosphere ideal for travelers wanting a retreat while being a short drive from Ptuj's main attractions. | Cultural heritage, Local farms, Peaceful surroundings |
| Cmentnik | A developing area that provides affordable accommodation options and access to local amenities and transport links. | Local shops, Public transport access |
| Slovenska Bistrica | Just a short distance from Ptuj, this area offers a blend of urban and rural experiences with access to both nature and city life. | Scenic parks, Historical sites, Local festivals |
Understanding Airbnb License Requirements & STR Laws in Ptuj (2025)
While Ptuj, Ptuj, Slovenia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ptuj to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ptuj (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ptujbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
☆Castle way LITTLE HOUSE☆ 2BR w/P, terrace, AC
Entire Place • 2 bedrooms
Apt Ignacius (B&B) | City Centre | Free Parking
Private Room • 1 bedroom
Bed and Breakfast Šilak, Room 11
Private Room • 2 bedrooms
A break on a green hill - family room
Private Room • 13 bedrooms
Hiša s prostorom za piknike, blizu Ptujskih term .
Entire Place • 2 bedrooms
Apartment Rozika is in a quiet location in the center of Ptuj
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ptuj (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ptuj based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Vladimir | 5 | $32,303 | 16 | 3.00/5.0 |
| Panorama | 4 | $23,492 | 36 | 4.67/5.0 |
| Vlasta | 3 | $20,880 | 14 | 3.21/5.0 |
| Host #580311426 | 3 | $18,106 | 0 | 0.00/5.0 |
| Sobe | 2 | $17,198 | 15 | 4.93/5.0 |
| Vladimira | 1 | $15,524 | 26 | 5.00/5.0 |
| Nastja | 2 | $14,829 | 250 | 4.99/5.0 |
| Host #348279242 | 1 | $12,981 | 19 | 4.95/5.0 |
| Valerija | 1 | $12,169 | 3 | 5.00/5.0 |
| Urška | 1 | $10,120 | 34 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ptuj.
Dive Deeper: Advanced Ptuj STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ptuj. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPtuj Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ptuj
- The Ptuj Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 51.5% of the 33 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 45.5% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Ptuj, Apartment/Condo properties are the most common (42.4%), reflecting the local real estate landscape.
- Houses represent a significant 15.2% portion, catering likely to families or larger groups.
- The presence of 39.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 3.0%) offer potential for unique stay experiences.
Ptuj Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ptuj
- The dominant room capacity in Ptuj is 1 bedroom listings, making up 45.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 69.7% of the active Airbnb listings in Ptuj, indicating a high concentration in these sizes.
Ptuj Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ptuj
- The most common guest capacity trend in Ptuj vacation rentals is listings accommodating 4 guests (30.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Ptuj STR market, accounting for 57.6% of listings.
- On average, properties in Ptuj are equipped to host 3.1 guests.
Ptuj Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ptuj
- The most common availability pattern in Ptuj falls within the 271-366 days range, representing 72.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Ptuj (39.4%), reflecting common guest stay durations or potential owner blocking patterns.
Ptuj Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
71% of total
2 Nights
9 listings
29% of total
Key Insights
- The most prevalent minimum stay requirement in Ptuj is 1 Night, adopted by 71% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Ptuj Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 71% of Ptuj hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ptuj.
Ptuj Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
14 listings
53.8% of total
Moderate
7 listings
26.9% of total
Firm
3 listings
11.5% of total
Strict
2 listings
7.7% of total
Cancellation Policy Insights for Ptuj
- The prevailing Airbnb cancellation policy trend in Ptuj is Flexible, used by 53.8% of listings.
- The market strongly favors guest-friendly terms, with 80.7% of listings offering Flexible or Moderate policies. This suggests guests in Ptuj may expect booking flexibility.
- Strict cancellation policies are quite rare (7.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 53.8% market standard in Ptuj.
- Given the high prevalence of Flexible policies (53.8%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 7.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Ptuj.
Ptuj STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ptuj
- The overall average booking lead time for vacation rentals in Ptuj is 56 days.
- Guests book furthest in advance for stays during September (average 99 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (89 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Ptuj.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 89 days) to capture early planners.
- Monitor your own booking lead times against these Ptuj averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ptuj (2025)
Amenity Prevalence
Amenity Insights for Ptuj
- Essential amenities in Ptuj that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Wifi, Heating, Essentials are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ptuj: Free parking on premises.
- Prioritize adding missing essentials: Free parking on premises.
- Consider adding popular differentiators like Wifi or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ptuj to stay competitive.
Ptuj Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ptuj
- The typical guest profile for Airbnb in Ptuj consists of predominantly international visitors (96%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 3.6% of guests.
- Key international markets include Germany (14.3%) and France (14.3%).
- Top languages spoken are English (45%) followed by German (14.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ptuj Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Molln | 15 | $3,034 | $179.48 | 52% |
| Podhom | 10 | $2,849 | $196.31 | 50% |
| Bad Sankt Leonhard im Lavanttal | 27 | $2,745 | $266.48 | 39% |
| Spital am Semmering | 16 | $2,557 | $337.61 | 36% |
| Hum | 24 | $2,419 | $305.45 | 26% |
| Hreljin | 10 | $2,326 | $259.75 | 40% |
| Wildalpen | 12 | $2,317 | $306.32 | 32% |
| Melnica | 11 | $2,156 | $332.13 | 42% |
| Hohentauern | 77 | $2,057 | $226.21 | 36% |
| Zagore | 13 | $2,021 | $282.36 | 39% |