Pájara Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Canary Islands, Spain

Source: AirROI
Last updated: 2025-11-01

Is Airbnb profitable in Pájara in 2025? Explore comprehensive Airbnb analytics for Pájara, Canary Islands, Spain to uncover income potential. This 2025 STR market report for Pájara, based on AirROI data from November 2024 to October 2025, reveals key trends in the market of 855 active listings.

Whether you're considering an Airbnb investment in Pájara, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pájara Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Pájara Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$117
The average rental revenue earned for an occupied room per day in Pájara.
Occupancy Rate(?)
49.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$15,756
Typical annual income for an Airbnb listing in Pájara. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
28.6%
Strong growth (28.6%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Pájara.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Pájara.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
855
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Pájara (2025)

Understanding the monthly revenue variations for Airbnb listings in Pájara is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pájara is typically January, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pájara across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,455+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,513 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,704 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $934, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Pájara

Pájara Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Pájara STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pájara:

  • Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 78% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 58%.
  • Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Pájara

Average Daily Rate (ADR) Airbnb Trends in Pájara (2025)

Effective short term rental pricing strategy in Pájara involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pájara typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $188+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $128 or more.
  • Typical properties (Median) charge around $100 per night.
  • Entry-level properties (Bottom 25%) earn around $80 per night.

Average Daily Rate (ADR) Trend by Month in Pájara

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Airbnb Seasonality Analysis & Trends in Pájara (2025)

Peak Season (January, August, March)
  • Revenue averages $2,297 per month
  • Occupancy rates average 62.1%
  • Daily rates average $119
Shoulder Season
  • Revenue averages $2,015 per month
  • Occupancy maintains around 57.0%
  • Daily rates hold near $118
Low Season (May, June, October)
  • Revenue drops to average $1,429 per month
  • Occupancy decreases to average 39.4%
  • Daily rates adjust to average $121

Seasonality Insights for Pájara

  • The Airbnb seasonality in Pájara shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Pájara's highest earning potential, with monthly revenues capable of climbing to $2,341, occupancy reaching a high of 68.9%, and ADRs peaking at $129.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,353, occupancy could drop to 34.9%, and ADRs may adjust down to $112.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pájara.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Pájara seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Pájara (2025)

Exploring the top neighborhoods for short-term rentals in Pájara? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Morro Jable
A picturesque seaside town with beautiful beaches and a relaxed atmosphere. It is a popular vacation spot for families and beach lovers, offering a variety of water sports and local cuisine.
Playa del Matorral, Morro Jable Lighthouse, Biosfera Plaza, Jandía Natural Park, local markets
Costa Calma
Known for its stunning beaches and calm waters, this area is perfect for families and those seeking tranquility. It's ideal for water sports enthusiasts, including windsurfing and kitesurfing.
Playa Costa Calma, Sotavento Beach, Kitesurfing spots, local restaurants, natural parks
Jandía
Famous for its beautiful beaches and resorts, Jandía attracts tourists with its luxurious amenities and vibrant nightlife, making it a top destination for travelers.
Playa de Jandía, Jandía Golf, water sports, shopping centers, beach bars
El Cotillo
A charming fishing village with stunning lagoons and serene beaches, El Cotillo is ideal for eco-tourists and surfers looking for a quieter, more authentic Canarian experience.
El Cotillo Beach, Los Lagos, Faro del Tostón, local eateries, surfing spots
La Pared
A small, idyllic village known for its breathtaking cliffs and surf spots. It draws adventure seekers and nature lovers who prefer a peaceful getaway.
La Pared Beach, cliffside walks, surf schools, secluded coves, local artisan shops
Puerto del Rosario
The capital of Fuerteventura, it offers a mix of cultural experiences, shopping, and beautiful coastlines. It's a convenient base to explore the island.
City beach, Museo de la Sal, Parque Natural de las Dunas, shopping centers, local markets
Caleta de Fuste
A family-friendly destination with a range of leisure activities, including golf and water parks. The beach is ideal for children and safe swimming.
Caleta de Fuste Beach, El Castillo, ATV tours, water sports, shopping malls
Tefía
Located inland, Tefía offers a glimpse into traditional Fuerteventura life. It's ideal for those looking for rural tourism and experiences focused on agriculture and local culture.
Goat farm tours, local artisans, Fuerteventura Museum, driving tours, landscape photography

Understanding Airbnb License Requirements & STR Laws in Pájara (2025)

Yes, Pájara, Canary Islands, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pájara to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 65% licensed listings)

Top Performing Airbnb Properties in Pájara (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Pájarabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Wake up to nature in this modern glass house.

Wake up to nature in this modern glass house.

