Jeju-si Airbnb Market Analysis 2026: Short Term Rental Data & Vacation Rental Statistics in Jeju Province, South Korea
Is Airbnb profitable in Jeju-si in 2026? Explore comprehensive Airbnb analytics for Jeju-si, Jeju Province, South Korea to uncover income potential. This 2026 STR market report for Jeju-si, based on AirROI data from January 2025 to December 2025, reveals key trends in the market of 231 active listings.
Whether you're considering an Airbnb investment in Jeju-si, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Jeju-si Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Jeju-si Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Jeju-si (2026)
Understanding the monthly revenue variations for Airbnb listings in Jeju-si is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Jeju-si is typically June, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Jeju-si across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,757+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,272 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,326 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $731, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Jeju-si
Jeju-si Airbnb Occupancy Rate Trends (2026)
Maximize your bookings by understanding the Jeju-si STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Jeju-si:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 47%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Jeju-si
Average Daily Rate (ADR) Airbnb Trends in Jeju-si (2026)
Effective short term rental pricing strategy in Jeju-si involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Jeju-si typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $226+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $162 or more.
- Typical properties (Median) charge around $99 per night.
- Entry-level properties (Bottom 25%) earn around $56 per night.
Average Daily Rate (ADR) Trend by Month in Jeju-si
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Airbnb Seasonality Analysis & Trends in Jeju-si (2025)
Peak Season (June, August, October)
- Revenue averages $2,164 per month
- Occupancy rates average 55.4%
- Daily rates average $125
Shoulder Season
- Revenue averages $1,244 per month
- Occupancy maintains around 34.8%
- Daily rates hold near $121
Low Season (February, March, April)
- Revenue drops to average $0 per month
- Occupancy decreases to average 0.0%
- Daily rates adjust to average $125
Seasonality Insights for Jeju-si
- The Airbnb seasonality in Jeju-si shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Jeju-si's highest earning potential, with monthly revenues capable of climbing to $2,245, occupancy reaching a high of 56.8%, and ADRs peaking at $131.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $116.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Jeju-si.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Jeju-si seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Jeju-si (2026)
Exploring the top neighborhoods for short-term rentals in Jeju-si? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Seongsan Ilchulbong | Famous for its stunning sunrise views and hiking opportunities. Ideal for tourists who want to experience nature and scenic beauty in Jeju. | Seongsan Ilchulbong Peak, Ilchulbong Sunrise, Udo Island, Seopjikoji, Seongsan port |
| Hallasan National Park | Home to South Korea's highest mountain, Hallasan. Great for outdoor enthusiasts and hikers looking for beautiful nature trails. | Hallasan Mountain, Cheonjiyeon Waterfall, Eunhyeongak, Flora and Fauna, Various hiking trails |
| Jeju City | The capital city offers urban amenities and easy access to attractions. Perfect for travelers looking for convenience and a mix of city and nature. | Jeju Folklore and Natural History Museum, Nuwemaru Market, Dongmun Traditional Market, Tapdong Ocean Park, Jeju Chocolate Museum |
| Sinsan-ri | Known for its beautiful beaches and proximity to natural attractions. A peaceful area that attracts families and beach lovers. | Sinsan Beach, Hyangjin Beach, Sehwa Beach, Geumneung Beach, Gimnyeong Seonsegi Beach |
| Pyoseon Beach | Popular for its long sandy beaches and shallow waters, ideal for families and beach activities. Offers a laid-back atmosphere. | Pyoseon Beach, Jeju Folk Village, Seongyo Mountain, Beautiful natural scenery, Water sports activities |
| Hyeopjae Beach | Famous for its white sands and clear blue waters. It's a scenic spot for relaxation and water sports, attracting many young travelers. | Hyeopjae Beach, Biyangdo Island, Hallim Park, Café Street, Seven Sister's Rock |
| Udo Island | A small island off the coast of Jeju, Udo is perfect for day trips, known for its serene landscapes and beautiful beaches. | Udo Lighthouse, Seobin Baeksa Beach, Cactus Park, Udo Maritime Park, Rocky coastline |
| Korean Demilitarized Zone (DMZ) | Unique location that attracts history buffs and those interested in the Korean War and its aftermath. Offers a different perspective of Korea. | DMZ tours, Observation posts, Cultural exhibitions, Historic sites, Nature walks |
Understanding Airbnb License Requirements & STR Laws in Jeju-si (2026)
Yes, Jeju-si, Jeju Province, South Korea enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2026 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Jeju-si to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 92% licensed listings)
Top Performing Airbnb Properties in Jeju-si (2026)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Jeju-sibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Window Lounge Pool Villa
Entire Place • 4 bedrooms
Hope is the last to die. Somangilda
Entire Place • 3 bedrooms
Haevium Haedong
Entire Place • 2 bedrooms
금등첨화 (Better than good)
Entire Place • 2 bedrooms
![[Heated pool] Good vibes villa/Jeju Aewol_301](https://a0.muscache.com/im/pictures/hosting/Hosting-1362105902019609883/original/dd7e4274-52f5-43c3-980d-0f702861928b.jpeg?im_w=480&im_format=avif)
[Heated pool] Good vibes villa/Jeju Aewol_301
Entire Place • 1 bedroom
![[Heated pool] Good vibes villa/Jeju Aewol_302](https://a0.muscache.com/im/pictures/hosting/Hosting-1362108738907225511/original/f2386e56-5f65-4479-a0a6-79bcd76d7a3c.jpeg?im_w=480&im_format=avif)
[Heated pool] Good vibes villa/Jeju Aewol_302
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Jeju-si (2026)
Learn from the best! This table showcases top-performing Airbnb hosts in Jeju-si based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rb | 22 | $559,592 | 254 | 4.62/5.0 |
| 보미 | 7 | $92,594 | 51 | 4.97/5.0 |
| 미쉘 | 9 | $91,134 | 275 | 4.87/5.0 |
| 경진 | 1 | $76,852 | 7 | 4.43/5.0 |
| 병철 | 2 | $62,915 | 9 | 5.00/5.0 |
| 민영 | 4 | $61,112 | 24 | 4.97/5.0 |
| JiHoon | 5 | $56,596 | 170 | 4.90/5.0 |
| 수경 | 4 | $55,430 | 166 | 4.95/5.0 |
| Minyoung | 4 | $45,811 | 71 | 4.68/5.0 |
| 은경 | 1 | $45,656 | 9 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Jeju-si.
