Istán Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Andalusia, Spain

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Istán in 2025? Explore comprehensive Airbnb analytics for Istán, Andalusia, Spain to uncover income potential. This 2025 STR market report for Istán, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Istán, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Istán Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Istán Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$213
The average rental revenue earned for an occupied room per day in Istán.
Occupancy Rate(?)
41.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$18,226
Typical annual income for an Airbnb listing in Istán. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-3.5%
Slight decrease (-3.5%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Istán.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Istán.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Istán (2025)

Understanding the monthly revenue variations for Airbnb listings in Istán is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Istán is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Istán across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,186+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,003 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,247 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,028, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Istán

Istán Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Istán STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Istán:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 39%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Istán

Average Daily Rate (ADR) Airbnb Trends in Istán (2025)

Effective short term rental pricing strategy in Istán involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Istán typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $412+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $297 or more.
  • Typical properties (Median) charge around $175 per night.
  • Entry-level properties (Bottom 25%) earn around $120 per night.

Average Daily Rate (ADR) Trend by Month in Istán

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Airbnb Seasonality Analysis & Trends in Istán (2025)

Peak Season (August, July, September)
  • Revenue averages $4,494 per month
  • Occupancy rates average 54.2%
  • Daily rates average $230
Shoulder Season
  • Revenue averages $2,897 per month
  • Occupancy maintains around 41.9%
  • Daily rates hold near $217
Low Season (January, February, December)
  • Revenue drops to average $1,389 per month
  • Occupancy decreases to average 28.8%
  • Daily rates adjust to average $206

Seasonality Insights for Istán

  • The Airbnb seasonality in Istán shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Istán's highest earning potential, with monthly revenues capable of climbing to $5,620, occupancy reaching a high of 68.0%, and ADRs peaking at $256.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,162, occupancy could drop to 26.5%, and ADRs may adjust down to $202.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Istán.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Istán seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Istán (2025)

Exploring the top neighborhoods for short-term rentals in Istán? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Istán Town Center
Historic center with traditional Andalusian architecture and charm. Great for tourists looking for a local experience and access to amenities.
Iglesia de San Miguel, Plaza de la Constitución, local tapas bars, artisan shops
Lake Istán
Beautiful natural surroundings and perfect for outdoor enthusiasts and families. Offers a tranquil escape near the water.
Lake Istán, hiking trails, wildlife watching, picnic areas
Sierra de las Nieves National Park
Natural park offering stunning landscapes and hiking opportunities. Ideal for visitors seeking adventure and nature experiences.
hiking trails, Biosfera Reserve, wild natural scenery
Cerro Gordo
Scenic viewpoint and hiking area with panoramic views, appealing to nature lovers and photographers.
viewpoints, nature trails, bird watching
Ronda
A picturesque town just a short drive away known for its dramatic cliffs and ancient bridges. A cultural gem attracting visitors.
Puente Nuevo, Plaza de Toros, historic palaces, scenic viewpoints
Marbella
Famous nearby coastal city known for its beaches and nightlife. Attracts tourists from all over looking for sun and fun.
Marbella Old Town, Playa de la Fontanilla, Marbella Marina, Puerto Banús
Ojén
Quaint village close to Istán offering beautiful landscapes and traditional Andalusian culture. Great for quiet retreats.
Iglesia de la Encarnación, local festivals, nature views, scenic walks
Guadalmina
A luxury residential area near the coast, popular with wealthy tourists seeking high-end stays and golf.
golf courses, beaches, exclusive restaurants, spa facilities

Understanding Airbnb License Requirements & STR Laws in Istán (2025)

While Istán, Andalusia, Spain currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Istán to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Istán (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Istánbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

THE BEST OF TWO WORLDS - MARBELLA & MOUNTAINS

THE BEST OF TWO WORLDS - MARBELLA & MOUNTAINS

Entire Place • 4 bedrooms

$59,965
Revenue
42.7%
Occupancy
$577.50
Daily Rate
VILLA WITH POOL AND SPECTACULAR VIEWS

VILLA WITH POOL AND SPECTACULAR VIEWS

Entire Place • 5 bedrooms

$54,640
Revenue
77.5%
Occupancy
$244.78
Daily Rate
Modern penthouse near Puente Romano with sea views

Modern penthouse near Puente Romano with sea views

Entire Place • 3 bedrooms

$36,629
Revenue
54.9%
Occupancy
$321.48
Daily Rate
Sea view; private garden and jacuzzi; garaje