Entire Place • 1 bedroom

$116,799
Revenue
87.8%
Occupancy
$348.99
Daily Rate
Petrita's House

Petrita's House

Entire Place • 2 bedrooms

$112,994
Revenue
55.5%
Occupancy
$605.53
Daily Rate
Ozeanian Villa

Ozeanian Villa

Entire Place • 3 bedrooms

$110,035
Revenue
75.7%
Occupancy
$378.53
Daily Rate
Spectacular ocean views and swimming pool (PP232)

Spectacular ocean views and swimming pool (PP232)

Entire Place • 1 bedroom

$99,849
Revenue
81.4%
Occupancy
$304.64
Daily Rate
Beautiful sea views and swimming pool      (PP238)

Beautiful sea views and swimming pool (PP238)

Entire Place • 1 bedroom

$94,727
Revenue
85.0%
Occupancy
$294.54
Daily Rate
Spacious flat, swimming pool & sun garden (PP311)

Spacious flat, swimming pool & sun garden (PP311)

Entire Place • 1 bedroom

$90,895
Revenue
84.0%
Occupancy
$285.19
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Pájara (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Pájara based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Pablo11$484,6672254.80/5.0
Maria4$373,6262244.81/5.0
Jazmín14$337,6844094.91/5.0
Javi34$278,0992324.74/5.0
Manuela13$262,6667524.79/5.0
Madi9$252,5328854.69/5.0
Christine18$244,3521414.73/5.0
Maria Cristina8$227,3493794.83/5.0
Michela9$191,7991164.82/5.0
Annett14$190,8481274.87/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pájara.

Dive Deeper: Advanced Pájara STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pájara. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Pájara Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Pájara

  • The Pájara Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.1% of the 855 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Pájara, Apartment/Condo properties are the most common (68.1%), reflecting the local real estate landscape.
  • Houses represent a significant 30.6% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique, others, unique stays (combined 1.3%) offer potential for unique stay experiences.

Pájara Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Pájara

  • The dominant room capacity in Pájara is 1 bedroom listings, making up 52.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 85.3% of the active Airbnb listings in Pájara, indicating a high concentration in these sizes.
  • With over half the market (52.2%) consisting of studios or 1-bedroom units, Pájara is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (9.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Pájara.

Pájara Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Pájara

  • The most common guest capacity trend in Pájara vacation rentals is listings accommodating 4 guests (43.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Pájara STR market, accounting for 67.4% of listings.
  • 10.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pájara.
  • On average, properties in Pájara are equipped to host 3.6 guests.

Pájara Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Pájara

  • The most common availability pattern in Pájara falls within the 271-366 days range, representing 37.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 66.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Pájara (29%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 34.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Pájara Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (8.8%)

1 Night

75 listings

8.8% of total

2 Nights (6%)

2 Nights

51 listings

6% of total

3 Nights (16.3%)

3 Nights

139 listings

16.3% of total

4-6 Nights (35.1%)

4-6 Nights

299 listings

35.1% of total

7-29 Nights (8.3%)

7-29 Nights

71 listings

8.3% of total

30+ Nights (25.5%)

30+ Nights

217 listings

25.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Pájara is 4-6 Nights, adopted by 35.1% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (14.8%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (25.5%) caters to monthly stays (30+ nights) in Pájara, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 35.1% of Pájara hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 25.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pájara.

Pájara Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

17 listings

2% of total

Super Strict 60 Days

20 listings

2.4% of total

Limited

2 listings

0.2% of total

Flexible (12%)

Flexible

102 listings

12% of total

Moderate (18.7%)

Moderate

158 listings

18.7% of total

Firm (42.9%)

Firm

363 listings

42.9% of total

Strict (21.8%)

Strict

185 listings

21.8% of total

Cancellation Policy Insights for Pájara

  • The prevailing Airbnb cancellation policy trend in Pájara is Firm, used by 42.9% of listings.
  • A majority (64.7%) of hosts in Pájara utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 42.9% market standard in Pájara.
  • Regularly review your cancellation policy against competitors and market demand shifts in Pájara.

Pájara STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Pájara

  • The overall average booking lead time for vacation rentals in Pájara is 90 days.
  • Guests book furthest in advance for stays during October (average 119 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 64 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (105 days avg.) sees the longest lead times, while Spring (75 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (90 days) as a baseline for your pricing and availability strategy in Pájara.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 119 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 105 days) to capture early planners.
  • Monitor your own booking lead times against these Pájara averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Pájara (2025)

Amenity Prevalence

Amenity Insights for Pájara

  • Essential amenities in Pájara that guests expect include: TV, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Washer, Hair dryer are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Pájara: TV, Kitchen.
  • Prioritize adding missing essentials: TV, Kitchen.
  • Consider adding popular differentiators like Wifi or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Pájara to stay competitive.

Pájara Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Pájara

  • The typical guest profile for Airbnb in Pájara consists of predominantly international visitors (88%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 12.1% of guests.
  • Key international markets include Germany (29.6%) and United Kingdom (13.8%).
  • Top languages spoken are English (38.6%) followed by German (19.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Pájara Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Yaiza1,500$2,836$288.4751%
Lajares369$2,560$185.4955%
Tías1,503$2,290$186.4357%
San Bartolomé de Tirajana2,791$1,901$176.7250%
Villaverde101$1,899$156.9052%
Teguise1,384$1,822$143.6755%
Mogán1,398$1,739$166.8048%
Haría486$1,669$158.4651%
Arucas95$1,637$151.7247%
La Oliva2,087$1,597$136.3752%

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