Dive Deeper: Advanced Jeju-si STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Jeju-si. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsJeju-si Short-Term Rental Market Composition (2026): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Jeju-si
- The Jeju-si Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.3% of the 231 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Jeju-si, House properties are the most common (68%), reflecting the local real estate landscape.
- Houses represent a significant 68% portion, catering likely to families or larger groups.
- The presence of 19.5% Hotel/Boutique listings indicates integration with traditional hospitality.
Jeju-si Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Jeju-si
- The dominant room capacity in Jeju-si is 1 bedroom listings, making up 48.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 77.1% of the active Airbnb listings in Jeju-si, indicating a high concentration in these sizes.
Jeju-si Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Jeju-si
- The most common guest capacity trend in Jeju-si vacation rentals is listings accommodating 2 guests (36.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Jeju-si STR market, accounting for 52.0% of listings.
- 22.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Jeju-si.
- On average, properties in Jeju-si are equipped to host 3.6 guests.
Jeju-si Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Jeju-si
- The most common availability pattern in Jeju-si falls within the 271-366 days range, representing 45.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Jeju-si (42%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Jeju-si Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
174 listings
75.3% of total
2 Nights
15 listings
6.5% of total
7-29 Nights
1 listings
0.4% of total
30+ Nights
41 listings
17.7% of total
Key Insights
- The most prevalent minimum stay requirement in Jeju-si is 1 Night, adopted by 75.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (81.8%) of the Jeju-si Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (17.7%) caters to monthly stays (30+ nights) in Jeju-si, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 75.3% of Jeju-si hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 17.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Jeju-si.
Jeju-si Airbnb Cancellation Policy Trends Analysis (2026)
Limited
11 listings
4.8% of total
Flexible
26 listings
11.3% of total
Moderate
62 listings
26.8% of total
Firm
117 listings
50.6% of total
Strict
15 listings
6.5% of total
Cancellation Policy Insights for Jeju-si
- The prevailing Airbnb cancellation policy trend in Jeju-si is Firm, used by 50.6% of listings.
- A majority (57.1%) of hosts in Jeju-si utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (6.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 50.6% market standard in Jeju-si.
- Using a Strict policy might deter some guests, as only 6.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Jeju-si.
Jeju-si STR Booking Lead Time Analysis (2026)
Average Booking Lead Time by Month
Booking Lead Time Insights for Jeju-si
- The overall average booking lead time for vacation rentals in Jeju-si is 24 days.
- Guests book furthest in advance for stays during October (average 42 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (32 days avg.) sees the longest lead times, while Spring (1 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (24 days) as a baseline for your pricing and availability strategy in Jeju-si.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 42 days out to capitalize on advance planning.
- During April, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 32 days) to capture early planners.
- Monitor your own booking lead times against these Jeju-si averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Jeju-si (2026)
Amenity Prevalence
Amenity Insights for Jeju-si
- Essential amenities in Jeju-si that guests expect include: Smoke alarm, Wifi, Air conditioning, Fire extinguisher, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, TV, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Jeju-si: Smoke alarm, Wifi, Air conditioning, Fire extinguisher, Free parking on premises.
- Prioritize adding missing essentials: Smoke alarm, Wifi, Air conditioning, Fire extinguisher, Free parking on premises.
- Consider adding popular differentiators like Heating or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Jeju-si to stay competitive.
Jeju-si Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Jeju-si
- The typical guest profile for Airbnb in Jeju-si consists of a mix of domestic (62%) and international guests, often arriving from nearby Seoul, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Korean.
- Domestic travelers account for 62.2% of guests.
- Key international markets include South Korea (62.2%) and China (7%).
- Top languages spoken are English (36.8%) followed by Korean (33.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seoul and Daegu.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Jeju-si Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Jeju | 6,186 | $1,223 | $110.70 | 40% |
| Seogwipo-si | 3,394 | $953 | $101.53 | 33% |
| Idong-myeon | 10 | $934 | $94.74 | 30% |
| Seogwipo-si | 94 | $883 | $121.32 | 39% |
| Donghae-ri | 10 | $805 | $77.88 | 36% |
| Mokpo-si | 197 | $786 | $111.64 | 29% |
| Seongu-ri | 15 | $761 | $116.03 | 28% |
| Suncheon-si | 152 | $665 | $100.33 | 24% |
| Yeosu-si | 1,087 | $657 | $112.48 | 23% |
| Seokgyo-ri | 48 | $649 | $114.56 | 21% |