Sea view; private garden and jacuzzi; garaje

Entire Place • 2 bedrooms

$32,236
Revenue
52.3%
Occupancy
$167.72
Daily Rate
Casa del León

Casa del León

Entire Place • 6 bedrooms

$31,976
Revenue
31.4%
Occupancy
$359.05
Daily Rate
Penthouse in Istán; jacuzzi; sea and lake views

Penthouse in Istán; jacuzzi; sea and lake views

Entire Place • 2 bedrooms

$28,262
Revenue
52.5%
Occupancy
$158.67
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Istán (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Istán based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Homewatch5$102,672884.68/5.0
Elin1$59,965404.95/5.0
Victoria1$54,640364.94/5.0
Miguel1$31,976105.00/5.0
Jan1$25,699434.93/5.0
Lisa1$22,93364.67/5.0
Marcela1$20,717534.57/5.0
Host #1045445041$18,3880Not Rated
Ramona1$17,212125.00/5.0
Apartelius1$11,9301Not Rated

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Istán.

Dive Deeper: Advanced Istán STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Istán. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Istán Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Istán

  • The Istán Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.5% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Istán, House properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 50% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 4.5%) offer potential for unique stay experiences.

Istán Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Istán

  • The dominant room capacity in Istán is 2 bedrooms listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 77.3% of the active Airbnb listings in Istán, indicating a high concentration in these sizes.
  • A significant 45.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Istán.

Istán Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Istán

  • The most common guest capacity trend in Istán vacation rentals is listings accommodating 4 guests (36.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Istán STR market, accounting for 59.1% of listings.
  • 45.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Istán.
  • On average, properties in Istán are equipped to host 5.4 guests.

Istán Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Istán

  • The most common availability pattern in Istán falls within the 271-366 days range, representing 63.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Istán (31.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 9.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Istán Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.7%)

1 Night

5 listings

22.7% of total

2 Nights (9.1%)

2 Nights

2 listings

9.1% of total

3 Nights (9.1%)

3 Nights

2 listings

9.1% of total

4-6 Nights (27.3%)

4-6 Nights

6 listings

27.3% of total

30+ Nights (31.8%)

30+ Nights

7 listings

31.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Istán is 30+ Nights, adopted by 31.8% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (31.8%) caters to monthly stays (30+ nights) in Istán, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 31.8% of Istán hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 31.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Istán.

Istán Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (23.8%)

Super Strict 30 Days

5 listings

23.8% of total

Flexible

1 listings

4.8% of total

Moderate (33.3%)

Moderate

7 listings

33.3% of total

Firm (23.8%)

Firm

5 listings

23.8% of total

Strict (14.3%)

Strict

3 listings

14.3% of total

Cancellation Policy Insights for Istán

  • The prevailing Airbnb cancellation policy trend in Istán is Moderate, used by 33.3% of listings.
  • There's a relatively balanced mix between guest-friendly (38.1%) and stricter (38.1%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 33.3% market standard in Istán.
  • Using a Strict policy might deter some guests, as only 14.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Istán.

Istán STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Istán

  • The overall average booking lead time for vacation rentals in Istán is 53 days.
  • Guests book furthest in advance for stays during May (average 104 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 12 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (64 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Istán.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 104 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 64 days) to capture early planners.
  • Monitor your own booking lead times against these Istán averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Istán (2025)

Amenity Prevalence

Amenity Insights for Istán

  • Essential amenities in Istán that guests expect include: TV, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Washer, Hair dryer are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Istán: TV, Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Hot water or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Istán to stay competitive.

Istán Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Istán

  • The typical guest profile for Airbnb in Istán consists of predominantly international visitors (83%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 17.0% of guests.
  • Key international markets include United Kingdom (20.8%) and France (18.9%).
  • Top languages spoken are English (48.1%) followed by Spanish (11.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Istán Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cártama47$3,292$352.6841%
Alhaurín de la Torre222$3,183$295.0945%
Alhaurín el Grande288$3,000$296.3144%
Totalán10$2,597$785.7131%
Casarabonela26$2,508$239.2234%
Benahavís500$2,435$404.9339%
Marbella5,181$2,383$315.0441%
Seville6,851$2,290$168.3451%
Marchena21$2,238$324.8235%
Gójar14$2,188$238.7131%

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